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How to Make Facebook a Career Book

PR Job Coach

If there is coverage in your local newspaper, post the web link in your feed. Career Book Employ Facebook to Get Employed Facebook as Resume' Take every opportunity to construct a smart and compelling trail of your talents and triumphs. Avoid info that distracts or destructs.

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PR Has Evolved Since First ‘Public Relations Handbook’ in 1967, but Some Values Are Timeless

PRSay

Matt Holt Books recently published the book’s 5th edition. There were newspapers, magazines, wire services, trade publications, TV and radio. Daily newspaper circulation in the United States has fallen from its height of 61.8 Needless to say, a lot has changed in public relations since 1967. million in 1974 to 24.3

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How To Hire The Best PR Firm For You

PR Insiders

How can you possibly determine which is the right firm for you and your needs? I shared some practical tips for doing just that in my book, Gaining the Publicity Edge: An Entrepreneur’s Guide to Growing Your Brand Through National Media Coverage. They should be as enthusiastic as you are about promoting your company, product or book.

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Public Relations Skills

PR for Anyone

This is a free media query service where media outlets are looking for sources and quotes for national magazine articles, television shows, newspapers, and blogs. This step is vital because you don’t want to send your real estate related story to the book editor (unless you’ve written a real estate book).

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Six Tips on Building Positive Relationships With Journalists [Infographic]

Deirdre Breakenridge

For the PR Expanded Infographic contest, I chose to offer insight on how to build and preserve successful relationships with reporters. When the time came to start my infographic, I felt it would be fitting to educate PR pro’s about how to make their communications with the media positive. Amanda Levenson, UMASS at Amherst Student.

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PR 101: How to Pitch The New York Times

Cision

There is no other newspaper like The New York Times. It’s The Newspaper of Record, The Grey Lady, and a journalism institution. If there’s one newspaper subscription to have as a useful pitching resource, it’s The New York Times. Know the paper.

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Integrating Owned and Earned Media

PRSay

To get started on the foundation of your program, think about how to integrate owned and earned media — and how to get the most out of both. To do that, though, you have to think about how to use your content and media contacts to help your website rank on the first page of Google results.

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