ImPRessions - Crenshaw Communications

APRIL 3, 2018

At the confluence of advertising, marketing, and public relations was the genius stunt by the fictional Wonka Corporation to release golden tickets hidden inside their popular candy bars throughout England. Crimson Tide (1995) — Crisis Planning. Augustine’s six stages of crisis. Buena Vista Pictures (1995).

Tools 170

Tools Government Crisis Public Affairs 170

Stephen Waddington

JULY 21, 2020

As we emerge from the crisis here is where I have spotted opportunities for growth. Disrupted categories Other sectors have been devastated by the crisis and need a complete rethink. Rethinking events Corporate events will never be the same again. Any brand that went into the crisis focused on profit must examine its priorities.

Crisis 78

Crisis Agency Enterprise Local 78

Shift Communications

NOVEMBER 18, 2014

The very nature of security, its definition and importance to every enterprise and global markets, has fundamentally changed. The recent Target breach and CEO termination further shows that Boards of Directors are aware of how a security gap can lead to wide and negative corporate impact. Crisis Communications eBook Public Relations'

eBook 111

eBook Communications Crisis Communications Insurance 111

Ethical Voices

APRIL 17, 2023

Joining me on this week’s episode of EthicalVoices is Roger Bolton , the president of Page , the premier global professional association for senior corporate communications executives. That’s the biggest thing that I loved about my career in public relations was the opportunity to be a senior strategic leader in the enterprise.

Enterprise 68

Enterprise Ethics Engineering Technology 68

Stern + Associates

MARCH 3, 2023

Had he tried to wave away the challenge and say the Great Depression was merely a crisis of business confidence that could be remedied easily, he would have sounded much like his defeated and widely despised predecessor. Sounds grim and deflating, but setting up the problem is key to introducing the solution.

Communications 106

Communications How To Banking Government 106

NewsWhip

JULY 14, 2020

Darika: MHP + Mischief brings together more than 200 strategic communications professionals with expertise spanning areas from consumer and corporate comms to financial PR, health communications, policy and crisis. Darika: During a crisis can be a stressful and time-pressured moment. Paul: Can you share any concrete examples? .

Data 176

Data Public Affairs Engineering Pharmaceuticals 176

Sword and the Script

JUNE 30, 2020

However, in times of business stress and crisis, PR will find itself working more closely with executive leaders. A model I’ve seen work for large enterprises is to retain a corporate communications department but push dedicated PR talent down to support the business units. Separate in large organizations. Unbundle PR.

Report 118

Report Publicity Survey B2B 118

NewsWhip

JUNE 2, 2021

Predictive Crisis Management . It’s used by reporters and communications professionals wherever advance knowledge of a story’s impact can assist in a decision – such as a crisis or time sensitive opportunity. . What is Predictive Crisis Management? . Predictive Alerts. Predictive Planning.

Media 88

Media Data Reddit Crisis 88

Flack's Revenge

NOVEMBER 29, 2021

PR featured especially prominently in this epsiode due to the way Season 2 ended: Kendall Roy had turned on his dad during a press conference on national TV, taking a blowtorch to the enterprise over sexual abuse and coverup allegations related to their cruise line business. Draft an alternative corporate manifesto. Just Like the O.J.

Pitching 156

Pitching Conference Enterprise Course 156

Sword and the Script

JUNE 3, 2020

It’s too much, too fast and too convenient for enterprises motivated by profit. The tool has several use cases including identifying the most influential reporters covering the competition or identifying “the most influential voices during a crisis.” As president, she’ll lead the company’s operations and corporate strategy.

Product Launch 95

Product Launch Survey Banking Pharmaceuticals 95

Flack's Revenge

NOVEMBER 29, 2021

PR featured especially prominently in this epsiode due to the way Season 2 ended: Kendall Roy had turned on his dad during a press conference on national TV, taking a blowtorch to the enterprise over sexual abuse and coverup allegations related to their cruise line business. Draft an alternative corporate manifesto. Just Like the O.J.

Pitching 156

Pitching Conference Enterprise Course 156

Sword and the Script

NOVEMBER 26, 2019

According to the product management team, one of its corporate PR customers was showing some of the firmographic and demographic data around their earned media coverage to a broader internal team. On our call, Cision suggested a potential use case in crisis communications – target readers of negative coverage with a statement.

Publicity 90

Publicity Media Advertising Advertising 90

Communications Conversations

MARCH 6, 2018

I’m the head of Cargill’s corporate-level social media team and oversee all social media at Cargill. I’m on the front lines helping drive messaging, strategy and crisis management. I am also responsible for helping people across the company manage social media accounts that are not corporate-level accounts.

Social Media 102

Social Media Media Corporate Resources 102

PRSay

NOVEMBER 22, 2016

Industry leaders like the Brunswick Group, an international advisory firm specializing in critical issues and corporate relations, is using data and media intelligence from Zignal Labs to infuse predictability and stability into every M&A communications rollout. 4: Use data strategically across the enterprise.

Communications 60

Communications Strategy Analytics Groups 60

Prohibition

AUGUST 4, 2021

PR activities range from media relations engaging with the press, publications, crisis management, online PR using content marketing and social media marketing. Using enterprise-class insights tools and artificial intelligence, “Prohibition Insight” provides a solid strategic foundation. Competitor Analysis. Owned Media.

Reputation 62

Reputation Brand Branding SEO 62

Shift Communications

AUGUST 23, 2016

I’m a big believer in the SWOT analysis – which stands for Strengths, Weaknesses, Opportunities and Threats – because it forces companies to face their weaknesses and threats and forces communications teams to prepare for tough questions and (potentially) crisis situations. Objectives.

Company 60

Company Analysis Healthcare Product Launch 60

Sword and the Script

JUNE 2, 2015

Sure, we’d have a meeting every few months where he’d give us the pitch from the company’s sales’ deck (most journalists don’t buy enterprise software), but other than that we got nothing. The things I’ve picked up from my agency days have served me well on the corporate side of PR (never forget where you grew up). Be responsive.

Agency 60

Agency Construction Leadership Corporate 60

PR 20/20

AUGUST 22, 2017

Inbound marketing requires a level of openness and transparency previously unheard of in the corporate world. You’re likely to spot apprehensions among legal advisors, whose jobs hinge on saying what they mean and meaning what they say , and the c-suite, who are accustomed to polished, traditional corporate communications.

Marketing 87

Marketing Resources Technology Internal 87

Sword and the Script

JANUARY 28, 2020

For example, if you have a crisis emerging, you can provide a link to the graphs of those chats that will update over the course of time. The company will put together enterprise packaging and pricing options for larger buyers. Notified was acquired by West Corporation in April 2019 for an undisclosed sum in April 2019.

Software 115

Software Tools Publicity System 115

Maxim Behar

SEPTEMBER 27, 2022

In the field of services and in the communication business it seems to be somehow easier, but the manufacturing enterprises, the tourism business, the airlines - all this was affected in an extremely negative way and each of these entities was struggling to survive. I say it with the best wishes, it happened as it happened.

Government 52

Government Tourism Ethics System 52

Axia PR

DECEMBER 15, 2021

Smart corporation communications executives know that all it takes is a single public relations crisis to bring down even the biggest enterprises in the industry. The moment there's a reputation crisis, you can expect your company to suffer greatly.

Crisis 62

Crisis Reputation Enterprise Construction 62

PRSay

OCTOBER 12, 2016

For every enterprise, brand or organization, a crisis always looms as a persistent — yet inevitable — threat on the horizon. In today’s digitally-fueled world, the tiny spark of a crisis can erupt into a massive fire overnight, leaving a corporate brand and reputation in a heap of smoldering ashes.

Big Data 60

Big Data Crisis Communications Data Crisis 60

ImPRessions - Crenshaw Communications

MARCH 13, 2018

Every two years, the New York-based Corporate Communication International ( CCI ), conducts an in-depth survey of senior PR and communications officers at Fortune 500 companies about the latest global PR trends. Any crisis communications team must be ready to respond at any hour to an escalating event, and that speed is vital.

Trends 199

Trends Corporate Employee Analysis 199

Cision

OCTOBER 16, 2017

It seems like maybe the C-suite is much more aware of the value that communications and reputation can add to an enterprise. Steve Barrett: There’s no point having a crisis plan on, on the hoof, and generating on the hoof, you’ve got to have it ready. And that’s like sort of a good clarifying exercise to start.

Media 202

Media Storytelling Technology Data 202

Bianchi Biz Blog

APRIL 29, 2024

As one of the world’s leading international financial centers, it boasts a prime geographical location, a gateway to Mainland China, and acts as a conduit for global enterprises looking to tap into the vast Asian markets. International Business Hub : With its cosmopolitan lifestyle, Hong Kong is home to numerous international corporations.

Marketing 82

Marketing Local Crisis Management Internal 82

PR Conversations

SEPTEMBER 22, 2015

Other strategic areas that relate include interpreting numbers and translating them into meaningful data about reputation, organizational issues, crisis management and so on. However, most often the person leading the corporate communications department is male. Many women are trusted with responsibilities in media relations.

Interviews 40

Interviews Enterprise Corporate Internal 40

Shift Communications

JUNE 6, 2023

Let’s wait and see” is a death sentence when it comes to understanding the potential risks genAI can pose for you, and the downsides to corporate reputations and valuations will be significant and swift. A call for generative AI risk management As with any potential crisis situation, planning and preparation will always be your best defense.

Enterprise 78

Enterprise Reputation Crisis System 78

Sword and the Script

DECEMBER 20, 2022

This will contribute to even more noise, and it will make high-quality corporate content both more appreciated and harder to find.”. The tool and pricing are also clearly aimed at the enterprise level, not generally practical for small to midsized SMB vendors. Rather, AI will be used to create a lot of filler and SEO bait.

Marketing 189

Marketing Content Marketing Data Social Media 189

PR Job Coach

SEPTEMBER 28, 2016

Yet again corporate America comes ashore with another stark example of why "behavior is all that matters." The Wells Fargo Board's tardy response to its latest crisis is or should be a a wake up call to the enterprise that behavior not platitudes is all that matters to reputation.

Enterprise 100

Enterprise Reputation Employee Corporate 100

Cision

SEPTEMBER 30, 2015

While the concepts underlying corporate social responsibility (CSR) are hardly new , our current framework of understanding for CSR in the United States started roughly in the 1950s. Prepare in advance for crisis. Learn “How to Plan and Manage Crisis Communication in a Social World” today!

Media Relations 120

Media Relations Trends Media Corporate 120

PRSay

AUGUST 14, 2019

As corporate vice president of communications at Microsoft , Frank X. How did your time in the Marine Corps prepare you for agency and corporate life? How has Microsoft adjusted its crisis approach to accommodate new privacy and user data issues, especially in the wake of the Cambridge Analytica/Facebook scandal?

Internal 67

Internal International Conference Public Affairs 67

Mindful Marketing

MARCH 21, 2020

” Finally, a few firms have ascended to the highest level of corporate health and community consciousness by going above and beyond what might be expected even for “Mindful Marketing,” for instance: U-Haul is offering 30 days of free self-storage to students who need to move due to coronavirus.

Viral 75

Viral Marketing Retail Transportation 75

Where the Fishermen Ain't

AUGUST 30, 2016

Now, in typical practice, such financial narratives are “secured” (in this sense, meaning “recorded, agreed-upon, and made relatively immutable”) by third parties, which include corporations, banks, regulators, clearinghouses, industry groups, auditors, and so on. a brand promotion here, a crisis response there.

Storytelling 20

Storytelling Technology Financial Groups 20

Where the Fishermen Ain't

JULY 14, 2016

Now, in typical practice, such financial narratives are “secured” (in this sense, meaning “recorded, agreed-upon, and made relatively immutable”) by third parties, which include corporations, banks, regulators, clearinghouses, industry groups, auditors, and so on. EverLedger , Provenance.Org , Chronicled , SKUchain , etc.).

Storytelling 20

Storytelling Technology Financial Groups 20

Stephen Waddington

JULY 10, 2017

Patagonia seeks to use business to inspire and implement solutions to the environmental crisis. This isn’t purely the domain of private enterprise. The pursuit of a purpose beyond making money has almost become a religion in modern corporate communications. Both organisations absolutely live up to their purpose.

Telecommunications 112

Telecommunications Handbook Transportation Community 112

Cision

MAY 12, 2015

RaeAnn has experience in the corporate and nonprofit communication worlds, serving most recently as the senior national communications manager for Young Invincibles. Being able to see a problem, crisis or campaign from a bird’s-eye view and understand the need to use different tactics to help get a win is invaluable.

Data 120

Data Nonprofit Instagram Analytics 120

PRSay

SEPTEMBER 12, 2016

For those of you attending dinner in London this evening — today’s leaders in corporate communications, of agencies, in public relations education — to all of our accomplished members around the world – for the work that we do, this is our time. They are exciting times, amazing times.

Leadership 0

Leadership Agency Education Communications 0