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PR Profile | Kira Reed, Head of Corporate & Internal Communications at Australian Red Cross

Medianet Australia

In this interview with Kira Reed, Head of Corporate & Internal Communications at Australian Red Cross, she shares insights into her career journey and the impactful work she and her team are involved in.

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AirPR Interview Series: Jon Gelberg, Inc. Media’s Executive Editor of Content Strategies

Onclusive

Media’s Executive Editor of Content Strategies, recently sat down with AirPR to discuss sponsored content, PR, storytelling and the future of the industry. Jon: “It’s all about storytelling and I’ve been telling stories in one way or another my entire life. The post AirPR Interview Series: Jon Gelberg, Inc. Jon Gelberg, Inc.

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There’s no debate: Not paying an intern as a PR agency is unethical.

Ishmael's Corner

The Art Of Storytelling In Business Communications And Public Relations. Techniques For Effective Business Communications. By Chris Owen, Director, Hoffman Europe We recently had a call with a potential PR intern, as part of a series of chats we’re having for new agency hires for the year ahead.

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Insights Into the Role of Communicators at the U.S. Department of Defense

PRSay

Across airwaves and oceans, on flight lines and frontlines, Department of Defense (DoD) communicators are there, telling the story of America’s military. We recently completed 21 focus groups and in-depth interviews with graduates of the Defense Information School’s Mass Communication Foundations (MCF) course.

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Discovered by Porsche: the Art of Storytelling

Presspage

Recently Jasper Koek , formerly PR and Content manager at Porsche Nederland , shared his approach and dilemmas when setting out to attract new audiences for Porsche Nederland during a knowledge session for communication and brand professionals organized by Presspage. This approach requires courage and a willingness to tell uncommon stories.

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What’s in Your Fall 2014 Communications Toolkit?

Deirdre Breakenridge

Gearing up for a productive fall means having the most efficient tools in your PR and communications toolbox. Here are nine resources (both free and paid tools) I’ve discovered that have the power to enhance your communications program in a variety of ways. Canva lets you experiment and be much more visual in your communications.

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Exploring Best Practices in Global Communications

PRSay

My two-year assignment in Beijing extended to 11 years in China where I also led corporate communications for Ford Asia Pacific. I was a PRSA member off and on during my time abroad, including serving as an international delegate at large in 2014. Our list grew, but included: We’re journalists and storytellers. We’re diplomats.