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The Ins & Outs of Book Writing

Karen Freberg

Writing is a big part of my life. I write A LOT for my work, but also personal life as well. Of course, writing comes in all shapes and sizes – but it has become one of the main skills necessary for my work as a professor. However, this is not all of the writing we do as professors. Why do I bring this up?

Writing 105
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The 22 Responsibilities of PR and What They Entail

Onclusive

Whether you’re a new PR assistant or the Director of Communications, the core of your job revolves around using news and content to put forth your brand’s desired messaging. Our job descriptions tell us what we’ll be responsible for in a given public relations or communications role, but we rarely reference the J.D.

Training 195
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Using Our Voices to Advocate for Diversity and Inclusion

PRSay

Please join the #PRDiversity discussion via @PRSADiversity and follow along with our D&I-related blog posts, webinars and Twitter Chats throughout the month. As PR professionals, we have cultivated our voices through our communication and writing skills, and our creativity. How do I give a voice to others?”

Education 211
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Data-Driven PR Campaign Planning: Part 2

Onclusive

Set your messaging, write the story. To determine the right creative angle, ask yourself—why would my audiences care about this topic? Onclusive’s research tool, Research Trends , helps communications professionals understand what is trending in the media and on social platforms. How will it break through the noise?

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The 21 Responsibilities of PR and What They Entail

Onclusive

Whether you’re a new PR assistant or the Director of Communications, the core of your job revolves around using news and content to put forth your brand’s desired messaging. Our job descriptions tell us what we’ll be responsible for in a given public relations or communications role, but we rarely reference the J.D.

Training 370
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The Art Of Analyst Relations: A PR POV

ImPRessions - Crenshaw Communications

Journalists often juggle beats and handle pressing deadlines on a daily basis; analysts, by contrast, are paid to do research and write in-depth reports that may take months. A paid “partnership” allows for more frequent briefings, more in-depth coverage, analyst participation in company webinars and other various perks.

Wireless 309
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The best from Firefly in 2020

PR in High Definition

With every crisis comes creativity, new thinking and differing outlooks on life, and so I wanted to share some of our best pieces of content. Unrestricted creative thinking in an ever more restricted world. Communicating in a global crisis. Did you catch our webinar ran by our European PR experts? The COVID-19 casebook.