Doctor Spin

FEBRUARY 14, 2024

The focus is on creating compelling messages that encourage consumers to purchase. Measurement of Success Public Relations: Success in PR is measured by the extent of third-party media coverage, the quality and quantity of interactions with the target audience, and improvements in public perception, attitudes, and reputation.

Publicity 52

Publicity Marketing eBook Public Affairs 52

Wadds Inc.

AUGUST 14, 2023

Client companies will continue to maintain tight cost control over discretionary spend, however, technology advancements will allow agencies to maintain margins. Corporate and public affairs agencies are expected to continue to do well, healthcare also but perhaps less so whilst consumer and technology will be tougher.

Agency 52

Agency Sports Public Affairs Creativity 52

Critical Mention

FEBRUARY 4, 2020

Hunter PR is a wonderful strategic and creative communications partner that helps brands by creating strategic programming, content and relationships that foster consumer attention to brands. Their Insights section of their website is an excellent resource to learn about technology updates, latest trends, employee experiences and more.

Public Affairs 172

Public Affairs Creativity Nonprofit Agency 172

Cision

NOVEMBER 19, 2015

Live streaming provides the accessibility, transparency and trust equity demanded by today’s consumer because it isn’t scripted. In today’s society, content is quickly consumed and discarded. Provide guidelines and protocol to avoid big blunders and embrace the small errors. Decide on mortality.

Real Estate 120

Real Estate Public Affairs Guidelines Video 120

Cision

OCTOBER 2, 2017

While many people who identify as Hispanic in the United States receive their news in English, that trend may be due to a lack of Spanish translations rather than a desire to consume news in English. With a population of around 57 million within the U.S., Use Mobile Destinations.

Community 225

Community Pinterest Mobile Television 225

Cision

SEPTEMBER 22, 2016

I will start by introducing Brunswick Insight to my network of corporate and public affairs contacts as well as others in various industry sectors such as Health & Wellness and Fast Moving Consumer Goods. For example, are “brick-and-mortar” retailers’ marketing efforts aligning with the shifts in consumer behavior?

Measurement 120

Measurement Analytics Big Data Public Affairs 120

Landis PR

OCTOBER 2, 2023

Use the technology we all have access to. Email brianne@landispr.com Technology Public Relations The post Five Steps to Manage Client-Agency Relationships appeared first on Landis PR. Don’t email to death I hate instant messaging (there I said it – sorry Slack and Teams and whatever) but the functionality is priceless.

Agency 64

Agency Technology Meeting Software 64

Sword and the Script

OCTOBER 25, 2022

“Communications professionals are now responsible for producing videos and podcasts, hosting live stream events, playing photographer, designing graphics, learning the back end of websites and more to keep up with changes in the ways people consume information.”. It’s expanded to include public affairs and government relations as the norm.”.

Communications 122

Communications Crisis Internal International 122

Landis PR

DECEMBER 18, 2023

If they’re especially engaged, they’ll consume your brand message across multiple channels, reinforcing their recall and retention. Amplification is incredibly efficient. It’s taking a PR win that you’ve already secured and repackaging it to reach your audience when and where they want it. Think about how you can make the most of a PR win.

Conference 59

Conference Consumer Social Media Google 59

Landis PR

SEPTEMBER 11, 2023

Take a Shortcut No matter what systems you work in – from Microsoft Word and PowerPoint to Google and Slack – technology shortcuts can be a game changer. You may also be able to spot things that throw you off course, like getting the jitters from an extra cup of coffee or feeling an energy slump after skipping an afternoon snack.

Energy 64

Energy Study System Writing 64

Ethical Voices

APRIL 17, 2023

What to do when a reporter is writing a story that you know will quickly become inaccurate Why we need to confront the uncomfortable truths The ethical use of technology and AI Understanding the Page Principles Why don’t you tell us a little more about yourself and your career? Technology is at the heart of it.

Enterprise 68

Enterprise Ethics Engineering Technology 68

Landis PR

JULY 10, 2023

For example, a trained epidemiologist from an accredited university or hospital probably has a more informed opinion on things like public health than someone who is seeking to gain or hold political office. Second, challenge yourself to consume news from a variety of sources, not just the news outlets that seem to match your opinions.

Journalism 52

Journalism Training Consumer Tools 52

Beyond PR

APRIL 25, 2016

The Hill Latino ” is designed to be a go-to site covering all national and public affairs issues involving Latinos in the U.S. Brian will be covering consumer electronics and gadgets in his new role and is looking for stories on new hardware technologies that will take over the market.

Public Affairs 40

Public Affairs Media Privacy Interviews 40

Landis PR

JANUARY 30, 2024

Note: This is a reposted blog by our Public Relations Global Network Partner, Michelle Lyng, Novitas Communications. Many people understand that public relations can drive reputation, but some struggle to recognize that public relations can drive revenue. For the Photo courtesy of Pixabay original blog, please visit here.

Leadership 105

Leadership SEO Measurement Reputation 105

Beyond PR

AUGUST 25, 2016

Amazon.com serves consumers and AWS serves enterprises that need web based services. You can have the best technology, you can have the best business model, but if the storytelling isn’t amazing, it won’t matter. His premise is that the core values of both AWS and Amazon.com are the same, to save customers time and money.

Storytelling 40

Storytelling Brand Branding Wireless 40

Landis PR

JANUARY 16, 2024

Photo Courtesy of Pixabay Note: This is a reposted blog by our Public Relations Global Network Partner, Gábor Jelinek, Executive Director. For the original blog, please visit here. Independent PR agencies usually seek membership in a regional or global PR network primarily because they want to expand their reach and do more business.

Agency 59

Agency Internal International Meeting 59

Landis PR

SEPTEMBER 18, 2023

Photo courtesy of Pixabay Note: This is a reposted blog by our Public Relations Global Network Partner, Danielle Dickinson – The Castle Group. For the original blog, please visit here.

Government 69

Government Measurement Groups Corporate 69

MaccaPR

MAY 28, 2015

Yes, yes - of course, we’re talking truth in advertising, of all things, but consider: When consumers watch the film, ‘Avengers 2,’ they know that Robert Downey Jr can’t really fly. So what precisely is the understanding between advertisers and their consumers as to honesty? Source: Hyundai ).

Film 48

Film Marketing YouTube Advertising 48

Landis PR

JULY 31, 2023

Now, more than a half century since the birth of artificial intelligence, mass interest and adoption of the technology has accelerated in recent months, thanks to publicly available software like ChatGPT and Character.ai. Photo courtesy of Pixabay Note: This is a reposted blog by Kristen Dunleavy – Muck Rack.

Communications 97

Communications Marketing Pitching Technology 97

NewsWhip

MAY 26, 2020

Clyde Group is a high-growth, PR & Public Affairs firm with a tremendous track record of success in Washington. BL: With technologies like NewsWhip are you taking on new problems, or solving old problems in new ways? BL: The Clyde Group does a great deal of work in healthcare, education, finance, and technology sectors.

Groups 78

Groups Crisis Management Crisis Public Affairs 78

Sword and the Script

MAY 26, 2020

That’s according to the 2020 JOTW Communications Survey which polled 300 communicators – public relations, public affairs, marketing communications and related roles – across more than a dozen different industries. PR technology. Some 72% of professionals believe the political landscape has made their jobs harder.

Survey 120

Survey Measurement Public Affairs Storytelling 120

Sword and the Script

JULY 17, 2018

Incidentally, her arrival at her first duty station in the Philippines coincided with a volcanic eruption and, in need of communications help, her commanding officer reassigned her to public affairs. If you enjoyed this post, you might also like: Confusion, Technology and Talent in Marketing; Off Script #26: Frank Pollock.

Government 90

Government Publicity Public Affairs Agency 90

NewsWhip

JUNE 23, 2021

Partnerships with technology | Jump to text. We’re really committed at Kivvit to adopting the most innovative technologies, data and analytics, and integrating them into our work. Brett: So, I guess is that, when we chatted before, I mean, that’s really the definition of a data-driven public affairs agency, correct?

Data 78

Data Media Analytics Energy 78

Stephen Waddington

JUNE 28, 2018

A severe IT failure - and ongoing problems - has angered UK consumers and investors, and left TSB CEO Paul Pester facing some difficult questions. This is not just a consumer story, of course. How can he and his advisors manage the bank's reputation, and his own, by keeping on top of the latest news as the story continues to unfold?

Communications 60

Communications Public Affairs Government Reputation 60

Landis PR

DECEMBER 11, 2023

The world has changed – pandemics, global conflict, environmental sentiment change and advances in technology means that 2024 is going to be unlike any year you’ve seen before, so you need to plan accordingly. If you think you don’t need to plan – then think again.

Strategy 59

Strategy Company Communications Construction 59

The Stalwart Blog

APRIL 26, 2020

I’ve learned more about technology in the last three weeks than I’ve known in the last five years. I started actually as a Navy officer, turned Navy public affairs officer. People aren’t consuming news reports like they did 20, 30 years ago. I like your graphic behind you. Steve Smith: Yeah.

Crisis 78

Crisis Local Facebook Social Media 78

Stuart Bruce

FEBRUARY 11, 2016

I want to strip away the hype digital gurus and social media evangelists always attach to emerging technology and focus on what it actually means for professional public relations. But it’s not just consumer PR where VR can play a role. That’s why I’ve invested the princely sum of £12.99 virtual reality kit.

Publicity 60

Publicity How To Crisis Communications Crisis 60

Landis PR

DECEMBER 4, 2023

Although change is certainly an inevitable part of life, it can still be quite challenging—and even intimidating—to adopt new, increasingly more intelligent forms of technology as they emerge in the marketplace. Technology Public Relations The post Will Generative AI Replace Marketers and Content Creators?

Marketing 59

Marketing Content Marketing Storytelling B2B 59

PR Conversations

FEBRUARY 5, 2015

I would deem Danielle Brigida an early adopter of social media and online technology in the non-profit sector. The realm of expertise of Tania Bubela is how new medical technology, such as genetic testing and gene therapy, fit into public policy and the current regulatory framework.

Communications 40

Communications Conference Government Policies 40

PR Conversations

FEBRUARY 5, 2015

I would deem Danielle Brigida an early adopter of social media and online technology in the non-profit sector. The realm of expertise of Tania Bubela is how new medical technology, such as genetic testing and gene therapy, fit into public policy and the current regulatory framework.

Communications 40

Communications Conference Government Policies 40