Bianchi Biz Blog

MARCH 22, 2021

These are large, long-standing companies that traditionally have kept their books mostly closed. Not too long ago I reported on how a local venture capitalist had been among the early investors in the company that went on to become Moderna, now one of three companies with a vaccine against COVID-19.

Technology 76

Technology Report Meeting Financial 76

Landis PR

APRIL 25, 2022

As the one-year anniversary of the crash approached, we interviewed Luke, created a pitch package with b-roll, put together a media list that covered local media, Texas media and media that covered the crash and helped CNS develop a case study for their website. So far, we’ve put together a book club, trivia group and wine tasting club.

Local 52

Local Case Study Nonprofit Healthcare 52

Cision

JANUARY 28, 2016

In this interview, Stuart discusses his motives for making the switch, the value of a news background and the intersection of journalism and PR. What was behind your decision to switch from journalism to PR? where I could learn from Mike Sitrick, the guy who wrote the book on strategic and crisis PR, I jumped at it.

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Journalism Newspapers Writing Report 120

Cision

JUNE 25, 2015

If your company is in the news regularly, consider a tool like Coverage Book to curate news seamlessly in a visually appealing format. If your company landed major coverage in a book, peer-reviewed journal or spot on a publication’s annual list, it warrants a press release. Write a press release. 500|5000 list).

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LinkedIn Pitching Interviews Journalism 120

Cision

FEBRUARY 3, 2017

It continues a thought leading series based on Agency and Client-side workplace issues, and is the basis of a forthcoming coaching and mentoring book to be published in 2017 alongside the 15th anniversary of the agency. In this polemicized media environment, journalism becomes reliant on reach to new audiences in a unique new way.

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Presspage

DECEMBER 9, 2020

If you want to know what that would look like, Mohawk College created a Book of Experts and included that in their resources for reporters, linking to the contact details of experts in fields like Mental Health, Entrepreneurship, or Sustainability, and also to key spokespeople like the Dean of Applied Research.

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Education Publicity Community Healthcare 78

Presspage

DECEMBER 9, 2020

If you want to know what that would look like, Mohawk College created a Book of Experts and included that in their resources for reporters, linking to the contact details of experts in fields like Mental Health, Entrepreneurship, or Sustainability, and also to key spokespeople like the Dean of Applied Research.

Education 78

Education Publicity Community Healthcare 78

Stephen Waddington

OCTOBER 21, 2017

The CIPR is seeking submissions for a new book to be published in 2018 to celebrate its 70th anniversary. The purpose of the book is to tell the story of the CIPR, and showcase excellence in modern public relations practice. Is a lack of investment in local media damaging society? It’s starting to reflect real life.

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Guidelines Local Twitter Community 68

Journalistics

NOVEMBER 20, 2014

That’s nothing short of awesome in my book. She told me I should consider being a mechanic – perhaps taking an apprenticeship at a local garage. Over the course of the past couple of years, I’ve heard from a dozen or so other professors who have done the same thing – encouraged their students to read Journalistics. I’ll take it.

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Journalism Sports Writing Meeting 52

Bianchi Biz Blog

MARCH 7, 2022

How long have you been in journalism and how did you get started? By the end of my junior year I was running the paper, and one of my stories got picked up by a local newspaper. I consider that the start of my professional career (even though I considered myself a journalist long before then).

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Meeting Automotive Media Transportation 81

PR Job Coach

OCTOBER 24, 2009

Here is another guest blog of mine on Lindsay Olson''s site on migrating from a career in journalism to one in public relations. Lately though, I am receiving queries about how to migrate into a career in PR from journalism. For certain, if you currently have a job in journalism it is definitely good training for a career in PR.

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Digg Publicity Journalism Insurance 100

Maxim Behar

FEBRUARY 20, 2024

Another factor driving another nail in the press release’s coffin is that whatever is left of traditional journalism has begun using social media as their primary source for news stories. Perhaps it will be understood in English in most places, but you must still translate it into the local language because of corporate rules.

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Social Media Facebook Airlines Web 59

Mark My Words

JULY 17, 2015

Publicists – usually ex-journos – inaugurated a practice, now routine, of luring the press to some confined locale where they would be offered celebrity audiences in exchange for flattering puff pieces. Traditional journalism is being eviscerated by divestment in print in favour of online.

Journalism 60

Journalism Radio Print Analytics 60

Maxim Behar

OCTOBER 15, 2023

Host: You wrote the book "The World PR Revolution" and it became an absolute bestseller. It was also ranked at the top of the charts by an independent organization that evaluates the popularity of these types of books. And that's why I decided to write this book because I saw these huge changes happening in our business.

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Newspapers Meeting Ethics Social Media 59

Bianchi Biz Blog

MAY 3, 2021

How long have you been in journalism and how did you get started? I search out local coffee shops in every town I visit and always bring home a bag or two to enjoy later. I already mentioned I’m a nerd, so I often have my nose in a book and it’s probably something sci-fi or urban fantasy. If I am not reporting, I am….

Automotive 86

Automotive Meeting Media Pitching 86

Cision

JANUARY 22, 2016

It’s The Newspaper of Record, The Grey Lady, and a journalism institution. New York Times journalists will frequently suggest this strategy, as simply reading their stories will often indicate what works and what doesn’t for Culture, Arts & Leisure, Business Day, the Book Review or Styles. Know the paper.

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Pitching Newspapers How To Knowledge Base 120

Cision

MARCH 22, 2016

How did you get your start in journalism? I wanted to be a writer from an early age and after I completed a National Council for the Training of Journalists (NCTJ) course when I was 18, I started working for my local newspaper in Cheshire, England, where I lived. Rapid Fire Round. My favorite social media platform is….

Newspapers 120

Newspapers Pitching Interviews Writing 120

Critical Mention

AUGUST 5, 2018

A veteran in PR and marketing, Deirdre has counseled countless senior level executives, authored six business books, serves as an online instructor for UMASS at Amherst Journalism Department and speaks both nationally and internationally on PR, marketing and social media communications.

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Twitter Radio Social Media Print 77

Cision

MARCH 31, 2016

What was behind your decision to switch from journalism to PR? How will your background in journalism help you in this new position? My hobbies outside of work include…I’m a big fan of travel, and there are plenty of places in the world left for me to visit and drink their local beers. Want to improve your media relations?

Newspapers 120

Newspapers Reddit Journalism Technology 120

Beyond PR

APRIL 26, 2016

Although you may not have a dedicated PR department, one of the easiest ways to spread the word about your company is by establishing relationships with the local media in your area. Then, follow and monitor via social media to familiarize yourself with their work or attend local events that you know they will cover.

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Small Business Nonprofit Local Community 40

Mora Communications

MAY 15, 2017

GLOBAL TO LOCAL. For over 15 years Ann has prepared top professionals to appear on CNN, Oprah, Fx News, 60 Minutes, The Wall Street Journal, and numerous other outlets. Her two books were published by Harper Collins. s Silicon Beach community. . ALL MARKETING CHANNELS. How to Find and Retain New Customers. General Assembly.

How To 56

How To System B2C Training 56

Cision

FEBRUARY 25, 2016

I had a few stories published in high school journals, and starting around junior high I used to write letters to the editor of the local paper. What drew you to the PR industry? I’ve always been a news junkie and loved to write since I was a little kid.

Newspapers 120

Newspapers Financial Crisis System 120

Rock the Status Quo

DECEMBER 11, 2014

” “I need to reschedule [ because of a non-important fluff meeting ] and I’m double-booked; can the reporter reschedule?” Mine actually happened this year, when I lost a great Wall Street Journal opportunity for legal reasons. .” “Can I do the afternoon news instead of the morning show?

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Interviews Real Estate Media Pitching 174

Stephen Waddington

DECEMBER 30, 2019

Other gender issues featured in a book called Women in Public Relations – A Literature Review (1982-2019). The book is a multi-author project led by Dr Martina Topi? has been exploring in her work on women in journalism. Each corporate PRCA member will be expected to engage with a local school each year.

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Government Education Print Ethics 103

Beyond PR

JUNE 8, 2016

Although the trio’s conversation focused on the state of journalism in the District, the obstacles and opportunities they discussed not only apply to most news markets, they also impact their PR counterparts. Washington’s not really unique – it’s like any town with a myriad of local stories,” writes Christine. “So

Media Relations 40

Media Relations Media Journalism Print 40

PR Conversations

NOVEMBER 20, 2014

Indeed, in stating what IC is concerned with, the new book does not specifically mention employee relationships listing, instead saying it focuses on “sharing information, building understanding, creating excitement, commitment and, ideally, achieving a desirable result” Both books claim to have been written as a practical manual.

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Employee How To Internal International 77

NewsWhip

JULY 21, 2020

There was a somewhat steady rise of the Iffy Quotient on Facebook starting in mid-January 2020 until it hit a local maximum of 9.8% He co-authored the book Building Successful Online Communities: Evidence-Based Social Design. on February 18. Between February 18 and March 21 we saw a meaningful decline until it hit a low of 5.9%

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PR Conversations

JULY 17, 2014

He has a knack of making me laugh out loud, which I don’t normally do with humorous books. To leave the field of interior design and go into journalism–that eventually led me into PR. A detour into interior design led to journalism in radio and print for around 10 years, before landing in PR. Who is your favourite writer?

Real Estate 71

Real Estate Local Government Internal 71

Sword and the Script

SEPTEMBER 18, 2018

The attraction was instant, she says, and at that young age, it was a deciding moment in her determination to pursue a career in either PR or journalism. Not only is it a small, local organization in NJ, but I’ve realized how important supporting those with mental health and addictions really can be. Contact us here.

Media Relations 69

Media Relations Media Insurance Insurance 69

Ethical Voices

AUGUST 1, 2022

We start working and I pitch some new stories for the new client, including one that actually landed in the Wall Street Journal. They called the agency and they said, “There’s this story in the Wall Street Journal, we don’t know who this new beer is. The story came out and the original client saw it and got upset.

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Ethics Agency Journalism Corporate 71

PR Conversations

MARCH 8, 2016

In turn, I produced a scan of the the book chapter, which I make available here as a pdf. Speaking at the Women’s Advertising Club of Milwaukee in 1941, Mabel is cited in the local newspaper as “urging her audience to act as interpreters between business and consumers” ahead of attending the Wisconsin Dietetic convention.

Publicity 40

Publicity How To Newspapers Radio 40

PR 20/20

SEPTEMBER 17, 2019

Media and journalism. You'll connect with an incredible community of experts and uncover tactical advice from industry-leading practitioners in the vast world of SEO, mobile, conversion optimization, local search, and more.”. Topically, this event covers a lot of ground. Experiential storytelling. Professional development. Dreamforce.

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Conference Marketing Case Study Content Marketing 97

Sword and the Script

FEBRUARY 20, 2018

Most of the articles are about the latest technology or tool and Scott Brinker makes some great points about this in his book Hacking Marketing. When I talk to my friends who market local or regional businesses they imply that big brand marketing is easy because of large budgets and tons of resources.

Technology 61

Technology Marketing Retail Interviews 61

PR Conversations

JUNE 20, 2015

Five long years, and after nearly 600 PR Conversation posts , we’ve refreshed the look and feel, but continue to offer a platform for informed discussion, where a wide variety of voices can converse about public relations in a global-local context. PR Axis – features posts and case studies relating to planning, practice and evaluation.

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Case Study Study Ethics Social Media 40

Waxing UnLyrical

JULY 2, 2018

KPIs included local media interviews, toolkit downloads, and increased engagement at local chapter levels #measurepr. A3 I studied journalism in grad school. Books are one thing. A5: It was when I worked remotely for a publishing company. Shonali’s PR Virtuosos, blogs, etc.). All day long. Real life is another.

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Measurement Nonprofit Education Social Media 40

Sword and the Script

MAY 9, 2017

The elephants were in full dress and didn’t disappoint the many local news station cameras that came out to film the event. I’ve gotten a couple clients and a former employer into the Wall Street Journal over my career, and that photo in Roll Call is right up there with them in my book. 3) Snakes do Drive Time Radio.

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Publicity Radio Crisis Crisis Communications 86

Masters in Communications

DECEMBER 10, 2018

Today's journalism is a far cry from what it used to be. In the past, you received the majority of your news and information from your local newspaper published every morning. Journalism as a whole has changed in response. Let's take a look at what journalism is today, and some of the people changing it.

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Journalism Newspapers Web Data 65