Bianchi Biz Blog

OCTOBER 9, 2023

I’m Seth Clevenger, managing editor for features at Transport Topics , a weekly newspaper and multimedia outlet dedicated to covering trucking and the freight transportation industry. Later that year I moved to Smyrna, Delaware, for my first full-time journalism job at a local newspaper that was part of a small family-owned chain at the time.

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Transportation Meeting Newspapers Media 99

Polaris

NOVEMBER 17, 2015

Public relations, or more precisely media relations, can be a tricky business. A release is useful in aligning a client team on key messages, spokesperson quotes, and the language the public relations professional should use when talking about the announcement with media. 2 Use Seasonal Opportunities to Your Advantage.

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Agency Newspapers Interviews Radio 100

Sword and the Script

AUGUST 23, 2022

We continue to benefit from responsible reporting by our local newspaper.”. Frankly, over the last few years, we have noticed the bias/slant in reporting has increased and the quality of reporting has gone down as turnover in local outlets has increased.”. We are a science-based organization and stick to fact-based media.”.

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Survey Media Report Journalism 138

Stephen Waddington

OCTOBER 18, 2018

The calendar is typically a working document managed by the PR team and its agencies and shared with the board or senior leadership team and operational areas of the organisation. The chip paper phrase originates from the 24 hours news cycle when newspapers printed two editions per day. Seek out public sector websites such as GOV.UK

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Tools Web Banking Wikipedia 203

PR in High Definition

OCTOBER 30, 2023

Times have changed There are a few other images that are more representative of the 90s than a swarm of paparazzi hounding prominent people in the public eye as they go about their daily business. In this pre-social media age, newspapers ruled the roost.

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Reputation Fashion Newspapers Local 62

PRSay

JANUARY 9, 2020

Public relations has come a long way in the last 10 years on so many fronts, presenting both new challenges and opportunities. When we began this decade, many local newspapers had at least 10 more pages of non-syndicated content than they do today. At the risk of sounding old, 2010 seemed like just yesterday.

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Trends Nonprofit Consumer Newspapers 165

PR Fuel

MAY 12, 2022

Send an invite to local news agencies, and you could get a significant boost in publicity if they come along and write news about your business. They are written in such a way that newspapers and media outlets could use them verbatim if they chose to write about your news. They are ideal for your local media contacts.

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Media Local Tools Report 104

Landis PR

APRIL 12, 2021

How is reporting different at newspapers, TV and wire services? Wires are essential for news organizations wanting to get a jump on a story, and they complement the news organizations’ staff by covering stories the local papers can’t or won’t get to themselves. Would you tell us a little about yourself?

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Meeting Media Print Enterprise 98

Shift Communications

NOVEMBER 5, 2014

One of the comments I saw recently on Twitter about public relations was that some folks consider PR and its impact to be immeasurable. You could, in theory, go door to door and ask of every known subscriber to the newspaper whether they read the article, and if so, what they thought of it. This is patently false. click to tweet this.

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Measurement Insurance Insurance Newspapers 159

PRSay

MAY 8, 2018

Karlie is senior director of public relations for FOCUS Brands. Karlie: My degree is in public relations from the University of Florida (UF). I started out working for a small-town newspaper, and then for many years I was director of PR for Mount Sinai Medical Center in Miami. Both now live in the Atlanta area.

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Leadership Conference Local Internal 159

Cision

APRIL 26, 2016

In this interview, Ashley discusses how to best leverage data and analytics, establish specific objectives for your communication strategy and be creative and take risks with your public relations efforts. What drew you to the field of public relations and communication?

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Telecommunications Public Affairs Newspapers Transportation 120

Cision

APRIL 21, 2016

In this interview, Alan discusses understanding clients’ diverse needs, starting a dialogue with your audience and becoming an important presence in local target markets. How do you approach growing an agency globally? There are two parts: First is a realization that global really means “multi-local.” Disrupting.

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Local Newspapers Internal International 120

PR Conversations

MARCH 8, 2016

.” As two females connecting across the planet to correspond about a pioneering woman who linked both our professions, I decided to look at the chapter that Mabel authored in the 1948 text: Your Public Relations that we are serialising here , to acknowledge International Women’s Day 2016.

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Publicity How To Newspapers Radio 40

Newsfile

FEBRUARY 27, 2024

Picture your press release cutting through the digital noise, grabbing the spotlight in the crowded inboxes of leading journalists and publications. As a global news agency, it operates in more than 235 locations across 94 countries. AP stories are picked up by newspapers, websites and broadcasters worldwide.

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Financial Media Analytics Data 52

Stephen Waddington

MAY 16, 2019

Content creation and relationships Danielle Whitfield started her career as a journalist at a news agency called North News and Pictures. Sales of the newspaper rocketed but the editor was deluged with complaints and called time on hardnosed reporting. The agency works for clients including Lynx, Levi’s and Marmite.

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Marketing Newspapers Public Affairs Airlines 60

5W PR

OCTOBER 14, 2019

A couple of decades ago, media relations meant keeping in touch on a regular basis with the assignment editor of the local TV station and the city editor of the newspaper. If you were a restaurant owner, it also meant nagging the food editor of the daily paper. . What’s Different?

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Media Relations Pinterest Media Newspapers 79

PR Insiders

MAY 5, 2021

So, how do you do that these days, when some news agencies have cut staff, leaving the journalists who are still employed swamped with work? At News & Experts, when we pitch a client we compile a targeted list of journalists and publications whose readers are a match with our client’s targeted audience. Helpfully yours, Marsha.

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Pitching Government Financial Survey 78

Sword and the Script

JUNE 18, 2019

If you ask 10 different public relations (PR) professionals what they do for a living, you’d get 10 different answers. 11) “I get my clients, who are experts in their fields, into newspapers, magazines, online publications and on TV and radio.”. 17) “I help companies make more money by getting good publicity.”.

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Employee Print Writing Survey 148

Ethical Voices

JANUARY 30, 2023

Joining me on this week’s episode is Scott Brooks , a public relations specialist for the TVA. I saw a column from Scott in a local newspaper and reached out to invite him to be a guest. And between there I had a couple of years at an agency here in Knoxville. If you have a concern, you raise it as far as you can.

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Ethics Journalism Radio Television 89

Maxim Behar

FEBRUARY 20, 2024

What traditional media have been doing for several years now has been logging onto social media and monitoring the news feeds of profiles and pages of key public figures, politicians, CEOs, and celebrities. Whether you are the end reader or reporting major news for tomorrow’s newspaper doesn’t matter. There’s an earthquake?

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Social Media Facebook Airlines Web 59

The Resolution Blog

NOVEMBER 30, 2018

Double check the basics first… If you’re not sure why your sell in isn’t working, it may seem obvious but asking yourself these questions might help shed some light on the situation: Am I targeting the right publications? Have I got the right person at the right publication? Is the angle of my story right? Make it more inclusive?—?can

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Case Study Study Local Pitching 120

Solo PR Pro

APRIL 8, 2021

She began her career as an aspiring newspaper reporter, securing an internship at the Atlanta Journal Constitution before becoming a daily reporter in Greenville, South Carolina, not far from her hometown. When she first moved to Texas, Bernadette didn’t set out to create a PR agency right away. Pivoting from journalism to PR.

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Meeting Journalism Employee Storytelling 97

Maxim Behar

SEPTEMBER 5, 2021

The main change in recent years is the complete merger of the three main businesses in public communications - PR, advertising and social media. That is why I am convinced that PR will dominate digitally, because social media is an increasingly important part of public communications. What is the biggest trend right now? -

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Meeting Advertising Advertising Agency 98

Solo PR Pro

JULY 12, 2022

The local news was the national news,” he explains. In the mid 1990s, Ben reconnected with one of the folks he interned for, who was at the time working for Edelman Public Relations Worldwide. Ben’s role at Edelman enabled him to dip his toes into agency life. “Growing up in D.C., For me, it was the latter.”.

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Meeting Energy Agency Groups 52

Cision

FEBRUARY 16, 2016

I’m going to push the boundaries of what clients expect from a public relations agency. I love combining fresh, local ingredients in new ways to create a tasty dish. My daily newspaper of choice is…the San Francisco Chronicle. It’s still going strong more than 10 years later. What do you do when you’re not at work?

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Nonprofit Public Affairs Reputation Newspapers 120

5W PR

APRIL 4, 2017

Offer them something special for doing so – maybe five free postcards or two-for-one coupons to a local bakery. Share stories on social media about events in the community, local places to visit, annual festivals, even who the best local teachers are for skiing, swimming, snorkeling, and surfing.

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Hotels Local Travel Social Media 74

Cision

MARCH 29, 2016

The traditional agency environment remains very inflexible for women returning to work in terms of finding a reasonable home/work/life balance. He has developed a flexible agency structure that considers client needs first and foremost, and if those needs are met, a consultant’s schedule can be as flexible as they like.

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Local Newspapers Retail Sports 120

PR Fuel

DECEMBER 29, 2020

If you are looking to share something that requires public disclosure in a time-tested manner, especially from the financial or investment industry, then press releases are still a sure bet for that. If you end up using a press release agency, then your costs will start at $3000. The distribution methods nowadays are quite varied.

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Radio Local Writing Newspapers 61

5W PR

JULY 11, 2018

Top Publicity Stunts of 2017-2018. For those who want to learn from the experts, we’ve put together some of our favorite publicity stunts from throughout the last year or so. For those who want to learn from the experts, we’ve put together some of our favorite publicity stunts from throughout the last year or so.

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Measurement Education Social Media Film 149

MaccaPR

FEBRUARY 19, 2018

USA Today and TV stations ravaged the CrossFit brand (a typical headline in a UK newspaper: “Booty Shame: CrossFit trainer blasted for sharing snaps of female clients bent over in the gym”). What about a local gym owner posting photos of members stretching upside down in their black spandex?

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Instagram Crisis Local Privacy 98

Sword and the Script

MAY 9, 2017

The elephants were in full dress and didn’t disappoint the many local news station cameras that came out to film the event. The following Sunday, with a full week of the circus performances to go, Ringling Brothers, graced the front page of the largest regional newspaper serving the dense suburbs of Fredericksburg and Northern Virginia.

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Publicity Radio Crisis Crisis Communications 84

ISEBOX

APRIL 10, 2015

“Game Was Won by Local Team” is not as effective as “Local Team Wins Game.” If you are sending it to a local newspaper, is it a local story?). ISEBOX is a cutting edge multimedia news release platform serving the world’s leading agencies and brands.

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Pharmaceuticals Local Writing Newspapers 70

The Resolution Blog

APRIL 9, 2019

I’ve had experience with agencies where I’ve produced great work, but there was no real way to measure it. I’m working with a food company at the moment and we’re finding that, through the process, the typical publications and blogs are coming up, but we’re also finding that local newspapers are a good target for them.

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Marketing Analytics Measurement Data 120

Flack's Revenge

DECEMBER 5, 2017

I also learned about Lin’s agency work at Strategic Communications ; and that she teaches, and has written quite a few books on PR and marketing. When I was director of corporate communications at a local healthcare organization, I would regularly receive a number of resumes from reporters whenever PR jobs opened up.

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Pitching Journalism Video Advertising 174

Shift Communications

JULY 26, 2017

The media and the public already have an established narrative around sharks and Shark Week is only feeding into it. Ideally, the right target will be willing to hear your side of the story, able to write a positive or neutral (but still accurate) story and have a platform with enough reach to influence the public narrative.

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Case Study Crisis Study Crisis Communications 101

Stephen Waddington

DECEMBER 30, 2019

The greatest of these is the shift away from media relations as the dominant means of public engagement to working across all forms of media. First, the ease with which disinformation can be created and spread via social media has huge implications for public engagement and discourse in society. Representing the public that we serve 4.

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Government Education Print Ethics 103

Sword and the Script

MAY 14, 2016

So I turned to a local repair shop to see what could be done. Content, Local Search and Leads. But that’s not how this local business gets most of its leads, according to the owner George Roberts. That day, I became a lead and one that converted the old fashioned way: retail foot traffic. Did you know?

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Marketing B2B Local Customer Service 60