PRSay

JULY 1, 2022

Fifty-five years ago, the first “Public Relations Handbook” that I edited was published. Needless to say, a lot has changed in public relations since 1967. Back then, when we first published the “Public Relations Handbook,” reaching out to the media was relatively straightforward for PR professionals.

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Handbook Publicity Newspapers Radio 190

Prakkypedia

APRIL 23, 2019

In Ricky Gervais’s latest TV series, After Life , he’s a writer at a free community newspaper. After several grumpy episodes interviewing local people about their so-called “stories”, Ricky’s character has an epiphany. He says ‘ everybody deserves to be in their local paper’ at least once in their lives.

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Local Newspapers Interviews Employee 128

NewsWhip

JULY 29, 2020

We looked back at the local publishers that are seeing significant engagement in two different countries, looking at both the United States and the United Kingdom. . So we decided to analyze the local stories and publishers that are getting the most public interest. Local-national publishers. The top local U.S.

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Local Comparison Trends Television 88

Stern + Associates

JANUARY 29, 2024

Local media has been eviscerated, and now many iconic national and global outlets are hurting badly. But what does all this mean for the media relations component of public relations strategy? Media Is Becoming More Gated – and More Niche One of the consequences of falling ad revenue is that more media outlets are subscription-based.

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Strategy Publicity Media Video 96

Agility PR Solutions

FEBRUARY 13, 2019

Dozens of local journalists at Gannett newspapers across the country. The post What recent media layoffs mean for the future of public relations appeared first on Agility PR Solutions. HuffPost’s entire Opinion section. The national desk at BuzzFeed. It’s a blow to journalism and a shame for the reporters who lost […].

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Publicity Newspapers Media Journalism 150

Agility PR Solutions

NOVEMBER 6, 2019

Do newspapers still have ad power? They sure do in the Great White North, according to a new study from News Media Canada, which found that printed newspaper ads engage Canadians more than any other medium, print or digital. The post Print newspapers still drive best ad engagement in Canada appeared first on Agility PR Solutions.

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Print Newspapers Policies Local 60

Stuart Bruce

JUNE 5, 2014

Today the European Court of Justice in Luxembourg ruled in favour of the Public Relations Consultants Association (PRCA) and Meltwater in their five-year battle with the UK’s Newspaper Licensing Agency (NLA).

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Newspapers Agency Government Local 128

Communications Conversations

MAY 21, 2020

Last Saturday, there was a wonderful article in the Variety section of the Minneapolis Star Tribune about groups of kids who had started neighborhood newspapers during the pandemic. First, we need more local journalism–whether it’s professional or not. And second, school newspapers are in my blood. when I was 17.

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Newspapers Blogging Groups Print 78

Doctor Spin

MARCH 1, 2024

Where can you find entry-level public relations jobs? If I were starting today, I’d probably prefer not to wait for public relations entry-level jobs to end up on any of my social feeds. Here’s a list of places where someone might find entry-level jobs in public relations: Public relations agencies. Public affairs firms.

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Publicity Public Affairs eBook Sports 52

Bianchi Biz Blog

FEBRUARY 1, 2024

The information in this post originally appeared on Public Relations Global Network’s blog. Faces and Markets of PRGN is a new series of blog posts in 2024 that puts Public Relations Global Network (PRGN) member agencies and their markets in the spotlight. Local economy is not as bad as it may look based on just the indicators.

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Marketing Newspapers Print Internal 106

Axia PR

DECEMBER 24, 2023

Gaining free media exposure through coverage by local newspapers, TV, radio, and online outlets can massively pay off for plumbing companies. Earned media hits raise brand credibility, expand public awareness, and often drive lead generation more effectively than paid ads alone.

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Brand Branding Radio Newspapers 62

5W PR

JUNE 23, 2022

When a company starts investing and engaging with the target audience using a long-term public relations campaign, it can generate a lot of positive results and a great return on investment. The best way to go about doing that is by utilizing the right strategies for a public relations campaign. Simplicity.

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Publicity Reputation Technology Industry 88

Communications Conversations

SEPTEMBER 29, 2020

Supporting stat: According to the study by Felix Simon and Lucas Graves, more than two-thirds of leading newspapers (69%) across the EU and US were operating some kind of online paywall as of 2019, a trend that has increased since 2017 according to the researchers, with the US seeing an increase from 60% to 76%. Newspapers are struggling.

Journalism 195

Journalism Trends Industry Newspapers 195

Landis PR

MARCH 4, 2024

Example: pitch a story on a newly opened hiking trail to an outdoors editor at a local newspaper who also has a following on social media. Go for a bylined article in a trade publication or research journal. Targeting those audiences that influence your target customer can cut through the digital clutter.

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Media Relations Media SEO Newspapers 107

Bianchi Biz Blog

JANUARY 8, 2024

Jennifer Ramsay is the editor-at-large at Endeavor Business Media, where she curates the Market Moves newsletters, a series of cross-industry publications pulled together from various Endeavor Business Media outlets covering electric vehicles, manufacturing, energy, infrastructure and cybersecurity.

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Meeting Energy Local Media 97

ImPRessions - Crenshaw Communications

MARCH 18, 2022

Or, it may well be a local announcement, or a highly visual one, so plan accordingly. For example, a media alert can be sent to the local broadcast outlets, weekly magazines and daily newspapers. . Since an alert is essentially an invitation to cover an announcement or event, you will consider how exclusive it is.

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Media Local Product Launch Newspapers 296

HMA Public Relations

JANUARY 30, 2023

Today’s #MediaMonday profile comes to us from Craig Harris, editor-in-chief of The Coronado News, a direct mail weekly newspaper, newsletter and daily website with local and national news, sports and financial coverage. Meet Craig and learn more about this publication launching on Jan. in this post!

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Sports Newspapers Financial Local 81

PR for Anyone

APRIL 21, 2020

You can use a proven and tested formula that will help with your publicity even during the Coronavirus crisis. In this episode, we will find out more about public relations management, and the techniques you can use during this COVID-19 outbreak. That being said, there is a huge opportunity to stand out locally.

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Industry Local System Google 189

PRSay

FEBRUARY 7, 2024

So far in 2024, the Los Angeles Times , The Wall Street Journal , Time magazine, Sports Illustrated and National Geographi c, among other outlets, have all conducted layoffs, while journalists at several Condé Nast publications staged walkouts over proposed job cuts. How was your transition into public relations?

Communications 190

Communications Sports Journalism Fashion 190

PR Fuel

OCTOBER 8, 2022

Press releases not only inform the public as to your company’s current actions but they also provide you with the opportunity to foster your company’s public image. Because healthcare organizations are such public entities, they have a big need to create a positive public image for themselves. Technology.

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Industry Company Real Estate Tourism 104

Bianchi Biz Blog

OCTOBER 9, 2023

I’m Seth Clevenger, managing editor for features at Transport Topics , a weekly newspaper and multimedia outlet dedicated to covering trucking and the freight transportation industry. Later that year I moved to Smyrna, Delaware, for my first full-time journalism job at a local newspaper that was part of a small family-owned chain at the time.

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Transportation Meeting Newspapers Trade Shows 99

PR for Anyone

OCTOBER 11, 2021

If you are pitching national publications, you have to submit 4 months in advance, regional is 2 months, and local newspapers and television are two weeks unless it’s breaking news. One important thing to note is the media calendar. Here are a few ideas to get you started. A simple Google search can help you find more.

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Real Estate Pitching How To Television 221

Landis PR

FEBRUARY 21, 2022

Publishing company Pressbooks defines media relations as “the mutually beneficial relationship between journalists and public relations professionals.” . Several years ago, I attended a conference that was geared to both reporters and public relations professionals. Public Relations and the Press, a Powerful Partnership .

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Media Relations Publicity Sports Media 52

PRSay

NOVEMBER 5, 2021

PR professionals pride themselves on relationships with reporters and specialized knowledge about the publications that cover their clients’ sectors. Knowing more about the nature of these publications can help you navigate the risks and rewards of the current media landscape. Understanding earned but unwanted media.

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Communications Journalism Advertising Advertising 187

HMA Public Relations

SEPTEMBER 21, 2020

Ellen grew up reading local newspapers and magazines and recently graduated from the Walter Cronkite School at ASU. The post #MediaMonday – Ellen O’Brien appeared first on HMA Public Relations. Today's feature comes from Ellen O'brien, a reporter and photographer with Jewish News.

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Newspapers Local Pitching Report 98

PR Insiders

MAY 7, 2021

A store advertises its Memorial Day sale with a mammoth two-page newspaper spread and the store’s foot traffic either goes up or it doesn’t. The ROI of publicity isn’t as instant or as cut-and-dried as advertising. When we talk about the media, we think of newspapers, magazines, TV, and radio. Case closed. Social media.

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Data Newspapers Analytics Measurement 78

Agility PR Solutions

APRIL 23, 2020

When I was in middle and high school (long before social media), I looked forward to reading the Dear Abby and Ann Landers advice columns in the local newspaper. It was fascinating to read the pearls of wisdom that Abby and Ann offered their troubled readers to make things all better. In recent weeks, the […].

Newspapers 106

Newspapers Local Social Media Media 106

Stephen Waddington

JUNE 13, 2019

News media in pain Newspaper brands continue to suffer as readers shift from print to digital. Popular newspaper brands have suffered double digit falls in print circulation with the Daily Star (-18%), Daily Mirror (-13%), and Daily Express (-12%) hardest hit.

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Print Media Newspapers Local 115

Sword and the Script

OCTOBER 24, 2023

Consider starting with trade and local or regional media while you ramp things up with your business. why weren’t we included?” You haven’t been in business long enough If your business is newer, your website may lack polish and detail, you may not have a ton of social media content and your product or service may have limited availability.

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Pitching Newspapers Report Local 127

Bianchi Biz Blog

AUGUST 22, 2022

It won an award from the National Newspaper Association for community service. I started writing professionally at 17 years old as a sports correspondent for my local newspaper, the Milford (NH) Cabinet. That was followed by four years as a TV sports reporter and anchor before a return to the newspaper business.

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Automotive Meeting Newspapers Sports 87

Landis PR

OCTOBER 11, 2021

You may have noticed that the “calendar” section in your neighborhood newspaper, online newsletter or event site is starting to populate with things to do. Before you begin publicizing an event, you need to align marketing, sales and PR goals. Photo courtesy of Pixabay. By Robin Carr, LCI.

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Local Newspapers Sports Video 98

PRSay

OCTOBER 16, 2020

3, Americans will cast their votes for President and for state and local candidates. Communicators have “a lot of great partners out there” who can help provide their employees with local voting information, said panelist Kelly Mason, director of corporate communications at Levi Strauss & Co.,

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Communications Employee Nonprofit Local 201

Cision

OCTOBER 6, 2016

Although some PR professionals have seized the opportunity to evolve their public relations strategies, far too many have stayed complacent, keeping their heads down and focusing on media relations and other traditional tactics that have served them well throughout the years. Earned Media. Shared Media. The Earned Media Domino Effect.

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Media Relations Newspapers Measurement Social Media 331

NewsWhip

MAY 3, 2023

Milenio , a major national publication whose physical newspapers are published all around Mexico, had 22M interactions. The controversial news had the public defending both sides of the argument, and earned over 257k engagements. The publisher covers breaking news, television, politics, culture, and opinion pieces.

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Facebook Sports Television Newspapers 78

Cision

APRIL 25, 2017

In this case, Carvin uses “everyone” to mean both journalists and the public. And the public wants news it can trust, even if it doesn’t know the source. And the public wants news it can trust, even if it doesn’t know the source. “I People don’t have the same level of trust in the media that they used to.

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Facebook Newspapers Local Crisis 303

NewsWhip

DECEMBER 13, 2022

The Straits Times , an English-language daily broadsheet newspaper, sat comfortably atop the top websites chart with 14.4M A common theme amongst these three publications is that they are primarily in English. A common theme amongst these three publications is that they are primarily in English. engagements during the year.

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Newspapers Local Facebook Data 78

Konnect Agency

JANUARY 7, 2022

From creating national brand awareness to supporting local store developments, a tailored funnel strategy incorporating digital marketing and social media promotion will help maximize your exposure to your target market. Supporting Local Market Development. How A PR Agency Fine-Tunes Your Strategy Plan.

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Agency Local Newspapers Interviews 52