ImPRessions - Crenshaw Communications

NOVEMBER 8, 2023

Of all the opinion journalism about former FTX CEO Sam Bankman Fried’s quickie conviction, Ginia Bellafante’s article struck me. The promise of positive media coverage and a strong brand reputation can seem like the keys to success. ” In other words, it’s all about image.

Government 227

Government Corporate Resources Ethics 227

Reputation Specialist Michael Toebe

NOVEMBER 9, 2021

If you have worked long and hard to build a respected and valued reputation you certainly want to take every ethical step to guard and maintain it. I came across a saying in an article I recently read that caught my attention. For others, it might be the great unknown. I value you. You are important to me.”

Reputation 52

Reputation Insurance Insurance Travel 52

Reputation Specialist Michael Toebe

JANUARY 12, 2022

Participating in the destruction of someone else’s reputation can provide a social benefit. Why Your Dignity is So Vulnerable Today: Helping destroy someone else’s reputation has social benefits and costs. This behavior is accompanied by a chemical reward that Marie mentioned in the quote at the beginning of this article.

Reputation 52

Reputation Chemicals Ethics Groups 52

ImPRessions - Crenshaw Communications

NOVEMBER 15, 2018

Is it ethical for a PR agency to smear a competitor? The picture is one of a company doing its damnedest to work all contacts, tap all allies, and thwart all critics to salvage its reputation. The picture is one of a company doing its damnedest to work all contacts, tap all allies, and thwart all critics to salvage its reputation.

Facebook 224

Facebook Ethics Public Affairs Privacy 224

Reputation Specialist Michael Toebe

MAY 24, 2021

Without greater self-awareness, social-awareness, empathy and motivation we will continue to ding or badly damage our reputation. Santorum said immigrants created a nation based on the Judeo-Christian ethic from a blank slate. “‘We This is an invaluable lesson for reputation health. We birthed a nation from nothing,’ he said.

Reputation 52

Reputation Course Ethics Government 52

Reputation Specialist Michael Toebe

FEBRUARY 20, 2022

We know a damaged or terrible reputation can bring us consequences and pain yet what do we do when our spouse is the one directly responsible for that reputation, ongoing scrutiny, criticism, and risk to your overall well-being? I apologize for the language and content as contained in the article.” Lesley and Larry Haskell.

Reputation 52

Reputation Ethics Newspapers Financial 52

Stuart Bruce

FEBRUARY 19, 2015

Since columnist Peter Oborne sensationally resigned from The Telegraph with a devastating public critique of what he believed to be its declining ethical and editorial standards I’ve read very little about the role and implications for PR, corporate communications and business. ” Thereafter no fresh reports appeared.

Ethics 60

Ethics Journalism Banking Media 60

ImPRessions - Crenshaw Communications

APRIL 9, 2019

It pays to remember that what’s newsy to a client, like a product launch, exciting new campaign, or corporate reshuffling, may not be enough for an article. Respect ethical lines: PR’s not bribery. Occasionally an inexperienced or unscrupulous PR pro goes beyond carelessness into ethically questionable territory.

Twitter 197

Twitter Ethics Pitching Product Launch 197

Stephen Waddington

JULY 6, 2022

A body of knowledge, ethics and certification are the three foundations of a profession. To build and enhance organisational reputation. To work within an ethical framework on behalf of the organisation, in line with professional and societal expectations. Code of ethics or rules of professional conduct.

Publicity 167

Publicity Ethics Training Education 167

Wadds Inc.

NOVEMBER 11, 2023

Copyright, plagiarism and the threat to reputation I was recently interviewed about AI by Pattern’s Arlen Pettitt and Christopher Owens. They produced two versions of the article: an original with words by Arlen and pictures by Chris , and a second using ChatGPT to write in the style of Christopher Hitchens, Marina Hyde and George Orwell.

Report 119

Report Publicity Training Policies 119

Melissa Agnes

SEPTEMBER 4, 2020

Investing in your professional online reputation is an important Crisis Ready strategy—and ReputationDefender has launched a service to help make this process easy for you. Most online reputation management companies focus solely on helping their clients fix their online reputations. Who is ReputationDefender?

Brand 234

Brand Branding Reputation Crisis 234

Sword and the Script

MARCH 18, 2017

News and coverage can contribute to a corporate reputation, but it’s rarely the catalyst. From there the function deteriorates from a strategic business initiative to a “how many news pieces did we get last month.” To be clear, in business, coverage is important, but in terms of reputation, it’s not the beginning or the end.

Corporate 65

Corporate Reputation Brand Branding 65

PR in High Definition

FEBRUARY 27, 2023

AI that can create new content, also known as generative AI, has faced its share of ethical concerns over the past months. If a chatbot can write articles and generate images in a matter of seconds, what will that mean for the humans who rely on these skills to earn a living? However, it needn’t be all doom and gloom.

Industry 62

Industry Communications Technology Reputation 62

Newsfile

FEBRUARY 28, 2024

Media monitoring involves systematically tracking and analyzing media content (such as news articles, social media posts, and broadcast segments) related to a specific brand, industry, or topic. It helps organizations stay informed about their reputation, competitors, and industry trends. news articles). What are Brand Mentions?

Viral 52

Viral Crisis Communications SEO Reputation 52

5W PR

JULY 15, 2023

Share valuable insights, trends, and expert advice through blog posts, articles, and social media content. Communicate the brand’s commitment to ethical practices, sustainability, and community engagement. Position the brand as a reliable source of information and guidance in the beauty and wellness industry.

Corporate 78

Corporate Industry Communications Ethics 78

Mindful Marketing

JULY 16, 2022

by David Hagenbuch - professor of Marketing at Messiah University - ​author of Honorable Influence - founder of Mindful Marketing “ Auditors Cheated on Ethics Exams ”—a recent New York Times headline revealed. Who would cheat on ethics?— The Security and Exchange Commission (S.E.C.)

Ethics 90

Ethics Pharmaceuticals Corporate Financial 90

Prohibition

AUGUST 1, 2023

We cover: The impact of AI on marketing AI applications in PR and marketing Exploring AI tools and considerations AI’s impact on copyright and creativity Looking to the Future of AI in Marketing As AI continues to evolve, ethical considerations become increasingly important. How do we guard against blindly trusting AI outputs?

Marketing 62

Marketing Ethics Retail Tools 62

Prohibition

AUGUST 1, 2023

We cover: The impact of AI on marketing AI applications in PR and marketing Exploring AI tools and considerations AI’s impact on copyright and creativity Looking to the Future of AI in Marketing As AI continues to evolve, ethical considerations become increasingly important. How do we guard against blindly trusting AI outputs?

Marketing 62

Marketing Ethics Tools Creativity 62

ImPRessions - Crenshaw Communications

MAY 24, 2022

She has access to huge amounts of information — customer reviews, trade articles, analyst reports and research, and firsthand experiences from professional peers. Because they’re purchasing on behalf of their organization, business buyers tend to be very conscious of the brand reputation of vendors or partners. Think again.

B2B 170

B2B Brand Branding Education 170

ImPRessions - Crenshaw Communications

MAY 24, 2022

In his MSNBC article he elaborates that, “Negativity can make you a toxic person. Credible and trustworthy work helps build a reputation for individuals as well as the clients and brands they represent. Author and journalist Tom Corley spent five years researching and studying the traits that led to success in wealthy entrepreneurs.

Interviews 170

Interviews Ethics Study Course 170

Wadds Inc.

JANUARY 11, 2023

The shiny new toy is an ethical minefield. This is already being used to generate a short precis of an article. It can be used to provide an opinion on the tone and sentiment of an article or media coverage. There are already some very good and useful applications. GPT-3 is very good at summarising a block of text.

Publicity 98

Publicity Wikipedia Marketing Training 98

PRSay

OCTOBER 5, 2017

Some of the answers lie in PRSA’s Code of Ethics , and I believe that acting on its principles is imperative for those who would call themselves PR professionals. Through such behaviors, Lincoln won allies, a terrible war and a legendary reputation. In a Wall Street Journal article published on Aug. Those are huge sacrifices.

Ethics 128

Ethics Reputation Sports Travel 128

Burrelles Fresh Ideas

APRIL 16, 2024

By associating with influencers, B2B brands can leverage their credibility to enhance their own reputation and gain the trust of potential buyers. The relationship between B2B influencers and the brands they collaborate with should be rooted in mutual alignment and ethical practices. B2B influence isn’t about that.

B2B 93

B2B Marketing Measurement Social Media 93

Remote PR Jobs

SEPTEMBER 25, 2023

The whole industry is based on trust -- brands trust consumer electronics agencies with their reputation, and journalists put their faith in PR professionals to provide them with relevant content. Refrain From Asking For Coverage If you are sure that an article is live and you are in need of a clipping, don’t just request a link.

Technology 100

Technology Publicity Pitching Trade Shows 100

Reputation Specialist Michael Toebe

JUNE 16, 2021

Thus, when it comes to decision-making, risk assessment (which is not being well done) and risk management for our outcomes, reputation and public relations, it seems that we should create and have in place an ethical, reliable safeguard of some sort to prevent or quickly catch and correct course when we are thinking of or are doing “dumb stuff.”

Ethics 52

Ethics Insurance Insurance Television 52

Reputation Specialist Michael Toebe

JULY 11, 2021

His name, reputation and psychological and financial well-being were being attacked. In a pandemic, that’s quite the scandalous charge and ugliness against one’s ethics and character. Period,” Barry wrote in his article. Barry details it in his first article about the story. We don’t want any doses to go to waste.

Reputation 52

Reputation Ethics Government Financial 52

Polaris

DECEMBER 11, 2014

I had the great pleasure a few weeks ago to speak to a class at my alma mater, the Ivey Business School , about reputation management. The class, led by Mary Weil , was part of the school’s Reputation Management course. I recall a finance class in first year when someone mentioned ethics. Times have certainly changed.

Apparel 123

Apparel Media Ethics Interviews 123

ImPRessions - Crenshaw Communications

OCTOBER 28, 2020

Others may have a completely different work style or service ethic, but the point is that it should be communicated at the outset. If the company name is seen in enough articles, people will become familiar with its offering and recognize it, or even bring it up as an option when making buying decisions. . Don’t confuse PR and sales.

Publicity 334

Publicity How To Agency Product Launch 334

Prohibition

MARCH 21, 2024

Monitoring is equally as important when it comes to identifying potential crises, brands will be able to mitigate damage and protect brand reputation before issues escalate, allowing for proactive risk management by identifying sentiment shifts online. Get in touch with us today to find out how we could support you with your Public Relations.

Social Media 62

Social Media Trends Analysis Media 62

Prohibition

AUGUST 1, 2023

In this article, we will explore the importance of food PR for vegan and vegetarian brands, the key strategies for successful campaigns, and the role of social media and influencer partnerships. Some choose veganism or vegetarianism for ethical reasons, while others do so for health or environmental concerns.

Brand 62

Brand Branding Ethics Storytelling 62

PRSay

JANUARY 8, 2019

Reporters choose to cover the story because it’s important, thus enhancing the organization’s reputation. But it can still provide large returns on investment by generating earned media coverage that doesn’t cost anything but your time and can elevate your client’s profile with one well-placed article or interview. Keep it ethical.

Storytelling 163

Storytelling Media Nonprofit Government 163

Presspage

JUNE 16, 2023

Human expertise and judgment , and emotional intelligence remain vital for establishing trust, effectively communicating during challenging times, and ensuring the authenticity and ethical standards of IR communications. Investors will rely on trustworthy and reputable channels for accurate financial information.

Financial 78

Financial System Ethics Data 78

Wadds Inc.

JULY 6, 2022

A body of knowledge, ethics and certification are the three foundations of a profession. To build and enhance organisational reputation. To work within an ethical framework on behalf of the organisation, in line with professional and societal expectations. Code of ethics or rules of professional conduct.

Publicity 72

Publicity Ethics Training Education 72

Melissa Agnes

OCTOBER 21, 2014

Just because they are not official spokespersons doesn’t mean that they aren’t shaping perception with their words and stories – and perception is everything when it comes to an organization’s reputation. Have a damn hard time effectively managing the crisis with your reputation still intact. I won’t lie.

Crisis 249

Crisis Crisis Management Viral How To 249

Reputation Specialist Michael Toebe

AUGUST 19, 2021

Regardless of whether the person labeling another person in a way meant to hurt them is successful in their legal defense and possibly receives help from the court with their legal costs, one’s own reputation, ironically gets called into question when they are being sued for blaming someone else for ugliness.

Financial 52

Financial Reputation Reddit Ethics 52

Landis PR

NOVEMBER 22, 2021

Deadlines, ethics, factual information and building relationships are important qualities on both sides. . It helps if you know the writer’s reputation beforehand. . Related Articles: American Press Institute: 7 characteristics of effective accountability journalists. The information must be complete and above reproach.

Ethics 52

Ethics Pitching Storytelling Report 52

Stephen Waddington

NOVEMBER 15, 2018

An article in PRWeek posed the question why do ad agencies win more awards than PR agencies at Cannes. " There’s a related conversation at the sharp end of reputation management in our business. Becoming a Chartered practitioner to demonstrate strategic, ethical and leadership credentials is the best and quickest way to do this.”

Publicity 84

Publicity Sports Ethics Measurement 84