Cision

JULY 6, 2017

Blogging can (and should) do more than just update readers on the latest news and events of the day. But, you don’t want to put all of your coveted information and expertise on the web for just anyone to find. But, you don’t want to put all of your coveted information and expertise on the web for just anyone to find.

Blogging 168

Blogging How To Privacy Mobile 168

Onclusive

MARCH 29, 2022

This week, we’re wrapping up our Demystifying PR Measurement blog series with a review of what to look for in a PR measurement solution and what questions to ask to find a partner that is right for your company and brand. The post How to find the right PR measurement partner appeared first on Onclusive. Set your goals.

Measurement 370

Measurement How To Analysis Data 370

Prowly

FEBRUARY 13, 2024

To get started, all you need is a media kit for your business – a collection of carefully curated information for journalists and bloggers. Definition, Examples + How To Guide appeared first on Prowly Blog. Today, we’re going to […] The post What Is a Media Kit?

Examples 118

Examples How To Media Blogging 118

Doctor Spin

JANUARY 19, 2024

Being informed and granted a bigger picture is a typical leadership privilege. Doctor Spin | The PR Blog. link] Information is Power As a leader, disseminating information on a “need to know” basis isn’t necessarily a good communication strategy. “Do Leaders must wield the Sword of Certainty wisely.

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Wikipedia Leadership eBook Exercises 52

Onclusive

NOVEMBER 10, 2021

In this blog article as part of our managing corporate reputation with PESTLE analysis series, we are diving deeper into the “how to” of the PESTLE process and best practices for communications pros to keep in mind. Gather the information. There are many PESTLE analysis templates available online.

Analysis 195

Analysis Corporate Reputation How To 195

Onclusive

JULY 13, 2021

Products: Track soundbites for a specific product to identify if you’re over indexing on specific product mentions or one product benefit over another inform earned, owned and paid campaign strategies for improved performance and product storytelling optimization. Know how well your messaging works.

How To 370

How To Biotechnology Case Study Leadership 370

Prohibition

JANUARY 29, 2024

Today, having a blog isn’t just a nice-to-have for your page or website. Here, we’ll be delving into why blogging is the tool your business needs, as well as some tips on how to write an attention-grabbing blog to consolidate your content marketing strategy. Why do I need a blog? What do they want to know?

Blogging 62

Blogging SEO Engineering Mobile 62

Buzzstream

MAY 16, 2024

I get email requests from guest bloggers who want to write on the BuzzStream blog daily. As you can see, when you start to explore the waters of guest blogging for backlinks, things get very muddy quickly. To succeed with guest blogging in 2024, you need to think of yourself as a content creator instead of a link builder.

Blogging 62

Blogging Google SEO Writing 62

Onclusive

APRIL 29, 2021

Before, during and after a PR crisis, information and communication are key. It is almost always the case that more communication, and more well-informed communication, is the best strategy. It’s ok to simply let them know that you’re on it until you have the information you need to fully address the situation.

Crisis 367

Crisis How To Crisis Communications Reputation 367

Onclusive

DECEMBER 20, 2021

As we’re closing out this year, we’re also wrapping up our 2021 top media monitoring and PR analytics software comparison blog series with one final review of what each provider offers in terms of product direction and customer support. The post How to select a long-term PR technology partner appeared first on Onclusive.

Technology 195

Technology Comparison How To Software 195

Remote PR Jobs

SEPTEMBER 25, 2023

After helping hundreds of companies understand this process, here are my suggestions for how to get it right. If you find yourself stumped about how to frame your story, I always suggest reverse-engineering your ideal article. One of the most effective ways to magnify your visibility is through a funding announcement.

How To 100

How To Report Pitching LinkedIn 100

Onclusive

APRIL 22, 2021

Contact information for the key people involved: these are all of the people who may be needed during a crisis, such as the CEO and the executive team, company spokespeople, marketing and social media managers, subject matter experts, legal team, as well as friendly media contacts, influencers and brand ambassadors.

Crisis 195

Crisis How To Crisis Management Crisis Communications 195

Deirdre Breakenridge

FEBRUARY 1, 2022

A Guest Post By Michael Matheny, MA candidate at American University and FEEL Blog Post Winner. Deirdre’s collection of research can inform all of us of how we can understand each other’s fears and aspirations, find common ground, and ultimately come together to build a better world. Commit to Action.

Blogging 213

Blogging Ethics Leadership Course 213

Onclusive

FEBRUARY 14, 2023

Welcome back to this four-part blog series where we’ve been discussing how you can build brand reputation in an era of greenwashing scrutiny and backlash. Don’t feel tempted to just share top line information. The post How to build brand reputation in an era of greenwashing backlash: part two appeared first on Onclusive.

Reputation 195

Reputation Automotive Brand Branding 195

Polaris

DECEMBER 2, 2014

In much the same way, you need a business blogging editorial calendar to stay organized and reach your particular business goals. What is a business blogging editorial calendar? An editorial calendar is a calendar filled with a schedule of upcoming blog posts. A blog editorial calendar is helpful for planning content.

Blogging 186

Blogging eBook How To Writing 186

Onclusive

MARCH 29, 2022

This week, we’re wrapping up our Demystifying PR Measurement blog series with a review of what to look for in a PR measurement solution and what questions to ask to find a partner that is right for your company and brand. The post How to find the right PR measurement partner appeared first on Onclusive.

Measurement 195

Measurement How To Analysis Data 195

Ethical Voices

APRIL 22, 2024

We like to solve the problems that are a little bit harder to communicate, a little bit more niche audiences, and thinking about how can we help fast-growth companies really scale and leverage their unique talents and their unique information. He said, “I had your original information, so I was shocked to see it this way.”

Report 91

Report How To Ethics Nonprofit 91

ImPRessions - Crenshaw Communications

JANUARY 30, 2018

One of the best ways is to stay on top of key PR industry blogs as well as more general sites that offer a fresh take on business, creativity, and content. Why limit yourself to PR blogs when there’s a whole world of interesting stuff that can offer important information as well as increase specific skill sets?

Blogging 170

Blogging Writing Creativity Storytelling 170

Contently - Strategy

MAY 11, 2024

Ensure your Name, Address, and Phone Number (NAP) information is accurate. It’s critical to ensure your website, blog, and anywhere else you publish content is mobile-friendly. How to Write Content for Local SEO The first step is to create content that’s locally relevant.

Local 97

Local SEO Strategy How To 97

Stern + Associates

MARCH 5, 2024

Assemble the Proof Points Begin by going right to the sources to gather information. This blog was crowd-sourced by the team of thought leadership communications experts at Stern Strategy Group. The post How to Tell Your Company’s Innovation Story appeared first on Stern Strategy Group. Ask: Who contributed?

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How To Corporate Storytelling Conference 101

ReimaginePR

SEPTEMBER 5, 2016

You have a blog, you have a potential audience, and now you need to connect the two, but you’re not sure how. But, that’s okay, because by creating a solid blog strategy, you can find your audience. Here’s a checklist for what you should do after writing every blog post. Create a Clear Reason for Your Blog.

Blogging 120

Blogging How To Infographics Writing 120

PRSay

OCTOBER 1, 2020

In March, PRSA addressed one of its public-service responsibilities with an instructive PRsay post titled “How Communicators Can Help Inform the Public during COVID-19 Crisis.”. Voting information. Providing information to help people vote is another public-service responsibility. Be truthful.

Nonprofit 128

Nonprofit Publicity Government Policies 128

ReimaginePR

SEPTEMBER 9, 2021

The information available in these videos helps people make purchase decisions, find new interests, learn new things, and keep themselves entertained. YouTube will show you relevant results as well as search predictions: These suggestions are exact phrases that people have used to look for information on the topic you are targeting.

YouTube 156

YouTube Video Corporate How To 156

Shift Communications

SEPTEMBER 17, 2014

The same could be asked about a blog: If a blog is written but has no readers, does it exist at all? Don’t let your blog fall into the cobwebs of your website. Content creation can be one of the hardest things to plan when you first begin blogging. Your readers are already on your website to read the blog.

Blogging 161

Blogging How To SEO Analytics 161

PR 20/20

FEBRUARY 3, 2020

This post originally appeared on the Marketing Artificia l Intelligence Institute's blog. One of the top challenges marketers ask us about at Marketing AI institute is how to use artificial intelligence (AI) for blogging. Done right, blogging attracts and converts prospects for less money than traditional methods.

Blogging 73

Blogging How To Engineering Writing 73

5W PR

JANUARY 3, 2024

Provide journalists and influencers with the necessary information to cover the brand effectively. This can include blog posts, videos, or social media updates that highlight key moments and innovations. The post How to Prepare for CES 2024 appeared first on Public Relations Blog | 5W PR Agency | PR Firm.

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How To Analysis Resources Trends 78

5W PR

JUNE 7, 2023

Interns should be connecting with other PR professionals on LinkedIn, attending industry events, and joining online PR communities to stay informed of industry trends and broaden your network. Following PR professionals and industry leaders on social media can keep interns informed about current news and trends.

How To 88

How To Internal International Trends 88

ImPRessions - Crenshaw Communications

OCTOBER 3, 2017

There are many public relations industry blogs that offer know-how on everything from crafting brilliant media pitches to perfecting presentation skills. But how to determine which blogs are me-too, and which are worth your while? After that, the blog world is your oyster! Bad Pitch Blog.

Blogging 159

Blogging Pitching Fashion Sports 159

Landis PR

JULY 19, 2021

We decided to publish an updated version of this popular blog since it provides valuable information for PR and marketing professionals. This blog originally appeared on the Public Relations Global Network (PRGN) website in May 2019. I would utilize both, depending on how much time you have available. Let's Talk.

Blogging 119

Blogging Case Study Journalism Resources 119

5W PR

NOVEMBER 7, 2023

How to Secure Your Spot on Holiday Gift Guides This Year The holiday season is not only a time for festivities but also a crucial period for businesses to boost sales. They’re published by various media outlets, blogs, influencers, and major online retailers like Amazon. To secure a spot, start the preparations well in advance.

How To 78

How To Retail Pitching SEO 78

5W PR

SEPTEMBER 27, 2023

The content should be informative, visually appealing, and relevant to the target audience’s skincare needs. The partnership can include informative posts, videos, or blog content explaining the science behind ingredients, benefits, and how the products fit into a comprehensive skincare routine.

Brand 78

Brand Branding How To Analytics 78

Cision

JUNE 13, 2017

In addition to social media, one way brands have enabled that direct, personal connection with consumers is through a company blog (hey, like this one!). There, brands are able to promote their unique perspective — and products — while also providing valuable information to consumer audiences. Next, know your platform.

Blogging 215

Blogging Company Engineering Airlines 215

5W PR

OCTOBER 31, 2023

These platforms also provide valuable information about application deadlines and requirements. Joining relevant clubs or associations can provide students with networking opportunities and insider information on internships for college students. Attend workshops and informational sessions.

How To 78

How To Local Interviews Resources 78

ImPRessions - Crenshaw Communications

JANUARY 29, 2019

In our business, it means the blueprint or roadmap for how we’ll achieve PR or communications goals. Tactics should be informed by strategy, but they’re separate. To me, strategy has always been about the “how” of accomplishing PR goals. Test it with research. But those qualities aren’t enough.

Strategy 265

Strategy How To Resources Employee 265

Remote PR Jobs

SEPTEMBER 25, 2023

Do not use HARO to share a press release, tout credentials or pitch a product, unless the query asks for this information. Include Alternate Contact Information This makes it easier for journalists to reach you and allows them to choose the platform that’s most convenient. Stay on topic! Wait a month after the source request closes.

How To 100

How To Media Pitching Reputation 100

Onclusive

FEBRUARY 7, 2023

Your success will depend on three crucial things:  How well you know your stakeholder groups  How well your comms strategy is aligned to your ESG strategy  How authentically you communicate with the media and other stakeholders  In this blog post, we’re digging into ‘how well you know your stakeholder groups’.

Reputation 195

Reputation Brand Branding How To 195

Buzzstream

JANUARY 5, 2024

Others may want their contact information seen but haven’t taken the time to update it. Use an Email Lookup Tool Email lookup tools exist to help simplify finding email addresses —mainly professional contact information. But it’s still incredibly effective if you know where and how to look. It sure seems that way.

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How To LinkedIn Tools Google 83