Deirdre Breakenridge

FEBRUARY 26, 2018

A Guest Post by Corina Manea, Chief Community Officer of Spin Sucks & Founder of NutsPR. It’s about your community. Next on your list should be to build a community and involve them in your social media efforts. Start the conversation and let your community take the lead. Let your community talk about your brand.

Brand 256

Brand Branding Social Media Employee 256

Deirdre Breakenridge

MAY 23, 2017

When you’re writing content for a client, you probably don’t pick up your pen on the day of deadline. Your blog is your community. And it’s better to build an engaged community over time than it is to serve up a lot of content in the beginning and then drop off the face of the planet. Commit to a Schedule.

Blogging 282

Blogging Case Study Social Media Instagram 282

wiredPRworks

MARCH 10, 2022

This was an interview I was so looking forward to – after all, Beth and I go way, way, way back to the early days when corporate communications was just making the transition to the first evolution of social media: the intranet. Beth Nyland on Twitter. The post Communicating with Creativity not C.R.A.P.

Creativity 98

Creativity Communications Instagram Interviews 98

Waxing UnLyrical

NOVEMBER 22, 2010

Because if there’s one thing I believe takes public relations from good to great, it’s when your audiences start becoming your community through the relationships you develop with them. But I was curious to see how Maddie and Lindy perceived not just Open Community , but its juxtaposition with public relations.

Community 82

Community Publicity Web Social Media 82

Newsfile

JANUARY 30, 2024

In an interview with TIME Magazine last November, OpenAI CEO Sam Altman said multimodality in the company’s new models will be one of the key things to watch out for in 2024. For example, ChatGPT will soon understand, interact and communicate using many different methods like text, images, video, audio and more. Download the report!

Trends 105

Trends YouTube Video Social Media 105

Shift Communications

MARCH 3, 2016

SXSW Interactive: the land of entrepreneurialism, celebrity keynotes, guerilla marketing – where Twitter was unveiled and Uber launched – all deep in the heart of the “Silicon Hills,” aka Austin, Texas. SHIFT: So many people write annual “how to survive SXSW” posts which are really just long lists of where to eat in Austin.

Interviews 60

Interviews Conference Creativity Community 60

ReimaginePR

OCTOBER 3, 2016

If you’re looking for an easy, but sure way, to define yourself as an expert in your field, here’s my advice: write an ebook. Aside from bragging rights, writing an ebook can help increase your authority because people will begin to see you as an expert on the topic. Reason #5: eBooks allow you to create a community around your brand.

eBook 219

eBook How To Writing Community 219

Deirdre Breakenridge

MARCH 7, 2016

Bob Varettoni, Director, Corporate Communications at Verizon, Sandy Charet, CEO of Charet & Associates, and I participated on a panel to offer advice for PR students and professionals. When interviewing, a Google search uncovers everything on a candidate. Always prepare for the interview. Your work is “at the moment.”

Communications 120

Communications Interviews Social Media LinkedIn 120

Melissa Agnes

JUNE 19, 2014

Since the podcast on “ doing crisis communications right “, with Captain Chris Hsiung and Shino Tanaka, aired last week, I’ve received some really great follow up questions from listeners. Q: How do you communicate with those people in your community who do not have the means or refuse to use social media?

Crisis Communications 197

Crisis Communications Crisis Communications Community 197

PRSay

FEBRUARY 20, 2020

While an embargo is a must-have tool that is often used by the medical and research community to release published studies and new discoveries, adding one won’t make a substandard story newsworthy. An embargo can be very helpful if I get the release early and have the opportunity to do interviews well in advance of the embargo date,” he said.

Radio 194

Radio Tools Journalism Interviews 194

Bianchi Biz Blog

MAY 8, 2023

I have been writing about vehicle infotainment centers and connectivity. Before joining AN, I covered the Haredi (ultra-Orthodox Jewish) communities of New York. I like to read background materials folks send over – it’s helpful to provide some basic information about the company or person I’m interviewing.

Automotive 84

Automotive Report Meeting Radio 84

Contently - Strategy

OCTOBER 18, 2022

Writing killer landing page copy. For example, let’s say you’re writing social media posts or landing pages for the email marketing platform, ConvertKit : You can use review mining to write high-converting, hard-hitting relatable messaging or when you don’t have the budget or resources to conduct one-on-one interviews.

B2B 94

B2B Company Survey Enterprise 94

Waxing UnLyrical

FEBRUARY 4, 2013

If you’ve created neat Listly lists the WUL community and I should know about, please leave the URL(s) in your comment below! They’re probably not even on Twitter. Adding context and community. Last year, Jay Baer did a terrific interview with Mark Schaefer on his book, Return on Influence , and you should read both.

Community 79

Community Nonprofit Twitter Measurement 79

Ethical Voices

FEBRUARY 12, 2024

I’ve also volunteered a lot with Girl Scouts, and March of Dimes, and I’m writing a memoir. Everything we do is based on research and data and in concert with communities. When I was being interviewed, everybody knew what was happening, and I was asked the question, “Why are you leaving your current job?”

Ethics 79

Ethics Nonprofit Community Examples 79

Deirdre Breakenridge

DECEMBER 4, 2018

Using photos and effective hashtags can help your audience find custom stories, but writing the right caption that tells a story is key! Creating a space for young people to share their stories can inspire them to connect with their own community and be part of the change. A new Pew Research Center survey of U.S.

Nonprofit 240

Nonprofit Storytelling Instagram Social Media 240

PR Job Coach

SEPTEMBER 16, 2010

It was only a short six years ago that blogging and podcasting came into their own and only two years ago when Twitter and Facebook became the soup du jour. All of these platforms serve to bring people and communities closer together and allow more people to have a voice in those communities and in society at large.

Writing 124

Writing Interviews Twitter Community 124

Bianchi Biz Blog

JUNE 21, 2021

The industry is undergoing one of its most significant evolutions in history, so we are producing lots of coverage about what that means in terms of new vehicles , investments, and profits, but also how this transition stands to affect consumers as well as the workers and communities that power the industry. I worked there for about 4.5

Meeting 95

Meeting Report Automotive Real Estate 95

Beyond PR

MAY 11, 2016

Start with these five steps to write a script that impresses viewers and converts leads. Did one of your interviews provide a soundbite so profound it made the hair on the back of your neck stand on end? Write to Your Soundbites, Touch Your Video and Let It Go. You interviewed people for a reason. What about sound?

Video 40

Video Writing Marketing Case Study 40

Norton's Notes

JULY 29, 2015

I have been interviewing PR practitioners from all over the world as part of my interview series called 20:20 Vision. The concept of these interviews is that I ask each practitioner 20 questions about themselves and they give us a brief glimpse into their working lives and what makes them tick.

Interviews 28

Interviews SEO Banking Radio 28

Stephen Waddington

SEPTEMBER 18, 2020

Sarah Waddington has handed over #FuturePRoof to the BAME community for her latest book. Along the way she has published three books and created a vibrant community. A chapter a day will also be published on the website and shared via @weareproofed on Twitter. You can connect with Anouchka via LinkedIn and Twitter.

Public Affairs 145

Public Affairs Education Measurement LinkedIn 145

ImPRessions - Crenshaw Communications

AUGUST 26, 2019

For B2B companies, it’s particularly important to monitor social communities like LinkedIn groups and Twitter conversations among journalists (MuckRack). And once a client is interviewed by a publication, we can set an alert rather than conducting hourly searches for the posted article (although in some cases we do both!).

Pitching 136

Pitching Tools Agency Resources 136

Deirdre Breakenridge

NOVEMBER 23, 2016

Even just a little time each week to share thoughts with a student via Twitter or to schedule a Skype “coffee” chat is a fantastic way to show thanks. I know there is only so much time in a day, but some of your best time can be spent helping your colleagues who write books or do research for the PR industry. The Shout-Out.

Skype 150

Skype Industry Storytelling Interviews 150

wiredPRworks

APRIL 20, 2022

Thanks to David for writing the book, including me in the first one – such an honor!, Twitter [link]. In 2008, Barbara and David met IRL in Chicago when he offered a free ticket to a conference on twitter. Barbara Rozgonyi on Twitter. And, he even added links to their sites. Connect with David Meerman Scott.

Marketing 118

Marketing Social Media Trends Instagram 118

OnePitch

MAY 17, 2022

Click below to listen to the full conversation and read below for highlights from the interview: View Transcription. . What is Capital B? “…our mission is to cover Black communities across the country.”. [00:02:10] Lauren and Akoto, and our mission is to cover Black communities across the country. What is Capital B?

Pitching 52

Pitching Local Film Report 52

Cision

NOVEMBER 5, 2015

What helps BuzzFeed’s content go viral — whether it’s a listicle, news story or quiz — is the way it writes in different forms depending on which social media platform will share the story. Mashable also realized that its community was looking for stories on subjects its reporters weren’t always covering.

Content Marketing 120

Content Marketing Marketing Viral Social Media 120

OnePitch

SEPTEMBER 27, 2022

Click below to follow Mia Sato on Twitter and LinkedIn. Click below to listen to the full conversation and read below for highlights from the interview: View Transcription. I write about NFTs. I write about communities around NFTs. I write about the culture around them. Her Inbox & Pitches. [00:02:47]

Pitching 83

Pitching Writing Interviews Policies 83

wiredPRworks

MAY 18, 2022

” In the latest episode of “ Growing Social Now ,” I interviewed Barry about his book, social media, and the challenges small businesses are facing. Over coffee at Navy Pier, Barry told me if I wanted to get my business moving I should write a book. Barry Moltz on Twitter. Barbara Rozgonyi on Twitter.

Small Business 52

Small Business Social Media Radio Media 52

Critical Mention

FEBRUARY 27, 2020

Building a brand community and/or family on social media is now just as important as obtaining an interview in national magazine. Currently, on Twitter there are something like 6,000 tweets/second. Early on in her career, she developed a passion for marketing, writing and anything within the communication field.

Journalism 78

Journalism Social Media Radio Fashion 78

Flack's Revenge

JANUARY 10, 2019

Last month I interviewed top PR and social media experts about the challenges facing online marketing. Frank: This question implies that we are writing the epitaph on social media platforms and I don’t think that’s true. 10 Social Media Strategies for Corporate Communication in 2019 ( Maximize Social Business).

How To 159

How To Facebook Social Media Advertising 159

Deirdre Breakenridge

MARCH 25, 2015

So, as a blogger for the past seven years and a podcaster more recently, here are my five tips for pitching success and how PR stands for “Personal” Relations: Know about me, but know more about my community. You may not always have the opportunity to be an active participant in my communities before your breaking news announcement.

Pitching 150

Pitching Radio Newspapers Print 150

Waxing UnLyrical

SEPTEMBER 13, 2013

Look for online communities of bloggers and contribute to their conversations to begin building contacts in your focus area. Twitter and LinkedIn are great ways to get introduced to gatekeepers. Twitter is a great platform to find and connect with gatekeepers. Email them the bios of the experts and offer an interview.

Strategy 105

Strategy Pitching Twitter Community 105

PRSay

OCTOBER 1, 2018

The closure affected both the park and the surrounding communities during the height of the summer visitor season. That left me alone managing the press, doing 40 to 50 interviews a day, with six or seven satellite trucks here, and writing news releases. The TV folks want an interview on camera. We have a huge workload.

Public Affairs 82

Public Affairs Hotels Publicity Interviews 82

Sword and the Script

DECEMBER 26, 2023

Social media platforms Bluesky and Threads will continue to become attractive substitutions for X (formerly Twitter).” ~ Marc C. Performance marketing has led the community to this wild notion that B2B marketing should only engage in measurable tactics. Whitt , Author, ‘ PR Lessons Learned Along the Way’ 7.

Writing 190

Writing Communications Marketing B2B 190

Bianchi Biz Blog

NOVEMBER 16, 2020

I started writing in eighth grade for my middle school newspaper in 1999 and was hooked from there. One day, I might pop up with an interview request when I feel they’re a good fit. I graduated from Michigan State in 2010 after transferring from Delta College, a community college in Saginaw. Any pet peeves with PR people?

Automotive 92

Automotive Meeting Report Media 92

Bianchi Biz Blog

FEBRUARY 22, 2021

Additionally, I still write, and will take on event coverage or feature assignments. I really enjoy writing stories where people share their experiences or perspective. For the interview, I would typically meet the distributor early in the morning and ride along on the truck for an entire day as s/he made customer stops.

Groups 55

Groups Meeting Transportation Media 55

Stephen Waddington

FEBRUARY 24, 2019

Zencastr is a cloud based alternative that provides a Skype-like service for recording interviews. During the session we explored how to choose a dissertation topic, explored 20 areas of modern practice, and discussed how to land expert interviews. Here’s the presentation deck and write up. Let me know what I missed. ??

Skype 61

Skype Facebook Sports Interviews 61

Bianchi Biz Blog

OCTOBER 24, 2022

That was my first experience really using social media and the publication’s website to break news and keep residents in the community informed. In my role today, the most fun stories I get to write come from test-driving trucks. You can follow Cristina on social media here: Twitter.

Meeting 59

Meeting Automotive Transportation Newspapers 59