Maxim Behar

SEPTEMBER 4, 2023

Behar, are the harshest opinions being handed out today not in the courts but on social media? Naturally, social media cannot pass opinions. A huge number of people are parading on social media. But let's not forget the main difference between the so-called traditional media and social.

Social Media 52

Social Media Media Writing Web 52

Deirdre Breakenridge

SEPTEMBER 3, 2014

SumAll : Earlier in the year, I wanted to find a tool that gave me a comprehensive view of my social media data. SumAll is a free tool that shows you how conversations progress and you can make comparisons over time. News distribution has advanced to include better targeting, social media intelligence, and deeper analytics.

Communications 383

Communications Tools Google Resources 383

Sword and the Script

MARCH 15, 2022

Truescope is a new media monitoring tool that just raised $6.2 Truescope is a new media monitoring technology that’s launching in the U.S. This is because that country has some complicated media laws that make the media monitoring business difficult). The product does everything you’d expect from a media monitoring tool.

Tools 161

Tools Media Software Analysis 161

Bianchi Biz Blog

AUGUST 18, 2022

Anticipate an international, diverse audience. Most recent data suggests that the CES show continues to attract an international audience – a solid opportunity for automotive and mobility suppliers working to expand their customer base and global presence. Media attendance dipped in 2022. Interestingly, the media were busy!

Automotive 65

Automotive Mobile Data Comparison 65

Solo PR Pro

NOVEMBER 10, 2020

So why ask your PR team to guarantee media results? The comparisons between lawyers and communications professionals are endless. In the case of the law, it’s the judge that’s the decision-maker; in media relations, it’s the reporter/editor. Why are you approaching this as (a pitch, a news release, a social media post, etc.)

Communications 99

Communications Comparison Exercises Interviews 99

Sword and the Script

DECEMBER 20, 2022

b) More pay-to-play opportunities to participate in national media relations opportunities. c) More companies create their own content and channels to reach audiences instead of traditional media channels. Clay Morgan , Writer and Consultant, Morgan Media, Inc. Internal comms takes center comms stage in hybrid work.

Marketing 196

Marketing Content Marketing Data Social Media 196

Burrelles Fresh Ideas

MAY 9, 2023

In recent years, multi-channel communication has blurred the lines between paid, earned, shared and owned media (known as the PESO model). An integrated approach includes all aspects of communications — public relations, marketing, social media, advertising — for a 360-degree view of the planning and measurement process.

Measurement 40

Measurement Comparison Advertising Advertising 40

Sword and the Script

JUNE 7, 2022

Scale to compete with incumbents; Prowly adds media monitoring; Cision releases internal DE&I report; World’s First-Ever NFT Press Release. Onclusive announced it acquired the media monitoring platform Critical Mention. along with a validated media contact database,” according to the press release.

Software 85

Software Pitching Internal International 85

Katie Paine's Measurement Blog

MARCH 9, 2023

Torturing numbers until they say what you want We once delivered a launch report that initially included data from around 250 social and traditional media items. So first they eliminated all social media, arguing that their outreach efforts had all been focused on traditional media. Test, test and more tests.

Measurement 52

Measurement How To System Comparison 52

ImPRessions - Crenshaw Communications

FEBRUARY 17, 2017

A good plan starts with a review of past history, including brand perception, activity over the previous year, and recent earned media successes or lack of the same. Unexpected developments, including internal changes, a wrinkle in the business climate, or a move by a competitor can demand a new tactic or two. Establish a baseline.

Writing 130

Writing Comparison Product Launch Leadership 130

Critical Mention

JULY 1, 2019

In an effort to best serve our customers by providing a true all-in-one media intelligence service, we have made significant additions to the Critical Mention platform in recent years. These additions include increased social media monitoring, licensed print content and streamlined search functionality.

Print 101

Print Comparison Social Media Media 101

Sword and the Script

JANUARY 28, 2020

Listen is where you establish searches and monitor media, including social media; Connect is the media contacts database – with an interesting twist; Publish allows you to publish releases, blogs and send pitches; Amplify allows you to showcase user generated content – like social media posts; and.

Software 117

Software Tools Publicity System 117

Katie Paine's Measurement Blog

MARCH 29, 2023

But, astoundingly, as good as the crisis management was in traditional media, there was no response in social media. In case after case, organizations either didn’t consider or didn’t adequately prepare for a backlash on social media. There is no difference between “social” and “traditional” media.

Crisis 52

Crisis Pharmaceuticals Social Media Comparison 52

Communications Conversations

FEBRUARY 2, 2021

views on TikTok (for comparison Charli D’Amelio’s #DistanceDance last year has 17.7 If I were Alex Rodriguez, I’d be giving J-Lo the following tips on how to better optimize her next social media challenge next time around: Read the room, hon. ” Oh, your social media intern wrote that one?

Marketing 60

Marketing Comparison Viral Social Media 60

Mark My Words

SEPTEMBER 22, 2022

A blame game with ITV has resulted, after the claims spread on social media at the end of last week, accompanied by images of the masked pair solemnly walking past the coffin. She is said to blame ITV bosses for not setting the story straight earlier in the day after the visit began to attract a furious reaction on social media.

Crisis 60

Crisis Comparison Reputation Film 60

Stephen Waddington

NOVEMBER 19, 2017

This is an article and deck about the outlook for public relations and social media in 2018. 12 months is an arbitrary period to measure change in a sector that is rapidly innovating in some areas such as artificial intelligence and digital media; but woefully slow in others such as diversity and ethics. There are currently 4.3

Publicity 164

Publicity Ethics Data Community 164

Sword and the Script

OCTOBER 8, 2019

There are a few benefits I’d add to that: a) Media relations. Content marketing is pivotal to media relations and done well, media relations will, in turn, help your content marketing; and. Another source, WordStream , which makes software for PPC and social media advertising, puts the average Google CPC at $1-$2.

Content Marketing 81

Content Marketing Marketing Comparison Measurement 81

Sword and the Script

JUNE 4, 2019

Consulting firm Burton-Taylor published a report that benchmarks market size and market share for a category of technology the company describes as “Media Intelligence and PR Software.” Social media is 2018’s biggest driver, as Burton-Taylor reports that the media intelligence industry grew mid-single-digit in 2018 if social wasn’t counted.

Software 106

Software Reddit Marketing Survey 106

Konnect Agency

NOVEMBER 26, 2019

Panelists included celebrities and activists such as Evan Rachel Wood, Busy Phillips, Sophia Bush, Sophia Carson and Joey King, as well as social media influencers Aimee Song, Tess Holiday, Nabela Noor, Ricky Thompson and more. Aimee’s journey can serve as inspiration on how to grow within your desired field.

Fashion 75

Fashion Comparison Instagram Social Media 75

Sword and the Script

FEBRUARY 11, 2017

Pinterest, which positioned itself as a “ visual search engine ” – as opposed to a social media network – has set itself up to capitalize on the opportunity while creating a new one for marketers: it recently introduced visual search ads. By comparison, users make an estimated two trillion searches on Google per year.

Tools 60

Tools Pinterest Marketing Media 60

NewsWhip

JUNE 23, 2021

Building the bridge between infrastructure and data-driven media intelligence: Zach Silber and Kivvit. It bisected different farms and lands, but more broadly Keystone also represented an international issue. Brett: Yeah, you mentioned media and media coverage. JUNE 18, 2021 | 11:30am EST / 4:30pm GMT. Watch webinar.

Data 78

Data Media Analytics Energy 78

Presspage

MAY 19, 2017

This increase in PR power comes with corresponding changes in media relations and (therefore) PR responsibility. Media, stakeholders and target audiences increasingly look at PR departments for consistent, reliable and recognizable narratives. Consistent branding Protocols and standards enhance consistent branding.

Corporate 68

Corporate Brand Branding Guidelines 68

NewsWhip

AUGUST 18, 2020

Last Friday we hosted our first edition of The NewsWhip Pulse, our new biweekly webinar series in which we look at emerging trends, and hear from some distinguished guests in the media and PR industries. . For comparison, news about President Trump on the week of his acquittal in the Senate saw only around 230 million engagements. .

Web 78

Web Comparison Facebook Community 78

Maxim Behar

APRIL 2, 2023

There is no room for comparison between the lifestyle we have in 2023 and the one we had 10 years ago. We can all observe the total nonsense that is coming from TV, Facebook, Instagram, LinkedIn, and various social media. Firstly, because we have the media in our hands. Now politicians have the media in their hands.

Comparison 52

Comparison Newspapers Course Policies 52

Shift Communications

DECEMBER 23, 2014

Q2 was rife with moments that exemplified how core concepts in PR, marketing and media are evolving, and not necessarily in the ways we expected. Yet the New York Times, as revealed by the internal Innovation Report leaked to the public last May, is living proof that no matter how great your content is, content alone is no longer enough.

Comparison 94

Comparison Measurement Blogging Engineering 94

Buzzstream

DECEMBER 17, 2020

Once you’ve clicked on that, choose the ‘Web’ option and type in the keywords for your concept e.g. ‘home decor trends’ before clicking ‘Search; You’ll then be shown all of the top-performing content for the subject area and can rank it by the total engagement by social media platform or overall.

Digital PR 161

Digital PR Tools Pitching Film 161

Mark My Words

APRIL 21, 2017

Despite all the internal strife in Labour in terms of message it is surprising just how little has changed over two years. As Trump showed it is possible to rise above the critical media filter and speak directly to supporters on social media, many of which have never voted before.

Comparison 60

Comparison Radio Retail Interviews 60

Mindful Marketing

JANUARY 10, 2017

At my first agency job, the majority of my day was spent faxing press releases to media outlets, and taping newspaper and magazine articles into giant “clip books” while calculating the number of estimated reader impressions achieved. Competitive comparisons can be meaningless without context. By Seedepth. GUEST POST By Mikala Vidal.

Measurement 50

Measurement Comparison Analytics Agency 50

Ishmael's Corner

JUNE 16, 2015

When it came time for the Endicia blog team to draft the annual shipping carriers’ rates comparison blog post, it was critical for this post to land high on the SERP (search engine results page). Total Links (internal and external). For example, we support the blog for a B2B company called Endicia (online shipping software).

SEO 60

SEO Tools Comparison Google 60

Maxim Behar

JULY 5, 2023

But it was so big that I started getting dozens of emails, social media messages saying, "give me this recipe, give me that recipe," and I said, wait a minute, let me pick out 25 good recipes and put them in a book. But it's entirely devoted to how our world has changed with the advent, or as I call it, social media tsunami.

Radio 52

Radio Hotels Course Social Media 52

Buzzstream

MARCH 13, 2024

Digital PR vs. Traditional PR Technically, digital PR focuses solely on online media to boost brand awareness, sentiment, and market share on the web. Traditional PR may encompass online media but mainly focuses on newspapers, magazines, radio, and TV. Internal Datasets. Let’s take a look at this overlap. External Datasets.

Digital PR 71

Digital PR Construction Case Study SEO 71

prTini

JUNE 24, 2016

Clearly, our country is grappling with issues here that go so far beyond anything to do with social media or PR, and by comparison the question of brand social media response seems so small. No one was in the office or tuned in on Slack for updates from me or our Social Media Director.

Crisis 37

Crisis Mobile Social Media Comparison 37

Sword and the Script

DECEMBER 24, 2019

Read more: Would you Run Your Internal Data Through this Media Monitoring AI? 19% of publishers requested articles, 13% requested infographics, 12% requested mixed-media pieces, and 11% requested data visualizations.”. 9) Twitter is the social network of most value to reporters. 3) Multimedia boosts press release views.

Marketing 78

Marketing Publicity Survey Study 78

PR 20/20

MAY 24, 2018

As marketers, we’re required to wear many hats throughout the day— author, producer, consultant, data analyst, social media guru. But in reality, how much time are marketers really devoting to these types of roles in comparison to planning ? Social followers. Media contacts. The list goes on. Contact downloaders.

Marketing 40

Marketing Comparison Internal International 40

Buzzstream

MAY 12, 2020

There are plenty available, and many sites carry comparisons of them. Secondly , effective internal communication is necessary to ensure ongoing, sustainable productivity in remote teams. The key when using a collaboration and communication platform, says Cat Graham , managing partner of cheers partners, is to keep it personal.

Strategy 102

Strategy Employee System Tools 102

Shift Communications

MAY 28, 2015

The greatest hidden power of Twitter Audience Insights, however, is comparison. However, my organic reach is significantly more international. For example, choose your followers and your organic audience. How do they differ? Are there outliers in certain categories?

Twitter 60

Twitter How To Wireless Marketing 60

Maxim Behar

NOVEMBER 17, 2021

Only a few months ago, media personality turned politician Slavi Trifonov presented his A-team of experts in the project “There is such a people” for the government. Now, I do not want to make a comparison with what we saw with Kiril Petkov, but these are two different galaxies. why don't you present the minutes.

Government 52

Government Sports Comparison Interviews 52