Deirdre Breakenridge

JANUARY 3, 2018

Out of the 25+ books that I’ve read in 2017, there were four that stand out in my mind. These action-oriented books are the kind that makes you go Hmmm. Here’s why these books will make you stop in your tracks and make you go Hmmm. The Opposable Mind : I wasn’t sure what I was going to get with this book.

Crisis 0

Crisis Journalism Hotels Case Study 0

Deirdre Breakenridge

OCTOBER 6, 2017

I’ve been writing this book for years and it’s finally finished. My book offers students and professionals practical answers to important career and communication questions, helping them to communicate successfully in a business setting. I’ve learned so much from all of you.

Communications 211

Communications Course Video Writing 211

Maxim Behar

APRIL 14, 2024

What motivates you to share your experience and knowledge in the form of books? At the time, I had no answer, I simply gathered my publications, along with a few legendary interviews with figures like Lech Walesa, Vaclav Havel, Felipe Gonzalez, and many others, and decided to leave it to the readers themselves to answer this question.

Writing 59

Writing Social Media Meeting Facebook 59

Stephen Waddington

JULY 8, 2021

Cronin challenges the role of public relations in society and its contribution to organisational purpose. Public relations corrupts conversation in the public sphere and has contributed to a breakdown of the social contract. This is public relations capitalism. It is the title of a book by Anne M.

Publicity 167

Publicity Government Corporate Analysis 167

ImPRessions - Crenshaw Communications

OCTOBER 31, 2018

If anything, technology tools allow mistakes to travel faster and further then ever before. Here are some of the worst technology “horror stories” experienced by our team or by colleagues who wish to remain anonymous. The takeaways: never double book a conference line. Video killed the audio star. Reply all .

Technology 149

Technology Travel Interviews Meeting 149

Bianchi Biz Blog

SEPTEMBER 21, 2023

However, most of the journalists attending these events are more consumer-product-oriented, and these receptions tend to lend themselves to smaller, table-top type product displays, rather than active vehicle technology demonstrations. CES is arguably one of the most competitive tech events in the world for journalists and exhibitors alike.

Technology 95

Technology Automotive Mobile Interviews 95

Stephen Waddington

JANUARY 19, 2021

It’s too early to predict the future of business and society but NYU Stern School of Business Stern Professor and serial entrepreneur Scott Galloway has made a good start in his new book Post Corona: From Crisis to Opportunity. But the impact of the crisis has been unequal. We owe them a huge debt.

Retail 113

Retail Crisis Education Airlines 113

Bianchi Biz Blog

JULY 21, 2022

CES 2023 will be one of the most competitive trade shows we’ve seen in our 30 years of doing business-to-business public relations. Challenge: With such a large group of exhibitors, automotive suppliers and mobility technology providers face intense competition for journalists’ attention. It’s logistically impossible.

Mobile 115

Mobile Technology Automotive Interviews 115

Wadds Inc.

NOVEMBER 11, 2023

The impact of AI on public relations is set to be transformative for public relations practice,­­­­ but it will demand updated practitioner capabilities. We have almost certainly underestimated the medium to long-term impact of AI on public relations. It claims that their books have been used to train ChatGPT.

Report 119

Report Publicity Training Policies 119

Sword and the Script

DECEMBER 12, 2023

While “Generative AI gets much attention” in PR circles, “reductive AI is more interesting and powerful” Stephen Waddington recently published a new book – #PRstack: AI tools for marketing, media and public relations – on the use of generative AI in public relations. It helps solve the blank page problem.

Software 152

Software Tools Ethics Privacy 152

Bianchi Biz Blog

JUNE 29, 2023

9-12, 2024, CES, which has become one of the most important automotive industry shows in the world, brings together manufacturers, developers and suppliers of consumer technology, content, technology delivery systems and more to address the industry’s biggest challenges. Taking place Jan.

Mobile 76

Mobile Technology Automotive Trade Shows 76

5W PR

MARCH 6, 2020

Technological advancements have made a world of difference for the modern-day traveler. The program allows managers to plan, and employees to travel with ease through a single app, complete with visibility into spending and increased savings for booking companies and individual’s travel through exclusive rates. Trip Actions.

Travel 103

Travel Technology Transportation Airlines 103

PRSay

JULY 1, 2022

Fifty-five years ago, the first “Public Relations Handbook” that I edited was published. Matt Holt Books recently published the book’s 5th edition. Needless to say, a lot has changed in public relations since 1967. There were newspapers, magazines, wire services, trade publications, TV and radio.

Handbook 192

Handbook Publicity Newspapers Television 192

Bianchi Biz Blog

MAY 26, 2022

3-4 , CES is the most influential tech event in the world, bringing together companies, including manufacturers, developers and suppliers of consumer technology, content, technology delivery systems and more to address the industry’s most relevant issues. Taking place Jan. 5-8, 2023, with Media Days Jan. Author: Jaclyn Bussert.

Mobile 88

Mobile Technology Automotive Meeting 88

Wadds Inc.

APRIL 26, 2023

Some observations and suggestions for public relations agency managers from our wheelhouse. Public relations agencies have either narrowly hit Q1 business targets or missed them by a small margin. Agency order books are still moving, but clients are cautious. The first four months of the year have been a grind.

Agency 98

Agency Publicity Marketing Banking 98

Stephen Waddington

FEBRUARY 21, 2022

A CIPR report tells the story of how public relations has been successfully used during the COVID-19 pandemic through a series of 21 case studies. A series of case studies published by the CIPR showcases how the public relations profession stepped up in the response to COVID-19. It’s an uplifting record of the profession’s work.

Publicity 131

Publicity Case Study Local Public Affairs 131

Bianchi Biz Blog

JUNE 17, 2021

Auto suppliers and vehicle technology companies seeking PR opportunities, take note: CES is back (taking place Jan. 3-4) and it offers a lot of public relations and market attention opportunities, but you have to act fast. If not, contact the Consumer Technology Association (CTA) to get your spot. Author: Jaclyn Bussert.

Technology 88

Technology Automotive Trade Shows Hotels 88

Sword and the Script

JANUARY 3, 2023

We interviewed ChatGPT about public relations and while it does well with high-level questions, it becomes repetitive when those questions were more nuanced; the system says it is “unlikely” that it “or any other AI system will fully replace public relations (PR) professionals”. What is public relations?

Interviews 106

Interviews Publicity Technology Social Media 106

Presspage

MARCH 15, 2023

AI has long been a promising development, but not very tangible for the larger public. To find out why Presspage is crucial to the success of your communications , book a personalized demo now. The launch of ChatGPT in November ‘22, an AI chat interface that is optimized for human interaction, changed this.

Technology 78

Technology Creativity Storytelling Communications 78

Wadds Inc.

JANUARY 11, 2023

There are clear applications for artificial intelligence (AI) content generation tools in marketing and public relations but make sure that you fact check. It’s a huge amount of data that includes books, websites, and Wikipedia. A definition of public relations generated by artificial intelligence.

Publicity 98

Publicity Wikipedia Marketing Training 98

Stephen Waddington

JULY 6, 2022

Public relations practitioners fall short of the expectations of a profession. It’s a limiting factor for public relations to realise its potential as a management discipline. There is no barrier to entry to working in public relations. In the UK the public relations market employs 99,900 people and contributes £16.7

Publicity 167

Publicity Ethics Training Education 167

PR for Anyone

JANUARY 23, 2024

Erica Keswin is a 3x WSJ bestselling author, public speaker, and consultant for various major global brands. Her research and insight into workplace strategy have been published in media outlets such as Forbes, NY Post, Harvard Business Review, and more.

Instagram 130

Instagram YouTube LinkedIn System 130

Wadds Inc.

MARCH 22, 2023

Deloitte study identifies organisational listening, stakeholder mapping and relationship management as critical advisory roles The rise of the public relations function within organisations during COVID-19 is well reported. The term public relations itself is often rejected because of its association with publicity and spin.

Publicity 98

Publicity Corporate Employee Interviews 98

Stephen Waddington

MARCH 24, 2021

Paid influence In France, a 1964 decree lays down the principle that the practice of public relations is incompatible with advertising. Technology and artificial intelligence Conversations are moving away from the bottom line and towards the triple bottom line –profit, people, and the planet. Can we stand the heat?

Ethics 178

Ethics Publicity Enterprise Groups 178

Sword and the Script

OCTOBER 20, 2020

What books do you recommend? It also made me realize I can easily list out other public relations resources that I review on at least a monthly basis. Should the Public Relations Report to the CEO or CMO? Which organizations, blogs, anything communications/PR, do you recommend subscribing?” What is PR?

Resources 125

Resources Publicity Reddit Interviews 125

Burrelles Fresh Ideas

OCTOBER 10, 2023

Among all those video marketing strategies, public relations (PR) remains an underrated one. Enhancing brand reputation: PR’s public perception and reputation expertise can safeguard your brand’s image, fostering trust and credibility among your audience.

Video 88

Video Publicity Marketing Analytics 88

Bianchi Biz Blog

MARCH 22, 2021

I am the finance and technology reporter at Crain’s Detroit Business , covering the startup sector in Ann Arbor and Detroit, as well as the region’s banks and lenders, such as Rocket Mortgage and UWM. The mortgage lenders had an insane year and all went public, so much of that has been dominating coverage.

Technology 78

Technology Report Meeting Financial 78

PReview: A Blog by NewsVoir

MARCH 1, 2021

Communication is a continuous process which keeps evolving with the emerging technologies. A vital part of communication, Public Relations has also been developed over the time and technological advancements. Today traditional mediums have become […].

Publicity 60

Publicity Television Radio Newspapers 60

Critical Mention

AUGUST 19, 2018

We get it–in the hectic life of a PR pro, it is tough to find time to curl up with a good book. But even if you’re tight on time, we promise you, the books we’ve listed below will be worth it once you have a chance to sit down and take them in! This book is geared for all levels of marketing professionals. by Antony Young.

Pinterest 71

Pinterest Viral YouTube Mobile 71

Shift Communications

MAY 17, 2023

Now, it has finally come for us: AI in public relations is here. Generative AI (genAI) burst onto the scene in late 2022 with the public availability of OpenAI’s ChatGPT, one of many apps that create text, images, videos and audio content based on its learnings from massive data stores. You’ll have read the headlines.

Publicity 78

Publicity Guidelines Training Transportation 78

Bianchi Biz Blog

MAY 26, 2022

3-4 , CES is the most influential tech event in the world, bringing together companies, including manufacturers, developers and suppliers of consumer technology, content, technology delivery systems and more to address the industry’s most relevant issues. Taking place Jan. 5-8, 2023, with Media Days Jan. Author: Jaclyn Bussert.

Mobile 52

Mobile Technology Automotive Meeting 52

Stephen Waddington

NOVEMBER 21, 2018

Here's my analysis of the opportunities and challenges that public relations faces in the next 12 months. Society is demanding that companies, both public and private, serve a social purpose. John O’Brien and Andrew Cave’s book The Power of Purpose is a good guidebook to organisational purpose. #2 is a helpful primer.

Publicity 120

Publicity Analysis Measurement Tools 120

Critical Mention

AUGUST 29, 2019

NEW YORK — Critical Mention, the leading earned media measurement and monitoring platform, today announced 10 consecutive months of record new bookings. Beginning in Q4 of FY2018 and continuing into Q3 of FY2019 the company surpassed a number of significant bookings milestones and is poised for further growth.

Television 60

Television Radio Analytics Government 60

Deirdre Breakenridge

JANUARY 6, 2020

Wei’s academic studies are in journalism, consumer technology, and resource economics; he is passionate about the intersections of the fields. Winner #1 is (drumroll please) … Wei Cai, who is an undergraduate at the University of Massachusetts Amherst. Winner #2 will be announced next week. Here is Wei’s winning video.

Video 352

Video Journalism Education Resources 352

Cision

APRIL 27, 2016

Despite advances in technology, communication professionals still struggle to understand the value of their efforts, let alone prove it to others. Marketing, public relations and sales are all related, so they shouldn’t be tracked separately. One in three B2Bs do not track marketing ROI. And many who do are doing it wrong.

Measurement 120

Measurement System Data Financial 120

Deirdre Breakenridge

SEPTEMBER 26, 2016

Their study, “ Roles in Social Media: How the Practice of Public Relations is Evolving ” was published by PR Journal in Summer / Fall 2016. Many of these findings support and add to what you reported in your book, “ Social Media and Public Relations: Eight Practices for the PR Professional. – Marlene Neill.

Publicity 150

Publicity Policies Social Media Study 150

Shift Communications

MAY 17, 2023

Now, it has finally come for us: AI in public relations is here. Generative AI (genAI) burst onto the scene in late 2022 with the public availability of OpenAI’s ChatGPT, one of many apps that create text, images, videos and audio content based on its learnings from massive data stores. You’ll have read the headlines.

Publicity 78

Publicity Guidelines Training Transportation 78