PRSay

OCTOBER 8, 2020

Please join the #PRDiversity discussion via @PRSADiversity and follow along with our D&I-related blog posts, webinars and Twitter Chats throughout the month. As PR professionals, we have cultivated our voices through our communication and writing skills, and our creativity. This year’s theme is “Transforming the Landscape.”

Education 211

Education Writing Leadership Resources 211

Sword and the Script

OCTOBER 3, 2023

I’ve been writing this monthly column about PR technology companies for nearly five years – and I’m still continuously reminded that while these companies make software for communicators, they are not typically communication experts. Meltwater gamifies customer community. Content picks PR ethics. Trust but verify.

Analysis 142

Analysis Tools Software SMB 142

Waxing UnLyrical

JUNE 21, 2013

When I first started writing this post, I was going to call it “How I Use Twitter.” ” Then I thought again, because a) I’m not as frenetically active on Twitter these days as I used to be, and b) who the heck cares how I use Twitter? Where Twitter for PR usually begins… and ends.

Twitter 98

Twitter How To Pinterest Tools 98

Sword and the Script

JANUARY 2, 2024

The content readers viewed the most were largely about the topics of generative AI in PR and marketing – with a touch of Twitter and a sprinkle of marketing budgets In 2008 I came home from a long deployment to find the PR and marketing world had changed. Blogs were raging. Social media was blossoming. And the media landscape was evolving.

Blogging 113

Blogging Software B2B Survey 113

Deirdre Breakenridge

JUNE 12, 2018

ET, #PRStudChat sponsored by Spin Sucks community members will gather for an in-depth Twitter discussion on “How to Communicate Your Research.” Joining us as our special guest and co-host is Kevin Anselmo (@KevinAnselmo ) the Founder and Principal of Experiential Communications. Why should you communicate research?

Communications 150

Communications How To Case Study Community 150

Deirdre Breakenridge

DECEMBER 6, 2016

As we close out 2016, the #PRStudChat community will gather together on Tuesday, December 13th at 8:30 p.m. Our special guest and co-host leading the Twitter discussion will be Jessica Lawlor , President and CEO of Jessica Lawlor & Company. Jessica Lawlor, President & CEO of Jessica Lawlor & Company.

Community 150

Community Twitter Corporate Groups 150

Deirdre Breakenridge

FEBRUARY 26, 2018

A Guest Post by Corina Manea, Chief Community Officer of Spin Sucks & Founder of NutsPR. It’s about your community. Next on your list should be to build a community and involve them in your social media efforts. Start the conversation and let your community take the lead. Let your community talk about your brand.

Brand 256

Brand Branding Social Media Employee 256

Waxing UnLyrical

NOVEMBER 22, 2010

Because if there’s one thing I believe takes public relations from good to great, it’s when your audiences start becoming your community through the relationships you develop with them. But I was curious to see how Maddie and Lindy perceived not just Open Community , but its juxtaposition with public relations.

Community 82

Community Publicity Web Social Media 82

Solo PR Pro

OCTOBER 9, 2014

Longer than any other continuously running PR chat on Twitter, we’ve gathered an amazing group of professionals who play hard, work harder, and are always interested in helping and learning from each other (everyone is welcome – learn how to join us here! ). Q3: Why do you participate in the #solopr community?

Twitter 69

Twitter eBook Banking Community 69

Flack's Revenge

DECEMBER 12, 2018

I had the privilege of writing for his Maximize Social Business blog for three years, and have also spoken at several of his Social Tool Summit conferences. It’s not just leveraging celebrities that want to get paid, but brands building communities of influencers. I’m writing a book on influencer marketing so part of it is R&D.

Instagram 214

Instagram B2C YouTube Facebook 214

Waxing UnLyrical

NOVEMBER 16, 2011

Last week, Spin Sucks ran a guest post I authored on how Twitter chats can be a doorway to your community. Instead of canceling the chat – and, I’m pretty sure, because the conversation with my friend was playing on my mind – I asked on Twitter, on the day of the chat, as to whether we should go ahead or not.

Community 72

Community Measurement Twitter Social Media 72

Sword and the Script

JUNE 6, 2023

The survey found: 57% are crafting pitches; 48% are writing copy for social media; 48% are writing press releases; 44% are using it for research; and 25% say they are using it for strategy and planning. Brandwatch renews with Twitter. Finally, about 40% either have no plans to use it, or simply aren’t sure.

Survey 144

Survey Software B2B Pitching 144

Deirdre Breakenridge

JULY 22, 2019

There are approximately 6,000 tweets shared every second on Twitter. Share personal community stories; go into the communities and get to know the social activists and well-known people who can create change. Harness a particular social media platform whether you’re strong at Instagram, Twitter or Facebook Live.

Social Media 177

Social Media Media Interviews Instagram 177

Waxing UnLyrical

FEBRUARY 5, 2013

But like any other marketing strategy, growing your B2B Facebook community simply requires an investment of time and genuine engagement. Below I’ll highlight a couple of simple and effective methods that’ll help grow a B2B Facebook community through engaging content curation. Offer something of real value instead.

B2B 92

B2B Community Facebook How To 92

ReimaginePR

NOVEMBER 13, 2014

They are currently in the stages of wrapping up their year-long story campaign called “Greater Portland is My United Way” that features first-person stories from around the community. The LUbrary is a resource for the community, funded by the community. Like all good stories, writing them is just the first part.

Brand 306

Brand Branding Storytelling Resources 306

Waxing UnLyrical

APRIL 15, 2015

Regular WUL readers know that Shonali (a friend and former colleague at Socialmedia.biz ) showcases guest posts about how to build, engage and sustain an online community, among other things. so that others might gain insights for their own community efforts. Follow Cruiseable on Facebook and Twitter.

Community 40

Community Travel Pinterest Mobile 40

PR Conversations

JULY 20, 2015

It’s understood that the play’s the thing; however, it was the vibrant community found around each performance that proved an unexpected volunteer adventure at The Toronto Fringe festival 2015. Many of the Fringe community stakeholders are clear: the artists (actors, writers, directors, stage managers, etc.);

Community 40

Community Print Twitter Creativity 40

NewsWhip

JUNE 6, 2022

So in this blog, we will look at the communities that have the highest score (i.e. r/memes was a particularly successful community in terms of the highest score. r/AskReddit was the community that had the most discussion. The highest scoring Reddit communities of April 2022. Let’s look at the data.

Reddit 78

Reddit Community Analysis Comparison 78

Waxing UnLyrical

APRIL 17, 2015

Then you started distributing said content through Facebook, Twitter, Pinterest… maybe other platforms as well. You may have created great content, and you may have a good distribution plan, but shares and engagement are unlikely to come unless you have also focused on community building. Twitter chats). ” Aaaahhh!!!

Content Marketing 40

Content Marketing Community Marketing Mobile 40

Stephen Waddington

FEBRUARY 11, 2022

My writing style is the same. Debate and argument Adapting my thinking and writing style is going to be my biggest challenge. I was warned that direct entry to a PhD without studying a Masters degree would necessitate a steep learning curve however the research community is a welcoming and friendly bunch.

Study 78

Study Writing Community Twitter 78

PRSay

NOVEMBER 17, 2023

Just as people were hesitant to join Twitter when it launched in 2006, with AI there’s an adoption curve, she said. Some AI tools, such as the keyboard shortcut Voilà for Google Chrome, have already been trained to use certain writing voices, such as a technology voice or a marketer voice. You can get it for free and start there.

LinkedIn 71

LinkedIn Writing Tools Technology 71

Critical Mention

JANUARY 22, 2019

In this interview, she shares her insights into how marketing has changed over time, the most valuable social media channel for marketers and how to make more of an impact as a marketing professional in your community. I went into Marketing by way of writing. But I thought writing a diary was boring. And communicator.

Interviews 104

Interviews Content Marketing Writing Journalism 104

Waxing UnLyrical

FEBRUARY 4, 2013

If you’ve created neat Listly lists the WUL community and I should know about, please leave the URL(s) in your comment below! They’re probably not even on Twitter. Adding context and community. For example, do you think Michelle Obama cares what social scores her best friend(s) have? List are subjective.

Community 79

Community Nonprofit Twitter Measurement 79

ReimaginePR

OCTOBER 3, 2016

If you’re looking for an easy, but sure way, to define yourself as an expert in your field, here’s my advice: write an ebook. Aside from bragging rights, writing an ebook can help increase your authority because people will begin to see you as an expert on the topic. Reason #5: eBooks allow you to create a community around your brand.

eBook 219

eBook How To Writing Community 219

Sword and the Script

FEBRUARY 20, 2024

The vendor community that serves PR has published a handful of reports over the last few months. It’s interesting to me that the PR software community has put so much effort into natural language processing (NLP, which is a precursor to generative AI ) to evaluate sentiment – and yet it’s dead last on this list of metrics.

Report 105

Report Publicity Marketing Pitching 105

PRSay

JULY 14, 2020

Here are some of the ways transparency plays a major role, whether you’re a PR or marketing organization, a major conglomerate or a community business: Transparency within your team. Even communications-based organizations like social media giants Facebook and Twitter are grappling with issues around transparency.

System 156

System Community Social Media Employee 156

Communications Conversations

NOVEMBER 16, 2022

The fake Eli Lilly Twitter fiasco is a good example. Twitter is changing on an hourly basis. Community management. Social media managers will need to be able to write on the fly with accuracy and the ability to distill down complex ideas. Copywriting. Alyssa Meyers, social media manager, Ecolab. * Thick skin.

Social Media 174

Social Media Media Analytics Data 174

Stephen Waddington

MAY 2, 2020

I won’t be learning Mandarin or writing a book during lockdown. Pleasure in simple things and new routines A lockdown book or new language may be a tall order but there is pleasure in art, cooking, craft and community. It’s a wonderful community act of craft. Check it out for yourself on Twitter.

Transportation 84

Transportation Government Community Facebook 84

Shift Communications

NOVEMBER 9, 2022

Among them are Meta (at 11,000 employees), Twitter, Salesforce, Stripe and Zendesk. Twitter caught flack for a lack of clarity and humanity. Twitter’s policy-focused, nameless email offers no apology or details. It left the public (and likely Twitter’s remaining employees) wondering about, well, everything.

Employee 78

Employee Twitter Policies Agency 78

Waxing UnLyrical

AUGUST 11, 2011

I’ve been participating in or moderating Twitter chats (ok, “tweetchats,&# if you must) for about a year and a half now. Last year, I wrote two posts based on questions I received about Twitter chats. Go write a blog post, or post on Facebook or Google+. My, isn’t that an eternity in Twitterverse!

Twitter 79

Twitter Guidelines Community Facebook 79

wiredPRworks

MARCH 10, 2022

Beth is also a daily practice junkie who takes on insane creative challenges, like writing a poem or drawing a picture every day for a year. Beth Nyland on Twitter. Barbara stepped in for Beth as an internal communications consultant at Sears to manage projects for 300,000 associates and the executive team. How did they meet?

Creativity 98

Creativity Communications Instagram Interviews 98

Waxing UnLyrical

JUNE 12, 2015

Every time I see writing redundancies my teeth grit, my hair stands on end, and I want to run around my neighborhood screaming. And all the smart people who responded to my question on Facebook about the writing redundancies that are their pet peeves, making this post what it is? Thank you to them. ” ~ John Friedman.

Writing 40

Writing Airlines Google Facebook 40

Stephen Waddington

MARCH 19, 2019

We kicked off by reviewing some of the blogs posted by members of the Comms School community. Almost 500 people have signed up to the Facebook community. This included creating a routine, making time for writing and discipline. You might prefer working in silence or listening to a writing playlist.

Blogging 84

Blogging How To LinkedIn Writing 84

Deirdre Breakenridge

FEBRUARY 27, 2017

A Guest Post By Corina Manea, Chief Community Officer for Spin Sucks, & Founder of NutsPR. Don’t forget to write down your weekly and monthly results and progress. So don’t treat it lightly, write it down, all of it. Corina Manea is the Chief Community Officer for Spin Sucks and founder of NutsPR.

Customer Service 150

Customer Service Meeting Community Conference 150

PRSay

AUGUST 3, 2020

When I graduated, I spent my spare time offering to write press releases and manage social media for community groups in my native Detroit. Find him being his most authentic self on Twitter: @abrothanamedCed. He writes the monthly D&I Explained column for Strategies & Tactics. Photo credit: lvcandy.

Transportation 157

Transportation Banking System Journalism 157

Stephen Waddington

JANUARY 31, 2019

You need look no further than the marketing, media and PR community for evidence of the decline in the craft of personal blogging. The community that once coalesced around backlinks and comments has gone. Individual bloggers have shifted to platforms such as Facebook and LinkedIn where it’s easier to engage with a community at scale.

SEO 113

SEO Community Blogging LinkedIn 113

Ethical Voices

MAY 18, 2023

Three key takeaways include: Reddit and Twitter are helping drive the spread of climate misinformation – The research found 50 organizations drove 22,000 climate tweets that created clusters of misinformation. Additionally, many of these news outlets have content teams to help native advertisers write copy.

Ethics 80

Ethics Reddit Energy Advertising 80