Cision

JUNE 21, 2016

Instead of polishing up your resume and social skills only after you’ve decided to look for a new job, experts advise that you pay attention to your personal brand year-round. A personal brand is like any other brand. And, there’s always a brand promise – that is, what the brand says it will do for or give customers.

Brand 189

Brand Branding Real Estate Tourism 189

Communications Conversations

JANUARY 20, 2022

Social and digital teams are spread thin and other channels (for now) are taking priority (Insta, LinkedIn and blogs, for example). LinkedIn is just now testing social audio. It’s a brand new format and brands just haven’t jumped in–which is not new at all. These are your brand ambassadors.

Brand 113

Brand Branding LinkedIn Twitter 113

5W PR

JULY 2, 2018

For companies looking to build their brand in 2018 , there’s no better tool than a solid PR strategy. Of course, there are still many businesses out there that don’t know how to use PR as a brand-building tool. In the past, when PR agents wanted to create buzz for a brand, they had to connect that company with a local celebrity.

Brand 114

Brand Branding Reputation LinkedIn 114

Engage PR

OCTOBER 28, 2020

In the past few weeks, we have provided reputation management support, delivered marketing strategies from planning to execution, secured local, national and international media coverage, and had our clients nominated for prestigious local and national awards thanks to our storytelling capabilities.

Brand 60

Brand Branding Local Product Launch 60

The Proactive Report

JUNE 18, 2021

That means that the people you come in contact with – in person or online – will already know who you are and have an affinity for your brand. It does this with great content, brand stories and by building trust. It’s immensely easier to sell to someone who already knows who you are, trusts your brand and likes your product.

Small Business 213

Small Business Fashion Groups Local 213

PRSay

MARCH 22, 2023

In the communications profession, they are now several years into their careers and earning supervisor, manager and leadership roles at agencies, corporations, brands and organizations of all sizes. To truly engage our next generation of guests, it’s not enough to create great brands,” said senior Target marketer Rick Gomez. “We

How To 162

How To Employee Leadership Nonprofit 162

PR for Anyone

NOVEMBER 3, 2021

Below are some things you can do to position yourself as the expert in real estate: Establish a great brand. Write a LinkedIn profile that highlights what you do for your clients. Create great content about the local market. Have a great website and social media headers. Engage with your audience. Focus on a niche.

Real Estate 130

Real Estate Local LinkedIn Social Media 130

PRSay

MARCH 21, 2023

In the communications profession, they are now several years into their careers and earning supervisor, manager and leadership roles at agencies, corporations, brands and organizations of all sizes. To truly engage our next generation of guests, it’s not enough to create great brands,” said senior Target marketer Rick Gomez. “We

How To 139

How To Employee Leadership Nonprofit 139

Communications Conversations

OCTOBER 2, 2019

As you probably know, these programs are usually built using some form of tool (Post Beyond, Bambu and LinkedIn Elevate are common). And, these tools then serve up content employees can post on social networks like LinkedIn, Facebook and Twitter. Suddenly, they’re sharing a dearth of Home Depot content in their LinkedIn feed.

Employee 74

Employee Brand Branding LinkedIn 74

Bianchi Biz Blog

FEBRUARY 1, 2024

Local economy is not as bad as it may look based on just the indicators. Key expertise of Integrate Communications We have branding, B2B and corporate PR as major expertise in tech, automobile and food industries. million users LinkedIn : Very few users, only 2.5% of Japan’s population uses LinkedIn.

Marketing 106

Marketing Newspapers Print Local 106

5W PR

OCTOBER 11, 2023

Leveraging social media Platforms like LinkedIn and Twitter are excellent for professional networking. Global and international PR networks Networking isn’t confined to local or national boundaries. Social media platforms Platforms like LinkedIn have revolutionized professional networking.

Publicity 103

Publicity Internal International Resources 103

Buchanan PR

AUGUST 28, 2023

C U T on Unsplash In the dynamic world of social media, trends have become powerful drivers of engagement, brand awareness and community interaction. Here are some things to consider: Brand Alignment and Relevance It’s a common misconception that social trends are exclusively for consumer brands and companies. Jonathan W.

Social Media 84

Social Media Trends Viral Media 84

MaccaPR

OCTOBER 14, 2015

Not too long ago, you , as a marketer, signed in to LinkedIn to check your messages , catch up on an old colleague, and maybe update your new profile picture. Rebranding to “LinkedIn Pulse” in late 2013 , the app has quickly become a key part of making LinkedIn a content marketing machine. 1) Access to influential people.

LinkedIn 48

LinkedIn Content Marketing Marketing Engineering 48

PRSay

DECEMBER 15, 2017

Update your LinkedIn profile and résumé. Continue to update your LinkedIn profile too; it’s the main destination for talent managers to scout for open positions. For example, look up examples of white papers online and write and share your own on LinkedIn, or try your hand at writing a blog post on Medium. Be grateful.

Nonprofit 160

Nonprofit Local LinkedIn Big Data 160

ReimaginePR

SEPTEMBER 9, 2021

As a corporate brand, optimizing your YouTube content can directly improve your sales and customer engagement. Here, we are sharing a 9-step procedure to optimize your brand videos to rank higher in YouTube as well as Google search results. Branded Channel. This LinkedIn blog post is a great place to start.

YouTube 156

YouTube Video Corporate How To 156

Landis PR

OCTOBER 11, 2021

Are you hoping to drive brand/company awareness? This free-to-the-public event was designed to create broad brand awareness and educate consumers about safety through interactive demonstrations, displays and lively presentations. . Secure a specific number of registrations and attendees?

Local 98

Local Newspapers Sports Video 98

PRSay

OCTOBER 1, 2021

In addition, we use colloquial terms, local slang and diminutives [adding an affectionate “ita” or “ito” to the ends of words, such as turning “abuela,” Spanish for grandmother, into “abuelita”] in our conversations — elements that we must take into account to elaborate key messages. Connect with him on LinkedIn.

How To 167

How To Community Analysis Local 167

Communications Conversations

OCTOBER 24, 2014

When it comes to holidays and social, well, brands haven’t exactly traditionally wowed fans and customers. When I think of branded experiences and holiday promos, I think of this: So, when I heard Target was creating a virtual trick-or-treating experience on Instagram earlier this week, I was automatically skeptical.

Instagram 146

Instagram Case Study Brand Branding 146

Deirdre Breakenridge

FEBRUARY 20, 2018

Remember Your Personal Brand. Your own personal brand must always be at the forefront of your mind, especially as you transition into the professional world. In order to build and maintain a personal brand, I suggest students start with a proper social media presence. Hit ‘refresh’ on job sites such as LinkedIn and Indeed.

Social Media 177

Social Media LinkedIn Brand Branding 177

Communications Conversations

FEBRUARY 21, 2020

Scan LinkedIn; comment on a post where a friend got a new job; make a post promoting a Talking Points Podcast episode we just completed the previous day. I work with the wonderful Kellie Weiland on Sleep Number’s Employer Brand work. Check the Sleep Number Careers Facebook, LinkedIn and Instagram pages again for comments.

Social Media 157

Social Media Media LinkedIn Tourism 157

Communications Conversations

SEPTEMBER 17, 2020

Stacia hired me—in part—to help her find her voice on social media, especially LinkedIn. Now, this coaching role is one I’ve played in the past, but rarely (if ever) with a local agency owner. Senior executives looking to use social media (LinkedIn, specifically) to advance their personal brand and their business goals.

Social Media 88

Social Media Media LinkedIn Analysis 88

Flack's Revenge

DECEMBER 5, 2018

What’s not safe is ignoring social conversations, especially those related to your brand and category. Interestingly, brands that take a stand, even a controversial one, are generally way ahead of those that sit on the sidelines. And LinkedIn is a powerhouse for B2B lead generation and recruiting. Absolutely. Yes and no.

Social Media 149

Social Media Marketing Media B2B 149

The Proactive Report

JULY 23, 2017

A new report from BrightEdge reveals that although marketers at B2C and B2B Fortune 500 brands recognize the AI, voice and hyper-local revolution is here, most are not yet planning to adapt their marketing strategies to these new ideas. Connect on LinkedIn. The wheels do tend to grind slowly in large corporations. 888 243 3470.

Strategy 149

Strategy SEO B2C Engineering 149

Landis PR

APRIL 29, 2024

Key services: Strategy and Organizational Culture Strategic Communications, Public Relations and Branding Public Affairs and Corporate Responsibility Data Analysis and Future Scenarios Crisis Communications Top Advice for Foreign Companies Navigating Media and Communications Environment in Finland 1. million users LinkedIn : 1.80

Radio 64

Radio Pinterest Television Government 64

Sword and the Script

JULY 28, 2021

The awards for content that cuts through in the branded content space. These competitions are open to brands, agencies, PR firms, media owners, or in-house teams worldwide. These competitions are open to brands, agencies, PR firms, media owners, or in-house teams worldwide. Entry deadline: Wednesday, August 25. Who enters? .

Reddit 86

Reddit B2B Local LinkedIn 86

Burrelles Fresh Ideas

JANUARY 2, 2024

I recall working on a website project for a local bakery. I experienced this firsthand when optimizing a local service website for voice search. While they don’t directly influence search rankings, their role in driving traffic and enhancing brand visibility is undeniable.

SEO 85

SEO Mobile Engineering Ethics 85

ImPRessions - Crenshaw Communications

JUNE 7, 2017

Some PR agencies fall into a trap of chasing only only large, brand-name clients. This is in part because like attracts like; large brands can bring more of the same, they reason. A PR firm may also think that doing media relations for well known brands can be easier than work for unknowns, because journalists are eager to cover them.

Small Business 168

Small Business SMB Local Viral 168

Cision

OCTOBER 30, 2015

Most brands have created a combination of accounts to engage with this social media-focused population, but having a presence is only half the battle. How do brands decide who to target when there are so many users and networks to choose from? Conversations are more protected in profile-centric social networks.

Pinterest 120

Pinterest Privacy LinkedIn Instagram 120

wiredPRworks

NOVEMBER 11, 2016

“Influencer marketing isn’t just for big brands. What I love are the micro-influencers and the local campaigns.” —@wiredprworks. Barbara Rozgonyi is a huge fan of micro-influencers with niche communities and local engagement. Influencermarketing isn’t just for big brands. I would love that. Over to You.

How To 63

How To Brand Branding Local 63

Communications Conversations

NOVEMBER 8, 2018

In fact, according to a recent UMass-Dartmouth study , 91% of Fortune 500 level companies use Twitter, 89% use Facebook, 63% use Instagram and 98% use LinkedIn. So, this is a great place for brands to establish authority by simply answering customer questions. Let’s be clear: Reddit isn’t for every brand. Why Reddit?

Social Media 121

Social Media Reddit Pinterest Communications 121

Business Wire

APRIL 25, 2017

For a brand looking to amplify their latest announcement, there is no doubt that being featured on the program creates greater access to wider audiences, making a strong visual impression on potential clients and customers. Visual news highly increases a brands chances of landing on a visual news show.

Television 156

Television Video Travel Analysis 156

ImPRessions - Crenshaw Communications

SEPTEMBER 11, 2018

The PR plan has clear visibility objectives that call for earned media or branded coverage — and there’s news that will help tell the company’s story. Any CEO who hasn’t yet weighed in about industry issues in thought pieces on a blog or LinkedIn should consider cultivating a strong point of view. Be reactive.

B2B 147

B2B Pitching Case Study Local 147

Waxing UnLyrical

JULY 11, 2014

Does your business’ restroom – often just a necessity you don’t give much thought to – have such creative branding that it makes your customers want to come back? We have a lot of non-local travel coming up, so this year, for our anniversary, we opted for a mini road trip. Scene: Fredericksburg, Va.

Creativity 69

Creativity Brand Branding Travel 69

wiredPRworks

APRIL 13, 2022

Get ready to get creative in new ways that connect brands, experiences, and customers – while you’re still in compliance! McGuffin Creative Group is a marketing and advertising agency dedicated to banks, financial services and healthcare organizations investing to grow their brands and motivate sales. Barbara Rozgonyi on LinkedIn.

Financial 52

Financial Social Media Banking Media 52

Solo PR Pro

APRIL 13, 2021

Author, podcaster and digital marketing thought leader Jason Falls dove into the possibilities of influencer marketing in his third book, “ Winfluence: Reframing Influencer Marketing to Ignite Your Brand.”. Another component of word of mouth, influencers can drive enthusiasm around your brand. Association. Validation. Enthusiasm.

Marketing 89

Marketing Employee Local Community 89

Bianchi Biz Blog

MARCH 7, 2022

At the time, I didn’t find a lot of industry coverage on drone usage in this application, and it was all so brand new to me. By the end of my junior year I was running the paper, and one of my stories got picked up by a local newspaper. Feel free to follow me on Twitter and Instagram, and connect with me on LinkedIn.

Meeting 81

Meeting Automotive Media Transportation 81

PR for Anyone

MAY 22, 2020

You used to be able to easily do this in LinkedIn with tagging but they removed that feature. CASE STUDY : I was on my local FOX station for my medical boot fashions (www.CastMedicDesigns.com). It'll help with your branding and then it will help you pitch the media.

Pitching 130

Pitching Media Google Case Study 130