Agility PR Solutions

APRIL 26, 2023

As stakeholders from investors and employees to everyday consumers are demanding, brands and businesses are striving to identify and define their Purpose beyond their products and services—and also communicate those goals and accomplishments in an authentic, trust-securing manner.

Company 78

Company Brand Branding Employee 78

Institute for Public Relations

APRIL 28, 2023

USC Annenberg Center for Public Relations explored corporate reputation and the factors that impact it, including consumer and employee expectations. Four online surveys were conducted during February 2023. residents who work for companies with 1000+ employees.— — 509 U.S. — 496 U.S.-based — 1,060 U.S.

Corporate 59

Corporate Reputation Survey Financial 59

Institute for Public Relations

MAY 19, 2023

Morning Consult analyzed Gen Z’s habits as consumers and researched the generation’s spending habits, preferred brands, platforms, and forms of entertainment. adults was conducted from February 17-19, 2023. 56% … Continue reading Majority of Gen Z Buys from Companies with Same Social Values → Key findings include: 1.)

Company 98

Company Consumer Study Brand 98

Buchanan PR

JANUARY 8, 2024

To kick off 2024, we are reflecting on some of the most memorable food and beverage marketing campaigns from 2023. From immersive storytelling to interactive social media techniques, these campaigns set a new standard in marketing and made a definitive mark on 2023. Relatable, funny and relevant, this campaign hit all the right marks.

Marketing 52

Marketing Viral Trends Consumer 52

Bianchi Biz Blog

JULY 21, 2022

CES 2023 will be one of the most competitive trade shows we’ve seen in our 30 years of doing business-to-business public relations. These events have been so popular with journalists that many companies who are solely interested in media coverage have chosen to attend one of these events, instead of having a booth. in person and 40.1K

Mobile 113

Mobile Technology Automotive Interviews 113

PRSay

FEBRUARY 2, 2024

Communications trends that emerged in 2023 promise to gain further momentum as 2024 continues. In 2023, powerful campaigns strengthened PR’s ability to improve brand reputation and influence, while also strengthening customer adoption and loyalty. Here are a few predictions that PR pros should take note of as we enter February.

Trends 184

Trends B2C Video Measurement 184

5W PR

JULY 13, 2023

Organized by the Specialty Food Association, the Fancy Food Show, is a highly anticipated trade show that brings together specialty food companies, buyers, and media outlets. In recent years, a notable cultural change has occurred among consumers with many adopting a more mindful approach to their well-being.

Trends 78

Trends Trade Shows Nonprofit Consumer 78

5W PR

FEBRUARY 6, 2023

Companies in the space will likely go beyond products like chocolate bars, gummies and baked goods, going to market with innovations in food and beverage, skin care, grooming and even pet care. Growth in customer base Naturally, changes in legislature will result in a broader consumer base being interested in the cannabis market.

Trends 88

Trends Consumer Industry Marketing 88

Reputation Us

AUGUST 28, 2023

” Aftab Pureval “Cincinnati is growing with the largest consumer brand ( Proctor & Gamble (I) Limited. ) to make the make the biggest impact to these consumer brands in the coming years.” ” Justin Gilanyi “What I look for in investing in companies…Head, Hand, Heart. Know the past.”

System 78

System Technology Banking Community 78

NewsWhip

MAY 4, 2023

Therefore, it is important that we take responsibility for what we consume and share, and fight against misinformation when we find it. With this in mind, we have compiled a list of essential tools that can help others combat misinformation in 2023. The best tools for tracking misinformation 1.

Resources 78

Resources Tools Google Consumer 78

ImPRessions - Crenshaw Communications

OCTOBER 31, 2023

As PR pros, we must continually adapt to emerging technologies that impact consumer behavior. billion voice assistants in use as of 2023, and the number will reach 8.4 billion voice assistants in use as of 2023, and the number will reach 8.4 One new kid on the block that’s still underused in PR is voice search.

SEO 339

SEO Reputation Local Consumer 339

Landis PR

JUNE 21, 2022

5-8, 2023, with Media Days in January. The most influential tech event in the world , CES brings together companies, manufacturers, developers and suppliers of consumer technology, content, technology delivery systems and more to showcase what the industry has to offer and what the future will look like. Setting up CES Venu.

Company 52

Company Technology Meeting Hotels 52

ImPRessions - Crenshaw Communications

AUGUST 16, 2023

Cooler Screens, Digital Remedy, and Yahoo were among the companies named to the Digiday Technology Awards shortlist. 5000 2023 list. 5000 is an annual list of the fastest-growing private companies. Companies on the 2023 Inc. 5000 2023 list. Digiday and Inc.

Communications 156

Communications Enterprise Sports Technology 156

PRSay

NOVEMBER 8, 2023

Over the next few weeks, PRsay will post Q&As with several thought leaders who spoke at PRSSA’s ICON 2023 at the Gaylord Opryland Resort & Convention Center in Nashville, Tenn. Prior to joining Essence, Ebanks led the consumer PR and multicultural communications on the global communications team for Xbox at Microsoft.

Creativity 77

Creativity Writing Agency Internal 77

Sword and the Script

JULY 18, 2023

There’s been no shortage of surveys and stats in B2B marketing; here’s a look at some of the more interesting ones from the first six months of 2023 Apart from this blog, I produce a separate monthly email newsletter that curates articles and blog posts across marketing communications. months in 2023. Read more on Media Post 6.

B2B 78

B2B Marketing Survey Study 78

Bianchi Biz Blog

MAY 26, 2022

It’s that time of year again, time to start thinking about your company’s plans for CES 2023, which is primed for a big comeback this year. 5-8, 2023, with Media Days Jan. If your company is seeking PR opportunities at the show, which offers a lot of public relations and market attention opportunities, you must act fast.

Mobile 87

Mobile Technology Automotive Meeting 87

Solo PR Pro

DECEMBER 20, 2022

1 business goal for 2023. My #1 goal for 2023 is to introduce some new resources for founders and small business owners who are just starting out in their PR journey: namely an email newsletter and a course. My primary goal for 2023 is to bring an operations person on board to help me manage the day-to-day activities of the business.

Resources 77

Resources Energy Small Business Corporate 77

Reputation Us

OCTOBER 16, 2023

When individuals or companies overly promote themselves without credible evidence to back up their claims, it can erode trust. Consumers and peers may view such self-promotion as mere bragging rather than genuine competence or quality. The Big Players Consumer Reports and J.D.

Reputation 167

Reputation Consumer Report Ethics 167

NewsWhip

JUNE 14, 2023

Every year, they evaluate and rank the top companies worldwide by analyzing up-to-date reviews provided by real users. The post NewsWhip wins G2 Leadership Badges for Summer 2023 appeared first on Newswhip. So we’d greatly value a review on G2 here.

Leadership 78

Leadership Software Customer Service Small Business 78

Reputation Us

APRIL 15, 2024

consumers are choosing less expensive options, delaying purchases, and focusing on saving rather than spending, according to McKinsey reports. As a result, customer loyalty and retention has been top-of-mind for many companies. Both impact your company’s reputation and support your long-term success.

Reputation 78

Reputation Financial Consumer Survey 78

Bianchi Biz Blog

AUGUST 18, 2022

CES 2023 is around the corner! With the event being virtual in 2021 due to the pandemic and in-person attendance still affected by COVID in 2022, it’s challenging to predict exactly how 2023 attendance will turn out. It’s no secret that CES attracts the world’s top tech companies … and the proof is in the numbers!

Automotive 65

Automotive Mobile Data Comparison 65

Bianchi Biz Blog

APRIL 11, 2024

Photo: Consumer Technology Association (CTA)® CES continues to be an important venue for many automotive and vehicle technology suppliers and decision makers, according to data recently released by the Consumer Technology Association (CTA), which produces CES.

Automotive 99

Automotive Mobile Government Technology 99

Bianchi Biz Blog

JUNE 15, 2023

According to show officials, the 2023 event has garnered strong support from Ford, GM and Stellantis – with all three committed to participating with their full brand portfolio. Technology Days/AutoMobili-D and the Mobility Global Forum are slated for Wednesday, Sept. 13 – Thursday, Sept. The show opens to the public Saturday, Sept.

Automotive 78

Automotive Mobile Technology Transportation 78

Communications Conversations

JANUARY 10, 2023

I missed the following folks in 2022 (but would definitely still be up for meeting in 2023): Renewal by Andersen’s Katie Zess. So, who’s on deck for 2023? 2 – Monica Gratzker, Post Consumer Brands. 4 – Kaylee Druk, Ryan Companies. We’ll make that happen in 2023! 2023 is that sometime!

Real Estate 60

Real Estate Meeting Hotels Exercises 60

Agility PR Solutions

JANUARY 3, 2024

Like most other business fields, marketers embraced a whole new way of working in 2023. But amid all the technoprogress, new research from marketing solutions firm R.R.

Strategy 105

Strategy Privacy Marketing Consumer 105

Reputation Us

MARCH 20, 2024

Related to the value to your good reputation, Influencer Marketing Hub’s State of Influencer Marketing 2023: Benchmark Report found 90 percent of marketers believe that influencer marketing is effective, and 72 percent agree that influencer marketing provides higher quality customers.

Reputation 78

Reputation Journalism Financial Corporate 78

Agility PR Solutions

DECEMBER 4, 2023

After an unprecedented year of transformation in 2023, accompanied by consumer reluctance and skepticism, business leaders realize that earning trust will be tantamount to success in the year ahead, new analysis from digital security firm DigiCert reveals, along with the company’s top strategic predictions and key trends for digital trust in (..)

Trends 110

Trends Analysis Consumer Company 110

OnePitch

JANUARY 11, 2024

Standing out from the crowd is vital in a consumer media landscape that is flooded with product pitches. Read how you should implement these five elements into every consumer product pitch based on insights we learned from our 2023 Coffee With A Journalist guests. Still trying to figure out where to start?

Pitching 93

Pitching Consumer Trends Viral 93

Bianchi Biz Blog

JUNE 30, 2022

After another pandemic-impacted CES in 2022 that upended plans and turned the show into a half-virtual event, the show is primed for a big in-person comeback in 2023. So, with the addition of a new exhibit hall since then, assuming the pandemic will subside, CES 2023 could be the biggest ever version of this event.

Automotive 74

Automotive Mobile Technology Resources 74

Bianchi Biz Blog

MAY 26, 2022

It’s that time of year again, time to start thinking about your company’s plans for CES 2023, which is primed for a big comeback this year. 5-8, 2023, with Media Days Jan. If your company is seeking PR opportunities at the show, which offers a lot of public relations and market attention opportunities, you must act fast.

Mobile 52

Mobile Technology Automotive Meeting 52

The Proactive Report

FEBRUARY 17, 2023

Discover your brand visibility score Brand Affinity and Trust Building brand affinity and trust is increasingly important in 2023, as consumers become more conscious of the companies they want to support. Brand affinity refers to the emotional connection that consumers have with a brand.

Brand 130

Brand Branding Ethics Engineering 130

Stern + Associates

FEBRUARY 22, 2023

Ditch the Jargon Making a splash in such a noisy space requires relaying messaging about your product and its value in a clear, concise way for the general consumer or potential client. Do not abandon or underestimate the importance of the people and reputation of your company. Need help with your tech communications in 2023?

Communications 62

Communications Technology Software Resources 62

Stern + Associates

NOVEMBER 13, 2023

So, what changed in 2023 when it comes to executive visibility and the ways company leaders communicated with stakeholders? Obviously, companies cannot and perhaps should not take a public stance on every issue. The key is to make sure the stance aligns with audiences and company values/goals.

Trends 116

Trends Communications Conference Leadership 116

Sword and the Script

FEBRUARY 20, 2024

PR earns a 45% open rate and 3% response rate on pitches Reporters opened about half of the pitches (45%) they received in Q4 2023 and responded to about 3%. The company’s measures are based on the pitches sent through their systems. What percentage of European companies hire U.S. So, says Propel, which provides PR software.

Report 106

Report Publicity Marketing Pitching 106

Bianchi Biz Blog

SEPTEMBER 21, 2023

Based on our 30+ years of PR experience, many of those supporting automotive clients at CES, we’ve identified several key media relations facts, challenges your company could face and the opportunities that could potentially surround them: Even with millions of square feet of CES exhibit space, it goes fast.

Technology 93

Technology Automotive Mobile Interviews 93

5W PR

OCTOBER 11, 2023

million in 2022, and companies need to be aware of the latest technological and regulatory trends to ensure a baseline organizational readiness to keep the company on strong footing and assuage the concerns of their many stakeholders, namely investors. These companies will have to file an 8-K form with the SEC.

Report 78

Report Company Publicity Banking 78

ImPRessions - Crenshaw Communications

MAY 22, 2023

Crenshaw Communications, an award-winning B2B PR firm representing high-growth technology companies and leading ad tech brands, recently welcomed former ad tech journalist Mez Ambachew and PR agency professional Elana Warshavsky to the team. The agency also welcomed back returning team member Colleen O’Connor.

Agency 156

Agency Communications B2B Enterprise 156