Buzzstream

FEBRUARY 25, 2020

In the current climate of link building and digital PR, there’s one thing that’s nearly as important as the story you’re telling, and that’s data. . Speaking very generally, journalists simply don’t have time to do in-depth research for an article or conduct primary data on a topic — but we do. . Trends and popularity.

Data 116

Data Google Trends Survey 116

The Proactive Report

APRIL 15, 2023

It allows you to analyze large amounts of data, generate insights, and identify trends in real-time. Here are some ways AI can help you: Audience Analysis and Tracking : AI algorithms can analyze data and identify patterns in consumer behavior.

Social Media 130

Social Media Measurement Tools Data 130

Beyond PR

MAY 12, 2017

A strong reason for PR pros to start concentrating more on SEO. In the advanced digital landscape and a mobile-first world, digital PR is already closely integrated with SEO. A case in point is that of Google’s algorithms, which apart from the SEO industry, also have a profound impact on the PR industry.

Google 64

Google Digital PR Mobile SEO 64

5W PR

SEPTEMBER 13, 2023

In today’s fast-paced digital landscape, effective brand awareness campaigns require a strategic integration of various digital media channels. With consumers engaging across multiple platforms, integrating digital media planning has become essential for creating a seamless and impactful brand experience.

Brand 78

Brand Branding Media Resources 78

The Proactive Report

APRIL 17, 2017

A new study by the IBM Institute for Business Value (IBV) reveals that 70 percent of the 6000 people they surveyed find brands’ digital efforts disappointing. “The disappointment indicates a deep divide between corporate expectations and consumer appetite for digital applications.” How PR Can Help.

Brand 133

Brand Branding Digital PR Consumer 133

Deirdre Breakenridge

NOVEMBER 13, 2017

However, when you think about it, it’s not that the press release is dead, but rather it has been reinvented to reflect the shift towards digital PR. Today’s generation of PR professionals are more visual, they prefer graphics and images to help understand a message. Storytelling will become more creative.

Trends 0

Trends Storytelling Creativity Reputation 0

The Proactive Report

JULY 23, 2017

This lack of forward thinking puts brands at risk of failing to meet the rising expectations of their consumers. It’s winner-takes-all in the post mobile world and marketing departments are adapting to changing consumer behavior.” Get the Digital PR Tips News letter. Altimeter ). 888 243 3470.

Strategy 149

Strategy SEO B2C Engineering 149

The Proactive Report

MAY 16, 2017

According to a new BCG report on Digital Transformation released today digital marketing presents a tremendous opportunity to engage consumers because the ways in which consumers engage with media have shifted dramatically in recent years—and marketing approaches must be reinvented accordingly.

Marketing 150

Marketing Analytics Data Consumer 150

Buzzstream

MAY 2, 2024

In the digital PR world , journalists and reporters promote our content. Finding websites and publications and then identifying journalists can be time-consuming. This is more of an opportunistic approach to digital PR vs a tactic for pitching stories. For some in the social media space, these are influencers.

Digital PR 62

Digital PR Report How To Pitching 62

5W PR

JUNE 28, 2021

Additionally, there are some cases where even though companies are keeping track of all the different data points, that information isn’t refined and turned into valuable insights later. Leveraging Data. In fact, all data should be turned into terms that can then help the company achieve competitive market advantage.

Analytics 88

Analytics Tools Data Google 88

5W PR

SEPTEMBER 14, 2020

Between research and insights from industry experts, up-to-date and accurate business location data is one of the key elements for a local marketing campaign. This means that businesses first have to assess the details of all local data points, including the name of the business, the address, the business hours, and the contact information.

Local 88

Local Marketing SEO Mobile 88

The Proactive Report

MAY 27, 2017

newspaper industry into a tailspin and the pressures facing America’s newsrooms have intensified to nothing less than a reorganization of the industry itself, one that impacts the experiences of even those news consumers unaware of the tectonic shifts taking place.” Get the Digital PR Tips newsletter each week.

Media Relations 127

Media Relations Media Newspapers Radio 127

Prohibition

FEBRUARY 2, 2023

It’s a massive SEO win for brands , as they’re instantly able to see what consumers are searching for when it comes to particular products or queries. So, this data allows you to make quick on-site optimisations or bigger-scale technical fixes to better improve your site’s ranking when the spike in traffic hits.

Trends 62

Trends SEO Viral Social Media 62

Prohibition

JANUARY 31, 2023

Social media listening analyses online conversations to identify what’s being said about a brand across various digital platforms. It measures data such as Tweets, editorial articles, podcasts, forums and much more – it can also provide some insight into your social media platforms, although this is limited due to data privacy.

How To 62

How To Analysis Comparison B2C 62

The Proactive Report

JUNE 17, 2018

Consumers have access to a wealth of information. Use research: You can either use data from existing studies or preferably, do an original study on an aspect of your topic that hasn’t been done before. Get the Digital PR Tips Newsletter. What has changed is how you do it. And more content is being posted every day.

B2C 157

B2C Study Exercises Sports 157

Konnect Agency

MARCH 7, 2022

In today’s digital world, you want to be sure you’re reaching your customer at multiple touchpoints, creating a 360-campaign that includes digital, PR, and more. How A PR Agency Can Elevate Your Product Launch. A PR Agency’s 6 Steps To A Holistic Product Launch. Tease the Product. reach across Instagram.

Product Launch 59

Product Launch Agency Consumer Film 59

Landis PR

APRIL 29, 2024

Finland is looking for investments particularly in bio & circular economy, cleantech, health & wellbeing, ICT & digitalization and travel. For instance Google and Microsoft both have large data centers in Finland. It should be pointed out that many large companies have found Finland a lucrative country to invest in.

Radio 64

Radio Pinterest Television Government 64

The Proactive Report

MAY 2, 2015

NPR’s podcast downloads alone grew 41% year over year, according to the company’s internal data. The general podcast audience is made up of well-educated social sharers who find ways to consume commercial-free media. Follow me on Twitter for daily Digital PR tips.

Report 100

Report Mobile Newspapers Media 100

5W PR

JANUARY 17, 2020

Through a combination of PR and digital marketing strategies, you can optimize your company’s visibility and the overall strength of your brand. How to Talk about your Measurement Data. PR measurement is the business communicator’s equivalent to Groundhog Day. Start out incrementally.

Measurement 78

Measurement Publicity Television Analytics 78

Konnect Agency

MARCH 7, 2022

In today’s digital world, you want to be sure you’re reaching your customer at multiple touchpoints, creating a 360-campaign that includes digital, PR, and more. How A PR Agency Can Elevate Your Product Launch. A PR Agency’s 6 Steps To A Holistic Product Launch. Tease the Product. reach across Instagram.

Product Launch 52

Product Launch Agency Consumer Film 52

Buzzstream

DECEMBER 13, 2023

Over the years, I tested and used almost every digital PR, blogger outreach , and link building tool available. Below, we’ve collected our favorite digital PR tools that have been proven to help launch successful campaigns. The list is broken down by task. All pricing and features are based on the time of publication.)

Digital PR 62

Digital PR Tools Google Pitching 62

Buzzstream

DECEMBER 13, 2023

Over the years, I tested and used almost every digital PR, blogger outreach , and link building tool available. Below, we’ve collected our favorite digital PR tools that have been proven to help launch successful campaigns. The list is broken down by task. All pricing and features are based on the time of publication.)

Digital PR 62

Digital PR Tools Google Pitching 62

Landis PR

JANUARY 30, 2024

Real-time data tools and dashboards may also ensure rapid response and continuous improvement throughout the sales funnel. When convincing executives of PR’s strategic value, three important questions can guide the conversation: What role does PR have in your organization?

Leadership 105

Leadership SEO Measurement Reputation 105

Buzzstream

APRIL 25, 2024

In these options, you’ll be able to filter by metrics like Domain Authority from Moz, or, if you have your Ahrefs account synced with BuzzStream , you can pull in all of Ahref’s data like Domain Rating, Traffic Value, etc. Choose “Import Existing” and follow the prompts based on your data type. Then, name the project.

Brand 62

Brand Branding How To SEO 62

Buzzstream

JANUARY 30, 2020

Newsjacking should be a key tactic in any approach to digital PR but before I dive in, let me clarify how I see it. Recognisable logos are a great hook to demonstrate the power of a digital PR tactic, but you need the results to back it up. Newsjacking is adding value to an existing popular conversation online.

SEO 71

SEO Film Reddit Video 71

The Proactive Report

JANUARY 5, 2015

Now the consumer has a voice and online reviews are the norm. Consumers are forming opinions faster now than they were 12 to 24 months ago. 73% of consumers say positive customer reviews make them trust a business more (up from 58% in 2012). Listen to what’s being said and analyze the data.

Reputation 100

Reputation System Employee Airlines 100

Doctor Spin

FEBRUARY 22, 2024

Through consistent and effective communication, PR can sway public opinion in favour of the organisation, enhancing its reputation and standing in the community. In an era where consumers are increasingly sceptical of advertising and corporate speak, PR offers a more authentic and credible way to communicate with the public.

Publicity 52

Publicity Public Affairs Journalism Corporate 52

Rock the Status Quo

NOVEMBER 12, 2014

Try one of these ideas to leverage the instant gratification nature of digital PR. Move past real estate trade pubs and consumer media. Every client has PowerPoints, photography, data, expert staff or other resources just sitting around gathering dust (figuratively speaking). Post by Nadia Cakes. So, what can you do next?

Real Estate 195

Real Estate Pitching B2C Fashion 195

Buzzstream

DECEMBER 17, 2020

From pitches to landing coverage and everything in between, Digital PR can be done without a single tool. It’s also great for backing up why you’re picking a concept for a client as you have real data to prove why, for example, a trend-led piece on interior design has strong potential to work. Answer the Public.

Digital PR 161

Digital PR Tools Pitching Film 161

Buzzstream

FEBRUARY 3, 2021

I was clueless about the world of Digital PR and what it entailed – until I landed in the industry myself. Unlike its traditional PR counterpart, Digital PR is also conducted with SEO in mind and one of the key aims of outreach is to gain linked coverage on online news publications.

Digital PR 170

Digital PR Industry Strategy Film 170

5W PR

NOVEMBER 23, 2020

The software firm said it found that more than half (52%) of the 400 eCommerce executives polled were applying advanced personalization that analyzes customer data to personalize BOPIS offers and shipping. A thorough and well-planned digital and omnichannel strategy is needed for brands to thrive in today’s environment.

Retail 88

Retail Mobile Study Web 88

Prohibition

DECEMBER 13, 2022

Digital PR is a broad landscape, especially when it comes to campaigns. If you are still getting to grips with digital PR campaigns, it can be hard to know which type is best to bring your campaign to life and help you to reach your target audience. Reactive digital PR. Proactive digital PR.

Digital PR 62

Digital PR Analysis B2C Examples 62

Critical Mention

AUGUST 19, 2018

He explains that digital PR and marketing are an inexpensive way to build a community surrounding your company. When done well, digital tactics can not only be highly entertaining but also have the ability to create a lot of engagement and even go viral. by Brent Adamson, Matthew Dixon, Pat Spenner and Nick Toman.

Pinterest 71

Pinterest Viral YouTube Mobile 71

Bianchi Biz Blog

DECEMBER 2, 2021

Automakers are looking for suppliers who can help them differentiate their vehicles with consumers – and command higher value. 5) We don’t need PR, it’s too expensive. 7) One PR firm or integrated marketing agency is as good as another. CES2022 PR Planning Forward: 5 Noteworthy Data Points.

Automotive 68

Automotive Technology Engineering Trade Shows 68

5W PR

JUNE 18, 2020

Businesses that are using behavioral data from their customers, and then serve the visitors with a personalized experience each time they visit the website, increase the sales numbers. Personalize. The current most popular marketing tactic that has brought an increase in revenue to businesses everywhere is personalization.

Strategy 97

Strategy Social Media Facebook Instagram 97

5W PR

JUNE 6, 2022

Consumer Focus. With the evolution of technology, companies have generated a lot more data, which can inspire the creation of a lot more ideas, as well as increase the reach of those creative ideas. However, when it comes to utilizing data in practice, there are still some kinks that need to be worked out.

Trends 88

Trends Data SEO Consumer 88

Buzzstream

MAY 9, 2018

We aggregated outreach data from over 12,000 campaigns across 2,000 active BuzzStream accounts and analyzed it to understand reply rates by campaign. The most striking aspect of the data we analyzed is the sheer range of the distribution. Based on the data, fake personalization actually generates a -1.3% Methodology.

Data 120

Data SEO Groups Pitching 120