Rock the Status Quo

MARCH 30, 2015

” “People will be able to have personal conversations with companies – specifically, customer service representatives – and be able to make requests, ask questions and get quick responses in an ongoing thread.” It could help customers by saving them a few mouse clicks. ” Okay.

Facebook 100

Facebook Customer Service YouTube Crisis Management 100

Stephen Waddington

DECEMBER 30, 2019

Public service media is failing the public Thank you My thanks to the following communities and individuals. The project has brought me into contact with a new community of more than 50 thinkers and doers. The #FuturePRoof community goes from strength-to-strength. She always improves my work. Progress is slow.

Government 103

Government Education Print Ethics 103

Waxing UnLyrical

JULY 21, 2014

This week’s roundup features seven posts from around the web that focus on context. Context and Community: the 2 Cs That Can Make Social Scoring Work. Author information Shonali Burke President & Grand Poobah at Shonali Burke Consulting, Inc. Image: Cher Amio via Flickr, CC 2.0. Based in the Washington, D.C.,

Community 78

Community Customer Service Resources Web 78

Waxing UnLyrical

NOVEMBER 3, 2014

this week’s roundup features seven posts from around the web focused on business lessons learned from politics. Customer Service, Richard Nixon, and the Silent Majority. Why: Understanding and embracing the needs of the silent majority can boost your customer service ratings. Based in the Washington, D.C.,

Customer Service 68

Customer Service Social Media Resources Government 68

Waxing UnLyrical

AUGUST 18, 2014

This week’s roundup features seven posts from around the web that focus on attitude. Why: In this post from the WUL vault, two very different attitudes to customer service and technology caused me to question whether too much technology makes us… well, you know. Image: aussiegall via Flickr, CC 2.0.

Crisis Communications 75

Crisis Communications Software B2B Crisis 75

wiredPRworks

FEBRUARY 11, 2016

Ensuring your brand tells a story to maintain connections and community. Why customer experience is more important than customer services. 3D MARKETING MAPS: COMPETING AND CONNECTING WITH COMMUNITIES. Design a customer-focused marketing plan that integrates directly to your customer's community.

Training 45

Training LinkedIn Marketing Pinterest 45

PR 20/20

SEPTEMBER 17, 2019

We will update this post as that information is released! This event is focused on “building traffic, expanding brand awareness, improving customer service and gaining insight into today’s latest digital tools.” Depending on what skills you’d like to hone in on the coming year, we’ve included events spanning various focus areas.

Conference 97

Conference Marketing Case Study Content Marketing 97

PR 20/20

NOVEMBER 30, 2022

This way, you can best target, communicate and serve up the most relevant content to each vertical. Customer service? For instance, if you have extraordinary customer service, place your success rates or customer quotes across the home page to showcase third-party validation. Is it your culture?

Marketing 52

Marketing Technology Internal International 52

wiredPRworks

JUNE 8, 2016

To be selected to speak to the financial services industry’s top performers and share social selling strategies is a highlight of my professional speaking and training career. For more information on the MDRT 2016 Annual Meeting , go to imdrt.org/2016am/index.html. It’s such an honor to be selected as an MDRT speaker.

Insurance 40

Insurance Insurance Financial LinkedIn 40

Waxing UnLyrical

AUGUST 18, 2014

This week’s roundup features seven posts from around the web that focus on attitude. Why: In this post from the WUL vault, two very different attitudes to customer service and technology caused me to question whether too much technology makes us… well, you know. Image: aussiegall via Flickr, CC 2.0.

Crisis Communications 40

Crisis Communications Software B2B Crisis 40

Waxing UnLyrical

FEBRUARY 9, 2015

What impresses me about Adam is not just his kindness and work ethic, but how committed he is to sterling customer service. That has a huge impact on PR, so if you don’t already know him, check out his blog and podcast at Customers That Stick. Based in the Washington, D.C., Wouldn''t you like to be in her kitchen?

Social Media 40

Social Media Media Community Web 40

Beyond PR

JUNE 1, 2016

The difference is data tells you that you sold five units, whereas analytics help you drive better-informed sales efforts by understanding the whats, whys, and hows of the five units you sold. My career began as a web developer, but led to project management, then marketing automation and demand generation. Not so much on analytics.

Marketing 40

Marketing Chemicals Analytics Data 40

Waxing UnLyrical

MAY 9, 2016

Why: “The Draw Shop works with everyone from independent authors to huge corporations like Google, collaborating with them each step of the way to create the perfect video,” writes Kristen Dunleavy for Business 2 Community. C4 (Conversation) Case Study: Best Buy Uses Twitter to Enhance Customer Service.

Case Study 40

Case Study Study Training Small Business 40

Waxing UnLyrical

MAY 8, 2015

They also have really good customer service. Author information Shonali Burke President & Grand Poobah at Shonali Burke Consulting, Inc. area, she loves helping for- and non-profit clients, both small and large, turn corporate codswallop into community cool™. If you check them out, tell ’em I sent you.

Skype 40

Skype Customer Service Travel Leadership 40

PR 20/20

SEPTEMBER 19, 2017

Or you can set up smart CTAs to serve up more relevant offers based on individual contact properties, existing lists, and demographic information. This information used correctly (be careful not to come across creepy ) can be hugely helpful to customize outreach or even to assist your sales team with targeted pitches.

Marketing 40

Marketing Tools Data Report 40

Waxing UnLyrical

SEPTEMBER 28, 2010

Because other than my limited (primarily to Twitter and the company’s customer service hot line) communications with Pepco, I really had no idea what their efforts entailed. Our crisis communications plan consist of pre-event, event, and post-event reporting guidelines and information.

Social Media 61

Social Media Media Crisis Energy 61

Sword and the Script

DECEMBER 20, 2022

And, given the vast amount of time I pour into writing about PR technology , I’m really pleased with the long list of contributions from the PR technology vendor community. a) Many community newspapers going away and hopefully still being available in some kind of online format. Strengthening community-building and connections.

Marketing 190

Marketing Content Marketing Data Social Media 190

MaccaPR

OCTOBER 14, 2015

Last year, he used LinkedIn to admit Target’s faults and shocked the LinkedIn community with his candor. Typically, Pulse articles are written similarly to an informal dialogue than a college essay. First and foremost, follow the ‘ write-for-web ’ guidelines as you would for a traditional blog post. 3) Start the conversation.

LinkedIn 48

LinkedIn Content Marketing Marketing Engineering 48

Newsfile

JANUARY 30, 2024

Stay informed and ahead in the industry by embracing these essential trends. AI Integration in Daily Tasks According to the latest annual McKinsey Global Survey on the State of AI , the most commonly reported uses of generative AI tools are in marketing and sales, product and service development and service operations.

Trends 105

Trends YouTube Video Social Media 105

Buzzstream

FEBRUARY 9, 2024

A press release is an official statement or proclamation announcing news that provides relevant information to the media. The key here is that it is an informative piece of content. But that is the job of the media you are trying to reach, and what the media needs is an informational source – a press release. Absolutely!

Examples 62

Examples Product Launch Data Report 62

Prohibition

AUGUST 4, 2021

If you are currently running your own business, not having an online presence will only hurt when it comes to getting new customers. The Internet is full of information about just about anything and everyone, so it’s no surprise that people turn to the web when planning to purchase something. Effective Returns.

Reputation 62

Reputation Company Engineering Banking 62

PRSay

JUNE 26, 2016

Social media helps you to gather intelligence and to become more intimate with your customers and other important stakeholders. Of course, using social media data along with web analytics, customer service, and sales and marketing data helps to paint a much clearer picture of your customers and how they feel about your business.

Social Media 113

Social Media Media Infographics Community 113

PR 20/20

MAY 23, 2017

Neil Patel ( @neilpatel ) Need to find information on search, conversions or the latest SEO tool rollout? The Social Strata blog is brought to you by the creators of la , a platform that enables community engagement. The blog is authored by the VP of marketing technology at Shift Communications ( @SHIFTComm ), Christopher Penn.

Resources 53

Resources Marketing SEO Engineering 53

Buzzstream

FEBRUARY 9, 2024

Survey and data studies are typically part of the digital PR strategy, which Google said they liked as a white hat link building tactic in a now-famous (at least in the digital PR community) Tweet from John Mueller of Google. Think of infographics as supportive post images that recap the information on the page in a compelling way.

Google 71

Google Infographics Pitching Resources 71

Stephen Waddington

MAY 9, 2020

The best responses are rooted in listening, engaging and providing support to customers. The crisis has led to a massive shift to digital communications as organisations pile into email, social and web. Information trickles down an organisation and is broadcast via increasing numbers of branded owned and shared channels.

Brand 157

Brand Branding Travel Crisis 157

Stephen Waddington

FEBRUARY 12, 2019

The internet is a conversation The internet provides a means for people to connect and communicate with each other, irrespective of location. Here's the issue: most organisations communicate in a way that would be more appropriate for a Roman Emperor almost 2000 years ago than the modern internet.

Publicity 79

Publicity Community Pinterest Reputation 79

PR Fuel

OCTOBER 16, 2018

I looked high and low on the company’s web site and could only locate the company’s main office number. These are some simple tips that can help companies not only utilize the web effectively, but also help garner some easy publicity. Corporate Contact Information. Background Information. The Public Relations Page.

Web 40

Web Pitching Local Report 40

Stephen Waddington

JULY 10, 2017

Public relations practice is developing through four stages of media: the media itself, influencers, owned media, and community. Every aspect of an organisation is becoming social, from customer service to marketing; and from product development to sales. Community and commonality are frequently incorrectly transposed.

Telecommunications 112

Telecommunications Handbook Transportation Community 112

Stuart Bruce

OCTOBER 30, 2014

But public relations has always depended on persuasion, information, advocacy, the truth. We can understand how Facebook and Twitter conversations can represent different parts of the community. Their sensor technology and ability to communicate will accelerate and magnify the changes we are already seeing.

Crisis Communications 148

Crisis Communications Transportation Conference Social Media 148

Sword and the Script

DECEMBER 11, 2018

In an era of ‘fake news,’ is more important than ever for organizations to be honest and transparent in direct everyday communications with employees, investors, customers, and communities, whether that communication is person to person, through social and PR content, or with traditional media.”. – Colleen Martell | Martell Communications.

Social Media 93

Social Media Marketing Media Creativity 93

Stephen Waddington

NOVEMBER 19, 2017

It’s an issue that she’s sought to promote over the past two years through the #FuturePRoof community. Finally, there’s a growing community of practice between academics, teachers and practitioners, around issues such as diversity, gender and fake news. 10 Communities as media. Action: Participate in an online community.

Publicity 164

Publicity Ethics Data Community 164