NewsWhip

OCTOBER 10, 2019

The top stories for holiday trends in 2019 started as early as July this year. Top Articles for Holiday Trends in 2019. 2019 Engagements to Holiday Trends Content on Pinterest. Top Pinned Articles in 2019. Pinners are all about the food in 2019 so far. What’s trending now for upcoming holidays? Katherine Ellis.

Pinterest 113

Pinterest Trends Comparison Data 113

Contently - Strategy

DECEMBER 12, 2018

The brand had a slick new site, detailed persona work, and a strong SEO gameplan. Starting in 2013, brands started hiring journalists to work on their content programs. The brand has won or been nominated for just about every content marketing award on the planet. The brand purpose craze. Creativity strikes back.

Content Marketing 111

Content Marketing Creativity Marketing Travel 111

Landis PR

DECEMBER 20, 2021

billion mark in July 2019, as reported by WeAreSocial. From brand storytelling to new commerce opportunities, social channels offer companies an unmatched opportunity to reach and engage consumers: Engage with your target audience. Twitter, Facebook and Instagram are extremely popular with major brands and their followers.

Social Media 52

Social Media Brand Branding Customer Service 52

Critical Mention

NOVEMBER 29, 2018

And 2019 figures to be more of the same. With data health on many marketers’ minds, expect to see investments in data cleansing projects in 2019, with a particular emphasis on CRMs and marketing automation systems. So, is your data healthy enough for 2019? Data clean-up projects. Google Data Studio adoption. Critical Mention.

Analytics 105

Analytics Data Trends Marketing 105

Onclusive

JUNE 2, 2021

An impactful PR campaign can attract positive media attention and influence brand awareness, reputation and sales for your brand for years to come. Before setting your objectives, you’ll need to conduct research around where your brand is today relative to the industry, the competition and the environment that you’re operating in.

Data-Driven PR 369

Data-Driven PR Data Analytics Product Launch 369

Solo PR Pro

AUGUST 5, 2019

So much so that the USC Annenberg School for Communication and Journalism issues an annual Global Communications Report based on survey results from PR professionals and students and, new this year, CEOs of small, mid-size, and large organizations. 2019 Global Communication Report. 2019 Global Communication Report.

Technology 66

Technology Trends Survey Report 66

ImPRessions - Crenshaw Communications

AUGUST 10, 2020

As the suit proceeds, it will surely result in more messy revelations for the company, which spends millions to promote a family-friendly brand. Easterbrook was let go in 2019 because of what was termed a “consensual relationship” with an unnamed employee. Back in the fryer… And it didn’t have to be this way.

Employee 286

Employee Reputation Corporate Journalism 286

Contently - Strategy

APRIL 3, 2019

The 2019 Contently Summit was one day full of 10 sessions that featured 24 speakers from 11 different companies. In this session, marketers from B2B and B2C brands show their ROI models and explain how they connect their content to results. The New Newsroom: How Brands Are Creating Breakthrough Content by Thinking Like Media Companies.

Enterprise 91

Enterprise Content Marketing B2C Data 91

Ishmael's Corner

JANUARY 8, 2020

Between Huawei’s reputation, 1,000 posts, our Asia team crushing it, taking things personally and Frank Bruni’s acerbic wit, the first half of the best posts in 2019 covered a lot of ground. The post The Best Storytelling Posts of 2019 Part II appeared first on Ishmael's Corner ~ Storytelling Techniques For Business Communications.

Storytelling 78

Storytelling Leadership Reputation Communications 78

Communications Conversations

OCTOBER 10, 2019

If I were a brand-side PR leader, I would be bolstering my budgets in the following areas–and here’s why: Video AND audio production. I just read a social media trend post yesterday that claimed 50% of brands would start or plan to start a podcast in 2020. Yes, video storytelling is at an all-time high in terms of interest.

Brand 79

Brand Branding Survey Conference 79

PRSay

FEBRUARY 15, 2022

But who are Black Americans in our profession of public relations, communications, and journalism that came before us and our pioneers? According to the Bureau of Labor Statistics’ 2019 report, although women hold nearly 73 percent of all PR management jobs, only 10.7 More work to do. Have we come far?

Communications 182

Communications Sports Corporate Government 182

Reputation Us

MAY 15, 2024

A survey conducted by Bain & Company for its 2023 CEO Stability Guide found that a third of Gen Z consumers say they would boycott a brand with bad labor practices. To review Part Three of our series exploring the valuable connection between SOCIAL MEDIA INFLUENCERS and the reputation of your brand, click here. Staff Retention.

Reputation 78

Reputation Financial Employee Survey 78

NewsWhip

AUGUST 29, 2019

The post Top back to school social trends in 2019 appeared first on NewsWhip.

Trends 106

Trends Journalism Brand Branding 106

Barokas

JANUARY 9, 2019

Whether you are working with an agency, handling in-house or preparing to kick off the RFP process, there are a handful of key questions to ask in building your media and communications strategy for 2019. Hopefully these questions will help inspire important discussions and brainstorming to make 2019 your best year yet. Ashley Allman.

Strategy 60

Strategy Media Pinterest Storytelling 60

Stephen Waddington

JUNE 13, 2019

There’s not much good news for UK media in the Reuters Institute Digital News Report 2019. Media coverage of Brexit is impacting the mood of the nation according to Reuters Institute Digital News Report 2019. Even the most trusted brands like the BBC are seen as biased especially on issues such as Brexit and climate change.

Print 115

Print Media Newspapers Local 115

Sword and the Script

FEBRUARY 1, 2020

million people will watch the game – up about 3% from 2019; 91 commercials were broadcast during the Super Bowl in 2019 (SB 53) which is more than the 86 ads that ran in 2018, but still below the 102 commercials in 2017; In total, ads that ran in 2019 accounted for about 49.5 3) Should brands mix sports and politics?

Sports 113

Sports Advertising Advertising Survey 113

Solo PR Pro

JANUARY 7, 2019

Now that 2019 has arrived, what new tactics and capabilities can we expect as we strengthen our positions as strategic partners for our clients? Submit your brand or clients’ sites and blogs for inclusion in the Google News Publisher Center. We extend that experience and value to our current clients and those we’ll be signing in 2019.

Trends 45

Trends Google Crisis Management Data 45

Onclusive

DECEMBER 6, 2019

Our post last year on the 10 Best PR and Marketing Conferences to Attend in 2019 was a huge hit, so we’ve added even more insight to bring you 15 of our best conference recommendations. Tracks like Media & Journalism and Professional Development help savvy marketers to connect with other pros and take advantage of tech. .

Conference 329

Conference Marketing Case Study Measurement 329

NewsWhip

JULY 18, 2019

The post Prime Day 2019 divides web & social platforms appeared first on NewsWhip.

Web 74

Web Journalism Brand Branding 74

Landis PR

SEPTEMBER 7, 2021

The 2019 Pew Research Center report on social media use in the United States showed that 72 percent of American adults use some form of social media. From brand storytelling to new commerce opportunities, social channels offer companies an unmatched opportunity to reach and engage consumers. Fast forward to today. Is it marketing?

Social Media 104

Social Media Marketing Media Analysis 104

NewsWhip

DECEMBER 19, 2019

As we close out 2019, we wanted to take a look at what trends are going to be a focus for content strategists in 2020. Through our work with agencies, brands, and news organizations, we’ve identified five key things that will help lay the groundwork for a great year. Content as a priority, not a one-off campaign. Katherine Ellis.

Strategy 103

Strategy Trends Storytelling Journalism 103

NewsWhip

OCTOBER 30, 2019

We’ve covered the pharmaceutical industry in depth before , but which brands are getting high engagement on Facebook and how has media covered them in 2019? Coverage of pharmaceutical companies has remained pretty consistent in the past few years, but engagement is lower in 2019. Katherine Ellis.

Pharmaceuticals 111

Pharmaceuticals Facebook Company Analytics 111

NewsWhip

MARCH 15, 2019

The post The state of Facebook publishing in 2019 appeared first on NewsWhip.

Facebook 74

Facebook Journalism Brand Branding 74

NewsWhip

SEPTEMBER 5, 2019

Engagements to Web Content for Holidays in 2019. In 2019, it hit 2 million engagements in the span of four days this August. Brands and publishers alike can count on a boost in engagements when they cash in on this in-between holiday treat. Engagements to pumpkin spice content in 2019. Not even late July, either.

Web 116

Web Data Trends Brand 116

NewsWhip

FEBRUARY 27, 2019

The post These were the top stories of the 2019 Oscars appeared first on NewsWhip.

Data 83

Data Analytics Facebook Journalism 83

Doctor Spin

NOVEMBER 30, 2023

Source: The Western Journal of Medicine 4 Harris, N. The Western Journal of Medicine, 145 1, 105. Source: Journal of Personality and Social Psychology 5 Elliot, A., & Devine, P. Journal of Personality and Social Psychology, 67, 382–394. The Western Journal of Medicine, 145 1, 105. Cognitive dissonance.

Handbook 52

Handbook Journalism Comparison eBook 52

Prohibition

DECEMBER 22, 2021

The clarification did little to avert the massive backlash the brand received. A slight oversight from the brand and an example of how to not tap into an awareness day for your PR campaign! Facebook has been studying the impact of Instagram on its users since 2019 and the internal study was leaked to the newspaper.

Crisis 146

Crisis Crisis Management Instagram Social Media 146

Sword and the Script

DECEMBER 21, 2021

Growth of independent journalism. “We Now more than ever, brands are understanding the importance of building trust and being transparent with their audiences, not to mention the value of clear communication. This year, we’ve seen brands and agencies alike trying – and struggling – to find and hire strong PR pros.

Marketing 215

Marketing Content Marketing Social Media Employee 215

NewsWhip

SEPTEMBER 26, 2019

2019 has had more articles (270k) written about climate change and climate-related initiatives than any previous year. While Twitter was a live feed of the strikes and everyone’s opinion about them, Instagram was a more concerted effort to document the event, and brands showed out to support the strike as well. Katherine Ellis.

Social Media 127

Social Media Media Instagram Facebook 127

Critical Mention

DECEMBER 17, 2019

In recent years, YouTube has become indispensable for brands as a part of their PR, communications and marketing strategy. YouTube is the second most popular search engine in the world (Search Engine Journal). YouTube has almost 2 billion monthly active logged-in users (YouTube for Press). About Critical Mention.

YouTube 91

YouTube Radio Analytics Television 91

Deirdre Breakenridge

JULY 22, 2019

According to MerchDope , in June of 2019, there were approximately 300 hours of video uploaded to YouTube every minute. Give your unique take on something; whether you’re my supervisors or a public figure from one of the brands I like. Use a writing style that’s personal or journal-style writing.

Social Media 177

Social Media Media Interviews Instagram 177

Flack's Revenge

MAY 14, 2019

PR pro and blogger Frank Strong recently wrote about challenges confronting journalism and the PR profession. Yes, it is according to 68% of PR professionals polled for the 2019 JOTW Communications Survey. Ultimately, great stories drive PR and journalism. That’s up 17% from the same survey last year.”.

Survey 195

Survey Journalism Agency Data 195

NewsWhip

FEBRUARY 2, 2021

Usually a Super Bowl ad is thought of as being the golden ticket to getting attention to your brand. We have a useful test case here in Budweiser, a legacy brand that has been a perennial Super Bowl advertiser since 1983, when parent company Anheuser-Busch spent all of its allotted time introducing Bud Light. .

Publicity 60

Publicity Media Advertising Advertising 60

Sword and the Script

APRIL 6, 2021

million of revenues, improving on 2019’s $10.2 That is when one site links to your site – and doesn’t mention your brand by name. In a statement, the company said its solution “is currently used by journalists at ABC News, Forbes, Bloomberg, USA Today, San Diego Union-Tribune , and American Business Journals.”. PR tech mentions.

Media 106

Media SEO Analytics Analysis 106

NewsWhip

FEBRUARY 7, 2020

The new coronavirus that originated in Wuhan at the end of 2019 has gone from unheard of to being declared a global health emergency in the space of a month. Week 1: December 2019 / January 2020. An Englishman in New York, he is interested in the intersection of PR, brands, and journalism, and the trends and innovation around that.

Journalism 163

Journalism Viral Writing Report 163

NewsWhip

NOVEMBER 17, 2021

This year’s climate change conference took place from October 31st to November 13th 2021 in Glasgow, and we compared that to the engagement with the previous COP25 conference that took place in Madrid between December 2nd and December 13th 2019. In 2021 the engagements with top articles about COP26 surpassed the levels in 2019.

Transportation 88

Transportation Conference Policies Reddit 88

Stephen Waddington

DECEMBER 30, 2019

In 2019 it has published papers on disinformation and influencer marketing. Vuelio named this blog the best PR and communications blog in 2019. Other gender issues featured in a book called Women in Public Relations – A Literature Review (1982-2019). It was published by Leeds Beckett University at the Euprera Congress 2019.

Government 103

Government Education Print Ethics 103