Journalism ethics versus public relations ethics

Axia PR

How do we ensure that communication pros abide by their codes of ethics? Both the journalism and public relations industries have always struggled with negative reputations. Despite unfortunate widespread beliefs, both PR pros and journalists follow strict codes of ethics in their work. Ethics Earned mediaPeople have been calling PR practitioners “spin doctors” for decades, and, as the era of fake news fell upon us, it changed the face of journalism.

Sometimes, the Ethical Choice Means Caring When Others Don’t

PRSay

Each September, PRSA celebrates Ethics Month, featuring programs presented by the PRSA Board of Ethics and Professional Standards (BEPS). Please join the discussion via #PRSAChat and #EthicsMonth, and follow along with our ethics-related blog posts, webinars and Twitter chats throughout the month. By then, our PR consultancy was serving top multinational companies and had built a good reputation in client services.

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The Ethics of PR Consultancies in “Choosing” Clients

Ishmael's Corner

The post The Ethics of PR Consultancies in “Choosing” Clients appeared first on Ishmael's Corner ~ Storytelling Techniques For Business Communications. The Art Of Storytelling In Business Communications And Public Relations. Techniques For Effective Business Communications. As the world becomes increasingly transparent, professional service firms need to know more about their clients and their potential clients.

Ethics Month 2019: A Celebration of ‘Ethics Every Day’

PRSay

On any given day, PR professionals from entry-level associates to senior executives face ethical dilemmas. How can PR professionals ensure ethical decision-making on a daily basis? In honor of PRSA’s annual Ethics Month in September, the Board of Ethics and Professional Standards (BEPS) will host programming focused on the theme “Ethics Every Day,” to emphasize how we as communicators can integrate ethics into our decisions and actions 365 days a year.

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Ethics Right at Your Fingertips

PRSay

Each September, PRSA celebrates Ethics Month, featuring programs presented by the PRSA Board of Ethics and Professional Standards (BEPS). This year’s theme is “Ethics Every Day.” ” Please join the discussion via #PRethics, and follow along with our ethics-related blog posts, webinars and Twitter Chats throughout the month. Take moment and scroll to the middle of the page on the left and check out the ethics tab that says Explore.

How PR students see ethics as the foundation for future work

PR Daily

For young pros, already developing projects as part of their agency groups on campus, an ethical backbone to PR work offers path through uncertain future. Ethics is the underlying principle upon which all great PR lessons are based. Ethics build trust.

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5 Public Relations Trends to Watch in 2019, Starring AI, Ethics and More

Garrett Public Relations

The post 5 Public Relations Trends to Watch in 2019, Starring AI, Ethics and More appeared first on PR Consultant Garrett Public Relations Columbus/Worthington OH. 2019 AI B2B crisis communications crisis management ethics PR public relations public relations trends reputation management trends PR trendsThe times they are a-changin’. Never have these lyrics rung as true as they do when we look at the way the PR profession is evolving.

Legal and Ethical Dimensions: Using Online Data for PR Strategies

PRSay

Each September, PRSA celebrates Ethics Month, featuring programs presented by the PRSA Board of Ethics and Professional Standards (BEPS). This year’s theme is “Ethics Every Day.” Please join the discussion via #PRethics, and follow along with our ethics-related blog posts, webinars and Twitter Chats throughout the month. 18, BEPS hosted a Twitter chat to discuss the legal and ethical issues surrounding online data use in PR practice.

Ethics 101

Corporate Reputation And The Whistleblower Culture

ImPRessions - Crenshaw Communications

Just two months ago, luggage company Away grappled with reputation stumbles after employees shared internal messages that unpacked a punitive workplace culture. The key, of course, is for senior managers to model ethical behavior, and to cultivate an environment of full transparency. Any crisis manager knows that it’s easier to prevent a reputation crisis than to clean it up after the fact. Crenshaw Communications ImPRessions public relations Susan Fowler PR reputation

It’s time to put PR ethics front and center

PR Daily

Follow these guidelines to take the high road and shore up your reputation management. Public relations and corporate communications experts are urging corporations to more strongly embrace strict ethical standards. Ethical mishaps can cause corporations to lose customers, business partners, income and stock value, according to the Consequences of Managerial Indiscretions: Sex, Lies, and Firm Value , a study published in the Journal of Financial Economics.

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PR Ethics … “You CAN Handle the Truth”

Waxing UnLyrical

It most often bubbles up when I find myself confronted by a situation that presents an ethical challenge. But how should we, as public-facing representatives of an organization, be expected to tell those publics what’s going on or what we’re planning without causing even further damage to our organizational reputation? The Public Relations Society of America makes it crystal-clear that “Honesty” is a key element in its Code of Ethics. “We Guest Post by Kirk Hazlett.

Ethics: Making It Part of Your Core Culture

PRSay

Each September, PRSA recognizes Public Relations Ethics Month, supported by programs presented by the PRSA Board of Ethics and Professional Standards (BEPS). This year’s theme, Public Relations Ethics: Strengthening Our Core, guides a special focus on the six core values highlighted in the PRSA Code of Ethics. There may be several reasons a business thrives decade after decade, but at the very core is a strong culture steeped in high ethical expectations.

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The Ethics of Silence and of Speaking Up

PRSay

Keeping a secret can be a form of silence that is highly ethical. Lukaszewski , APR, Fellow PRSA, believes that in today’s world of overwhelming chatter and information overload, “silence is the most toxic strategy” to reputation and integrity. Two of the fundamental values of the PRSA Code of Ethics are fairness and loyalty. Emmanuel Tchividjian is the principal and owner of The Markus Gabriel Group , an ethics and communication consulting practice.

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To Celebrate Ethics Month, We Bring You ‘Reputation Launderer’ Bell Pottinger From Across the Pond

PR News

Unfortunately for the reputation of the PR discipline here and abroad, Bell Pottinger was well known, which helped spread the story. The post To Celebrate Ethics Month, We Bring You ‘Reputation Launderer’ Bell Pottinger From Across the Pond appeared first on PR News Blog. Chances are we wouldn’t be writing this post had the story of British PR firm Bell Pottinger’s demise yesterday remained a story limited to two continents, Europe and Africa.

5 lessons in ethics from PR disasters

PR Daily

The crisis brought on by negligence made many question the company's motives and ethics, and it’s still a cautionary tale for communications professionals. Let’s look at cases in which other PR pros violated ethical guidelines in order to advance their organizations’ means. Here are five lessons in ethics from recent PR debacles: 1. Learn from a great idea; don’t swipe it and take a hit to your reputation.

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PR ethics and journalism ethics in the face of media business meltdown

Stuart Bruce

Since columnist Peter Oborne sensationally resigned from The Telegraph with a devastating public critique of what he believed to be its declining ethical and editorial standards I’ve read very little about the role and implications for PR, corporate communications and business. In crisis communications there are still better ways to manage your reputation than resorting to bullying.

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The Do Be, Don’t Be Guide to a Good Reputation

PR Matters

As communications professionals, we all have our favorite books on PR and reputation management, many of which can be found discussed on PR Daily , among other professional media sites. But what about a simple, clear-cut, no-nonsense, easy peasy, lemon squeezy guide to creating and maintaining a good reputation? Integrity in all communications is therefore the vital foundation upon which a good reputation is built: for individuals as well as organisations.

PR across the pond: European pros battle ethical challenges, data competency, gender parity

Agility PR Solutions

The public relations industry in North America is certainly facing its share of challenges, including (but not limited to) brand reputation skepticism, misinformation and fake news proliferation, diversity and inclusion disconnects, and messaging authenticity—but lest we think our challenges outweigh those of other regions, a new study from the European Public Relations Education and Research […].

4 Reputation Threats Organizations Should Monitor in 2020

PRSay

For organizations of all sizes, the ability to identify, understand and manage an increasingly complex array of reputational threats will be integral to success in the years ahead. The rise of AI technology, fake news as a weapon, a divisive political climate and a growing panoply of third-party perils are just a few of the factors contributing to the evolving reputational threats that companies will have to reckon with in 2020.

Ethics as a Prediction? No. It’s a Core Value.

Barokas

In reading through various 2020 predictions for the PR and communications industry, one idea keeps jumping out at me: “ethics are becoming more important.”. Hasn’t ethics in communications always been vitally important? But as in most situations, a few bad actors blemish the reputation of all—including the good—players. The post Ethics as a Prediction? Happy 2020 to all of our No BS blog readers.

Investing in Corporate Reputation Via Responsible, ESG Investing

Reputation Us

In the process, companies that participate in social corporate responsibility—and invest in other companies doing so also—gain a benefit that is closer to home: A big boost to their good reputations. Your good name and the reputation of your brand is one of your most valuable assets as a business. The scientific study, released in April 2019, found that “community relations” is one of the major factors that impacts a company’s reputation.

#measurePR Recap (September 2018): Ethics of PR Measurement

Waxing UnLyrical

He is also the Ethics Officer of PRSA Tampa Bay, and co-chairs the PRSA Tampa Bay PRSSA and New Professionals Committee and is PRSSA Liaison, PRSA College of Fellows Mentoring Committee. As September is Ethics Month at PRSA, the discussion revolved around the topic of ethics in PR Measurement. Understanding what ethics in measurement means can be varied. Sultana Ali pointed out what is at stake: your reputation as a Public Relations professional.

Heightened corp-behavior awareness elevates ethics concerns—key issues to watch

Agility PR Solutions

With reputation sensitivity on red alert these days, companies have to tread lightly though controversies like data breaches, questionable sales practices and organizational misconduct—and ideally end them once and for all. New research from audit and advisory network KPMG reveals a cross-industry consensus that enterprises need to better detect and prevent ethical misconduct by enhancing […].

Your Executives’ Reputations Impact Your Brand, Whether You Like It or Not

Melissa Agnes

And in a crisis, especially a crisis that questions the ethics of either the personal or the professional brand, this reality gets amplified. For decades now, Gafni has behaved in ways that violate every ethical and legal standard known to us; his misdeeds go far beyond what was reported in the New York Times,” reads the petition. Therefore, his personal moral and ethical choices are, at least in part, a reflection on his organization; and.

PREthics: Social Media and Reputational Risk

PRSay

Not long ago, the discussion of social media and reputational risk focused internally on what the company was doing to “be social.” Today, reputational risk continues to score as one of the top risks with executives, but the c-suite conversations are beginning to shift from what […]. Ethics BEPS Facebook risk RPIEA lot has changed in just a few years.

Report: Sporadic donations won't boost brand reputation

PR Daily

A new survey from Aflac says that organizations that donate sporadically won’t boost their brands’ reputations. 86 percent of consumers are more inclined to purchase products and services from an ethical company. 69 percent of consumers are likely to purchase stock in a company well-known for its ethical standards. 92 percent of millennials are more likely to buy products or services from companies that are ethical.

By order of the King: A lesson in reputation from Henry II and eBay

PR in High Definition

It will take a while for eBay’s reputation to recover. Reputations are lost in a flash of lightning and are glacial to move in a positive direction, but progress can be made. It was a shallow attempt to rescue his reputation.

CEO reputation and PR: How online challenges have intensified brand risk

Media Bullseye

A recent article in the Harvard Business Review examined the increasing likelihood that CEOs who have ethical lapses will be dismissed. Titled “CEOs Are Getting Fired for Ethical Lapses More Than They Used To,” the piece references a PwC Strategy& CEO Success study that was covered in a May 2017 issue of Strategy + Business. The study found that there has been a notable increase in the number of CEO dismissals because of ethical indiscretions.

Managing Conflicts in a ‘Cancel-Culture’ Environment

PRSay

Each September, PRSA celebrates Ethics Month, featuring programs presented by the PRSA Board of Ethics and Professional Standards (BEPS). Please join the discussion via #PRSAChat and #EthicsMonth, and follow along with our ethics-related blog posts, webinars and Twitter Chats throughout the month. That was really it: You took on the client, did the work according to the PRSA Code of Ethics and all was good. Ethics BEPS Code of Ethics Ethics Month

Bank Stress Tests Complete. Could Your Bank Now Pass a “Reputation” Test?

Reputation Us

It certainly makes our job as public relations professionals working to help banks and credit unions manage their reputation easier to navigate. A good reputation is essential to a bank or credit union’s well-being. But a good reputation is about more than having a good balance sheet. Reputation, Reputation, Reputation. Overall, the banking industry continued its multi-year reputation recovery among U.S.

How To Protect Reputation In The Age Of Leaks

ImPRessions - Crenshaw Communications

In some ways it’s a healthy sign, but there’s also reason for an ordinary business to fear the reputation damage resulting from a leaked claim by a disgruntled employee or competitor. Well, do tell your employees what your company values are, and make sure every new hire understands your business code of ethics, but don’t stop there. Continuous communication of the daily decisions that represent an ethical culture is one of the best ways to self-police.

Companies walk a fine line when execs are ousted for ethics violations

PR Daily

Several companies have ousted their CEO or other high-profile leaders due to “code of ethics violations,” veiled language that indicates a potential crisis for the company’s brand. When a company does part with a high-profile leader for ethics violations, the announcement often parses the details. Communicators take care to protect the brand’s reputation as an employer and business operation without getting into specifics.

Tool of the Month: Ethical OS

PR in High Definition

That’s where Ethical OS comes in. So, next time you come up with a brand-new piece of tech, try running it past the Ethical OS first to see if it’s really worth following through – it could save a part of society (and your reputation!). The post Tool of the Month: Ethical OS appeared first on Firefly Communications. When a new technology arises, we like to think that it will change something for the better. Take Facebook, for example.

Bank Stress Tests Complete. Could Your Bank Now Pass a “Reputation” Test?

Reputation Us

It certainly makes our job as public relations professionals working to help banks and credit unions manage their reputation easier to navigate. A good reputation is essential to a bank or credit union’s well-being. But a good reputation is about more than having a good balance sheet. Reputation, Reputation, Reputation. Overall, the banking industry continued its multi-year reputation recovery among U.S.

10 actionable PR tips for communication success in 2020

Stuart Bruce

CIPR Content corporate communications Crisis Communications CSR Ethics Measurement and Evaluation PR strategy PR Tips PRCA public relations Reputation ManagementThese are 10 actionable PR tips to help you achieve your public relations and communication objectives in 2020. Review your PR and communication strategy … The post 10 actionable PR tips for communication success in 2020 appeared first on Stuart Bruce.

Corporate Reputation: Buying from Brands We Know, Like and Trust [UML]

Sword and the Script

News and coverage can contribute to a corporate reputation, but it’s rarely the catalyst. To be clear, in business, coverage is important, but in terms of reputation, it’s not the beginning or the end. PR isn’t an event, it’s a process that unfolds over time and contributes to a corporate reputation. A strong corporate reputation is important because research shows people buy from brands they know, like and trust. That’s the value of a reputation.

Double-dipping exposes reputation risk in blurred boundaries of PR and journalism

PR Conversations

When it comes to reputation, there is little distinction between a real conflict and a perceived one. For public relations practitioners committed to ethics and professionalism, the natural first instinct was self-righteous shock. Most codes of ethics are clear about why this is wrong. When it comes to reputation, there is little distinction between a real conflict and a perceived one. Otherwise, the client’s reputation is as threatened as that of the agency partner.

How To Set Expectations In Public Relations

ImPRessions - Crenshaw Communications

Others may have a completely different work style or service ethic, but the point is that it should be communicated at the outset. communications Crenshaw Communications media relations PR Fish Bowl public relations reputation B2B PR PR public relations agency

Did the US election kill ethical PR?

ReimaginePR

Ethical dilemmas & existential angst. Right around election time, I was fortunate to speak to students at McGill University in Montreal about ethics in social media, and at Humber College in Toronto about socially responsible communications. I came to realize that one of the biggest casualties in the war of attrition between Trump and Clinton might be the idea that PR must be ethical to be effective. … unless we call out our fellow colleagues’ ethical lapses.

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Would you buy a car from that man? Reputation is personal

Prakkypedia

I’ve been pondering reputation. Reputation, of course, is central to the public relations profession. But in my own household, reputation is also very personal. Respondents were asked: “As I say different occupations, could you please say – from what you know or have heard – which rating best describes how you, yourself, would rate or score people in various occupations for honesty and ethical standards (Very High, High, Average, Low, Very Low)?”.