Konnect Agency

AUGUST 10, 2022

Working with a social media agency can help you get that content you worked so hard on in front of a broader audience and build an established voice across platforms. Why is social media a key part of your thought leadership strategy and how a social media agency can help. Identify Which Platforms to Focus On.

Leadership 98

Leadership Social Media Agency Strategy 98

OnePitch

SEPTEMBER 8, 2022

While she’s focused generally on consumer PR over her nearly 20 years in the industry, she’s had deep experience in food and beverage, restaurants, and retail communications while working at everything from boutique to global PR agencies in Chicago and Columbus. – The client was so incredibly thorough in her responses.

Pitching 98

Pitching Consumer How To Education 98

Karen Freberg

FEBRUARY 26, 2023

You know you have been busy when you realize it’s been a while since you have written a blog post. since I have written a blog post. It’s been a good kind of busy – working on building up The Bird’s Nest, working with clients, mentoring students, meeting new contacts and establishing key relationships.

Conference 82

Conference Agency Resources Social Media 82

Onclusive

AUGUST 15, 2017

We consider it one of our missions to help strip away the fear PR and communications strategists feel when their executives or clients ask for proof that what they’re doing is working. So today, we’re sharing the top takeaways from a fireside chat focused on PR metrics and the “d” word: data! Why is this the case?

Data 170

Data Data-Driven PR Analytics Measurement 170

Communications Conversations

NOVEMBER 12, 2020

Today’s a first for this blog–and series. I’m showcasing someone who no longer works in the PR industry…because she retired! And, I feel kinda badly about that because I really should have highlighted Holly a long time ago. director in several corporations, and that was really challenging.

Publicity 174

Publicity Leadership Corporate Agency 174

Remote PR Jobs

SEPTEMBER 25, 2023

Our PR firm just doesn’t ‘get’ our message.” “We That’s largely because both people who work in the media and the PR industry as a whole sort of like to keep it that way, in spite of the fact that they also like to complain about how no one else gets it. Because his or her client is sending equally as many emails. Take a breath.

Print 100

Print Media Pitching Writing 100

ImPRessions - Crenshaw Communications

FEBRUARY 26, 2019

For PR agencies, winning new business is an imperative for growth, but it’s o nly half the battle. For those of us who work with entrepreneurial businesses, or really any result-oriented company, the next pressure point is a strong start. We never want a client to be asking, “what’s next?”

How To 136

How To Leadership B2C Agency 136

ImPRessions - Crenshaw Communications

MAY 15, 2017

Of course, anyone entering the field is likely to look at the different paths to a career, which typically means exploring large agencies, in-house opportunities, and smaller firms. We’d like to make the case for agency work for any aspiring PR strategist. PR Agencies Offer Breadth of Experience.

Skype 147

Skype Agency Meeting Software 147

Cision

JUNE 1, 2017

There have been countless studies and think pieces published recently about the number of women in PR and their role in the field. This can be found from the smallest agencies to the largest corporations. KD: The most memorable milestone in my career was taking a leap of faith and starting my own agency, Powerhouse Communications.

Sports 245

Sports Agency Industry Creativity 245

Solo PR Pro

APRIL 5, 2022

Just because you’re a solo PR pro doesn’t mean you’re in this alone. In this monthly series, we ask five Solo PR Pro members to share their best tips, tricks and resources for managing their solo business. 5 solo PR pros share how to break into a different sector of business. Read on for their helpful tips.

How To 104

How To Fashion Banking Industry 104

MaccaPR

JANUARY 4, 2018

Does your PR agency love you? No really, do they absolutely adore working for your company? Wait, you say – given how much you pay your PR agency, why should you, as a client, need to do anything beyond covering your invoices – shouldn’t that be enough? Isn’t it your PR agency’s job to get YOU to love them?

Agency 0

Agency Advertising Advertising Leadership 0

The Resolution Blog

APRIL 9, 2019

Gini Dietrich We were really excited to travel to Chicago recently to chat with Gini Dietrich, founder of Spin Sucks and pioneer of the PESO model, about all things PESO. After talking to Diageo’s James Alexander last time we wanted to get another perspective and who would be better to talk to than the founder of the framework?

Marketing 120

Marketing Analytics Measurement Data 120

Bianchi Biz Blog

FEBRUARY 18, 2021

Every public relations professional, whether they’re involved in corporate PR or work with a PR agency, is looking for a competitive advantage. They want to be more efficient, more effective, more impactful … and perhaps more appreciated. And many are looking for what used to be called a shortcut – a hack for PR success.

Automotive 105

Automotive Publicity Transportation Trade Shows 105

ImPRessions - Crenshaw Communications

MARCH 17, 2017

And, the need for qualified PR people has never been greater. And that’s only counting start-ups – established businesses, big brands, political movements, personalities, not-for-profits – everyone needs good PR. Here are five tips to consider if a PR career is in your sights. Gain crack research skills.

Training 159

Training Pitching Writing Video 159

ImPRessions - Crenshaw Communications

JUNE 11, 2018

A PR team or agency would work to build brand credibility through news announcements and feature stories. What’s more, by understanding the basics of recent changes in search and content marketing, PR people are ideally suited to help clients advance their search ranking while driving visibility and reputation.

SEO 147

SEO B2B Google Guidelines 147

Solo PR Pro

JUNE 21, 2022

OK, Solo PR Pros, I've got a question for you: When was the last time you took a vacation? It's really a win-win all around. Taking a vacation as a solo PR professional comes down to excellent planning and strong communication with your clients and extended team. Communicate with your clients.

How To 120

How To Social Media Communications Crisis 120

ImPRessions - Crenshaw Communications

JANUARY 30, 2018

Want to boost your public relations acumen? One of the best ways is to stay on top of key PR industry blogs as well as more general sites that offer a fresh take on business, creativity, and content. Read on to start creating your own PR blogroll. Blogs That Can Make You Smarter. Industry or Workplace Blogs.

Blogging 170

Blogging Writing Creativity Storytelling 170

The Hoffman Agency

MARCH 9, 2023

Constance (Account director France) and I leaving for the WAW By Micaela Somma, Associate Account Executive My journey at The Hoffman Agency started in July 2022. I discovered the agency a bit by chance. There was no one reason why I agreed to work with The Hoffman Agency – there were several!

Agency 36

Agency Energy Travel Study 36

Ethical Voices

JULY 25, 2022

. Joining me on this week’s episode is Filomena Fanelli , CEO of Impact PR & Communications. Someone who was very intuitive told me I really ought to consider a career in PR and did I know what that was? ” And they proceeded to tell me about the skills that one needs to be in PR. It sure does. Have a map.

Ethics 81

Ethics Training Real Estate Agency 81

ImPRessions - Crenshaw Communications

SEPTEMBER 18, 2018

If you’re in PR , chances are, you’re a writer. But some just entering our profession may be surprised by what type of writing a typical PR position requires. PR writing may not be what you think. On any given day, we can be asked to craft media pitches, bylined articles, PR plans, or blogs posts.

Writing 147

Writing Storytelling Pitching Creativity 147

NewsWhip

MAY 26, 2020

Two years ago NewsWhip was fortunate enough to add Clyde Group as a new client. Clyde Group is a high-growth, PR & Public Affairs firm with a tremendous track record of success in Washington. In this work-from-home world, I find myself really craving conversations like these.

Groups 78

Groups Crisis Management Crisis Public Affairs 78

Communications Conversations

DECEMBER 13, 2019

If you’ve worked in the PR industry in the Twin Cities for any length of time, you’ve probably heard about or visited, the MN PR Blog. In fact, to my knowledge, the MN PR Blog was one of the first PR blogs in the entire country! The blog was founded and managed by Ryan May.

Blogging 78

Blogging Agency Community Local 78

Ethical Voices

AUGUST 1, 2022

Ken discusses a number of important ethics issues, including: Too many beers – Ethics and client conflicts. Can corporations really be ethical media enterprises? I’ve been practicing public relations for 34 years now, both the agency and in-house side. The death of truth and the need for regulation. That situation arose.

Ethics 71

Ethics Agency Journalism Corporate 71

Rock the Status Quo

FEBRUARY 3, 2015

Please say hello to Dorothy Crenshaw – the first one brave enough to take up our new PR Pro Challenge ! Founder of Crenshaw Communications, Dorothy handles clients in CE and digital technology, retail, consumer products, and health promotion. and Cancer Care and was named one of the industry’s 100 Most Powerful Women by PR Week.

Agency 100

Agency Advertising Advertising Twitter 100

ImPRessions - Crenshaw Communications

FEBRUARY 27, 2019

Since before Mark Cuban famously warned tech startups against bringing on a PR agency , there’s been an ongoing debate about public relations for early-stage businesses, and lots of advice for how to build the kind of earned media visibility that rivals well known brands like Uber or Casper. The answer is no.

B2B 232

B2B Agency Energy Media Relations 232

Communications Conversations

DECEMBER 17, 2014

If you’re a regular reader of this blog, you know I’m a big devotee of reading the hard copy print edition of my local newspaper, the Minneapolis Star Tribune. And, it also includes some syndicated content from the Wall Street Journal, which I really enjoy. Sometimes, that’s all the client needs to see/hear.

Corporate 148

Corporate Fashion Agency Travel 148

Communications Conversations

JANUARY 23, 2018

Last week, a friend seeking new opportunities sent me a note on LinkedIn: “Who are the top people to work for in the PR/comms industry in Minneapolis/St. Because, contrary to popular belief, there a lot of really talented, wonderful people to work with and for in this town. Who would I REALLY want to work for if I were looking?

Social Media 141

Social Media Media Marketing Leadership 141

Sword and the Script

JANUARY 17, 2023

If you are striving to build your short list of PR and communications technology vendors, this long but neatly organized list of companies and resources might prove helpful . My last PR tech sum went up in November of last year – and very little in the way of substantive news has happened in the PR technology community since.

Technology 92

Technology Software Resources Pitching 92

Flack's Revenge

APRIL 24, 2018

So, I was eager when I saw a post about PR but also anxious about the crowd reaction, as I find that there can be a lot of confusion about the topic. It felt lonely until some others chimed in with eloquent thoughts about the value of PR and how to best put it to work. It is a good question, why PR is misunderstood in the first place.

Agency 159

Agency Strategy Crisis Management Pitching 159

The Hoffman Agency

AUGUST 27, 2020

My time as an intern at The Hoffman Agency has been a fantastic experience! I was able to get a crash course in PR to get my feet wet before dedicating all my time to graphic design. I feel that as a design intern, the PR experience I gained is a huge asset, and has helped me to grow as a designer. By Chauncey Rasmussen, Intern.

Internal 68

Internal International Guidelines Agency 68

Communications Conversations

DECEMBER 3, 2014

Two Facebook posts in the last week got me thinking: Should I really keep blogging? First, Geoff Livingston talked about how if he had to do it all over again, and start his social presence from the ground up, he would NOT blog. And, it got me thinking: Should I keep blogging in 2015? Does is still make sense for me?

Blogging 144

Blogging Writing Creativity Meeting 144

Communications Conversations

APRIL 21, 2020

Many agencies have asked employees to take pay cuts. Since there are so many LinkedIn experts out there sharing so many tips, I thought I’d spare you the basic suggestions and instead share some “under the radar” tips I think could really differentiate you and help set yourself apart from the competition.

LinkedIn 179

LinkedIn Local Creativity Pitching 179

Prohibition

JULY 13, 2021

I love the fact we win together, lose together and take on challenges trying to add value to the client. I worked on a nuclear power station in Internal Comms in my first role and then moved to London and worked there for 5 years initially in consumer tech PR but then I moved into OTC medicine PR which I really loved.

Meeting 62

Meeting Social Media Banking Radio 62

The Hoffman Agency

DECEMBER 5, 2022

While some of us pursued degrees in PR or journalism, many stumbled upon the industry from something vastly different: from accounting, history, law, to other creative backgrounds. This is part two of our exclusive blog series showcasing the diverse backgrounds of Hoffman Europe. In 2021, I moved to The Hoffman Agency.

B2B 36

B2B Tourism Creativity Technology 36

Communications Conversations

OCTOBER 14, 2021

In particular, I’m really grown fond of the Marvel “origin story” movies. After graduating from Winona State, I really had no idea what I wanted to do. And as a proofreader for a small agency (I wanted to stick a pencil in my eye). Not surprisingly, I only lasted 9 months at the agency.

Social Media 60

Social Media Media Agency Corporate 60

Buzzstream

FEBRUARY 3, 2021

I was clueless about the world of Digital PR and what it entailed – until I landed in the industry myself. Unlike its traditional PR counterpart, Digital PR is also conducted with SEO in mind and one of the key aims of outreach is to gain linked coverage on online news publications. What is the purpose of Digital PR?

Digital PR 170

Digital PR Industry Strategy Film 170

ImPRessions - Crenshaw Communications

FEBRUARY 9, 2017

Does a startup business always need to hire a PR agency ? Mark Cuban famously advised young companies not to bring on an external PR firm, reasoning that an entrepreneur is the best person to handle media contact. I’m a Cuban fan, but like many PR agency owners, I disagree on this score.

Trade Shows 120

Trade Shows Agency Media Relations Interviews 120