Prohibition

SEPTEMBER 28, 2021

We celebrated two of our favourite days of the year, Yorkshire Day and International Dog Day, and our creative department was well and truly worked-hard this month, as we saw a bumper number of video shoots booked in – and all over the country too! What a month it’s been, and not just on the PR and social side of things.

Video 62

Video Education B2B Local 62

Deirdre Breakenridge

NOVEMBER 23, 2016

I remember sitting with a college student at a local Starbucks. To show thanks to your industry, don’t just join an Industry association, be more active in their local, regional and national events. I look forward to the PRSA International Conference every year for so many reasons. Book Reviews / Journal Research.

Skype 150

Skype Industry Storytelling Interviews 150

Cision

JUNE 25, 2015

Here are 10 easy ways to maximize new press using your own internal resources: 1. If your company is in the news regularly, consider a tool like Coverage Book to curate news seamlessly in a visually appealing format. Circulate internally. Image: Got Credit , Claudia Zimmer ( Creative Commons ). Share on social media.

LinkedIn 120

LinkedIn Pitching Interviews Journalism 120

Maxim Behar

JANUARY 3, 2021

Maxim Behar shares his experience as an author and interesting facts about his best-selling books for Ramona Portelli's Maltese online media in section Author Interviews. First of all – the book gives a full picture of the dramatic changes in one of the most important businesses these days in the world – Public Relations.

Local 52

Local Writing Social Media Interviews 52

Contently - Strategy

JULY 22, 2021

But in that sea of platitudes, one message stood out: a video from then-Marriott International CEO Arne Sorenson getting choked up talking about how the pandemic would impact associates through no fault of their own. Today, Traveler spans 87 local editions across the globe. ” Local travel for a global audience.

Travel 58

Travel Hotels Storytelling Content Marketing 58

Maxim Behar

SEPTEMBER 5, 2021

In order to do it correctly, we must have a completely different level of understanding of the company's activities, we must know the internal organizational structure, and even to put ourselves in the CEO’s place. I keep telling my team, "We're not selling strategies, creative ideas, or media tactics, we're selling trust."

Meeting 98

Meeting Advertising Advertising Agency 98

Cision

SEPTEMBER 1, 2015

They’re Too Focused on Internal Structure. Executives are usually keenly aware of the internal and external criticisms of their company or organization. Her organization works in international relief. Images: Audio-Technica , Steven Depolo , Mike Schinkel ( Creative Commons ). They Forget To Sell The Positives.

Media Training 120

Media Training Media Training Interviews 120

NewsWhip

MAY 25, 2021

M Live combines the worlds of data and creative, and their efforts have enabled Marriott to attract and engage consumers around the globe. . Aynat: In 2017, M Live was still a fairly new addition to Marriott International. Brett : How about those travelers that are looking for something local? .

Travel 109

Travel Data Industry Hotels 109

Maxim Behar

OCTOBER 15, 2023

But in the end, the truth is that we who do business with this and seriously advise large international companies do our job the same way our colleagues in Germany, France, and the UK do theirs. Host: You wrote the book "The World PR Revolution" and it became an absolute bestseller. And that revolution is mainly on media ownership.

Newspapers 59

Newspapers Meeting Ethics Social Media 59

ImPRessions - Crenshaw Communications

MAY 3, 2017

And exposure to eager PR students helps fill the new hire or intern pipeline. Consider panels, webinars, guest-teaching at local schools and more. To be creative and strategic in PR, it’s almost equally as important to know about the latest industry merger and what Rihanna wore to the Met Ball.

Writing 149

Writing Education Pinterest Creativity 149

Beyond PR

DECEMBER 14, 2017

It’s hard to blink without seeing either local or global news. Be creative and keep an open mind. Following are more examples of creative subject lines that get great responses: Will Technology Vaporize Your Job? News is everywhere, and with email and social media so prevalent these days that statement is truer now than ever.

How To 68

How To Media Pitching Creativity 68

Sword and the Script

SEPTEMBER 24, 2019

A much better way to engage and win new business is to create your own opportunities by targeting companies that are an excellent fit for your services and then pitching them creative ideas and solutions, that demonstrate your expertise so that they’ll engage with you on that idea or to help them develop and execute others.

Agency 63

Agency Software Enterprise Marketing 63

Shift Communications

DECEMBER 15, 2016

Each member of the team has a particular hit that they are extremely proud of purely based on the fact that good old creativity, industriousness and smarts resulted in a hit that wowed the client and broke through. So when a colleague and I pitched a local McDonald’s news story, little did we know what was to come. Take a look….

Print 60

Print Media Travel Wireless 60

Stephen Waddington

DECEMBER 30, 2019

The report provides an international perspective on the challenges facing the PR business. A study called the Velvet Ghetto commissioned by the International Association of Business Communicators (IABC) first called out the gender pay gap in the PR profession in 1986. The book is a multi-author project led by Dr Martina Topi?

Government 103

Government Education Print Ethics 103

Stephen Waddington

MAY 8, 2018

There are 25 chapters in the book. 1 Drive towards best practice Best practice campaigns in the NHS are based on planning, data and creativity. It's a move that was intended to build relationships with local media but has led to a shortfall in skills. 7 Creating space for cultural graffiti There’s a related point.

Communications 63

Communications Healthcare Print Community 63

PR Conversations

JULY 17, 2014

That, and because I can indulge my need for creative expression. He has a knack of making me laugh out loud, which I don’t normally do with humorous books. Helen’s been self-employed for most of her 20 or so years in PR, with a brief in-house stint in local government. What is your idea of PR nirvana? Bill Bryson. The Internet.

Real Estate 71

Real Estate Local Government Internal 71

Waxing UnLyrical

JULY 2, 2018

KPIs included local media interviews, toolkit downloads, and increased engagement at local chapter levels #measurepr. Books are one thing. Image: Jeff Sheldon via Unsplash, Creative Commons CC0. A5: It was when I worked remotely for a publishing company. All day long. Real life is another.

Measurement 40

Measurement Nonprofit Education Social Media 40

PR 20/20

SEPTEMBER 17, 2019

“You'll connect with an incredible community of experts and uncover tactical advice from industry-leading practitioners in the vast world of SEO, mobile, conversion optimization, local search, and more.”. As you’ll see from the 2019 agenda , this one goes deep on SEO, diving into topics like link building and local ranking opportunities.

Conference 97

Conference Marketing Case Study Content Marketing 97

Stephen Waddington

SEPTEMBER 18, 2020

Sarah Waddington has handed over #FuturePRoof to the BAME community for her latest book. Along the way she has published three books and created a vibrant community. The fourth book, Celebrating BAME Talent is published today in digital and print formats. FuturePRoof was founded by Sarah Waddington in 2015. Seriously.

Public Affairs 145

Public Affairs Education Measurement LinkedIn 145

PR Conversations

JULY 20, 2015

For example, the local small- to medium-sized theatres and site-specific locations operating as this year’s 28 Fringe venues. Almost all of the Fringe plays had creative postcards, business cards or show programs as marketing collateral (some of them pictured above). Others are less obvious. Hello new #FringeTO Pals!

Community 40

Community Print Twitter Creativity 40

MaccaPR

AUGUST 26, 2015

From legacy videos and anniversary books to corporate birthday events and digital archives, what follows are five ways smart brands have leveraged their company histories in brand storytelling. After a century of producing delicious dairy products, Kemps sought to creatively brings its past into the future.

Corporate 48

Corporate Examples Storytelling Brand 48

Cision

SEPTEMBER 23, 2016

It can be time-consuming to plan media outreach for local and national networks, cable news, podcasts, streaming television, public radio, and social-only video; however, a satellite media tour (SMT) can help. When done right, they can be creative and compelling. “There is a lot of creativity and value to be had in media tours.

Media 120

Media Television Pharmaceuticals Radio 120

Waxing UnLyrical

DECEMBER 16, 2010

Image: Lars Plougmann via Flickr, Creative Commons Really, if you just read through the comments, there’s your follow-up blog post… but since I promised you one, you’re getting one. Image: Aftab Uzzaman via Flickr, Creative Commons It’s why I wrote about networking with a twist a while back.

Social Media 89

Social Media Media Facebook Twitter 89

PRSay

OCTOBER 7, 2018

It’s really hard to be a decent human-being in the workplace all the time,” said Mildenhall, during the opening General Session at the PRSA 2018 International Conference in Austin, Texas before more than 2,000 professional communicators and students. “I Through Airbnb’s platform, people could book a stay in the full-scale recreation.

Conference 125

Conference Creativity Internal International 125

Journalistics

NOVEMBER 20, 2014

That’s nothing short of awesome in my book. Intern – it’s never too early to get an internship. When a potential employee comes in and shows me his/her Tumblr, YouTube Channel, Vine account, or Twitter account with a long history and creative content, I hire them on the spot. You might as well start doing it now. I’ll take it.

Journalism 52

Journalism Sports Writing Meeting 52

Cision

MAY 9, 2016

The easiest way to identify these are with the public domain designation (Creative Commons calls this license CC0 ) or with the CC-BY (+SA or +ND) licenses. One of the first places that you may want to start looking for new images is (1) Creative Commons Search. CC0 Photo – Small Czech repository of local free-to-use photos.

Engineering 120

Engineering Creativity Google Community 120

Sword and the Script

DECEMBER 10, 2019

With chatbots capable of handling more and more ‘how to’ and ‘information requests’ internally, leading marketers and communications pros will train them to give feedback and assist when executing on content initiatives.”. By consistently showing up, engaging with audiences (internal and external), and not expecting results overnight.

Marketing 100

Marketing Content Marketing Advertising Advertising 100

Stephen Waddington

MAY 31, 2018

He started his career as an intern at Generator helping promote bands, and organising gigs and festivals in the region. In time artists are able to build a team of promoters, publishers and booking agencies. I persuaded Super Cat PR to open in Newcastle to tap the growing local music scene,” said Matty.

Local 60

Local Agency Corporate Internal 60

Victorious PR

FEBRUARY 22, 2023

If you sign up for our membership today, with the discount I mentioned earlier, Your team will get access to our SECRET industry black book of contacts! In short, if you want to get straight to the point and start getting your story recognized by the world THIS WEEK, you can go ahead and book a one-on-one call with our team.

Publicity 52

Publicity Video Pitching Google 52

Waxing UnLyrical

JULY 18, 2011

I was heartened to see that both he and Prime Minister David Cameron had been reading from The Modern Book of Australian Diplomacy when they held a lunch for the UK press at Number 10 Downing Street during the visit. I was also an early user , and in 2005 Ogilvy London offered me a job as Interactive Creative Director.

Creativity 74

Creativity Local Comparison Groups 74

Stephen Waddington

MARCH 15, 2021

You should use all internal channels (suggestion boxes, Q&A with leaders, town halls etc) that link you to the leadership to express how a particular set of behaviours make you feel, especially if there is a conflict. Use your Yammer, Slack etc to post internally and express how you feel and offer solutions and suggestions.

Google 119

Google Data Government Social Media 119

PR Conversations

MAY 9, 2017

Next, it was internal communications, and I loved that area, too. I’m not sure I’ve been influenced by any work of fiction overtly, but there is a line in the book Primary Colors , by Joe Klein, that struck me. I just finished Wab Kinew’s The Reason You Walk and loved his book. That’s ego, I know; it’s something I’m working on.

Energy 53

Energy Measurement Internal International 53

MaccaPR

DECEMBER 19, 2016

In that rush of adrenaline to immediately promote your new e-book or video ASAP, content marketers risk the opportunity to be creative with promotion. Here's an example of our client NTC's e-book landing page. You're done! It's ready for primetime! Here's how: 33 Content Marketing Promotion Ideas.

Marketing 48

Marketing Content Marketing Pinterest LinkedIn 48

ZudePR

MAY 31, 2015

Author of 27 Blogging from Paradise books. My lightbulb went off when I saw the more I gave freely the more creative I became and yes, the more money I make in the present and long run. Deirdre is CEO at Pure Performance Communications and the author of five Financial Times books. . Internet lifestyle junkie.

Communications 81

Communications How To Blogging Content Marketing 81

Communications Conversations

OCTOBER 25, 2018

Internally, I’m having less and less of the conversation with my work colleagues defending social as not a free medium. Nike took a page from Patagonia’s book and made a social statement by having Collin Kaepernick as their brand rep for their latest campaign. Automation, machine learning and AI. screen vs. a 65-in.

Social Media 89

Social Media Trends Media Instagram 89

PR Conversations

SEPTEMBER 10, 2015

An ability to quickly gain insight, to get to the heart of defining what I call a ‘Beautiful Question’ that is the springboard for any outstanding creativity, brand story, PR strategy or meme. I was a fresh out of university, in my first PR job in local government, at the former South Yorkshire County Council, in the North of England.

Film 40

Film Creativity Newspapers Internal 40

PR Conversations

APRIL 21, 2016

One would hope that a similar consciousness of respect is at the heart of most corporate communications functions , particularly when companies are large enough to commit resources not just to HR but also staff (or a team) dedicated to internal communications. As Kirstene Stewart states, “Homogeneity is a creativity killer.”

Employee 40

Employee Internal International Corporate 40