Onclusive

JANUARY 28, 2021

We also take into account insights into the PR industry in general, along with updates on technology capabilities, data science overall, and media monitoring trends. Our customers are at the heart of everything we develop – and that leads to a stronger platform that consistently satisfies users. Customer Support.

Customer Service 195

Customer Service Media Enterprise Technology 195

ImPRessions - Crenshaw Communications

JULY 14, 2021

Software solutions are expensive, and buyers under pressure to make the right choice seek as much information as possible to vet the quality of a SaaS, AI, cybersecurity, or data product. Especially in the B2B tech space, buyers are seeking partners that also provide great service in addition to a great product.

B2B 334

B2B Company Case Study Conference 334

5W PR

MARCH 7, 2024

This entails investing in customer service, optimizing user interfaces, and leveraging data analytics to tailor offerings to individual preferences. Expanding Offerings: Diversification emerged as a key strategy for operators seeking to enhance customer engagement and differentiate themselves in a crowded market.

Trends 78

Trends Technology Customer Service Analytics 78

Onclusive

AUGUST 22, 2017

The PR pro sends thoughtful, data-backed pitches, engages with reporters on social media, sends swag (when appropriate), maintains relevant media lists, and manages all follow-through with reporters and journalists. Data Journalism. Owned Media/Content Strategy. Media Monitoring & Analysis. Iterative PR Measurement.

Media Training 397

Media Training Crisis Communications Conference Training 397

Prohibition

MARCH 21, 2024

The insight obtained is fundamental in maximising social media results and with the help of AI, social media teams can gather details and process large amounts of data efficiently. Data collection and processing Like any other business strategy, social media marketing is most effective when your objectives are based on real data.

Social Media 62

Social Media Trends Analysis Media 62

PR 20/20

JUNE 6, 2023

The platform is now a comprehensive suite of tools and services to help businesses with their marketing, sales, customer service, and operations. It’s ultimately designed to enable businesses to attract, engage, and delight customers throughout their buyer's journey.

Knowledge Base 52

Knowledge Base Customer Service System Analytics 52

5W PR

JULY 19, 2023

Leverage customer data and insights to create tailored recommendations, personalized emails, and targeted advertisements for snacks. UGC adds authenticity to a brand and allows potential customers to see real people enjoying the apparel. Customer service Exceptional customer service is a powerful marketing tool.

Apparel 78

Apparel Industry Customer Service Pinterest 78

Onclusive

APRIL 5, 2018

Business professionals, buyers, investors, and analysts use the site to compare and select the best software and services based on peer reviews and synthesized social data. This month, AirPR was recognized as a High Performer in the Grid® Report for PR Analytics | Spring 2018 based on our customer reviews. Is it easy to use?

Software 199

Software Analytics Customer Service Comparison 199

5W PR

OCTOBER 14, 2020

Add in more recent data from Broadband Search revealing that North Americans spend an average of two hours and six minutes daily on social media. These figures and earlier articles about consumers’ increased dependency on social media to browse and shop, make social media customer service extremely important. CSM Matters.

Social Media 88

Social Media How To Media Guidelines 88

Bianchi Biz Blog

FEBRUARY 2, 2023

Another area where AI like ChatGPT can be beneficial to PR and marketing pros is data analysis. You can use the AI platform to efficiently review huge amounts of data to identify the patterns and trends that can provide the strategic insights that you can use to differentiate your products or company.

Automotive 80

Automotive Training Customer Service Data 80

Critical Mention

FEBRUARY 22, 2019

In this blog, we outline how AI is changing the face of marketing in 2019 and beyond. But with the growth of AI, marketers can now create more data-driven campaigns. Companies are becoming increasingly better at accumulating as much information as they can and utilizing AI to help synthesize that data into actionable intelligence.

Marketing 118

Marketing Data B2C Big Data 118

Waxing UnLyrical

MAY 2, 2013

That’s a blog post for another day. It’s not perfect, but it is a good idea generator – a place where you can be inspired and then go get more specific data about search volume in other ways. Some of the best sources for finding keywords and phrases are the people who interact with your customers on a daily basis.

Blogging 111

Blogging SEO Web Google 111

5W PR

FEBRUARY 8, 2021

Power survey showed that more than half the first-time home buyers polled (54%) felt angry or confused when their mortgages were turned over to mortgage servicing companies. Bad customer service headed the list of complaints followed by poor self-service. What device(s) and what location(s) will be employed?

Customer Service 88

Customer Service Policies Analysis Training 88

Sword and the Script

NOVEMBER 5, 2019

1) Talkwalker lets you run your data through their AI. Talkwalker has introduced a new feature it’s calling Customer Data +. The feature enables “enterprises to analyze customer conversations from owned data sources” and let the Talkwalker AI engine analyze it. What sort of data? Why would you do this?

Internal 63

Internal International Data Media 63

5W PR

MAY 3, 2021

That data came from the 650 member plus trade association, Interactive Advertising Bureau (IAB), which surveyed an unidentified number of agencies and marketers in late November. A lot has previously been written, both pro and con, about customer service and the increased use of AI and chatbots. What Else Increased?

Brand 88

Brand Branding Customer Service Consumer 88

Shift Communications

MAY 22, 2017

At the same time, generation after generation of new media pop up, from blogs to social media to video influencers and more. One of the most impressive demonstrations of managing unstructured data was IBM Watson’s ability to read and interpret legal and financial regulations, then compare a company’s compliance with those regulations.

Publicity 166

Publicity Analytics Data Advertising 166

Cision

MAY 18, 2015

Social media listening has become a broad, all-encompassing term that represents a bunch of different applications for social data. Probably the least exciting aspect of social listening is customer service. Issue management is also the most straightforward data that social listening provides.

Customer Service 120

Customer Service Social Media Analysis Data 120

5W PR

MAY 31, 2022

When a customer isn’t able to find anyone that’s going to help them during the buying journey or even the purchasing itself, they are going to end up feeling unimportant to that business, which can make them turn to other competitors instead of purchasing from that business.

Banking 88

Banking Customer Service Software Data 88

Sword and the Script

AUGUST 4, 2020

“We are leveraging sophisticated technology and our amazingly dedicated curation team to set up processes that ensure that customers are always seeing the most current, accurate data,” according to the company’s CTO Vishal Padhy in the product announcement. Pricing wasn’t listed, because…you have to talk to sales!

Media Relations 149

Media Relations Media Print Software 149

Stephen Waddington

MAY 16, 2017

This is my motivation for blogging but it doesn’t suit everyone. Organisations themselves are become influencers by creating their own media such as apps, blogs and websites. The majority of online communities are used as a means of content marketing, or rudimentary customer service. Thanks for stopping by.

Publicity 119

Publicity Customer Service Community Internal 119

Landis PR

DECEMBER 13, 2021

There are approximately 1,375,906 ways to measure how leads translate to sales, but only a few data points to concern yourself with when tying PR tactics to leads. . Here’s a quick rundown: Direct data from sales conversion software. This is a classic customer service line, but it also serves a specific purpose.

Customer Service 52

Customer Service Data Software B2B 52

Cision

MAY 26, 2016

The Middle Finger Project – a wonderful blog and project from Ash Ambirge about copywriting and life in general. Creating delightful and surprising content can be as simple as the following three-step process: brainstorm, creation and data-driven insight. Data-Driven Insight. Also contains large amounts of sass.

Analytics 200

Analytics Energy Google Data 200

Cision

NOVEMBER 11, 2016

or (what we particularly like) regular, ongoing consumer and other surveys to produce usable, newsworthy data. Have a strong story to tell – both a founder story and a product or service “origin” story. While working with Wearsafe we leveraged data gleaned from working with colleges, security experts and others to craft a position.

Communications 253

Communications Data Local Survey 253

Sword and the Script

NOVEMBER 3, 2020

“Media profiles now provide supplemental information about reporters and influencers including their latest social media activity, recently published articles and article reach, empowering communicators to personalize pitches for improved earned media results,” according to a company blog post. Separately, Cision said it’s Falcon.io

Instagram 138

Instagram Technology Resources Employee 138

Sword and the Script

DECEMBER 3, 2019

Here are my picks for the most interesting PR tech announcements this year: Talkwalker lets you run your data through their AI. Talkwalker has introduced a new feature it’s calling Customer Data +. 4) Meltwater joins AWS Data Exchange. 5) Picks from the PR tech vendor news blogs. See item #1 here for more.

Data 87

Data Enterprise Survey Instagram 87

Stephen Waddington

JUNE 5, 2017

Data for the US shows that consumers spend an average of 5.6 10 Images for data entry and query. Image recognition, enabled by phone cameras, processing power, and algorithms provides a powerful means of data entry and search. It is driving accountability and improving customer service. 3 Smartphone growth stalls.

Publicity 122

Publicity Marketing Healthcare Television 122

Solo PR Pro

OCTOBER 16, 2018

“Every company is a digital company in some way and must be prepared to communicate about data breaches and theft, ransomware, and other ways private information becomes public,” adds Diane K. That goes for securing our own clients' data, as well!”. How will this affect client content strategy, events, customer service, SEO , and more?

Crisis Communications 127

Crisis Communications Trade Shows Crisis Customer Service 127

ImPRessions - Crenshaw Communications

SEPTEMBER 15, 2016

Data is everywhere you look, from reviews and ratings, to category research, analyst reports, user testimonials and social content. Use the data. Sometimes the data lives with the client in question, but often it can be produced through low-cost surveys about hot topics and trends that are particularly timely.

B2C 120

B2C B2B Software Consumer 120

5W PR

NOVEMBER 23, 2020

The software firm said it found that more than half (52%) of the 400 eCommerce executives polled were applying advanced personalization that analyzes customer data to personalize BOPIS offers and shipping. The post Digital and Omnichannel – More Important Than Ever appeared first on NY PR Agency 5W Public Relations Blog - 5WPR.

Retail 88

Retail Mobile Study Web 88

PR 20/20

NOVEMBER 30, 2022

Data analyst. Look for all-encompassing platforms, such as HubSpot, that bundle sales, marketing automation, blogging, CMS, email, and more into one solution. Customer service? Publishing regular content on a blog platform is great for SEO, thought leadership, and establishing internal subject matter experts.

Marketing 52

Marketing Technology Internal International 52

ImPRessions - Crenshaw Communications

DECEMBER 11, 2018

Don’t bother with the “customers have been very pleased with the product” or “our reputation has been enhanced…” Anecdotal evidence won’t earn the award; you’ll need as many hard campaign ROI numbers as possible for the entry. Choose awards wisely.

Case Study 136

Case Study B2B Conference Industry 136

Communications Conversations

FEBRUARY 6, 2019

I say fantastic, because Buffer has been a first-rate publisher of insights and opinions on its blog for years. I dare say Buffer may be the best tool, platform or social media company blogging today (I also love Hootsuite’s blog). But, as the data suggests, a much smaller number are using niche social networks.

Report 76

Report Analysis Video Instagram 76

ImPRessions - Crenshaw Communications

MAY 15, 2018

Facebook’s response to the recent data privacy controversy was immediate – so immediate that it happened the day before the scandal broke. While the speed was admirable, the content of the message and its tone were less successful, given the complicated nature of the data privacy issues involved. Five crisis PR first responses.

Crisis 136

Crisis Privacy Airlines Facebook 136

Onclusive

JANUARY 10, 2018

Brand lift, moving customers through the funnel more quickly, organizational efficiency, customer service, product development – the list goes on and on. There are so many other thing that can tie content and PR to ROI beyond sales. I want marketers to think more creatively and broadly about what to measure.

Content Marketing 150

Content Marketing Measurement Interviews Marketing 150

Shift Communications

JUNE 20, 2018

Having built-in marketing automation, a mobile app to make operation easier and portable, and induction of improved visuals lets a CRM tool admirably handle customer services and marketing. Irrespective of its success for effective customer management, social media does not allow you to focus on the individual client.

Software 76

Software Tools Data Technology 76

Katie Paine's Measurement Blog

MARCH 9, 2023

Torturing numbers until they say what you want We once delivered a launch report that initially included data from around 250 social and traditional media items. That reduced the data set by half, but 150 is still an acceptable amount of data to analyze under the circumstances, as it happened, the data didn’t change all that much.

Measurement 52

Measurement How To System Comparison 52

Sword and the Script

MARCH 2, 2021

This blog is just a clever cover story for a boutique and savvy marketing and PR consultancy serving B2B tech. Check out our services.]. Muck Rack is a comprehensive all-in-one tool – and it puts customer service front and center. Articles, blog posts and content picks. Did you know? PR tech mentions.

Company 150

Company Tools Technology Software 150