The Proactive Report

NOVEMBER 21, 2023

From traditional newspapers to social media snippets, the way your audience consumes news has transcended the limitations of the traditional press. Newspapers Newspapers are a still a critical part of the American news landscape, but they have been hit hard as more and more Americans consume news digitally. Today, half of U.S.

Newspapers 130

Newspapers Social Media Data Consumer 130

Stern + Associates

OCTOBER 17, 2023

Named a 2023 U.S. scientists and engineers leverage their expertise and networks to forge connections and identify opportunities for sustained international cooperation, championing innovation and demonstrating America’s scientific leadership and technical ingenuity. Through the Science Envoy Program, eminent U.S.

Technology 120

Technology System Government Groups 120

PR for Anyone

FEBRUARY 14, 2024

In their new dealcoholized wine, Oceano Zero (more on that later), they use 100% recyclable screw cap closures, making it even easier for consumers to recycle their wine packaging. Enthusiasts are now excitedly awaiting the release of the 2023 vintage this year which will include additional dealcoholized varieties—Chardonnay and Syrah.

Study 130

Study Travel Film Industry 130

Sword and the Script

DECEMBER 20, 2022

And, given the vast amount of time I pour into writing about PR technology , I’m really pleased with the long list of contributions from the PR technology vendor community. a) Many community newspapers going away and hopefully still being available in some kind of online format. My own predictions are listed at the very bottom.

Marketing 190

Marketing Content Marketing Data Social Media 190

ImPRessions - Crenshaw Communications

MAY 11, 2022

Put this one on your calendar for 2023! This year’s theme was “Stream On,” all about how consumers use the many different streaming services available, how companies can take advantage, and what they have in store for the future. AdExchanger Programmatic I/O. Just wrapping up last Thursday, the conference is a must-see. Check it out!

Conference 156

Conference Privacy Advertising Advertising 156

Burrelles Fresh Ideas

NOVEMBER 7, 2023

Once upon a time, many moons ago, I worked at a large PR agency as part of the consumer technology team. I didn’t get into the public relations and communications industry through a traditional career route. They paused the program for 2023 but plan to resume in the new year (2024).

Agency 90

Agency Energy Crisis Management Industry 90

Ethical Voices

APRIL 22, 2024

I’m now the CEO of B2 Communications. So, in the fall of 2023, my business partner and I made some changes to our agency structure, and I acquired his half of the agency that we’ve been running together for 13 years. Also, the advice that I give to a lot of my interns is to think about how you want to be remembered.

Report 90

Report How To Ethics Nonprofit 90

Ethical Voices

MAY 8, 2023

Then we look at your impact on your communities. International Paper is a 17th time honoree, Aflac has made the list 17 times, and Ecolab has made the list 17 times. What are some of the top ethics issues you’re seeing facing companies in 2023 and beyond? We look at governance practices.

Ethics 70

Ethics Training Financial Survey 70

Ethical Voices

MAY 6, 2023

Then we look at your impact on your communities. International Paper is a 17th time honoree, Aflac has made the list 17 times, and Ecolab has made the list 17 times. What are some of the top ethics issues you’re seeing facing companies in 2023 and beyond? We look at governance practices.

Ethics 52

Ethics Training Financial Survey 52

Sword and the Script

DECEMBER 26, 2023

Authentic storytelling continued to excel “For PR, authentic storytelling will continue to excel as consumers seek honest, genuine experiences and solutions. Authenticity tops metrics bloat and hope “The Merriam-Webster word of the year for 2023 is ‘authentic.’ Great leaders make clear and transparent communication a top priority.

Writing 194

Writing Communications Marketing B2B 194

5W PR

JANUARY 31, 2024

This is especially effective for consumer technology products. Internal Communications: Ensures effective communication within the company, keeping employees informed about company developments and fostering a positive internal culture. It’s important to have a plan in place before a crisis might arise.

Technology 78

Technology Product Launch Crisis Management Case Study 78

Sword and the Script

DECEMBER 28, 2022

It’ll be interesting to see if this remains true in 2023. Nearly three-quarters (72%) of B2B buyers say they consume three or more pieces of content before engaging a salesperson, according to a survey by Demand Gen Report. Read more: The Top 10 Communications Challenges in 2022: It’s not the Budget it’s the Clutter.

B2B 118

B2B Marketing Survey Software 118

Doctor Spin

DECEMBER 4, 2023

A basic principle is that media, information technologies, and communication formats can affect events and social activities.“ Source: The International Encyclopedia of Political Communication 1 Altheide, D. The International Encyclopedia of Political Communication, 1–6. Media Logic. 3 Silfwer, J. Oxford Reference.

Social Media 52

Social Media Media eBook Technology 52

Newsfile

SEPTEMBER 27, 2023

target *comments to stay on target halloween tok* @beautybygracex ♬ Suspicious and cute Halloween march(1314862) – Taro Primark is a leading international clothing retailer based out of Dublin, Ireland. Specifically, consumers look forward to changing to cooler weather fashion as a crispness fills the air.

How To 95

How To Tourism Fashion Travel 95

Newsfile

SEPTEMBER 28, 2023

target *comments to stay on target halloween tok* @beautybygracex ♬ Suspicious and cute Halloween march(1314862) – Taro Primark is a leading international clothing retailer based out of Dublin, Ireland. Specifically, consumers look forward to changing to cooler weather fashion as a crispness fills the air.

How To 93

How To Tourism Fashion Travel 93

Maxim Behar

NOVEMBER 15, 2023

You know royalty, you know the leaders of the international political scene. Media drives the communication between people around the world. However, we try to create real news or tell the truth to the consumers, to the services, to the products, to the projects of our clients. Maxim: There is no good or bad. Seychellois travel.

Hotels 64

Hotels Newspapers Journalism Ethics 64

Doctor Spin

DECEMBER 4, 2023

Confirmation bias, the tendency to consume news that confirms pre-existing attitudes and beliefs, can contribute to the spread of false news on digital platforms.” Confirmation bias, amplified by social media algorithms and media logic, segregates online communities into isolated information bubbles—echo chambers. Oxford Reference.

Media 52

Media eBook Viral Construction 52