5W PR

APRIL 19, 2023

According to research , this is a market that was expected to have a purchasing power of almost $2 trillion in 2023. A survey found that over 60% of consumers are more likely to choose a brand that prioritizes diversity. Internal Benefits Accessibility and inclusion are essential for a company’s external reputation.

Internal 88

Internal International Transportation Employee 88

Institute for Public Relations

FEBRUARY 12, 2024

Reuters Institute analyzed how news is being consumed online by people of different ages, genders, and regions. An online survey of 93,895 respondents across six continents and 46 markets was conducted from January ­– February 2023. Key findings include: 1.) Key findings include: 1.)

Consumer 52

Consumer Survey Marketing Instagram 52

ImPRessions - Crenshaw Communications

OCTOBER 31, 2023

As PR pros, we must continually adapt to emerging technologies that impact consumer behavior. billion voice assistants in use as of 2023, and the number will reach 8.4 For PR pros, understanding and adapting to this shift is crucial for maintaining relevance and delivering value to internal and external clients.

SEO 339

SEO Reputation Local Consumer 339

Bianchi Biz Blog

JULY 21, 2022

CES 2023 will be one of the most competitive trade shows we’ve seen in our 30 years of doing business-to-business public relations. Challenge: A large majority of the 3,185 journalists (59% domestic and 41% international) that attended CES 2022 (in person and digitally) attended to cover the latest in consumer electronic products and gadgets.

Mobile 113

Mobile Technology Automotive Interviews 113

PRSay

NOVEMBER 8, 2023

Over the next few weeks, PRsay will post Q&As with several thought leaders who spoke at PRSSA’s ICON 2023 at the Gaylord Opryland Resort & Convention Center in Nashville, Tenn. Prior to joining Essence, Ebanks led the consumer PR and multicultural communications on the global communications team for Xbox at Microsoft.

Creativity 77

Creativity Writing Agency Internal 77

Bianchi Biz Blog

APRIL 11, 2024

Photo: Consumer Technology Association (CTA)® CES continues to be an important venue for many automotive and vehicle technology suppliers and decision makers, according to data recently released by the Consumer Technology Association (CTA), which produces CES.

Automotive 99

Automotive Mobile Government Technology 99

Bianchi Biz Blog

AUGUST 18, 2022

CES 2023 is around the corner! With the event being virtual in 2021 due to the pandemic and in-person attendance still affected by COVID in 2022, it’s challenging to predict exactly how 2023 attendance will turn out. Anticipate an international, diverse audience. How is your planning going? Media attendance dipped in 2022.

Automotive 65

Automotive Mobile Data Comparison 65

PRSay

NOVEMBER 1, 2023

Over the next few weeks, PRsay will post Q&As with several of the thought leaders who spoke at PRSSA’s ICON 2023 at the Gaylord Opryland Resort & Convention Center in Nashville, Tenn. Storytelling is at the heart of who we are, whether it’s College GameDay or PR or internal communications. It’s about the people.

Sports 77

Sports Ethics Television Storytelling 77

NewsWhip

APRIL 27, 2023

Based on what we’ve heard from our customers, we’ve developed a list of the 10 essential tools comms and PR pros can’t live without in 2023. GlobeNewsWire GlobeNewsWire helps to distribute press releases and multimedia content to media, investors, and consumers worldwide.

Tools 78

Tools Communications Pinterest Analytics 78

Bianchi Biz Blog

JUNE 15, 2023

According to show officials, the 2023 event has garnered strong support from Ford, GM and Stellantis – with all three committed to participating with their full brand portfolio. Technology Days/AutoMobili-D and the Mobility Global Forum are slated for Wednesday, Sept. 13 – Thursday, Sept. The show opens to the public Saturday, Sept.

Automotive 78

Automotive Mobile Technology Transportation 78

5W PR

OCTOBER 31, 2023

Educators Academy: Co-located with ICON 2023, this event offers insights into PR learning and industry trends. Crisis Comms Conference Launched in 2023, this PRWeek conference hones in on crisis communications, equipping attendees with the skills needed for effective crisis management.

Conference 78

Conference Nonprofit Education Healthcare 78

Stern + Associates

NOVEMBER 13, 2023

So, what changed in 2023 when it comes to executive visibility and the ways company leaders communicated with stakeholders? In fact, 2023 saw a massive surge in demand for conference speakers, and that shot up to the top of our priorities for executive visibility.

Trends 116

Trends Communications Conference Leadership 116

Bianchi Biz Blog

SEPTEMBER 21, 2023

However, most of the journalists attending these events are more consumer-product-oriented, and these receptions tend to lend themselves to smaller, table-top type product displays, rather than active vehicle technology demonstrations. A combined 4,815 media representatives attended CES 2023. international. domestic and 35.5%

Technology 93

Technology Automotive Mobile Interviews 93

PRSay

MAY 3, 2023

According to its “ 2023 Global Communications Report ,” tangible benefits accrue to companies that build and maintain positive reputations. Consumer demands for accountability and transparency are rising, while employee voices have gained influence since the pandemic. Image credit: use annenberg center for public relations ]

Reputation 137

Reputation Corporate Report Employee 137

Onclusive

FEBRUARY 14, 2023

Be an educator   To consumers: It’s one thing to share what your company is doing to meet its environmental commitments, but quite another if you want to be perceived as sincere about creating lasting change. Internal comms can use this to help employees understand the role they can play in achieving the brand’s vision.

Reputation 195

Reputation Automotive Brand Branding 195

Bianchi Biz Blog

JULY 20, 2023

Data from the CES 2023 show is one source of information that can provide some useful insight to the automotive and mobility technology companies looking to maximize their ROI with PR at CES 2024. CES draws an international, diverse audience. Consider these key CES 2023 figures: CES 2023 encompassed nearly 2.2

Automotive 57

Automotive Mobile Transportation Internal 57

The Proactive Report

NOVEMBER 21, 2023

From traditional newspapers to social media snippets, the way your audience consumes news has transcended the limitations of the traditional press. Newspapers Newspapers are a still a critical part of the American news landscape, but they have been hit hard as more and more Americans consume news digitally. Today, half of U.S.

Newspapers 130

Newspapers Social Media Data Consumer 130

PRSay

APRIL 5, 2023

The promise and peril of artificial intelligence Eight out of 10 public relations professionals surveyed said they were “likely” or “very likely” to use artificial intelligence (AI) technology in 2023. Where do the survey respondents think these increasing budgets will be spent in 2023? Many consumers buy CBD products online.

Survey 86

Survey Measurement Employee Retail 86

NewsWhip

MARCH 27, 2023

In March of 2023, NewsWhip co-hosted a breakfast roundtable with PRWeek in Chicago to hear the thoughts of comms leaders from a variety of different industries on the challenges and opportunities presented by the increasingly digital world.

Data 148

Data Crisis Corporate Crisis Management 148

Wadds Inc.

NOVEMBER 15, 2023

This book is not a communications manual, nor does it work by revealing new techniques for changing consumer or citizen behaviour via communications approaches. Purposeful Brands - How Purpose and Sustainability Drive Brand Value and Positive Change Kogan Page, 2023 £21.99

Brand 98

Brand Branding Ethics Internal 98

PRSay

JUNE 16, 2023

In recent years, especially in 2023, all the talk has been about generative artificial intelligence (AI). However, managing social media accounts can be time-consuming, even overwhelming, especially for larger organizations. Technology’s continuous advance is affecting every profession, including public relations.

Technology 141

Technology Crisis Management Social Media Training 141

Stern + Associates

OCTOBER 17, 2023

Named a 2023 U.S. scientists and engineers leverage their expertise and networks to forge connections and identify opportunities for sustained international cooperation, championing innovation and demonstrating America’s scientific leadership and technical ingenuity. Through the Science Envoy Program, eminent U.S.

Technology 120

Technology System Government Groups 120

Newsfile

OCTOBER 24, 2023

dollars in 2023. USC Annenberg Global Communications Report 2023 Not Being Transparent or Honest Customers are increasingly valuing honesty and transparency. In fact, nearly half of all internet users post online reviews every month and 81% of consumers said they read Google reviews in 2021. in the coming years.

Communications 52

Communications How To Corporate Training 52

PR 20/20

JANUARY 10, 2023

When considering a time-consuming project, such as launching or redesigning a website , hiring a marketing agency may be the best use of your resources. In 2023, companies will dedicate roughly 13.6% Should I hire a marketing agency if I have an internal marketing team? Your 2023 marketing plan. Ongoing Partnerships.

Agency 74

Agency Marketing Internal International 74

Landis PR

NOVEMBER 21, 2022

CES (Consumer Electronics Show), the world’s biggest trade show, is making a heady comeback, complete with giant exhibit floors and all the glitz and glamour that Las Vegas can muster. Fewer international attendees. Bianchi PR – CES 2023: The top 5 mistakes mobility tech & automotive suppliers need to avoid.

Trade Shows 52

Trade Shows Automotive Travel Mobile 52

Stern + Associates

JANUARY 29, 2024

Every time one would think media outlets can’t cut more staff they find a new bottom: 2023 saw massive layoffs which have continued into 2024. As the way people consume and process news changes, we communicators need to just continue to evolve ourselves, as we have always done.

Strategy 95

Strategy Publicity Media Video 95

Sword and the Script

DECEMBER 20, 2022

PR and communications pros will be leaning way more heavily on AI-powered content development tools in 2023. Part prediction, part hope, and part billion-dollar idea: 2023 may (will?) It may or may not happen in 2023 but someone is going to figure out to make this work before long.”. ~ AI-written content adds more noise. “PR

Marketing 187

Marketing Content Marketing Data Social Media 187

PR for Anyone

FEBRUARY 14, 2024

In their new dealcoholized wine, Oceano Zero (more on that later), they use 100% recyclable screw cap closures, making it even easier for consumers to recycle their wine packaging. Enthusiasts are now excitedly awaiting the release of the 2023 vintage this year which will include additional dealcoholized varieties—Chardonnay and Syrah.

Study 130

Study Travel Film Industry 130

The Hoyt Organization

SEPTEMBER 8, 2023

Now that we are in the fourth quarter of 2023, it’s time to ask yourself if your PR strategy is up-to-date with the latest pr trends and technology. In Q4 and beyond, businesses are going to start taking a closer look at their internal processes and how they can make them more inclusive.

Trends 89

Trends Brand Branding Analytics 89

ImPRessions - Crenshaw Communications

MAY 11, 2022

Put this one on your calendar for 2023! This year’s theme was “Stream On,” all about how consumers use the many different streaming services available, how companies can take advantage, and what they have in store for the future. AdExchanger Programmatic I/O. Just wrapping up last Thursday, the conference is a must-see.

Conference 156

Conference Privacy Advertising Advertising 156

Bianchi Biz Blog

JUNE 1, 2023

One event that consistently sets the stage for groundbreaking innovation, disruptive technology, and unparalleled networking opportunities is CES (formerly the Consumer Electronics Show). One of the world’s largest B2B trade shows, CES is rapidly becoming recognized as the leading show globally for automotive technologies.

Automotive 72

Automotive Mobile Technology Trade Shows 72

Contently - Strategy

JANUARY 25, 2023

When voice recognition technology first became popular, consumers used it to have funny conversations with AI or ask their Bluetooth speakers to play their favorite songs. What does voice search mean for content marketers in 2023? We have four takeaways. Voice Search & Digital Marketing: What’s the Connection?

SEO 88

SEO How To Mobile Engineering 88

The Hoffman Agency

FEBRUARY 14, 2024

Chinese carmaker BYD sold more electric vehicles than Tesla in Q4 2023 ( Shutterstock ) On the communications front, the definition of what is “local” is undergoing transformation, encompassing cultural and political nuances. This requires delicate navigation of China-based narratives and messaging.

Local 36

Local Government Banking Policies 36

Newsfile

FEBRUARY 27, 2024

This vast reach can significantly sway market trends and consumer interests. By choosing the right media outlets, your announcement can become a key player in shaping market dynamics and consumer behavior. These global giants have immense reach and help propel your press release onto the international stage.

Financial 52

Financial Media Analytics Data 52

Stephen Waddington

NOVEMBER 1, 2021

There’s a growing assortment of voluntary standards from the International Integrated Reporting Framework to the Sustainability Accounting Standards Board (SASB), but there is no legal requirement for businesses to account or report for their carbon usage. None of this appears on a profit and loss or balance sheet. It’s plainly wrong.

Government 131

Government System Crisis Corporate 131

Ethical Voices

APRIL 22, 2024

So, in the fall of 2023, my business partner and I made some changes to our agency structure, and I acquired his half of the agency that we’ve been running together for 13 years. Internally, our policy is if you used AI at all in your process, you need to tell your next-level editor about it. So a fun new change in my work world.

Report 90

Report How To Ethics Nonprofit 90

Wadds Inc.

AUGUST 14, 2023

2023 has seen acquisition activity from the networks increase. Looking at the two major European business centres of Germany and France, even with Germany technically in recession, it is clear that the German communication market is providing growth opportunities for local and international agencies.

Agency 52

Agency Sports Public Affairs Creativity 52