PRSay

APRIL 25, 2024

Seek out relevant courses, workshops, seminars and webinars. You can even start your own publishing platforms, such as podcasts or blogs. Erik Clausen is a managing partner at CG Life , an integrated marketing communications agency for the life sciences, pharma and health care. For Pete’s sake, crack a few books.

Strategy 86

Strategy Brand Branding Leadership 86

Cision

JANUARY 29, 2016

Your content marketing efforts won’t impact the bottom line if your brand doesn’t provide value to your target audience. They need to revamp their approach to content marketing. Content marketing takes time, hard work and flexibility. Q: How would you relate content marketing to an education environment?

Content Marketing 120

Content Marketing Education Retail Government 120

Engage PR

JUNE 17, 2016

A series of engaging seminars ran throughout the day. Of the seminars, Social media – how to make it work for you , was a highlight. Scott Grant, of Blackadders LLP, highlighted the importance of content marketing; of producing engaging articles or images which capture the imagination of the target audience.

Social Media 90

Social Media LinkedIn Resources Content Marketing 90

PRSay

DECEMBER 15, 2017

Consider obtaining your MBA, or at the very least consume books and articles, watch videos, go to seminars, participate in webinars and meet with other communications professionals on a regular basis. Contact him at stephen.dupont@pockethercules.com or visit his blog at www.stephendupont.co. Network outside your company. Be grateful.

Nonprofit 160

Nonprofit Local LinkedIn Big Data 160

Stuart Bruce

SEPTEMBER 30, 2014

’ was the question at the recent CIPR Corporate and Finance’s group seminar. The CEO’s office, public relations and corporate communications, human resources, marketing, legal and regulatory etc all need to be aware of and ‘owning’ their part of social media. ‘Should the C-suite tweet?’

Social Media 150

Social Media Twitter Radio Sports 150

Sword and the Script

DECEMBER 5, 2017

Regular readers know I bought into the concept of “ content marketing ” many years ago. It was in effect the coining of a term that characterized a strategy my team and I was already working on across traditional PR, digital marketing and social media. However, these all stem from the usual suspects for marketing case studies (i.e.

Content Marketing 66

Content Marketing Case Study Marketing Conference 66

Doctor Spin

DECEMBER 20, 2023

Think about it for a second: In this blog post, I’ve given you an overview of what’s been said elsewhere on this topic. Working with influencers is marketing, not PR.” “PR Articles, seminars, publicity, and social media updates. Please support my blog by sharing it with other PR- and communication professionals.

Brand 52

Brand Branding eBook Resources 52

Stuart Bruce

OCTOBER 6, 2016

In contrast 21% point to the marketing department (up by 5%), and 23% the social media team. I’d like to think PR was responsible for this much digital and social activity, but in reality I think in organisations not represented in the survey then more will be done by marketing. The lowest ranking is Foursquare at 4%.

Training 119

Training Digital PR Media Training Education 119

wiredPRworks

FEBRUARY 14, 2022

On February 22, 2022, American Marketing Association [AMA] Chicago will present a program on 2022 social media trends at Morningstar. Barbara Rozgonyi, CEO of CoryWest Media and host of the podcast “Growing Social Now,” will moderate an expert panel with four intrepid social media marketers representing B2B, B2C, NFP, and Startups.

Social Media 52

Social Media Trends B2C Media 52

Shift Communications

JANUARY 7, 2015

My original plan for this blog post was to be a bit cheeky. And the simple fact is, our move into the Austin market is a smart business decision. To be successful, we need the kind of market dynamism that this trend suggests… More established businesses are also increasingly calling Texas home. Are you ready? Todd Defren.

Hotels 60

Hotels Employee Storytelling Agency 60

Presspage

AUGUST 22, 2017

With communication and marketing taking the lead in adapting online changes, PR has been pushed to embrace the latest trends and adapt to the changing world around us. Blogs, social media, forums and tools to monitor and schedule content have been integrated into most PR teams by now. Direct and personalized communication.

Trends 79

Trends Measurement Television Consumer 79

Prohibition

APRIL 2, 2017

And so, now we are presented with a new market, a new landscape whereby brands are at the beck and call of the demanding consumer. the Prohibition team jointly organised a successful breakfast seminar exploring the important issue of legal compliance in social media.

Social Media 48

Social Media Agency Consumer Fashion 48

Waxing UnLyrical

DECEMBER 12, 2011

They meet people at networking events or seminars, and those people turn into their best cheerleaders. They might blog. Erin helps people to use the written word more effectively and does so through one-on-one coaching, workshops, and seminars. They need both right- and left-brained people in their lives. a company of one.

Community 86

Community Local Meeting Writing 86

Karen Freberg

FEBRUARY 25, 2019

As I have shared with my students all the time, blogging and social media can open up some amazing opportunities you would have never imagined. I have been blogging now for nearly 13 years (WOW!), My blog has been a way to also share some exciting news, like my sabbatical. If you are not blogging right now, start.

Social Media 50

Social Media Internal International Media 50

Waxing UnLyrical

JUNE 14, 2018

It can be achieved if you work in marketing, sales or business development. If you believe it will be valuable, attend webinars, seminars and conventions to be familiar with these changes. Makeda Waterman is an online media journalist of 4 years with blog features on CNBC Make It., Find a Sponsor in Your Organization.

Print 71

Print Resources Technology Interviews 71

Mora Communications

NOVEMBER 13, 2017

Coming up with your story ideas, developing your pitches, building your media lists, defining your target market, and writing your initial press release are some of the steps you need to take when launching your public relations campaign. . Monitor speaker opportunities and other editorial/seminar opportunities. But this one is tricky.

Pitching 40

Pitching Conference Social Media Storytelling 40

PR Conversations

OCTOBER 27, 2023

Toni Muzi Falconi writes: Regular readers of this blog are aware of my long-term, personal relationship with the Grunigs, yet I confess surprise when I read Jim Grunig’s first comment on this earlier blog post. ” We’re delighted you also waded into our blog’s territory to opine. At the Arthur W.

Reputation 52

Reputation Social Media Internal International 52

Beyond PR

MAY 1, 2017

The first question that every PR, content and marketing professional should vet is whether there is a compelling reason for them to publish a live video. Are you broadcasting a seminar with live audience participation? Jim Dougherty is a featured contributor to the Cision Blog and his own blog, leaderswest. PRSA member.

Facebook 63

Facebook Video How To Retail 63

Karen Freberg

DECEMBER 11, 2017

Micro-influencers, or sometimes referred to as advocate marketing , are the wave of the future and where many brands, advertisers, and audiences are looking for to get their take on a situation. With professionals, athletes, and even celebrities establishing their place in the world of influencer marketing, why can’t educators?

Education 41

Education Energy Community Brand 41

Sword and the Script

JUNE 6, 2017

This can be especially challenging for more junior marketing professionals who start in the in-house environment and don’t have access to the skill sets and minds for inspiration as they would in an agency. The best in-house marketers will then socialize those expectations with internal stakeholders to prevent any future questioning.

Agency 60

Agency Corporate Interviews eBook 60

PR 20/20

MAY 23, 2017

We originally published a blog in 2015 listing 40+ inbound marketing resources. We’ve added even more to the list, so read below for an update with even more resources for marketers. As marketers, we spend hours researching the top trends and tactics to prove top-notch ROI and success. even a free marketing course).

Resources 53

Resources Marketing SEO Engineering 53

Doctor Spin

DECEMBER 20, 2023

Think about it for a second: In this blog post, I’ve given you an overview of what’s been said elsewhere on this topic. Working with influencers is marketing, not PR.” “PR Articles, seminars, publicity, and social media updates. Please support my blog by sharing it with other PR- and communication professionals.

Brand 52

Brand Branding eBook Resources 52

Solo PR Pro

FEBRUARY 26, 2019

This was confirmed thanks to a recent seminar hosted by the Philadelphia Public Relations Society (PPRA). Contextual relevance speaks directly to content marketing. Do your clients see the value of content marketing? The panelists at this seminar suggested mining these three areas: Original Research/Data.

Engineering 45

Engineering SEO Google Web 45

ImPRessions - Crenshaw Communications

NOVEMBER 13, 2018

As much as video content has grown in advertising, marketing, and PR , data shows that it continues to expand. Executives can reach out to shareholders or investors through video, as Nestle shows in this message from a 2017 investor seminar. WebpageFX predicts that by next year, 90% of online content will be video.

Video 149

Video Case Study Agriculture B2B 149

Beyond PR

MARCH 17, 2016

Staying ahead of the marketing curve is more important than ever for business owners. The good news: Marketing your company is now easier and more affordable than ever. Social Media Marketing. Content Marketing. See Mastering Your Content Marketing Mission Statement for tips on getting started). Email Marketing.

Marketing 40

Marketing Small Business Web Nonprofit 40

Burrelles Fresh Ideas

JUNE 13, 2023

Equally important is recognizing what resonates best with your intended market — including their preferences and preferred communication channels- then delivering tailored content accordingly. Tip 4: Utilize content marketing for PR On a budget, content marketing is a potent tool for enhancing PR efforts.

Analytics 40

Analytics Content Marketing Measurement Advertising 40

Stuart Bruce

SEPTEMBER 14, 2015

It’s also alarming that so many in-house and agency PR professionals claim to get their ‘training’ from expert blogs. These people didn’t learn it from a blog. For agency people, when asked about their three top sources for social media education, expert blogs are also the most popular, at 76%.

Digital PR 60

Digital PR Training Report Social Media 60

David PR Group

MARCH 3, 2017

The other day, I attended a seminar at another accounting and consulting firm called MBAF in Miami. At the seminar, information technology professionals, cybersecurity experts and even the FBI confirmed that the biggest weakness in cybersecurity remains the human element. Interestingly, one of the main themes was human error.

Reputation 40

Reputation Mobile Training Conference 40

Critical Mention

AUGUST 26, 2018

There are also six professional tracks that attendees can choose from: marketing communication, leadership & management, big data & measurement, reputation & crisis management, tools & techniques, and a special interests track. Along these lines, there are preeminent speakers presenting in Austin that we’re very excited about.

Interviews 79

Interviews Ethics Conference Leadership 79

Waxing UnLyrical

JUNE 11, 2011

Andrew Breitbart’s segment, although interesting, was almost entirely centered upon politics, not blogging. By creatively re-wording the blogging seminar titles of the week, she managed to drop an F-Bomb in every other sentence, along with another slew of vulgar terms about female organs. We are not professional entertainers.

Video 83

Video Blogging Social Media Creativity 83

Cision

SEPTEMBER 7, 2016

Because marketing is an ever-changing beast, it’s imperative that you stay sharp on your options so you can remain competitive in your industry. This marketing software company understands the value of providing useful resources, and has invested heavily in its marketing library of resources. Design a website. The cost: Free.

Resources 120

Resources Marketing Small Business eBook 120