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Faces & Markets of PRGN: Tokyo, Japan – Premier Destination for Business

Bianchi Biz Blog

Local economy is not as bad as it may look based on just the indicators. Key expertise of Integrate Communications We have branding, B2B and corporate PR as major expertise in tech, automobile and food industries. While online platforms wield influence, traditional media such as newspapers and television maintain substantial power.

Marketing 106
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Tips for Promoting Your Special Event

Landis PR

You may have noticed that the “calendar” section in your neighborhood newspaper, online newsletter or event site is starting to populate with things to do. Are you hoping to drive brand/company awareness? Photo courtesy of Pixabay. By Robin Carr, LCI. Secure a specific number of registrations and attendees?

Local 98
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What PR Success Looks Like In A Data-Driven World

PR Insiders

A store advertises its Memorial Day sale with a mammoth two-page newspaper spread and the store’s foot traffic either goes up or it doesn’t. PR is about building your brand and your authority over time. When we talk about the media, we think of newspapers, magazines, TV, and radio. Case closed. PR doesn’t work that way. .

Data 78
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Meet the Media: Vesna Brajkovic, Managing Editor of Heavy Duty Trucking & TruckingInfo.com

Bianchi Biz Blog

At the time, I didn’t find a lot of industry coverage on drone usage in this application, and it was all so brand new to me. By the end of my junior year I was running the paper, and one of my stories got picked up by a local newspaper. Once I graduated, I had to make the choice: newspapers or trade pubs. Twitter: [link].

Meeting 82
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5 Tips to a Successful PR Pitch

Cision

Dreaming of a major website or newspaper writing about your brand? Instead, cozy up to reporters who write for your local newspaper. Connect on LinkedIn. When people think of PR and media coverage, they think of newspapers and magazines, but blogs are another fantastic place to introduce more people to your brand.

Pitching 120
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A day in the life of one solo PR/social media consultant (and adjunct professor)

Communications Conversations

Scan LinkedIn; comment on a post where a friend got a new job; make a post promoting a Talking Points Podcast episode we just completed the previous day. I work with the wonderful Kellie Weiland on Sleep Number’s Employer Brand work. Check the Sleep Number Careers Facebook, LinkedIn and Instagram pages again for comments.

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Media Relations in 2020

5W PR

A couple of decades ago, media relations meant keeping in touch on a regular basis with the assignment editor of the local TV station and the city editor of the newspaper. In addition to maintaining healthy relationships with the local newspapers and TV stations, it also means opening up and nurturing rapport on so many other fronts.