5W PR

NOVEMBER 3, 2023

Create blog posts, articles, videos, and infographics that offer valuable insights on health, and fitness trends, and how wearable tech can enhance one’s wellness journey. Create social media challenges or contests to boost engagement and community building. Embracing content marketing Content is king in the digital age.

Marketing 78

Marketing Infographics Content Marketing Data 78

Shift Communications

JULY 20, 2015

My hands touch all sorts of projects ranging from the development of infographics, web banners and print collateral to social content and animated Powerpoint presentations. It’s especially gratifying when a client comes back looking for more design work when they could have gone to a creative agency. Anything creative!

Agency 60

Agency Creativity Infographics eBook 60

Frederik Vincx

JULY 17, 2023

These experiences instilled the urge and agency to use my service design and entrepreneurship skills to challenge this system. Community platform Hartverwarmers is still active, inspiring thousands of activity directors every month. There’s not enough staff to make residents feel at home. Creating a downwards spiral.

Software 78

Software System Training Enterprise 78

Buzzstream

DECEMBER 20, 2023

Moz – Measuring Site or Page Authority Moz is a mainstay in the SEO community and has created widely recognized, industry-standard link metrics known as Domain Authority (DA) and Page Authority (PA). This feature is handy for larger marketing teams or agencies with multiple members doing outreach simultaneously.

Tools 71

Tools SEO Analysis Google 71

Sword and the Script

FEBRUARY 16, 2019

While clearly data has an important role in marketing decisions, the community is also beginning to recognize data has several limits ( click fraud aside ). 2) Marketing leaders add creative headcount and build in-house agencies. I sense we are reaching that point in marketing, with respect to data and creativity.

Creativity 77

Creativity Study Survey Advertising 77

Buzzstream

DECEMBER 20, 2023

Moz – Measuring Site or Page Authority Moz is a mainstay in the SEO community and has created widely recognized, industry-standard link metrics known as Domain Authority (DA) and Page Authority (PA). This feature is handy for larger marketing teams or agencies with multiple members doing outreach simultaneously.

Tools 62

Tools SEO Analysis Google 62

Buzzstream

DECEMBER 20, 2023

Moz – Measuring Site or Page Authority Moz is a mainstay in the SEO community and has created widely recognized, industry-standard link metrics known as Domain Authority (DA) and Page Authority (PA). This feature is handy for larger marketing teams or agencies with multiple members doing outreach simultaneously.

Tools 62

Tools SEO Analysis Google 62

Sword and the Script

DECEMBER 28, 2022

Some 70% reported video has a greater impact “over other content formats such as infographics, e-books and white papers” in raising awareness of a business problem. 97% of respondents said video content and communication were useful after making a purchase. Read more: Quick Summaries to 5 Surveys of PR and Corporate Communications.

B2B 118

B2B Marketing Survey Software 118

Communications Conversations

OCTOBER 16, 2017

For yet others, it’s as an agency owner and leader in the Twin Cities. But, from most accounts I’ve heard, Paul is one of a dwindling cadre of veteran agency leaders that is universally respected (people like Lynn Casey and Jorg Pierach also come to mind). Point being, many of us know Paul Maccabee.

Agency 113

Agency SEO Social Media Pinterest 113

Buzzstream

FEBRUARY 9, 2024

(Depending on how you visualize your data studies and survey results, you may choose to use an infographic, which is the next tactic on this list.) Create Infographics Infographics have worked so well in the past because they provide a “physical” asset for bloggers to share within their blog posts.

Google 71

Google Infographics Pitching Resources 71

Burrelles Fresh Ideas

JUNE 13, 2023

Broadening contact lists and building even more robust connections can be accomplished through active participation in numerous community events, such as workshops, seminars, or conferences within specific industries. Sometimes, it just takes a little community spirit.

Analytics 40

Analytics Content Marketing Measurement Advertising 40

ImPRessions - Crenshaw Communications

MARCH 10, 2017

For a PR blog like ours, it might be a new wrinkle in the ongoing conversation about the dearth of women in PR agency management , or a sudden brand crisis like the bad press Uber has received of late. We’ve done this, too; in fact some of our most popular posts are inspired by a breaking news situation or industry issue.

Blogging 136

Blogging Writing Engineering Analytics 136

Deirdre Breakenridge

MARCH 12, 2015

Years ago, I was a PR person working at a creative marketing communications agency. The company had three distinct divisions: PR / Communications (that was my area), Creative Marketing & Advertising and Web, Multimedia & Video. It’s most apparent with PR agencies that are changing their structures.

Creativity 150

Creativity Web Social Media Data 150

Critical Mention

OCTOBER 24, 2019

We exist to educate, inspire and celebrate forward-thinking communicators and brands through expert insight, job leads, agency directory, digital tools, courses and annual Bespoke Communication Awards program. We believe businesses can grow with a conscience, and succeed with a soul — and that they can do it with inbound.

Blogging 68

Blogging Education Resources Creativity 68

Sword and the Script

MARCH 19, 2018

The 2018 JOTW Communications Survey from Frank Strong. The survey was conducted by yours truly and in collaboration with Ned Lundquist, an IABC Fellow , and the community of communicators he’s built over the last 18 years or so. At the same time, more than half (54%) said proving value or ROI of communications to the business.

Survey 73

Survey Trends Communications Storytelling 73

Marketwired

FEBRUARY 16, 2016

“Creative PR means thinking outside the box—so while I believe in using traditional tools like a press release or a media pitch, make sure you get a bit creative by constructing your written communications as follows: Start with visuals: Visuals are becoming increasingly important in PR. Sometimes, an image can even spark an idea for a story.

Creativity 100

Creativity Pitching Writing Conference 100

Sword and the Script

JULY 21, 2018

However, I think the marketing community has over-corrected and the more strategic marketers value both the art and science of marketing. 3 Tips for Effective Infographics: Data, Design and Distribution [UML]. Can your agency bring big creative ideas and execute them? That’s why attribution models are so vexing. Talk to Us !

Creativity 64

Creativity Marketing Analytics Measurement 64

Cision

APRIL 6, 2016

And in the era of information when more than five exabytes of content are created almost every day, blog posts, videos, infographics and social posts all contribute to this “how” and establish a company’s voice and personality. He doubles up as the resident UX authority at Moveo Apps , a premium app dev agency.

How To 120

How To Tools Exercises Viral 120

The Proactive Report

OCTOBER 19, 2015

Project Collaboration: We’re creating material like articles, press releases, images, videos and infographics (or you should be!) Since we communicate online and in social media it’s vital to understand the etiquette for digital communication overall, as well as the rules of engagement on each platform.

Communications 100

Communications Training Web Analytics 100

Shift Communications

JANUARY 16, 2018

In the News Feed for brand pages, things like that they want to focus much more on the community or friends, the things that essentially would help people focus more on the network. For example,there is an app called Discord that is sort of like Slack but it has a very heavy gaming community. No, gamers are a big community.

Facebook 116

Facebook Video Brand Branding 116

Buzzstream

FEBRUARY 9, 2024

We recommend using someone on the PR team, whether internal or with an external agency. Examples of assets include data, infographics, and videos, among others. About [Company Name]: [Brief boilerplate about the company and its role in the community or industry]. We recommend including them if you can.

Examples 62

Examples Product Launch Data Report 62

5W PR

NOVEMBER 2, 2016

However, a news story, well-written white paper, or a relevant infographic will remain posted on credible sites and circulated for many years, each time driving shoppers back to your business. Use PR to promote positive things your company has done in the community and highlight employee achievements that have a direct impact on the company.

Publicity 87

Publicity Case Study Infographics Energy 87

Sword and the Script

FEBRUARY 29, 2020

A long time ago an agency owner called me into her office. Something similar has happened in content marketing and blogging in the marketing community. Backlinko found that “ list posts get an average of 218% more shares than how to’ posts and 203% more shares than infographics.” We needed to get the client some coverage.

Content Marketing 78

Content Marketing Study Analysis Marketing 78

Sword and the Script

APRIL 4, 2017

Yes, content marketing can produce leads, but it’s an effect of growing an engaged community and subscribers over time. The report says 244 of the 270 respondents primarily serve the B2B community. Agencies comprised just about one-fifth of respondents. This study was conducted by email in June 2016.

B2B 63

B2B Study Marketing Survey 63

MaccaPR

DECEMBER 19, 2016

The latest content marketing trend our PR agency is seeing is the move toward less content creation and more content promotion. Wise content marketers can consider participating or even creating a Google+ Community. For example, the Home Improvement Community might be a good fit for lifestyle and DIY brands, suggests Sprout Social.

Marketing 48

Marketing Content Marketing Pinterest LinkedIn 48

Sword and the Script

JUNE 28, 2016

This requires an aware, active and responsive presence across the online community epically blogs and social media. An infographic from the complete study follows below ( click here or image for higher resolution ). Want 10x from your PR agency? Today it requires skills that blend earned, owned, paid and shared media.

Infographics 61

Infographics Survey Consumer Study 61

Journalistics

JULY 6, 2013

Let’s take a look at your brand (or your clients for your agency readers). Some brands have been quick to act on natural disasters, offering their support or condolences, or helping to mobilize their online communities to support a cause. If this isn’t an option, consider hiring an agency that will give you this capability.

Marketing 52

Marketing Community Trends Case Study 52

Waxing UnLyrical

SEPTEMBER 28, 2015

Eight things companies want from their PR agencies. There are transparency issues and then the age-old concept of utilizing agencies as just implementation partners, which in my opinion is a shame,” writes Pulkit Srivastava. Public relations in India: Climbing up the value chain [infographic].

Infographics 40

Infographics Television Conference Writing 40

PR 20/20

MAY 23, 2017

The Social Strata blog is brought to you by the creators of la , a platform that enables community engagement. As Kristen Tomins ( @KristenMTomins ) puts it, “You can actually find some cool infographics or pictures that lead to relevant articles, or you can just click through cool DIY projects, recipes, etc. Need a mid-day break?

Resources 53

Resources Marketing SEO Engineering 53

Shift Communications

MAY 14, 2015

The majority of these posts were company-centric – however every company did leverage visual content in some way to accompany the posts, be it video (which all three used in some way), infographics or associated white papers. appeared first on SHIFT Communications PR Agency - Boston | New York | San Francisco | Austin.

B2B 60

B2B Marketing Construction Analytics 60

Communications Conversations

JULY 20, 2015

How to Get Your First 1,000 Real Facebook Fans (Infographic). Then, you have a slew of blogs created by agencies and vendors. Does he care about his community of readers? For example, how many times do we have to see a post with this kind of headline before our heads explode? Was this really written in 2015? No question.

Social Media 60

Social Media Blogging How To Media 60

Journalistics

MARCH 2, 2013

Ideally, with agencies or larger organizations. Being able to demonstrate that you can work in the communications department or on an account team and be a contributor on day one is a huge plus for prospective employers. Second, Internship Experience. Bonus tip: most employers will check you out on social media.

Pinterest 52

Pinterest Writing Interviews Social Media 52

5W PR

FEBRUARY 22, 2024

Photographs, illustrations, memes, and infographics paint a thousand stories without a single word, engaging people through color, composition, and symbolism. Finding an audience Facebook, Instagram, YouTube, and TikTok are bustling with diverse communities. Social media influencers shape online trends and build dedicated communities.

Media 78

Media YouTube Transportation eBook 78

Buzzstream

MAY 25, 2021

After all, for the second year in a row, it was listed as the most popular link building tactic from our respondents: One area that we wanted to learn more about was the content format that the SEO community feels is the best one to use in order to generate links. Let’s get into it. Long-form, report style content.

Infographics 160

Infographics Data Blogging Mobile 160

Melissa Agnes

NOVEMBER 4, 2014

to work in collaboration with their respective municipalities and local government agencies to prevent and control Fearbola within their community. Proactive action needs to be taken in every single community across North America – and beyond – and this proactive action needs to be taken NOW.

Healthcare 221

Healthcare Education Crisis Crisis Communications 221

MaccaPR

MAY 3, 2019

Podcasts give clients the opportunity to express their personality in a way that infographics, e-books and print interviews seldom do. We get a ton of applications to showcase services and products, without connecting their goals with meeting our requirement of educating the business community about how to improve the world of work.”.

Company 113

Company Interviews Print Pitching 113

Cision

JANUARY 6, 2016

How-to videos, video testimonials from existing customers, infographics about industry trends, and even inspirational quotes set against picturesque background images are fair game for a more exciting social media presence. He doubles up as the resident UX authority at Moveo Apps , a premium app dev agency. Don’t Be Afraid to Automate.

Social Media 120

Social Media Media Airlines Video 120