Deirdre Breakenridge

NOVEMBER 11, 2014

What are some tips for working on an integrated communications team? Nonprofit communications differ from corporate communications. Connect with Rebecca on LinkedIn or Twitter , and visit PRLab online to learn more. A follow up blog post by PR 2.0 Is PR Right for me?”

Nonprofit 387

Nonprofit Advertising Advertising Measurement 387

Waxing UnLyrical

JULY 28, 2014

Blogging is a great way to start conversations, share ideas, and build your online community. Whether through guest posts or original content on your own site, blogging can help your brand gain traction (I mean, just look at me!). So this week, the roundup features seven posts from around the web that focus on blogging.

Blogging 76

Blogging SEO Community Resources 76

Waxing UnLyrical

MAY 2, 2014

The reason we went away was the reason most blogs go away , either temporarily or permanently. Other things take priority over the time one spends blogging, tweaking, editing, linking… and when there is a team of bloggers to manage, that is a lot of time, even if one has help. We are a community. Why should you care?

Community 105

Community Insurance Insurance Facebook 105

Communications Conversations

OCTOBER 13, 2015

When it comes to corporate volunteerism and social media, isn’t this what we normally see from brands? Posts like these are all too common when it comes to corporate volunteerism and social media for big brands. I blogged about it earlier this year. Good story. Great, model employee. Driving traffic to the web site.

Corporate 60

Corporate Creativity Employee Instagram 60

Deirdre Breakenridge

DECEMBER 6, 2016

As we close out 2016, the #PRStudChat community will gather together on Tuesday, December 13th at 8:30 p.m. Jessica spent six years in corporate PR before launching her own business. Be sure to also visit our LinkedIn Group to share your ideas. A follow-up blog post by PR 2.0 Is PR Right for me?”

Community 150

Community Twitter Corporate Groups 150

Waxing UnLyrical

NOVEMBER 14, 2014

Alison Kenney asked this question yesterday in a Facebook group I belong to: “When it comes to your own website, do you think a blog is a must?” ” You’re reading this blog on a business website, so you already know what my answer is. Why do people ask whether or not you should host your own blog?

Blogging 99

Blogging Leadership LinkedIn Google 99

Waxing UnLyrical

JULY 18, 2014

If you came here looking for 15 blog headlines that don’t suck… you were sucked in. By a blog headline that didn’t suck! “Find ways to get people to your blog !” The thing is, recently my blog (and news) consuming habits have been very “un” SSMG [Supposed Social Media Guru]-like.

Blogging 92

Blogging Writing LinkedIn Google 92

MaccaPR

OCTOBER 14, 2015

Not too long ago, you , as a marketer, signed in to LinkedIn to check your messages , catch up on an old colleague, and maybe update your new profile picture. Rebranding to “LinkedIn Pulse” in late 2013 , the app has quickly become a key part of making LinkedIn a content marketing machine. 1) Access to influential people.

LinkedIn 48

LinkedIn Content Marketing Marketing Engineering 48

Sword and the Script

JANUARY 10, 2017

It’s easy to believe there are a million marketing blogs but that’s just not true. If you blog about marketing – especially with any semblance of frequency – you are in fact among a fair small group. There are more blogs focused on personal development than any other topic, according to the survey.

Survey 60

Survey Blogging Corporate Analytics 60

Waxing UnLyrical

NOVEMBER 10, 2014

Seeing as how tomorrow’s Veterans Day, I thought for today, we’d focus our roundup on content from blogging veterans; what it’s like, what their tips are, and how they keep going. and I remember how, when I was just getting started blogging, I wondered how people could keep at it for years and years and years.

Blogging 70

Blogging Knowledge Base Resources SEO 70

Waxing UnLyrical

MAY 13, 2013

There’s a ton of stuff going on, so here at WUL we’re taking a short break from “live” blogging this week. So, in the spirit of education and the public good, here are are five articles that will provide you with blogging tips from optimizing your excerpts to increasing your readership.

Blogging 78

Blogging Exercises Survey Google 78

Deirdre Breakenridge

FEBRUARY 2, 2015

Some might chalk up their success to their early adoption of blogging and social media. You could take away each of their respective platforms (blog, Facebook Page, Twitter followers, etc.), It’s that thing you stand on to be heard, which in the digital realm could be a blog, Facebook Page, YouTube channel, or some other group.

YouTube 150

YouTube Groups LinkedIn Social Media 150

Critical Mention

JANUARY 3, 2019

My goal was to simply share my story and experience on-line through a blog, and to then re-share on social media. While I started engaging on social media channels, I realized that blogging and writing about my experiences would be central to sharing my story. The other unexpected surprise along the way was being asked to guest blog.

Interviews 105

Interviews Ethics Government Internal 105

Shift Communications

DECEMBER 6, 2022

Historically, you could get away with the executive team acting as “bullhorns” for company news, pushing product-level messaging and jargon-filled communications and a distinctly corporate voice. In 2023, this approach won’t work; worse, it can severely damage the brand and company positioning.

Communications 78

Communications Leadership B2C LinkedIn 78

Waxing UnLyrical

APRIL 24, 2015

At the heart of social PR lies community. So that’s what we focused on for the April #measurePR Twitter chat; how to measure community, how to tell when community-building initiatives are working (and when they’re not), and how community-focused metrics might change over time. Experts in measuring community.

Community 40

Community Measurement Reddit Google 40

Deirdre Breakenridge

JUNE 8, 2016

Sabrina is a member of the Public Relations Society of America and is in the process of completing an MS degree in Public Relations and Corporate Communications from the New York University School of Professional Studies. You can also post your questions in the #PRStudChat LinkedIn Group. A follow up blog post by PR 2.0

Social Media 150

Social Media Pitching How To Media 150

Waxing UnLyrical

APRIL 17, 2015

You spent the first few months creating great blog content (in your opinion, and let’s assume, for the sake of argument, your opinion is spot on). You may have created great content, and you may have a good distribution plan, but shares and engagement are unlikely to come unless you have also focused on community building.

Content Marketing 40

Content Marketing Community Marketing Mobile 40

Waxing UnLyrical

JANUARY 4, 2016

Maybe you’re even planning to get started with blogging? On January 10th, this blog turns seven. Getting started on blogging can be daunting, but IMHO is worth it. I’ve heard from quite a few of you who want to make blogging a priority this year. 7 Strategies To Help Build The Perfect Blog For Your Business.

Blogging 40

Blogging Writing Google SEO 40

Melissa Agnes

SEPTEMBER 7, 2014

As I chatted with Staff Sergeant, and head of this customer service unit, Chris Boddy of the Toronto Police Service, I was interested in understanding what customer service means to their Police Agency and how it differs – or doesn’t – from a corporate organization. Connect with Melissa on LinkedIn.

Customer Service 227

Customer Service Crisis Crisis Communications Internal 227

Communications Conversations

MAY 20, 2020

” And, over the years, there have certainly been a fair share of corporate failures when it comes to brand journalism. Some are straight blog posts from SF leaders. Not sure if it’s working, but the full shows are getting some good views on LinkedIn. Many starts and stops. And, they’re getting guests.

Journalism 148

Journalism Brand Branding Interviews 148

MaccaPR

JANUARY 8, 2021

From TikTok, LinkedIn and Twitter to Pinterest, Instagram and Facebook – if you’re in marketing, you’re eager to predict how your brand can more effectively use social media in 2021. LinkedIn video? Corporate Blogs Are Making a Comeback – Big Time. He pointed admiringly at Walmart’s corporate blog.

Social Media 62

Social Media Trends Marketing Viral 62

Deirdre Breakenridge

NOVEMBER 21, 2018

Huckins, Graduate Student, American University, PR Expanded Blog Contest Winner. Patagonia Community Board: Credit Ginny Lefler. I was interested in Patagonia’s Corporate Social Responsibility , so early on I worked to learn more about the company’s environmental programs. Follow her on Twitter @ SarahDHuckins or on LinkedIn.

Communications 171

Communications Nonprofit Training Study 171

ImPRessions - Crenshaw Communications

SEPTEMBER 11, 2018

Any CEO who hasn’t yet weighed in about industry issues in thought pieces on a blog or LinkedIn should consider cultivating a strong point of view. An interesting bylined article or blog post can make its way around social channels and be picked up by a trade or business outlet.

B2B 147

B2B Pitching Case Study Local 147

Contently - Strategy

OCTOBER 4, 2018

For instance, your blog posts may read as professional and enthusiastic, but your Facebook copy promoting each blog post can’t sound exactly like what you post on LinkedIn, Twitter, or Instagram. You might want to dial down the enthusiasm on Twitter and LinkedIn, and dial it up a notch on Instagram and Pinterest.

Brand 111

Brand Branding LinkedIn Instagram 111

Waxing UnLyrical

FEBRUARY 4, 2013

If you’ve created neat Listly lists the WUL community and I should know about, please leave the URL(s) in your comment below! G put me on her top 50 list of blogs, so I’m a rockstar. Adding context and community. Context and Community: the 2 Cs That Can Make Social Scoring Work is a post from: Waxing UnLyrical.

Community 79

Community Nonprofit Twitter Measurement 79

MaccaPR

JANUARY 28, 2022

Let’s admit it: we had a blast watching two of Minnesota’s most celebrated social media experts – Christina Milanowski , associate director of social media for Life Time and Aaron Komo, senior brand manager for social and community at Noom – reveal their predictions for digital marketing trends in this New Year.

Social Media 62

Social Media Marketing Media Instagram 62

Solo PR Pro

APRIL 6, 2021

There’s a whole community of like minded people you can lean on. It's much more than video conferencing, it's really a suite of communication and productivity tools all bundled together. Michael Ares, MDA Corporate Marketing, LLC. Just because you’re a solo PR pro doesn’t mean you’re in this alone.

Tools 89

Tools Google LinkedIn Leadership 89

Prohibition

JANUARY 23, 2023

For example, the type of video that suits an Instagram audience may not work for a LinkedIn audience. With that said, this blog will detail what video content works for some channels and what kind of video doesn’t work for other social media sites. Short-form videos work across all accounts.

Video 62

Video Social Media Instagram Media 62

Waxing UnLyrical

DECEMBER 9, 2013

Connect 5: Five Minutes a Day to a Better LinkedIn Network. Daniel Newman reveals how you can create stronger relationships via LinkedIn in just five minutes a day. This was actually a reader question that made for a terrific blog post a while back. Why: Are you focusing on making connections more than maintaining them?

Community 84

Community LinkedIn Resources Data 84

Sword and the Script

SEPTEMBER 8, 2020

Some of the studies are surveys I’ve helped field, like the annual JOTW survey , however, most are by contributors or organizations from around the community. Blogs, including independent and corporate blogs, can be credible. Advertising is a distant third. How much money do PR professionals earn? The results?

Survey 94

Survey Industry Leadership Study 94

Shift Communications

NOVEMBER 9, 2022

Between the media and the echo chamber that is now LinkedIn, the impact of layoff communications is big and immediate. Billions of people use our services to connect, and our communities keep growing. Sam Strader, a Director in our Corporate Advisory Group, sums it up well. Breaking Down Recent Layoff News.

Employee 78

Employee Twitter Policies Agency 78

wiredPRworks

FEBRUARY 11, 2019

Captivate key communities? Barbara leads CoryWest Media and publishes www.wiredPRworks.com , a top 50 PR blog, with over 1200 free marketing and PR articles that turns 13 in 2019. Here’s a program I’m presenting on February 25 at Keys to Digital Marketing Success Workshop in Lisle. What if you could effortlessly.

Small Business 66

Small Business Nonprofit Storytelling Marketing 66

PR Job Coach

FEBRUARY 2, 2015

It no longer matters whether you are the CEO or the community crier. The corporate world is littered with examples of misTweets, Facebook faux pas and loose lips on LinkedIn. The corporate world is littered with examples of misTweets, Facebook faux pas and loose lips on LinkedIn. Set limits.

Pinterest 100

Pinterest LinkedIn YouTube Engineering 100

Stern + Associates

JUNE 25, 2014

Corporate and personal blogs are standard operating procedure for many today, yet relying on this channel for distribution is fundamentally flawed. Instead, consider leveraging emerging thought leadership platforms such as Medium , a new collaborative community that cultivates a captive audience around certain themes and topics.

Leadership 81

Leadership Strategy Energy Advertising 81

Sword and the Script

JANUARY 19, 2021

So, I started tracking the community and publishing three different writing series on PR technology ( PR Tech Sums , PR Tech Briefing s, and Product Reviews ). This blog is just a cover story for an incredible marketing and PR agency serving B2B tech. Drop me a comment below or on Twitter or LinkedIn. Did you know?

Technology 167

Technology Publicity Software Pitching 167

Waxing UnLyrical

MAY 12, 2014

Shelly Kramer reminds us why offering your audience fresh, relevant, high quality original content is still the best way to sustain your community. Combine Your Blog Posts And Email Marketing Strategy For Better Results. Combine Your Blog Posts And Email Marketing Strategy For Better Results. Please share in the comments below.

Community 79

Community Google Small Business Facebook 79

Waxing UnLyrical

OCTOBER 31, 2014

WUL is still not a pay-to-play blog. It is still a blog community with many regular contributors (one-time contributors welcomed too) from all over the world. area, she loves helping for- and non-profit clients, both small and large, turn corporate codswallop into community cool™. WUL is now officially part of SBC!

Community 96

Community Blogging LinkedIn Google 96