Sword and the Script

JANUARY 28, 2020

Recently, I had a chance to view a web demonstration of the product and ask some questions. Users access these functions by logging into the product through a web browser. This includes blogs, discussions and other formats. What I saw was quite impressive. It’s the basis for this PR tech briefing. 1) Overview of Notified.

Software 117

Software Tools Publicity System 117

Sword and the Script

JANUARY 31, 2023

Factmata uses AI to identify and track narratives online through articles, blogs, tweets and other social chatter, highlighting the ones that could either help or hurt brand reputation and value.” Social media tools offer AI to write social media posts. Email tools will offer AI to help write emails. What does it do?

Software 78

Software Case Study Technology Tools 78

Cision

NOVEMBER 30, 2016

Because I twitch at the utterance of business cliches, it feels like an electric shock jolting through my body to write that the media industry was going through “unprecedented change” at the time. In the process, I became a software product nerd. But there’s really no other way to describe it.

Software 0

Software Media Leadership Journalism 0

Polaris

DECEMBER 7, 2014

Do you want to be better organized in your blogging? Write marketing content more quickly and more efficiently? If you said yes, the solution is simple: get a blog editorial calendar. A blog editorial calendar is a calendar filled with the schedule of your upcoming posts. Use your time more effectively? 1: Sarah Arrow.

Content Marketing 154

Content Marketing Blogging Marketing B2C 154

ImPRessions - Crenshaw Communications

AUGUST 2, 2017

Here are the top 10 tech blogs you need to read to prepare for promoting clients across a range of industries, including IoT, ad-tech, tech products and services and wearable technology. Our tech team recommends this list of blogs for the best information on relevant news, competitive moves, trends, and data insights. The Next Web.

Blogging 136

Blogging B2B Technology Pitching 136

Sword and the Script

FEBRUARY 20, 2024

So, says Propel, which provides PR software. If this sounds interesting, consider reading my in-depth briefing on their platform : Propel is a viable alternative for all-in-one PR software. Here’s how to get covered on this blog or successfully pitch a guest post. * * * Need an extra pair of hands? Is that good?

Report 108

Report Publicity Marketing Pitching 108

Buzzstream

OCTOBER 21, 2021

Being in the forefront of all conversations with clients, I quickly realized that simply writing down notes, searching for conversations buried in emails and chasing people for deliverables would be risky if I didn’t have a more structured system. Create a project and move tasks from sheets or mentioned on emails to the software.

Software 151

Software How To SEO System 151

Buzzstream

DECEMBER 28, 2023

Over 70 million new blog posts are published each month — and that’s just WordPress alone. With so much content getting produced, it’s easier than ever to find relevant blogs and bloggers open to sharing your content. Prospecting and Blog Discovery Tools The first step to blogger outreach is finding blogs to pitch.

Tools 71

Tools Blogging Pitching Google 71

Buzzstream

DECEMBER 28, 2023

Over 70 million new blog posts are published each month — and that’s just WordPress alone. With so much content getting produced, it’s easier than ever to find relevant blogs and bloggers open to sharing your content. Prospecting and Blog Discovery Tools The first step to blogger outreach is finding blogs to pitch.

Tools 71

Tools Blogging Pitching Google 71

ImPRessions - Crenshaw Communications

FEBRUARY 22, 2023

PR professionals must craft appealing content that conveys relevant messages that resonate with specific audiences, from buyers of business software to new parents. Today, the range is much broader, encompassing blog content, confessional-style social updates, and, of course, video. Just ask Google. But there’s no need to fear data!

Analytics 170

Analytics Tools Social Media Trends 170

Cision

OCTOBER 19, 2017

Using keywords that will help the right people find your website is essential for every facet of your marketing strategy from search engine optimization to social media to blogging to PR. Naturally, anyone writing content for your owned media needs researched keywords to ensure that the content appears in the right search results.

Brand 208

Brand Branding How To SEO 208

Buzzstream

DECEMBER 28, 2023

Over 70 million new blog posts are published each month — and that’s just WordPress alone. With so much content getting produced, it’s easier than ever to find relevant blogs and bloggers open to sharing your content. Prospecting and Blog Discovery Tools The first step to blogger outreach is finding blogs to pitch.

Tools 62

Tools Blogging Pitching Google 62

ImPRessions - Crenshaw Communications

JULY 21, 2017

And there are tools that can save time while improving topic choice, leads, and writing style. Here are some of our favorite apps and tools that help PR teams create winning blog posts, bylines and other important communications. Improve the quality of your writing. . Good content is based on good writing. Also helpful?

Infographics 157

Infographics Writing Tools Google 157

PR in High Definition

JUNE 11, 2020

With the recent news that Microsoft sacked twenty seven writing staff to replace them with AI algorithms, it seems appropriate to look at this prediction again: There’s a growing threat to journalism: robot writers. Surely a machine can’t write as well as a human? Associated Press and other outlets. I know what you’re thinking.

Journalism 90

Journalism Software Sports Analysis 90

Sword and the Script

AUGUST 4, 2020

The phrase is intended to account for the additional ways a person or company could earn visibility on the web, including traditional news – but more importantly beyond it. Talkwalker characterized the product as “social measurement and audience insights software.” Think: bloggers, influencers, podcasters and so on.

Media Relations 152

Media Relations Media Print Software 152

Wadds Inc.

JANUARY 11, 2023

ChatGPT and Playground are among the first artificial intelligence (AI) applications using a text-based web interface that uses the GPT-3 language model. Public relations applications: analysis, editing, research and writing The promise of GPT-3 is that it will automate and eliminate administrative tasks.

Publicity 98

Publicity Wikipedia Marketing Training 98

Sword and the Script

MARCH 2, 2021

This blog is just a clever cover story for a boutique and savvy marketing and PR consultancy serving B2B tech. AI is something that is missing from most of the incumbent PR software tools. He cautions those writing pitches against using a tool like this for a cursory glance or pretending to have read his work. Did you know?

Company 151

Company Tools Technology Software 151

Buzzstream

DECEMBER 5, 2023

Example: Let’s use an example: We’re trying to drive search engine visibility for a company that makes data analysis and statistics software. You might find it helpful to write a sentence or two about the different types of opportunities you’re looking for. No knowledge of query-writing needed.

Resources 103

Resources Analysis Infographics Examples 103

PR 20/20

JULY 12, 2016

A lot can be said about SEO for blogging, but maybe you’re just looking to brush up on the basics for your next post. Let’s get started so you can get blogging. Select keywords for your blog post. If you don’t have access to paid keyword research software, such as Moz or SEMrush , no worries. Here’s where you can start.

SEO 40

SEO Blogging Web Writing 40

Burrelles Fresh Ideas

JANUARY 9, 2024

Search and Monitor Monitoring enables brands and PR agencies to track earned media wins, be aware of up-to-date industry insights, and even keep tabs on competitors from the news (print and online), blogs, social media, and broadcasts in near real-time. To that end, the entire platform underwent a style makeover last summer.

Pitching 95

Pitching Print Measurement Report 95

ImPRessions - Crenshaw Communications

OCTOBER 18, 2018

PR people routinely use apps for document design like BeFunky, the industry standard software Cision, and a wire distribution platform like PR Newswire. PR people routinely use apps for document design like BeFunky, the industry standard software Cision, and a wire distribution platform like PR Newswire. Wunderlist.

Tools 108

Tools SMB Survey Software 108

PRSay

JULY 6, 2020

With so many PR practitioners working from home, employees might have downloaded software or games, or let other personal information leak onto their office laptops. PR practitioners can meet potential new contacts and clients via web–based video-conference platforms such as Skype and Zoom. Scrub digital files, too.

Employee 187

Employee Skype Meeting Nonprofit 187

Critical Mention

JUNE 29, 2018

Matt began his career at Critical Mention in 2006 as a Software Developer before becoming Content Engine Team Lead in 2014. He played a crucial role in the platform’s transition to Amazon Web Services in early 2017. Matt: The brainpower and energy needs to flow through the engineering department to produce software.

Engineering 97

Engineering Interviews Media Software 97

Mindful Marketing

JULY 30, 2022

According to James Vincent, writing for The Verge , “BMW has slowly been putting features behind subscriptions since 2020.” Continuity: “Although OnSong has been successful for more than 10 years, many software firms don’t last as long—they go out of business, or they’re acquired.

Software 84

Software Consumer Analysis Examples 84

Cision

DECEMBER 5, 2017

Ah, the “boring press release” — we’ve all read them, and most of us are guilty of writing one. Blog Posts. Yes, I’m talking about blogging. Blogging is no longer an experimental trend that might be a waste of time. No, there is overwhelming evidence that shows maintaining a blog yields business results.

Infographics 235

Infographics Case Study Content Marketing Video 235

PR Breakfast Club

JANUARY 11, 2015

I’m not talking about lifting Joe Pulizzi’s last blog and posting it as your own. I’m talking about taking from web developers processes to make lean content. This is the idea that we started with when we began building Beegit , the easiest way for teams to write together. Writing a press release?

Web 28

Web Print Writing Content Marketing 28

ImPRessions - Crenshaw Communications

AUGUST 23, 2017

And because search visibility is critical for just about any brand, from business software to a new wine site, we work hard to get quality links in the stories generated through our efforts. Look at content; it used to mean a high-quality bylined article or op-ed, or maybe an upbeat blog post. Then there’s the content explosion.

Digital PR 168

Digital PR SEO Storytelling Instagram 168

Stephen Waddington

JULY 14, 2019

My wife edits almost every word published on my blog. As I write this I can hear his exasperation at my lack of English language education. The web app simplifies writing and improves its comprehension. The software helps remove adverbs and the passive voice. Finally it simplifies the structure of your writing.

Construction 83

Construction Policies Print Software 83

PR in High Definition

JUNE 11, 2020

With the recent news that Microsoft sacked twenty seven writing staff to replace them with AI algorithms, it seems appropriate to look at this prediction again: There’s a growing threat to journalism: robot writers. Surely a machine can’t write as well as a human? Associated Press and other outlets. I know what you’re thinking.

Journalism 54

Journalism Software Sports Analysis 54

Sword and the Script

NOVEMBER 28, 2017

They write quality posts. That’s according to the results of a survey of 1,377 bloggers conducted by Orbit Media a web design agency. These habits are applicable to corporate blogging where a blog is a central platform in a content marketing strategy. 1) How long does it take to write a blog post?

Study 81

Study B2B Marketing Survey 81

Buzzstream

DECEMBER 5, 2023

Example: Let’s use an example: We’re trying to drive search engine visibility for a company that makes data analysis and statistics software. You might find it helpful to write a sentence or two about the different types of opportunities you’re looking for. No knowledge of query-writing needed.

Resources 62

Resources Analysis Infographics Examples 62

Buzzstream

DECEMBER 5, 2023

Example: Let’s use an example: We’re trying to drive search engine visibility for a company that makes data analysis and statistics software. You might find it helpful to write a sentence or two about the different types of opportunities you’re looking for. No knowledge of query-writing needed.

Resources 62

Resources Analysis Infographics Examples 62

Solo PR Pro

OCTOBER 18, 2022

Laura Frnka Davis (LFD): As a solo PR professional, I offer writing services of all sorts: annual reports, internal communications, press releases, blogs, newsletter articles, and executive communications. I’ve been successful in my business so far (going on four years) because I provide the writing in addition to the PR.

Media Relations 97

Media Relations Media Social Media Internal 97

ImPRessions - Crenshaw Communications

MAY 3, 2017

Write more and write better. Good, error-free writing is under threat today. It seems the need for speed in writing and editing is taking its toll. One of the best ways to improve your writing is to create the ideal environment in which to write. We constantly find horrid examples committed by journalists.

Writing 149

Writing Education Pinterest Creativity 149

Sword and the Script

DECEMBER 24, 2019

I review a lot of marketing studies and surveys – and write about the one I think will be helpful for readers. 1) The average blog post is 1,236 words. 1) The average blog post is 1,236 words. How long is the average blog post? How long does it take to write the average blog post?

Marketing 78

Marketing Publicity Survey Study 78

Sword and the Script

APRIL 6, 2021

Meltwater said it agreed to acquire Linkfluence, a French company with software that uses artificial intelligence to mine social media for consumer insights. Its software is sold as a subscription-based service. Proof was founded by Mark Stouse who made a name in the PR industry as the top comms person for BMC Software.

Media 108

Media SEO Analytics Analysis 108

PR 20/20

OCTOBER 11, 2018

This post originally appeared on the Marketing Artificial Intelligence Institute's blog. HubSpot develops cloud-based, inbound marketing software that allows businesses to transform the way that they market online. CONCURED uses artificial intelligence to show marketers exactly what topics drive engagement and what to write about next.

Tools 71

Tools Marketing Enterprise Software 71