Newsfile

FEBRUARY 28, 2024

Media monitoring involves systematically tracking and analyzing media content (such as news articles, social media posts, and broadcast segments) related to a specific brand, industry, or topic. It helps organizations stay informed about their reputation, competitors, and industry trends. company website, blogs). What is SEO PR?

Viral 52

Viral Crisis Communications SEO Reputation 52

5W PR

APRIL 13, 2022

When companies in the SaaS industry use a sound PR strategy , they benefit from brand awareness, media coverage, and attracting the right consumers. However, companies in the SaaS industry don’t always have the privilege of working with PR professionals and partnering with agencies. Data and Insights. Familiar Story Angles.

Company 88

Company Strategy Viral Data 88

5W PR

OCTOBER 26, 2020

The marketing team can create a targeting strategy that’s going to turn the leads into clients, and depending on the company’s industry. If a business has recently gone viral on social media , this is a sign that it needs to be scaled up and as quickly as possible. Popularity.

Viral 88

Viral Employee Small Business Data 88

Cision

NOVEMBER 8, 2015

Q: What tactics help to make a campaign go viral? Viral means something is shared, and we share things that create emotional connections somehow. That said, trying to be viral usually means that you won’t be viral. Q: What is the best way to find an influencer in your industry? Both focus on social tools.

Viral 120

Viral Nonprofit Software Social Media 120

Onclusive

JULY 18, 2017

The traditional way of measuring PR is through impressions, a metric that was originally created by and for the advertising industry. It’s important to know how your own blog content fares in comparison to earned or newswire content. In advertising, impressions refers to the number of eyes an ad receives.

Comparison 294

Comparison Advertising Advertising Analytics 294

5W PR

JULY 7, 2021

In some cases, startups can receive positive media coverage and interest from journalists by lending their industry expertise or thought leadership to other high-quality websites or business publications relating to their industry. Reverse Pitching. Interesting Stories.

Publicity 88

Publicity Pitching Product Launch Viral 88

Cision

MAY 12, 2017

The PR industry and SEO no longer live in two separate worlds. A case in point is that of Google’s algorithms, which apart from the SEO industry, also have a profound impact on the PR industry. As we saw with the recent United Airlines fiasco , crisis news doesn’t take time to go viral. Google Fred Update. Screen: [link].

Google 259

Google Digital PR Mobile SEO 259

Deirdre Breakenridge

APRIL 21, 2015

However, today we are able to take video to the next level with Vine, Meerkat, and Google+ Hangouts On Air, as well as the use of those unplanned viral videos that spark incredible passion and interest in our social communities. This was an important question and one that should be explored beyond one student or one blog post.

Video 150

Video Viral Community Survey 150

Polaris

NOVEMBER 29, 2014

The PR industry needs to do a better job of approaching independent bloggers. The policy should include the suggested steps for researching, evaluating and reaching out to independent bloggers: The least number of blog posts every consultant must read before reaching out to a blogger. Take time to avoid a viral disaster.

Policies 181

Policies Marketing Viral Pitching 181

PR in High Definition

FEBRUARY 22, 2024

A viral clip of an Irish rugby coach leading La Rochelle through France’s Top 14 competition got me thinking about this very topic. Leadership branding : Local executives should be seen as thought leaders in their industry, to highlight the investment that an organisation is making in a territory.

Local 62

Local Leadership Viral Creativity 62

5W PR

JANUARY 25, 2022

When most people think about brand-building campaigns, viral videos, and PR stunts , they tend to think about the examples from businesses in the B2C industry. That’s why companies in the B2B industry should be investing in establishing a unique brand image. Competitor Brand Images.

Brand 60

Brand Branding B2C B2B 60

Deirdre Breakenridge

APRIL 10, 2017

But before you post a viral video telling your boss you’re quitting your job , it’s important to make sure you’re ready for what it takes to be a successful PR business owner. Then there are those of us who’ve spent the bulk of our career in the same industry and have long-term relationships with the journalists and analysts that cover it.

Travel 281

Travel Technology Conference LinkedIn 281

Bianchi Biz Blog

FEBRUARY 18, 2021

And when looking at some of the articles and blog posts found in that search, I’m reminded of something I learned through running. So over the years, I have read hundreds of articles and blog posts about how to get faster. It can take time and research to unlock all the best ways to stay abreast of industry context.

Automotive 105

Automotive Publicity Transportation Trade Shows 105

Melissa Agnes

JULY 17, 2014

If it’s truly a crisis, it will be published about in blogs and on news sites, and potentially make its way to traditional media. A crisis is a crisis and when it goes viral it goes viral everywhere, not just on social media. This means that a crisis is never a “social media crisis”, but rather a crisis.

Social Media 252

Social Media Crisis Media Viral 252

Cision

AUGUST 21, 2017

[Note: This blog post contains spoilers for Game of Thrones S7, including E4, “The Spoils of War.” While you probably don’t want to emulate all of Cersei’s qualities, matching her in the knowledge of your business, industry and competitors would be admirable. Game of Thrones embraces powerful leading ladies.

Strategy 258

Strategy Trade Shows Case Study Course 258

Critical Mention

FEBRUARY 5, 2019

To do this, you need to constantly monitor trending topics in your industry to anticipate changes and inform your strategy. Industry and competitor analysis are also benefits of following trends. Knowing what trends are going on in your industry allows you to keep up with the latest in marketing strategies and technology.

Trends 61

Trends Viral Analysis Crisis 61

Karen Freberg

APRIL 9, 2023

In an industry where there is a lot of excitement and competition, there also is a lot of creativity in the entertainment and movie business. However, what if you write, sing, and release a song that was featured for a short second in the movie to make it go viral? Thanks and have a great day!

SMB 52

SMB Viral Creativity Course 52

5W PR

JANUARY 11, 2024

This new monochromatic dark brown makeup look has taken the beauty industry by storm with celebs like Hailey Bieber, Megan Thee Stallion, and more seen rocking it. ⚡️ appeared first on Public Relations Blog | 5W PR Agency | PR Firm.

Fashion 78

Fashion Trends Hotels Viral 78

Rock the Status Quo

AUGUST 15, 2014

It’s a one-way ticket to social media #virality.” To have their own post go viral, even land new business. Where they crossed the line of moral behavior was writing a blog post on how to benefit from a tragedy that still had everyone reeling, then attempting to educate marketers on how to leverage the opportunity.

Pitching 272

Pitching Viral Interviews Education 272

Marketwired

MARCH 1, 2016

This is post 3 of our 5-part #CreativePR blog series. It may not exactly be viral, but you’re getting the word out to the people who count. CreativePR blog series post 3/5: @DeirdreBreakenridge says ditch the #MediaPitching Mindset Click To Tweet. An out-of-the-box way to create buzz .

Pitching 153

Pitching Media Conference Storytelling 153

Cision

NOVEMBER 5, 2015

Be sure to look at what innovators in other industries are doing to keep their audiences engaged and expectant for what’s to come next. What helps BuzzFeed’s content go viral — whether it’s a listicle, news story or quiz — is the way it writes in different forms depending on which social media platform will share the story.

Content Marketing 120

Content Marketing Marketing Viral Social Media 120

Cision

JULY 10, 2017

Also, comments on industry-related blogs can also provide ideas for your content. 37 Signals’ blog has long been airing its dirty laundry and mistakes to its blog readership, to great success. Maybe you haven’t broken up your weekly blog content into different subject areas, but you get that idea from another site.

Content Marketing 126

Content Marketing Marketing Employee Pinterest 126

ImPRessions - Crenshaw Communications

JANUARY 28, 2018

But blockchain is seen as “having the potential to reshape the global financial system and possibly other industries,” according to Bloomberg. Khosrowshahi’s blog post about the situation is a respectable first step in showing transparency, but he has a long way to go. Here’s hoping for smoother road in 2018. United Airlines.

Airlines 180

Airlines Reputation Journalism Crisis 180

Karen Freberg

JANUARY 14, 2021

With the past few years – I’ve had to change and address items AS I AM IN THE CLASSROOM because of breaking news, new platform changes, and campaigns that went viral. Individual content creation opportunities from blogs, videos, and other hands on industry related pieces are also added. Not consistently.

Social Media 88

Social Media Media Resources Creativity 88

Critical Mention

AUGUST 19, 2018

The New Rules of Marketing and PR: How to Use Social Media, Online Video, Mobile Applications, Blogs, News Releases, and Viral Marketing to Reach Buyers Directly. When done well, digital tactics can not only be highly entertaining but also have the ability to create a lot of engagement and even go viral. by David Meerman Scott.

Pinterest 71

Pinterest Viral YouTube Mobile 71

Doctor Spin

APRIL 6, 2023

Identify a common problem in your industry or niche. Superhero Solution Case Study: Inbox Zero The origin of Inbox Zero can be traced back to Merlin Mann, a productivity expert and creator of the popular blog 43 Folders. Please support my blog by sharing it with other PR- and communication professionals.

Strategy 52

Strategy Real Estate Case Study System 52

Buzzstream

MARCH 31, 2020

Rightly or wrongly, guest blogging has taken a bit of a hammering in recent years. There are still many good reasons to do some guest blogging (exposure, branding, increased reach, community, etc.). There are a number of ways to find these blogs and publishers, here are a few: Ask your audience where they get their information online.

SEO 124

SEO Google Hotels Strategy 124

Mindful Marketing

DECEMBER 20, 2023

Grant (not his real name) had been working for several months as an intern with a company that sold the products of various manufacturers in a particular business-to-business industry. ” ​ Subscribe to Mindful Matters blog. He provided the firm different forms of marketing support, including help with social media.

Ethics 94

Ethics Marketing Sports Education 94

PR in High Definition

SEPTEMBER 27, 2021

It’s the same story across every industry; and comms certainly had a hectic summer. Not only did we see inside people’s homes, including their bookshelves , but opportunities for more introspection and empathy across every industry were revealed. I was excited to kind of reengage with the world, but I forgot how fast it moves.”.

Viral 62

Viral Crisis Industry Reputation 62

PeakMetrics Insights

AUGUST 15, 2019

Creating your own content and publishing to an internal blog builds your brand as a thought leader and strengthens the organization’s reputation. It’s easier than ever to do this by using a WordPress blog or a Medium site. Or, leverage social listening to listen for influencers that are talking about your industry.

Media 40

Media Viral SEO Engineering 40

PeakMetrics Insights

AUGUST 15, 2019

Creating your own content and publishing to an internal blog builds your brand as a thought leader and strengthens the organization’s reputation. It’s easier than ever to do this by using a WordPress blog or a Medium site. Or, leverage social listening to listen for influencers that are talking about your industry.

Media 40

Media Viral SEO Engineering 40

Critical Mention

NOVEMBER 26, 2018

With social media’s marketing power increasing exponentially, brands want to create content that will go viral. You can also collaborate with them and request that the influencer mentions your brand on their blog or post one of your articles. It’s well known that companies hire marketing teams to generate content. SCHEDULE A DEMO.

Marketing 80

Marketing SEO Advertising Advertising 80

Flack's Revenge

NOVEMBER 29, 2017

I had to learn more, and asked Mark if he’d entertain some questions for the blog. Kiki helps with acquiring props and costumes, prepping the scripts for the teleprompters, and creating the blog posts and YouTube uploads. She also uses the transcript to create a post for our blog with the YouTube video embedded.

Video 153

Video B2B Film Marketing 153

Cision

JULY 20, 2015

Once Shea developed his production process, he went back to his online communities to get the word out: “The backpacking, fishing, outdoors community has a very active and robust online community of blogs, forums, and review sites. Anyone can break into any industry, new or old, by simply moving the free line. Conclusions.

Energy 120

Energy Viral Storytelling Community 120

Prohibition

MAY 10, 2023

UGC can take many forms, including social media posts, blog articles, videos, images, reviews, and more. UGC can also help you establish your brand as an authority in your industry. It is content that is shared publicly on social media platforms, forums, or other websites. This can help attract new customers and retain existing ones.

Social Media 62

Social Media Strategy Media B2C 62

Mindful Marketing

DECEMBER 18, 2022

” 2) Creating Buzz: Relatively few advertisers compete for major industry awards, but millions would love their organization to be the focus of the next viral video. ” ​ Subscribe to Mindful Matters blog. However, steps like those above can guide firms around ethical infractions.

Advertising 87

Advertising Advertising Ethics Fashion 87

Buzzstream

APRIL 4, 2024

For Result Type, you can choose Twitter, Blog, News, and Discussion. Use Backlink Monitoring Tools According to their site, Ahref’s Site Explorer “has the fastest backlink crawler in the industry and boasts the world’s biggest index of live backlinks (over 14 trillion), offering access to 7+ years of historical data.”

Digital PR 62

Digital PR How To Media Google 62