The Proactive Report

MAY 2, 2015

Pew Research released their 2015 State of the Media report this week. 39 of the top 50 digital news websites have more traffic to their sites and associated applications coming from mobile devices than from desktop computers says the report. Television is doing better financially. Podcasting is one area that has promise.

Report 100

Report Mobile Newspapers Media 100

ImPRessions - Crenshaw Communications

OCTOBER 31, 2022

Years ago, when I was confronted with the empty press room as a young Account Supervisor, my boss ordered me to call a few people back at the office and make them come out to impersonate reporters. (We PR teams typically have a voice in the selection and preparation of a television media spokesperson for their campaign. What happened?

Agency 227

Agency Television Radio Pitching 227

ImPRessions - Crenshaw Communications

OCTOBER 31, 2022

Years ago, when I was confronted with the empty press room as a young Account Supervisor, my boss ordered me to call a few people back at the office and make them come out to impersonate reporters. (We PR teams typically have a voice in the selection and preparation of a television media spokesperson for their campaign. What happened?

Agency 227

Agency Television Radio Pitching 227

Stephen Waddington

JULY 29, 2018

This is among the recommendations from the UK Government’s interim report on fake news. A new Government Select Committee report tackles fake news, foreign interference in elections, and the EU Referendum. I’d urge everyone to read the report and in particular its conclusions. In the meantime, here’s what you need to know. #1

Government 63

Government Social Media Report Media 63

PRSay

NOVEMBER 10, 2023

The full-service firm represented a variety of clients ranging from Fortune 100 companies to local nonprofits, many of them clients for more than two decades. he worked as a television news reporter and editor in Asheville and Charlotte before transitioning into a PR career. Epley founded Epley Associates, Inc., were lifelong.

Ethics 164

Ethics Public Affairs Travel Nonprofit 164

Cision

APRIL 5, 2017

Reported by Wendy Glavin, CEO & Founder, Wendy Glavin Agency and powered by CommPRO. Gallup reports: “Americans’ trust and confidence in the mass media ‘to report the news fully, accurately and fairly’ has dropped to its lowest level in Gallup polling history.”. Richard, what advice have you been giving companies?

Report 225

Report Media Advertising Advertising 225

PRSay

JUNE 28, 2022

According to media reports, authorities have repeatedly corrected official statements about the shooting after those statements were contradicted by new information. There’s been a lot of things that have been said — some are correct, some are incorrect,” Abbott told reporters at a news conference three days after the shooting.

Conference 180

Conference Crisis Training Public Affairs 180

PR Fuel

DECEMBER 25, 2020

Writing a company boilerplate is important to consumer education, advertising, promotion, and branding. A press release informs the media about something newsworthy at your company or organization. Then, put that front-and-center with your company or organization name. With press releases, think who-what-when-where-how.

Writing 64

Writing Company How To Apparel 64

Burrelles Fresh Ideas

FEBRUARY 27, 2024

Viewership History is Made CBS’ broadcast of Super Bowl LVIII on Sunday was the most-watched television event in US history, according to Nielsen figures — with 123.4 To put it in perspective, this year’s big game was the most-watched US television broadcast since the moon landing.

Sports 85

Sports Television Advertising Advertising 85

5W PR

JULY 10, 2017

Genuine and authentic influencers are becoming one of the chief brand development tools a company can use. An example of this on a larger company scale is something that we did in February with our client, T-Fal. There are many reasons for that, let’s cover just six of them: Create Content. Connection Building.

Company 88

Company Small Business Television Radio 88

Buchanan PR

SEPTEMBER 26, 2023

“What great PR for that company!” Sportscasters reported on Saturday that his boss was attending the game. Did Ally engineer this just to get a favorable mention on national television? The story got me to thinking about what constitutes “great PR.” As a PR professional, I found myself speculating how this went down.

Engineering 69

Engineering Sports Financial Television 69

Cision

AUGUST 7, 2015

Scripps , following last year’s merger, reported losses ( WSJ ) and things aren’t looking so great for Viacom and other big television companies ( WSJ ).

Television 120

Television Media Mobile Google 120

Burrelles Fresh Ideas

MARCH 5, 2024

By the numbers According to one report, 85% of PR pros reported media relations accounted for at least 25% of their time. However, while some independent news creators may break the news on social channels, often the news originates from a reporter or outlet and then propagates across the social spectrum.

Media 97

Media Nonprofit Pitching Analytics 97

Cision

JUNE 12, 2017

Therein, James McQuivey, a principal analyst at Forrester drilled into a report which explored that CMOs will reduce their spend, on display advertising by as much as $2.9 Radio supplanted print, television eroded radio, and the Internet has changed the foundation of how we consume all forms of media. billion over the next year.

Advertising 190

Advertising Advertising Radio Television 190

David PR Group

FEBRUARY 1, 2019

Reality television personality, model and entrepreneur Kylie Jenner purportedly earns $1 million per sponsored post. A quick peak at her Instagram feed shows several sponsored posts for handbag company Coach – for which she has a widely reported $10 million promotion and design gig. She has 124 million followers. –John.

Instagram 51

Instagram Company Small Business Television 51

Journalistics

MARCH 26, 2015

I interviewed reporters and producers about the biggest challenges facing them in preparing the news in a rapidly-changing media environment. Not surprisingly, there wasn’t a single mention of “learning how to use Twitter in my reporting.” These services launched over the course of the past couple of weeks.

Twitter 75

Twitter Report Journalism Video 75

PRSay

MAY 24, 2021

Already decimated by staff reductions, many print and broadcast newsrooms have been acquired by large corporations that are often more interested in online clicks and monetizing news than in factual reporting, Todd said. Most affected were local news outlets that are independently operated or owned by small media chains.

Nonprofit 163

Nonprofit Local Journalism Newspapers 163

Critical Mention

AUGUST 7, 2020

More recently, Padhye spearheaded the back-end development of Critical Mention’s new Media Contact Database , which contains more than one million outlets, reporters, influencers, editors, bloggers, producers and more. It is also another important milestone in our growth as a company and the evolution of our Earned Media Suite.” .

Technology 125

Technology Television Analytics Radio 125

Cision

AUGUST 16, 2016

How can you become an asset to your next company or position? Erik Wheater, account executive at Burns360, details his transition from a five-year career in television news to the PR agency life. You recently transitioned from your role in television news to PR. Don’t make a reporter bend over backwards to tell YOUR story.

Television 120

Television Pitching Journalism Interviews 120

5W PR

JANUARY 25, 2021

However, getting media placements with major publications, television programs, or podcasts on a limited budget is not easy. Before pitching to a media outlet, the company should be sure of the reasons why it’s implementing a public relations strategy in the first place.

Strategy 88

Strategy Pitching Construction Television 88

Sword and the Script

AUGUST 4, 2020

The phrase is intended to account for the additional ways a person or company could earn visibility on the web, including traditional news – but more importantly beyond it. >>> Shameless plug: I’ll be presenting a session, along with Ned Lundquist, at the Earned Media Mastery Summit by Agility PR Solutions and Bulldog Reporter.

Media Relations 147

Media Relations Media Print Software 147

Cision

OCTOBER 21, 2016

But if you don’t trust the company distributing your clients’ stories, chances are journalists won’t either. Garnering earned media coverage is a key goal for every public relations firm. In our latest case study , NALA Press Manager Tiffanni Tendell shares their success story.

Software 120

Software Agency Case Study Television 120

Reputation Us

AUGUST 2, 2021

Prior to LTPR, Boggs served as public relations director at AIG, leading the public relations efforts of six affiliated companies. After nearly two decades as a reporter, Eileen Korey, anchor and producer in print, radio and television journalism, Eileen spent two decades leading organizational communications in health care and academia.

Reputation 78

Reputation Publicity Enterprise Television 78

Reputation Us

AUGUST 2, 2021

Prior to LTPR, Boggs served as public relations director at AIG, leading the public relations efforts of six affiliated companies. After nearly two decades as a reporter, Eileen Korey, anchor and producer in print, radio and television journalism, Eileen spent two decades leading organizational communications in health care and academia.

Reputation 78

Reputation Publicity Enterprise Television 78

Mark My Words

NOVEMBER 16, 2020

Mr Farage, who spoke at a Trump rally in Arizona last month, said the President’s “biggest success” in the past two decades was television. Public relations specialist Mark Borkowski agreed that Mr Trump was in pole position to build some form of media company. He’s created himself through television, through media.

Television 60

Television Media Radio Newspapers 60

The Hoffman Agency

MARCH 4, 2024

It’s a platform that puts caring companies in touch with 3 rd year of high school students from priority education groups to help them find their dream job. So, he applied on the platform for several jobs in journalism, television and comedy (his second passion). What’s Viens voir mon taf ?

Journalism 36

Journalism Television Exercises Education 36

Maxim Behar

APRIL 2, 2024

Radio and television, the electronic media that came after the press, were constituted in the same fashion as print media — they had different channels for delivering their messages. Below, you will find the most pertinent quotes from CEOs of top-notch PR companies around the globe. I would be told, “We do traditional PR.

Print 64

Print Social Media Web Television 64

Maxim Behar

SEPTEMBER 8, 2022

Now, however, what is happening with the Bulgarian media - television and radio channels, and recently even newspapers, is not only absurd, but also shocking. The most scandalous was the case of the Swedish company H&M opening of the first store in Sofia.

Television 52

Television Radio Advertising Advertising 52

Critical Mention

DECEMBER 17, 2019

Popular podcast channels will also be available and analytics from the leading online video-sharing platform can now be added to reports. . “We The addition of YouTube monitoring to Critical Mention marks another highlight in what has been a banner year for the company. About Critical Mention.

YouTube 91

YouTube Radio Analytics Television 91

Critical Mention

JULY 15, 2020

The product will be launched with more than one million records, including global media outlets, reporters, bloggers, editors, producers and influencers – with more being added every day. The company continues to build out its Earned Media Suite, with several other high-profile releases scheduled for the coming months. .

Media 108

Media Radio Television Engineering 108

Stephen Waddington

OCTOBER 21, 2021

The UK Creative Industries are missing more than 250,000 working class voices: a deficit almost equal to the increase in jobs in the sector over the past five years according to a new Creative Industries Policy & Evidence Centre report. They dominate key creative roles in the sector, shaping what goes on culture, media, and television.

Creativity 149

Creativity Industry Policies Mobile 149

Bianchi Biz Blog

FEBRUARY 1, 2024

Top 3 advice for a foreign company to navigate the media and communications environment in Japan 1. While online platforms wield influence, traditional media such as newspapers and television maintain substantial power. And an important note to foreign companies entering the market: very few English media titles exist in Japan.

Marketing 106

Marketing Newspapers Print Local 106

The Hoyt Organization

APRIL 23, 2024

To do this, create content such as blog posts, whitepapers, or industry reports that provide valuable insights and solutions. Traditional channels, such as newspapers and television, offer broad reach, while digital channels, such as social media and email marketing, provide targeted messaging.

Strategy 52

Strategy Nonprofit Social Media Leadership 52

The Proactive Report

APRIL 5, 2015

The findings of the 2015 PRESSfeed & SNCR Media Trends & Online Newsroom Report about how brands are missing earned media opportunities with visual content – video in particular- were fully supported by the latest DS Simon Productions Media Influencers Report. 74% said they would post or link to the full video.

Media 100

Media Video Television Radio 100

Stephen Waddington

JANUARY 4, 2021

Here are the headlines and links to 15 trend reports for 2021. Thanks to Daniel Eckler for scouring the internet and collating reports. Many are creative and highly original (Facebook, PwC, Trendwatching and We Are Social are standout), but most are marketing guff.

Trends 155

Trends Technology Television Banking 155

Onclusive

FEBRUARY 22, 2018

I believe each client begins at a different point on the PR spectrum … some need to start with blogs, online magazines and trades publications to perfect their narrative before moving to mainstream radio and television media outlets. Both the PR consultant and client should be able to describe the company, brand or product in 30-45 seconds.

Interviews 284

Interviews Radio Small Business Pitching 284

ImPRessions - Crenshaw Communications

APRIL 12, 2018

By shaping and serving up a unique perspective, expertise, or insight, a young company can gain a competitive advantage over larger and more established companies. If you’re a company founder, you have expertise that others don’t. But an analyst program required meticulous thoroughness and preparation.

Leadership 149

Leadership B2B Tools Conference 149