ImPRessions - Crenshaw Communications

JANUARY 6, 2020

And regardless of how well prepared a company may be to deal with an incident, breaches and attacks will happen – so advance PR prep is also in order. Today, every company is a technology company. Financial services companies are getting into cryptocurrencies and have invested heavily in mobile experiences.

Trends 156

Trends Healthcare Government Leadership 156

Scott Public Relations

FEBRUARY 1, 2019

By helping the leadership convey the overall direction and mission of the company, they can bring employees together to pursue common goals and demonstrate to them the value that their work brings for the organization overall. Download our e-book, “ The C-Suite Asks, We Answer: The Top 6 Questions About Healthcare PR.”.

Insurance 49

Insurance Insurance Healthcare Communications 49

Contently - Strategy

JANUARY 26, 2023

The good news is that many companies have already cracked the thought leadership code using strategies that content marketers can emulate. Companies Doing Thought Leadership Content Well Thought leadership content comes in many shapes, sizes, and formats. She used LinkedIn to share her thoughts on making healthcare more affordable.

Leadership 145

Leadership Content Marketing Healthcare Google 145

Stern + Associates

FEBRUARY 9, 2023

Though external factors may seem to conspire to widen the gender gap, women continue to break new ground in fields including artificial intelligence (AI) and robotics, healthcare and space technology, serving as crucial role models to anyone facing adversity at work.

Engineering 62

Engineering Biotechnology Leadership Technology 62

Scott Public Relations

OCTOBER 13, 2019

Technology is rapidly changing the nature of healthcare: its capability, delivery, and efficiency. Healthcare organizations are constantly coming up with new innovations to improve the abilities of physicians and the outcomes of care, particularly in fields that present more challenges. Like what you’ve read?

Healthcare 40

Healthcare Insurance Insurance Pinterest 40

Scott Public Relations

OCTOBER 13, 2019

Technology is rapidly changing the nature of healthcare: its capability, delivery, and efficiency. Healthcare organizations are constantly coming up with new innovations to improve the abilities of physicians and the outcomes of care, particularly in fields that present more challenges. Like what you’ve read?

Healthcare 40

Healthcare Insurance Insurance Pinterest 40

Stephen Waddington

MARCH 24, 2021

Artificial intelligence, paid influence, mental health and fake news are all issues identified by a group of international practitioners in a series of reflective essays published by the PRCA. Katie De Cozar, PRCA Technology Group Chair and Head of Enterprise Technology, CCgroup 4.

Ethics 178

Ethics Publicity Enterprise Groups 178

Scott Public Relations

JUNE 26, 2020

Recently, a coalition of organizations under the hashtag #StopHateforProfit has urged global corporations to boycott Facebook advertising to show they will not support a company that puts profit over safety. Publishers” in this case are social media companies and their platforms. The very act of police force is violent.

Healthcare 52

Healthcare Insurance Insurance Social Media 52

Stuart Bruce

OCTOBER 30, 2014

I will be talking about mobile, data and wearable technology as the drivers and ethics, real time and content as the issues. Is the fact that every company is a media company a threat or an opportunity? Mobile, data and wearable technology. Private companies pose more of a threat than governments ever could.

Crisis Communications 148

Crisis Communications Transportation Conference Social Media 148

Scott Public Relations

MAY 13, 2019

Whether you are an individual or represent a company, branding is an important aspect of how you can succeed with your public relations. If you’re in healthcare, insurance, technology or other professional services industries, and need help with a PR, marketing or social media campaign, contact Scott Public Relations.

Insurance 55

Insurance Insurance Healthcare Publicity 55

Tribe Builder Media

FEBRUARY 11, 2019

The scrap-heap of today’s globally competitive business space is littered with the remains of companies that provide quality products and services. Making contacts is great, yet too many businesses still neglect the larger scope of marketing and PR, either because they lack time, expertise or technology, and often all three.

Internal 40

Internal International Agency Pitching 40

Shift Communications

MAY 17, 2023

By Leslie Clavin, VP, Editorial Services For two decades, SHIFT has guided clients through communications challenges as automation and artificial intelligence entered, disrupted and transformed their markets, from healthcare to manufacturing to transportation and beyond. Now, it has finally come for us: AI in public relations is here.

Publicity 78

Publicity Guidelines Training Transportation 78

Shift Communications

MAY 17, 2023

By Leslie Clavin, VP, Editorial Services For two decades, SHIFT has guided clients through communications challenges as automation and artificial intelligence entered, disrupted and transformed their markets, from healthcare to manufacturing to transportation and beyond. Now, it has finally come for us: AI in public relations is here.

Publicity 78

Publicity Guidelines Training Transportation 78

Solo PR Pro

OCTOBER 5, 2021

He was a frequent contributor to All Things Considered and Morning Edition and ended up as an intern in NPR’s Washington Bureau a year later, gaining extensive industry experience and honing his writing skills. I helped them recognize the importance of clear internal communications. In 1997, when USA Today moved him from D.C.

Meeting 97

Meeting Handbook Newspapers Government 97

Wadds Inc.

AUGUST 14, 2023

Looking at the two major European business centres of Germany and France, even with Germany technically in recession, it is clear that the German communication market is providing growth opportunities for local and international agencies. The outlook for the next twelve months very much depends on the area the agency specialises in.

Agency 52

Agency Sports Public Affairs Creativity 52

Solo PR Pro

MAY 17, 2022

After wrapping up her studies, Daria worked for a labor union, then as a temp for a couple large companies — companies she eventually figured out how to turn into clients, kickstarting what would become Steigman Communications LLC. I had these two really big name companies that were leverageable,” Daria explains.

Meeting 98

Meeting Agriculture Energy Travel 98

Scott Public Relations

JULY 14, 2020

The honorable company that chooses not to respond to untrue allegations because they don’t want to “lower themselves” to participate in a fractious interchange. For more information on who to deal with “Fake news” and tools to track and defuse it, please see this wonderful blog on the PRBI (Public Relations Boutiques International) site.

Healthcare 52

Healthcare Insurance Insurance Policies 52

Scott Public Relations

NOVEMBER 30, 2018

A silent account may lead people to think your company is no longer operating. Making all your activity about your company itself is a waste of effort—followers follow you because they already like or are interested in you. Download our e-book, “ The C-Suite Asks, We Answer: The Top 6 Questions About Healthcare PR.”.

Social Media 40

Social Media Insurance Insurance Healthcare 40

MaccaPR

MAY 23, 2016

After college I transitioned to a job at a life science marketing agency in Chicago and am now helping healthcare clients with their communications strategies here at Maccabee. According to the 2016 Trust Barometer published by agency Edelman Health, the general public’s trust in healthcare in the U.S. What does that mean?

Conference 80

Conference Healthcare Marketing Crisis 80

Scott Public Relations

JANUARY 24, 2019

Technology is giving us ways to track the success—or failure—of campaigns and activities like never before. Analytics programs from companies like Google and others can tell you which pages are most popular, how long people view them, and from which locations these viewers are coming from. Like what you’ve read?

Publicity 45

Publicity Insurance Insurance Healthcare 45

Scott Public Relations

NOVEMBER 16, 2018

This is reflected in the divide between those who find it relevant to their daily work: 32% of respondents from government organizations versus 19% from private companies. Download our e-book, “ The C-Suite Asks, We Answer: The Top 6 Questions About Healthcare PR.”. Like what you’ve read? The post How Important is Fake News?

Insurance 45

Insurance Insurance Healthcare Pinterest 45

Scott Public Relations

SEPTEMBER 26, 2018

The Council of Accountable Physician Practices (CAPP) , a coalition of multi-specialty medical groups and health systems across the United States, is a firm advocate of using telehealth to improve the healthcare delivery process. Providers need access to evidence-based research on the best practices for telehealth technology.

Healthcare 40

Healthcare Insurance Insurance Guidelines 40

Bianchi Biz Blog

SEPTEMBER 1, 2022

Sometimes it’s healthcare or municipal politics … I honestly don’t know how I manage to get on some email distribution lists. Not knowing enough about the company. Read about the brand you’re serving or the technology you’re pitching. Allie is an intern at Bianchi PR for the summer 2022 semester.

Automotive 87

Automotive Pitching Meeting Healthcare 87

Cision

JULY 28, 2016

Jump ahead 30 years, and I’ve been leading strategic health care programming for every type of client in the health care industry—hospitals, payer groups, national healthcare nonprofits and major pharmaceutical companies. What are some of the differences in building a PR strategy for a large company versus a small nonprofit?

Pharmaceuticals 120

Pharmaceuticals Nonprofit Healthcare Travel 120

Deirdre Breakenridge

JANUARY 20, 2015

Thanks to technology, much has changed in what PR pros can handle as “part of a day’s work.” Keep in mind, a good design firm will do its best to balance these scales internally to be able to meet as many client needs as possible (just like a good PR firm). Guest Post By Patrick Walsh, VP of Design, Tonic Design Co.

Creativity 150

Creativity Healthcare Fashion Travel 150

Stephen Waddington

AUGUST 12, 2020

We help brands, organisations and businesses develop and deploy measurable communications through PR, internal comms, digital marketing, SEO, social media and advertising. We are working with eight different clients in a wide range of sectors including ecommerce, financial services, healthcare, technology and energy.

Agency 161

Agency Meeting Crisis Energy 161

Solo PR Pro

DECEMBER 27, 2022

Thrive PR and Kelly Kirkendoll ( Founder/CEO) won four PRSA Dallas Pegasus Awards, including the top award in two categories (Internal Communications Program and Publication, Print or Digital), a Pegasus Award of Honor for Most Effective Campaign on a Budget and BEST OF SHOW! Phyllis Weiss , president, Weiss Communications, Inc.

Print 58

Print Financial Journalism Healthcare 58

Scott Public Relations

MAY 13, 2019

Whether you are an individual or represent a company, branding is an important aspect of how you can succeed with your public relations. If you’re in healthcare, insurance, technology or other professional services industries, and need help with a PR, marketing or social media campaign, contact Scott Public Relations.

Publicity 40

Publicity Healthcare Insurance Insurance 40

Mindful Marketing

APRIL 4, 2020

Thanks to creative thinking and agile adjustments of their marketing plans, certain companies have rapidly repositioned themselves for productivity uninfected by the virus. Some companies, however, have realized that both feet don’t need to be bolted to the floor. Warner Bros.

Sports 106

Sports Healthcare Video Resources 106

Cision

MAY 7, 2015

An ardent entrepreneur, Sandra has spent the last 20 years helping technology, healthcare and professional services companies achieve their communications goals. Companies treated social like a shiny new toy and used it to show their audience that they were hip, innovative and keeping up with new technologies.

Social Media 120

Social Media Video Agency Healthcare 120

Sword and the Script

SEPTEMBER 24, 2019

An interest in digital marketing and technology eventually lead him to a sales gig with Vocus, the former PR software maker that was eventually swallowed up by Cision. The company provides custom software development and helps companies of all sizes form SaaS startups to enterprise innovation.

Agency 64

Agency Software Enterprise Marketing 64

Landis PR

SEPTEMBER 27, 2021

Velodyne Lidar, a client for 3 years, makes the technology that allows self-driving cars to “see.” About 15 years ago, we joined the international Public Relations Global Network. . Given that we’re a $2 million business, even I am surprised we made that list, an honor we share with some of the biggest companies here in the Bay Area.

Agency 105

Agency Travel SEO Nonprofit 105

PR 20/20

JUNE 26, 2018

In the morning you’re reading news and reporting on the latest healthcare overhaul, then in the afternoon you’re presenting to a room full of engineers on differentiation within a niche manufacturing submarket. Or, how do you ensure your internal marketing team is continually improving? Welcome to agency life.

Industry 58

Industry Insurance Insurance Resources 58

Ethical Voices

APRIL 3, 2023

It was really striking the balance between protecting the information that I had to share with the board, and knowing when and how I must trust and keep and safeguard confidences both internally and externally, while really trying to foster our transparent culture with my team. We’re not in a technology company.

Ethics 78

Ethics Privacy Data Financial 78

ImPRessions - Crenshaw Communications

NOVEMBER 27, 2016

The idea is to incentivize the agency to generate lots of feature articles, items, and other publicity for companies who may be short on cash, or who feel they require only publicity services, not messaging, media strategy or interview prep. But timesheets and meetings only go so far. There isn’t a universal formula for measuring PR success.

Agency 120

Agency Trade Shows Comparison Meeting 120

Sword and the Script

DECEMBER 3, 2019

In each one, I aim to explain in jargon-free language, what is new with the vendors making technology that helps PR pros to do their jobs. Cision is working with adtech companies to allow PR (or their peers in digital marketing) to launch retargeting campaigns based on earned media. Detailed briefing here. million; and.

Data 88

Data Enterprise Survey Instagram 88

Deirdre Breakenridge

JANUARY 13, 2015

i] At the International Consumer Electronics Show I attended last week, of the twenty-two keynote speeches, only three were delivered by women. At Orate , we often hear that event organizers struggle to find female speakers for their events, particularly in the technology sector. Develop a code of conduct.

Conference 150

Conference Training Healthcare Policies 150