ImPRessions - Crenshaw Communications

APRIL 27, 2021

Dark Reading is perfect for enterprise IT and network security professionals, providing the most up-to-date information about products, management strategies, architectures and security policy. InfoWorld is published for IT leaders who hope to bring their companies a competitive edge through understanding emerging technologies and advances.

Enterprise 296

Enterprise Trends Journalism Resources 296

PR News

FEBRUARY 14, 2017

Large, public companies, midsize firms and tiny operations, to some degree, all find communication between parts of the enterprise to be a challenge. The post Integration of Corporate Functions Remains Elusive—and That’s Where PR Comes In appeared first on PR News Blog. In addition, as you… Continued.

Corporate 67

Corporate Enterprise Blogging Communications 67

Communications Conversations

JUNE 27, 2016

And, huge news in the social enterprise software space as this move gives Microsoft a pretty big stake in the game (along with its acquisition of Yammer years ago). When I’ve been a part of these deals in the past, the first 6 months-a year were spent researching and gathering information about the other company. billion dollars.

LinkedIn 84

LinkedIn Corporate Communications Employee 84

Onclusive

DECEMBER 6, 2019

It’s critical to keep up with the latest trends, technologies, and methodologies so that your company doesn’t miss opportunities and get left behind. . This awards event celebrates the best of the best corporate, agency, nonprofit, and education teams, and the work they produced during the entry period. Dates: March 19, 2020.

Conference 329

Conference Marketing Case Study Measurement 329

ImPRessions - Crenshaw Communications

MARCH 29, 2018

Placing your CEO/founder as a guest on a tech podcast is a great tool for PR pros to establish the boss as a thought leader and thereby increase a young B2B company’s profile. Every company has a story, and that story can be a valuable public relations tool — and the best kind of free exposure.

Enterprise 160

Enterprise B2B Interviews Engineering 160

ImPRessions - Crenshaw Communications

MAY 24, 2022

Think about business categories where the margins are high and the sales cycle is long – enterprise software, insurance, or any professional service, from accounting to management consulting. And it’s often very cost-effective relative to consumer public relations. Nobody wants to miss the next category disruptor.

B2B 170

B2B Brand Branding Education 170

Reputation Us

AUGUST 2, 2021

Proper public perception before, during and after a lawsuit can directly impact the enterprise value of the client. RepUs enhances, advances and defends corporate reputations. Prior to LTPR, Boggs served as public relations director at AIG, leading the public relations efforts of six affiliated companies. CASEY BOGGS.

Reputation 78

Reputation Publicity Enterprise Television 78

Reputation Us

AUGUST 2, 2021

Proper public perception before, during and after a lawsuit can directly impact the enterprise value of the client. RepUs enhances, advances and defends corporate reputations. Prior to LTPR, Boggs served as public relations director at AIG, leading the public relations efforts of six affiliated companies. CASEY BOGGS.

Reputation 78

Reputation Publicity Enterprise Television 78

ImPRessions - Crenshaw Communications

OCTOBER 11, 2018

The tech space is a crowded category with more startups entering every day, so in order to compete, companies must differentiate their product or service. A company can set itself apart by speaking in a distinct brand voice. Because it’s an ambitious undertaking, however, few companies take this step. Is it humorous?

Brand 196

Brand Branding Reddit B2B 196

Shift Communications

AUGUST 23, 2016

Last week we discussed the broad strokes that should be standard in every company PR plan, no matter the industry. Social media and digital communications are leveling the playing field for companies looking to engage with their audiences. This week we break down the more granular details. Objectives. This holds true for any industry.

Company 60

Company Analysis Healthcare Product Launch 60

Onclusive

JANUARY 25, 2019

At the PRSA International Conference, attendees are able to choose from a wide range of programs spotlighting the latest in public relations and communications strategies and tactics and enjoy opportunities to enhance their personal and professional network while connecting with some of the world’s most influential companies and organizations.

Conference 256

Conference Content Marketing Marketing Internal 256

PRSay

JUNE 15, 2021

For corporate communicators, Pride in 2021 can seem confusing and challenging. If you’re tempted to post a rainbow flag photo on your company’s social media feeds and call it a day, don’t. If you’re a company interested in authentically engaging in Pride this year, then read on. an NGLCC-certified LGBT Business Enterprise.

Employee 201

Employee Community Leadership Enterprise 201

Sword and the Script

APRIL 20, 2021

She works for a B2B tech company that “doesn’t believe marketing” but she knows they need it desperately. most importantly the blog was attributed as a touchpoint on the sales cycle for 1/3 rd of deals closed for an enterprise SaaS product with an ASP of $1.3 The company had achieved a true thought leadership status.

B2B 106

B2B Leadership Marketing Blogging 106

Ethical Voices

APRIL 17, 2023

Joining me on this week’s episode of EthicalVoices is Roger Bolton , the president of Page , the premier global professional association for senior corporate communications executives. That’s the biggest thing that I loved about my career in public relations was the opportunity to be a senior strategic leader in the enterprise.

Enterprise 68

Enterprise Ethics Engineering Technology 68

Presspage

JUNE 23, 2021

From our experience working with hundreds of PR and Corporate Communications teams around the globe, most of these issues can be traced back to workflow, in this blog post we will talk about four of the most common ones we've noticed, regardless of industry, geography, or department size. Communication is no easy job to handle.

Communications 210

Communications Measurement Tools Enterprise 210

Cision

MAY 18, 2016

Sonja Warner, vice president of global corporate communications at TransMedia Group, says only through planning and strategy will you reach your target audience effectively. You recently joined TransMedia Group as the vice president of global corporate communications. Has it improved global corporate communication?

Corporate 159

Corporate Groups Local Enterprise 159

Flack's Revenge

JUNE 28, 2017

Axis connects investors and corporations with tech startups. The NYSE session was part of a two day event that includes “leading Israeli series A tech startups and US VCs, angels, and corporate investors… to develop business opportunities and ultimately make deals,” according to their site. Focuus shows campaign KPIs in real time.

Real Estate 120

Real Estate Wireless Mobile System 120

Flack's Revenge

NOVEMBER 29, 2021

PR featured especially prominently in this epsiode due to the way Season 2 ended: Kendall Roy had turned on his dad during a press conference on national TV, taking a blowtorch to the enterprise over sexual abuse and coverup allegations related to their cruise line business. Kendall: This is a company vehicle. Just Like the O.J.

Pitching 156

Pitching Conference Enterprise Course 156

PRSay

OCTOBER 3, 2016

Notwithstanding the mobile transformation underway, companies are still relying on the good old (but maybe soon to become obsolete) desktop computer. First, companies can now appeal to the ever-growing Millennial population that comprises a majority of the workforce today and is expected to grow to 50% by the year 2020 according to PwC.

Mobile 129

Mobile Enterprise Employee Technology 129

Sword and the Script

JUNE 30, 2020

Business leaders that understand PR value it more A survey – How Executives in Large Companies Perceive PR – by a UK-based tech company that develops software for PR shops, found that few executives understand PR. She notes that sometimes in large companies, the reporting structure will switch back and forth between the CEO and CMO.

Report 118

Report Publicity Survey B2B 118

MaccaPR

OCTOBER 29, 2019

As the fall leaves change and a bit of Minnesota snow starts to appear, with it comes the next year of planning for corporate marketing, agency and communications professionals. By asking these two questions each month, the company is able to pull data for its 5,000 U.S. We start to ask, “What strategies worked this year?”

Brand 90

Brand Branding Marketing Enterprise 90

PRSay

NOVEMBER 5, 2018

This post is brought to you by West Corporation , a proud sponsor of PRSA. Video not only adds context and tells an engaging visual story, but it also can help to humanize a brand and company leadership. We created Media Snippets to help companies tap into this potential. Anyone on my team will tell you how much I love video.

Video 116

Video Communications Strategy Product Launch 116

Sword and the Script

OCTOBER 5, 2021

The contact database – and the information it contains – is “human-verified” according to an announcement the company emailed. I’ve come to view Onclusive as an enterprise-strength media monitoring solution. The company has done a couple of things historically that allow it to stand out in the market.

Software 154

Software Tools Print Technology 154

Sword and the Script

AUGUST 30, 2022

The corporate reputation sector saw some consolidation this week, as Signal AI, which bills itself as a global external intelligence company, acquired KELP Inc., Signal AI currently bills itself as a “ global external intelligence company.” PitchBook says the company raised three rounds and grew to 210 employees.

Publicity 85

Publicity Survey Enterprise Pitching 85

Critical Mention

JUNE 24, 2017

SAN FRANCISCO, June 23, 2017 — Zignal Labs today announced it has integrated Critical Mention’s industry-leading television media data, broadening access to the full media spectrum for media intelligence and insights across the enterprise. About Zignal Labs. Founded in 2002, Critical Mention is headquartered in New York City.

Television 60

Television Enterprise Media Analytics 60

Flack's Revenge

NOVEMBER 29, 2021

PR featured especially prominently in this epsiode due to the way Season 2 ended: Kendall Roy had turned on his dad during a press conference on national TV, taking a blowtorch to the enterprise over sexual abuse and coverup allegations related to their cruise line business. Kendall: This is a company vehicle. Just Like the O.J.

Pitching 156

Pitching Conference Enterprise Course 156

Sword and the Script

APRIL 12, 2022

It has since been acquired by an SEO software company. million in additional seed funding, bringing the company’s total funding of $6 million. The company caught my eye when it said it uses artificial intelligence (AI) to analyze a reporter’s pitching preferences. Enterprise monitoring may cost more. million in 2016.

Software 89

Software Pitching Measurement Enterprise 89

Mindful Marketing

JANUARY 16, 2022

It doesn’t take much business background to know that the goal of an enterprise is to build market share for itself, not competitors. However, for a company with annual revenues of $4.37 The ad also mentions a related phenomenon that COVID didn’t cause but did increase: the use of third-party delivery companies.

Local 80

Local Corporate Insurance Insurance 80

Sword and the Script

SEPTEMBER 1, 2020

The database indicates the company has raised $47 million (including debt) in five rounds from four investors. The announcement said, “financial backers Kohlberg Ventures and Arrowroot Capital will continue as significant investors in the company, alongside the founders and management.” SocialChorus last raised $12.5 year-over-year.

Internal 147

Internal International Tools Software 147

ImPRessions - Crenshaw Communications

MAY 22, 2017

Earned coverage offers a credibility that can’t be matched by paid media like ads or “owned” content like company blog posts or creative social videos. Looking to buy enterprise software? This is why earned media – the stories and interviews produced by PR – will always be relevant. How about a new car?

Brand 185

Brand Branding Marketing Wireless 185

PRSay

OCTOBER 5, 2016

It’s true that Indiana sustained some bruises in the boxing ring of public opinion in 2015 when passage of the Religious Freedom Restoration Act prompted a backlash from companies, which threatened to pull business and events from Indiana. That’s irony,” he wrote.

Conference 111

Conference Nonprofit Hotels Internal 111

PR 20/20

OCTOBER 11, 2018

At the Marketing AI Institute , we’re tracking 750+ AI companies with combined funding of more than $3.7 Crayon is a market intelligence company that helps businesses track, analyze and act on everything happening outside their four walls. Narrative Science is the leader in Advanced Natural Language Generation for the enterprise.

Tools 71

Tools Marketing Enterprise Software 71

PR Job Coach

JANUARY 5, 2015

Public relations is essential to a functioning of society and its enterprises. PR practitioners are no longer gatekeepers between their companies and the media. As we enter 2015, the importance of public relations today can not be underestimated. And for aspiring PR pro''s this is especially relevant to keep in mind.

Publicity 100

Publicity Enterprise Government Storytelling 100

Sword and the Script

SEPTEMBER 24, 2019

After college, he spent seven years in capital markets, “trading corporate and high yield bonds for a large regional money manager.”. The company provides custom software development and helps companies of all sizes form SaaS startups to enterprise innovation. Take Chris Forhan for example.

Agency 63

Agency Software Enterprise Marketing 63

Bianchi Biz Blog

OCTOBER 5, 2020

It’s not one specific story as much as the day-to-day reporting, vetting and verifying sources, chasing down scoops and of course, keeping track of the company’s and its CEO’s many highs and lows over the years that has made it so fun. The question isn’t meant to root out only extraordinary people and companies.

Transportation 91

Transportation Meeting Report Media 91

Sword and the Script

DECEMBER 3, 2019

The feature enables “enterprises to analyze customer conversations from owned data sources” and let the Talkwalker AI engine analyze it. Cision is working with adtech companies to allow PR (or their peers in digital marketing) to launch retargeting campaigns based on earned media. See item #1 here for more. Detailed briefing here.

Data 87

Data Enterprise Survey Instagram 87

Bianchi Biz Blog

NOVEMBER 9, 2020

Many companies – B2C and B2B alike – are adopting the integrated PESO model popularized (and copyrighted ) by Arment Dietrich CEO and Spin Sucks founder Gini Dietrich. These enterprises are integrating paid, earned, shared and owned media into a cohesive effort to build authority and position themselves as experts.

Media Relations 101

Media Relations Automotive Media Newspapers 101