MaccaPR

MAY 23, 2016

According to the 2016 Trust Barometer published by agency Edelman Health, the general public’s trust in healthcare in the U.S. Mine Social Media for Public Health Trends. Relying on Traditional Media Relations Tactics. lags all other sectors but one (financial). What does that mean? VaxWithMe #VT Here's why: https://t.co/s9qrOsiJew

Conference 80

Conference Healthcare Marketing Crisis 80

Cision

MARCH 1, 2016

A 2014 article in the Journal of Developmental Entrepreneurship poses an interesting question: although “social media” is an umbrella term used to describe an array of applications, how many do PR practitioners actually use/put a value on? Health Business Elite , EBSCO host (accessed March 1, 2016). React fast.

Crisis 120

Crisis Crisis Communications Journalism YouTube 120

Deirdre Breakenridge

NOVEMBER 21, 2018

With mounting debt (the average student in the Class of 2016 has $37,172 in student loans) many graduates need to take whatever employment opportunities are immediately available to them. I was interested in Patagonia’s Corporate Social Responsibility , so early on I worked to learn more about the company’s environmental programs.

Communications 171

Communications Nonprofit Training Study 171

Cision

MAY 31, 2017

After surveying 2,000 adults to test their attention spans, Microsoft found that technology, social media, and the large volume of media people consume daily is linked to their inability to focus for extended periods of time. And we likely have smartphones to thank for that. But it can be done.

Consumer 243

Consumer Brand Branding How To 243

Communications Conversations

NOVEMBER 9, 2018

The theory: Brands no longer need to post 20 times a week to drive results in social media marketing. Back in 2016, this was actually a somewhat progressive concept. Charts and research like this confirm it: Less is definitely more when it comes to social media content in 2018. Two years ago I wrote this post.

Facebook 74

Facebook Brand Branding Social Media 74

Mindful Marketing

MAY 17, 2017

The Holmes Group did a write up on the report, interestingly pointing out that new players are emerging in the market, offering alternatives to industry traditional media intelligence vendors such as Cision and Meltwater. Of course, as one of those new players (but not contacted for this report), we were happy to read this sentiment.

Software 50

Software Media Analytics Report 50

Sword and the Script

DECEMBER 4, 2018

e) Championing a customer-centric corporate culture. 10) Growing challenges of media relations. Importantly, people define “media” as both content and the platforms – search and social media – on which they are distributed. 4) The composition of marketing spending is changing. Give our services a try.

Survey 104

Survey Marketing B2B Content Marketing 104

Sword and the Script

JANUARY 28, 2020

Listen is where you establish searches and monitor media, including social media; Connect is the media contacts database – with an interesting twist; Publish allows you to publish releases, blogs and send pitches; Amplify allows you to showcase user generated content – like social media posts; and.

Software 117

Software Tools Publicity System 117

ISEBOX

JANUARY 8, 2016

In the same light, public relations and communications technology has radically changed over the course of recent history with advances in connectivity (email, the Internet, social media) and measurement (analytics). What about social? A solid media center solution will help solve all of these challenges for you.

Media 79

Media Analytics Technology Corporate 79

wiredPRworks

NOVEMBER 22, 2016

#GivingTuesday is on November 29, 2016. What will do differently in 2016? Focus on partnerships with corporations that match funds as well as other charities that want to combine to be part of a bigger effort. Tell us: How did you participate in 2015? What did you learn? GivingTuesday Ideas for NonProfit Fundraising.

Nonprofit 40

Nonprofit Small Business Creativity Corporate 40

Cision

MAY 2, 2016

. “Two significant things have already happened that we have not paid enough attention to: First, news publishers have lost control over distribution… Second, the inevitable outcome of this is the increase in power of social media companies.” should be able to influence how you consume media on them.

Mobile 120

Mobile LinkedIn Facebook Google 120

Waxing UnLyrical

MAY 25, 2016

Did you know that these are some of the random facts that you’ll learn when you sign up for my Social PR Virtuoso Master Course ? Elise signed up for the Master Course when I gave a heads up to the waitlist – which of course, she was smart enough to get on to – BEFORE I opened public registration.

Training 45

Training Course Banking Print 45

Ishmael's Corner

JANUARY 27, 2015

Exhibit A occurred on December 2, 2014 when the White House cracked the Techmeme Leaderboard , the algorithm-driven list of the most syndicated online “media properties” when it comes to covering the tech industry. Change : The reach of owned media can equal and even exceed that of conventional publications. It’s a Bird.

Industry 60

Industry Storytelling Journalism Corporate 60

Norton's Notes

APRIL 21, 2016

Of course, it highlights that YouTube is better – it is written for them. I am sure most of us working in digital PR and social media have noticed how YouTube links don’t receive quite as much reach or engagement as they once did – that is no coincidence. I mean seriously?

YouTube 28

YouTube Advertising Advertising Television 28

Contently - Strategy

OCTOBER 4, 2018

To explain how brands should communicate across social channels, I spoke to a handful of audience development managers and social media strategists. As the largest social network in the world, Facebook presents an interesting opportunity for brands. — Whirlpool Corporation (@WhirlpoolCorp) September 24, 2018.

Brand 111

Brand Branding LinkedIn Instagram 111

Communications Conversations

OCTOBER 15, 2019

Media is outnumbered: PR Pros now outnumber journalists by a factor of 6 to 1. What’s more, employment prospects for PRs will expand even more to 282,600 by 2026 (up 9 percent from 2016) according to projections from the Labor Department. Because the name of the game in media relations is building trust. It just is.

Media Relations 100

Media Relations Pitching Media Report 100

PR 20/20

APRIL 1, 2021

That led me to launch Marketing AI Institute in 2016, create the Marketing AI Conference (MAICON) in 2019, and, most recently, introduce AI Academy for Marketers in 2020. social media). The Basic Plan comes with access to: Dozens of on-demand courses from industry experts. The Rate of Change is Accelerating. What’s Next?

Education 52

Education Marketing Conference Agriculture 52

PR in High Definition

MARCH 25, 2019

Of course, our son forgot to mention Daddy was away with Mummy at the time – and I haven’t let him forget it since! But false rumours have more serious consequences, especially in the corporate or commercial world. Social media users are especially inclined to make extra effort to propel a rumour before any validity is resolved.

Study 48

Study Crisis System Reputation 48

MaccaPR

JUNE 8, 2017

Of course, when you’re South Asian, your parents expect you to go to graduate school and succeed. The best guests are partners with me – I’ve got a dozen regular contributors to my show, including political science professor Chad Murphy, who is great at adlibbing and promoting his segments on social media.

Radio 89

Radio Instagram Pitching Interviews 89

Waxing UnLyrical

NOVEMBER 14, 2016

Today’s #Social PR Spotlight shines on Sean Sorita, who became a Social PR Virtuoso in May 2016. Why do you care about Social PR? In today’s society, news comes to us very quickly through social media platforms such as Facebook, Twitter, and the Internet.

Insurance 40

Insurance Insurance Course Television 40

Waxing UnLyrical

MARCH 23, 2016

Social media has paved the way for us to meet like-minded people from all over the world. I was introduced to the world of Twitter chats by Shonali, and the first ever Twitter chat that I tuned in to was, of course, #MeasurePR. With a keen interest in social media, she blogs regularly at In My Humble Opinion.

Meeting 40

Meeting Communications Marketing Community 40

Waxing UnLyrical

JANUARY 29, 2016

The thing with storms, of course, is that you never know how bad they’re actually going to be. First, there was this (email) subject line: 1/24/2016 Services Cancelled (due to giant snow lizzard). Sometimes all you need to do to build community – which is what fuels Social PR – is to make people laugh.

Creativity 40

Creativity Course Community Engineering 40

PR Conversations

FEBRUARY 28, 2018

If you have views on this topic, then add a comment here or on social media. This anecdotal evidence is, of course, not enough to make general statements about professionalism in public relations and communication management. Source: Chartered Institute of Public Relations (CIPR) State of the Profession Report (2016).

Training 65

Training Ethics Data Analysis 65

PR Conversations

JANUARY 29, 2016

Consider three examples: The best quotes from Davos 2016 (the 46th meeting of the World Economic Forum) were reduced to a series of 36 image macros. These short statements intended for promotion through social media, would hardly qualify as aphorisms, let alone stand the test of time and become memorable quotes.

Publicity 40

Publicity Ethics Creativity Travel 40

PR 20/20

MAY 8, 2019

PR 20/20 launched Marketing Artificial Intelligence Institute in November 2016 with the mission to make AI more approachable and actionable for modern marketers. And I’ve presented 60+ keynotes and workshops on AI at industry conferences and corporate events around the world. Ideas are organized by marketing category (e.g.

Agency 84

Agency Enterprise Technology Analytics 84

Communications Conversations

MAY 3, 2016

Focused on the world of financial and corporate communications, club membership and participation in its SOJC stock index has increased 50% under his leadership. Bobby is poised for a career in corporate communications. Courtney Mains @courtneyamains. nominated by Dean Mundy). She’s done an extensive survey and in-dedpth interviews.

Sports 0

Sports Leadership Internal International 0

Waxing UnLyrical

OCTOBER 21, 2016

One of the questions I field frequently—from clients, students, and colleagues alike—is how to keep up with the vast content demands of our 24/7, always-on, social media-connected and directed world. Of course, I always post about it triumphantly on Facebook, and revel in the mix of, “You’re insane!” and “Tell me how to do it!”

Conference 40

Conference Facebook Nonprofit Video 40

Mindful Marketing

MARCH 7, 2016

” She has over 20 years of experience in public relations, corporate communications and marketing communications in the U.S., Founded in 2005, March Communications is an award-winning communications agency that brings together technology PR, digital marketing and social media to foster growth for our clients.

Communications 50

Communications Marketing Travel Pitching 50

Beyond PR

JUNE 1, 2017

After surveying 2,000 adults to test their attention spans, Microsoft found that technology, social media, and the large volume of media people consume daily is linked to their inability to focus for extended periods of time. And we likely have smartphones to thank for that. But it can be done.

Consumer 49

Consumer Brand Branding Reputation 49

Sword and the Script

DECEMBER 26, 2023

Great communicators will have the mental toughness and swift ability to pivot that is necessary to respond to this chaotic world and keep PR and marketing on course. Social media platforms Bluesky and Threads will continue to become attractive substitutions for X (formerly Twitter).” ~ Marc C. Return of increased PR budgets.”

Writing 194

Writing Communications Marketing B2B 194

Sword and the Script

DECEMBER 26, 2017

PR and media relations statistics. Social media marketing statistics. Paid media and advertising statistics. 11) Corporate reputation suffers with bad experiences. “82% Genuine Corporate Apology ). Note: This number reflects the combination of both client-side and corporate salary averages.

Content Marketing 124

Content Marketing SEO Social Media Marketing 124

ZudePR

DECEMBER 30, 2016

All the reviews below were featured in my irregular reading list email: I issued seven in 2016. 1: Deep Work: Rules for Focused (Sic) Success in a Distracted World by Cal Newport (2016) £10.49. Reading this book inspired me to write this blog post , which has been shared more than 1700 times on social media. #2:

Writing 84

Writing Google Meeting Airlines 84

Sword and the Script

AUGUST 13, 2019

In the course of putting together the monthly PR technology summary ( PR Tech Sum ), I’ve realized that no news site has compiled a complete list of all the acquisitions around Cision. Newly combined Vocus-Cision acquires Visible Technologies , a provider of social media analytics. 6a) June 6, 2016: DOJ Rules on PR Newswire.

Technology 12

Technology Software Company Marketing 12

Waxing UnLyrical

JANUARY 8, 2016

Sharing is caring… even in 2016. And I’ll one more to his list: my own newly-launched online learning site, The Social PR Virtuoso (sign up there to learn when I reopen my Social PR Master Course and/or announce other offerings). I don’t think that needs to be cast in a Social PR light.

Skype 40

Skype Analytics Groups Community 40

5W PR

NOVEMBER 23, 2021

It’s also the fastest growing among the larger social media platforms. Finally, don’t forget this is still a social media platform, that means it’s not just about advertising your product or service, it’s also about building an interactive group. Using Influencers in your Social PR Campaign. Engagement Stats.

Instagram 158

Instagram Publicity How To Social Media 158

Sword and the Script

DECEMBER 10, 2019

In the daily struggle for attention and visibility, small companies do not leave the field to large corporations. One-person companies no longer rely solely on their own Facebook page, but on a clever mix of press work and content that they place on their social media channels and websites. How can they do that?

Marketing 101

Marketing Content Marketing Advertising Advertising 101

ImPRessions - Crenshaw Communications

DECEMBER 16, 2016

In 2016, public relations saw its share of highs and lows. Traditionally, PR firms have juggled a wide range of clients across many industries, and the largest agencies still do that, of course. With the rise of social media, digital technology, and more, PR professionals have to stretch. Specialist firms will grow.

Real Estate 120

Real Estate Technology Data Agency 120