Sword and the Script

SEPTEMBER 19, 2023

We think the target market is like us. First, marketing and PR needs direct contact with customers and prospects (which can be challenging with the account manager model in B2B). Contact me at frank-at-swordandthescript-dot-com for an introductory call. We assume know the target audience already. Need an extra pair of hands?

Communications 135

Communications Marketing B2B Technology 135

Buzzstream

APRIL 25, 2024

You can also use BuzzStream to help speed up the process. Using BuzzStream BuzzStream allows you to build outreach lists via Google Search. It will also pull in metrics and contact information and set you up for the subsequent steps in this post. We see that all 28 sites we imported that mentioned us don’t link!

Brand 62

Brand Branding How To SEO 62

Buzzstream

MARCH 12, 2024

It will display what project phase all contacts across all projects in your view currently exist in. We’ll discuss project phases in more detail shortly – but the general concept is that they are groupings of relationship stages that reflect what stage in your project’s lifecycle each contact exists in.

Web 77

Web Examples Video Tools 77

Presspage

NOVEMBER 29, 2023

This makes the technology market a very exciting space: who would have thought, five years ago, that we could let AI help us draft replies to inquiring journalists today ? Do easier mass contact management. If you’re curious what Presspage’s CRM and Media Relations involve, read about it here or reach out to us for a demo.

System 78

System Software Technology Privacy 78

Onclusive

SEPTEMBER 7, 2021

For example, if you’ve recently conducted a survey and have fascinating results that can be really helpful to your audience, that’s a great reason to reach out to your media contact list. monthly or quarterly) and inform your media contacts so that they can expect to receive this new information when it arrives.

Measurement 356

Measurement SEO Web Social Media 356

Onclusive

NOVEMBER 8, 2023

If the past few years have shown us anything, it’s that the way we work and live is changing, including the job description of the PR professional. Whether you’re a new PR assistant or the Director of Communications, the core of your job revolves around using news and content to put forth your brand’s desired messaging.

Training 195

Training Media Training Reputation Crisis Communications 195

Prowly

FEBRUARY 12, 2020

Even the most interesting tech story needs several components to make sure it will get coverage, one of which is finding the technology media contacts to pitch to. The post Top Tech Journalists in the US & UK – The 2020 List appeared first on Prowly Magazine.

Technology 211

Technology Pitching Media Media Relations 211

Deirdre Breakenridge

APRIL 30, 2020

Here’s another 555 or what I’m calling your “411” on advice, guidance, and tips to actively listen as all of us navigate a “new” normal in our professional lives. Details are in the video below on how to contact me.

Video 302

Video Internal International Technology 302

ImPRessions - Crenshaw Communications

APRIL 18, 2023

Contact us to learn how we can help build a PR program to influence stakeholder perception. As Dorothy explains in this post, “No strategy is foolproof, but there are some steps that can help prevent a reputation meltdown.” Concerned with reputation management for your brand? appeared first on Crenshaw Communications.

Reputation 333

Reputation Crisis Customer Service B2B 333

ImPRessions - Crenshaw Communications

FEBRUARY 15, 2023

Knowing when to contact or respond to press — and when not to — is a highly developed skill. For example, don’t promise a collection of reporters an embargo and another contact an earlier exclusive simultaneously. Generic mass email pitches are a surefire way to be ignored by media contacts. Don’t bother.

Pitching 240

Pitching How To Report Radio 240

ImPRessions - Crenshaw Communications

MARCH 13, 2024

So, when PR agencies in particular are called out for lying or covering up, it makes us all look bad. The very point of bringing on an agency is to benefit from the multiplier effect of the contacts and expertise gained by working for different clients. In PR, as in most businesses, transparency is a good thing.

Agency 182

Agency Handbook Construction Pitching 182

Onclusive

AUGUST 9, 2021

If the past 2 years have shown us anything, it’s that the way we work and live is changing, including the job description of the PR professional. Whether you’re a new PR assistant or the Director of Communications, the core of your job revolves around using news and content to put forth your brand’s desired messaging.

Training 370

Training Media Training Reputation Crisis Communications 370

ImPRessions - Crenshaw Communications

OCTOBER 8, 2020

Cybersecurity PR professionals should be following key contacts on social media, as well as subscribing to major newsletters like Politico’s Morning Cybersecurity or the Washington Post’s Cybersecurity 202. . For example, there are multiple contacts at The Wall Street Journal that cover cybersecurity. But, pick your battles.

Enterprise 261

Enterprise Privacy Government Software 261

ImPRessions - Crenshaw Communications

OCTOBER 12, 2022

Today the client tells us about a new product launch scheduled for early next year. Our client contact has an idea for thought leadership commentary by the CEO, so I go through our database to see which media might fit the topic. So far, we’re fine, but I note the competitive mentions for our monthly report. 10:30 am Client meeting.

Product Launch 323

Product Launch Meeting Report Technology 323

ImPRessions - Crenshaw Communications

OCTOBER 12, 2022

Today the client tells us about a new product launch scheduled for early next year. Our client contact has an idea for thought leadership commentary by the CEO, so I go through our database to see which media might fit the topic. So far, we’re fine, but I note the competitive mentions for our monthly report. 10:30 am Client meeting.

Product Launch 321

Product Launch Meeting Report Technology 321

PRSay

SEPTEMBER 25, 2020

Just two weeks before the scheduled launch of the new car model in the country, the client decided to postpone the event and asked us to put everything on hold. They asked us to wait and stay in contact. We tried to contact its top management but we did not receive a response. We obliged.

Ethics 157

Ethics Banking Pitching Analysis 157

Presspage

DECEMBER 8, 2023

Migration automation It won’t come as a surprise that we didn’t manually scoop over all those contacts and other data points. Previously, team A could have a contact working for cnn.com, while team B had the same contact working for CNN.com. In our new system, they would need to be merged into one contact.

Blogging 78

Blogging How To System Data 78

Prohibition

FEBRUARY 20, 2024

Finding the right people It can be a little overwhelming when you need to source multiple micro-influencer options – especially when you have a clear target audience that you might not resonate with, as most of us only follow influencers that we are interested in or more mainstream larger influencers.

Retail 62

Retail Marketing Meeting Community 62

PRSay

MARCH 18, 2020

At MediaSource, we’ve been speaking with our key media contacts to keep a pulse on what’s happening in newsrooms, and speaking regularly with our partners in journalism. We’ve been talking to our key media contacts to find out where things stand, how they’re feeling and what’s in store.

Resources 210

Resources Pitching Television Radio 210

Presspage

JULY 25, 2023

Responsiveness is key, so you don't overlook valuable inquiries or miss the opportunity to engage with your contacts effectively. Presspage's new CRM is a comprehensive contact relationship management system that streamlines the management, targeting, and engagement of your press and investor relations.

Media 78

Media System Analytics Privacy 78

PR for Anyone

MARCH 20, 2024

Contact the 988 Suicide and Crisis Lifeline if you are experiencing mental health-related distress or are worried about a loved one who may need crisis support. While suicide is complex, there are many easy-to-use resources that offer support. KEYS 365 workshops are free to any business, school, team, or group!

Education 130

Education Crisis Community Resources 130

Buzzstream

JANUARY 5, 2024

Others may want their contact information seen but haven’t taken the time to update it. Use an Email Lookup Tool Email lookup tools exist to help simplify finding email addresses —mainly professional contact information. Contact Out also has a browser extension. It sure seems that way.

How To 83

How To LinkedIn Tools Google 83

PR for Anyone

NOVEMBER 3, 2021

Real Estate agents can tell us what’s going on. He built the house into a hill and could live off the grid and it barely used electricity. Who is the contact at the Washington Post . And in special sections, preference is given to Realtors who advertise with us. Are there unique architectural qualities? .

Real Estate 223

Real Estate Local Pitching Media 223

ImPRessions - Crenshaw Communications

OCTOBER 14, 2021

I’m delighted to lead our team and eager to support the expansion of our account roster and status as the top ad tech PR agency in the US.”. Hannah was most recently Associate Marketing Manager at Mediaocean, where she managed demand generation efforts for the US. . Additionally, Hannah Kasoff has joined the agency’s ad tech group.

B2B 170

B2B Leadership Technology Web 170

ImPRessions - Crenshaw Communications

NOVEMBER 23, 2021

Instead of throwing in the towel, it helps to take feedback from media contacts – whether it be negative or positive. But we should also be thankful for technology that connects us to breaking news. Happy Thanksgiving from all of us at Crenshaw Communications!

Agency 310

Agency B2B B2C Pitching 310

Buchanan PR

FEBRUARY 14, 2024

Contact us to connect with our expert crisis communication team and protect your brand. Use Social Media to Your Advantage News moves fast. At Buchanan PR, we set up comprehensive search parameters via social listening for all of our crisis clients, allowing us to spot and address challenges in real-time.

Healthcare 63

Healthcare Crisis Communications Crisis Communications 63

Prowly

NOVEMBER 8, 2017

After all, what is a PR department without its media contacts database? And because of the pressure to maintain the biggest and the best database of all, there are some temptations waiting for us, ready to push us into the database hell.

How To 159

How To Media 159

Buzzstream

JANUARY 15, 2024

Innovative features and functionality contact information discovery and imports , intuitive prospect list management systems , outreach personalisation and data-driven reporting dashboards have continued to move the industry forward and help all of us working in the space send the right email, to the right person, at the right time.

Case Study 83

Case Study Digital PR Study Tools 83

Burrelles Fresh Ideas

APRIL 2, 2024

As more of us get our news digitally, newspapers have taken the hardest hit; however, the estimated total US daily newspaper circulation (print and digital combined) in 2022 was 20.9 Half of all US adults like getting news (at least sometimes) via social media posts, according to a Pew Research Center survey.

Media 102

Media Radio Print Newspapers 102

ImPRessions - Crenshaw Communications

APRIL 13, 2021

However, putting together a panel can be complicated at a time when most of us are still staying put at home, juggling childcare, work, and life all at once. It was a fun way to catch up with colleagues and contacts, learn something new, and grab a drink to decompress after work. Schedule it during the work day.

Leadership 332

Leadership Trends B2B Agency 332

Prohibition

APRIL 12, 2024

Amid threats of a ban in the US, the UK government clarified that TikTok usage remains a personal choice for the public, despite being prohibited on government devices. Get in contact today to find out how we could help you.

Social Media 62

Social Media Facebook Government B2C 62

Sword and the Script

AUGUST 29, 2023

47% of B2B buyers want to reach sellers on social media A survey of 410 B2B buyers by GoodFirms in late 2022 found that when they want to reach B2B sellers there are three places they turn: 72% want to be able to email the seller; 56% want to be able to call the seller; and 47% want to contact sellers on social media.

B2B 119

B2B Social Media Marketing Media 119

Buzzstream

MARCH 29, 2023

Let’s say you want to reach out to a publisher and there’s more than one contact that might be the right person for your outreach. If you have any questions, please let us know! Wrapping Up We’re extremely excited to bring Backup Recipient functionality to BuzzStream.

Engineering 118

Engineering System Video Consumer 118

Buzzstream

OCTOBER 26, 2022

As you may know, Relationship Stages are one of the ways BuzzStream allows you to get insight into your relationship with contacts in your campaigns. Those new stages are: Scheduled : when you schedule an email to send in the future, the contact will be moved to this stage so you know they’ve got emails coming up.

System 62

System Video Examples 62

Buzzstream

OCTOBER 26, 2022

As you may know, Relationship Stages are one of the ways BuzzStream allows you to get insight into your relationship with contacts in your campaigns. Those new stages are: Scheduled : when you schedule an email to send in the future, the contact will be moved to this stage so you know they’ve got emails coming up.

System 62

System Video Examples 62

Buzzstream

OCTOBER 26, 2022

As you may know, Relationship Stages are one of the ways BuzzStream allows you to get insight into your relationship with contacts in your campaigns. Those new stages are: Scheduled : when you schedule an email to send in the future, the contact will be moved to this stage so you know they’ve got emails coming up.

System 62

System Video Examples 62

Sword and the Script

NOVEMBER 7, 2023

A blog post published online said its platform will “generate a tailored list of recommended journalists wherever you’re adding contacts. Muck Rack will provide five contact suggestions when you opt for the Recommended Journalists feature.” That’s basically adding about one-third more possible relevant contacts to your list.

Employee 133

Employee Software Survey Tools 133