Shift Communications

JANUARY 12, 2015

Well, it’s officially 2015. Speaking of, with these resolutions top of mind coming off the holiday, I thought I’d check in with my fellow SHIFTers to see how they’re hoping to step it up professionally in 2015. So, in 2015, I vow to never be busy. Write my first eBook and read MORE! Katelyn Davis, SHIFT SF. Zach Burrus.

eBook 60

eBook Creativity Agency Exercises 60

Stuart Bruce

MARCH 18, 2015

My CIPR CPD targets for 2015. Attend a training course with with the CIPR, International School of Communication (ISOC) or Leeds Beckett University. Given the international nature of my work the best way I can record points here is to contribute to the development of ethical best practice for the PR profession globally.

Training 60

Training Ethics Course Analytics 60

Solo PR Pro

OCTOBER 5, 2021

He was a frequent contributor to All Things Considered and Morning Edition and ended up as an intern in NPR’s Washington Bureau a year later, gaining extensive industry experience and honing his writing skills. I helped them recognize the importance of clear internal communications. From journalist to PR pro.

Meeting 97

Meeting Handbook Newspapers Government 97

ImPRessions - Crenshaw Communications

JANUARY 4, 2016

New sites like Little Things , which launched in September 2014, grew at an exponential rate in 2015 while other sites, like Gigaom , closed their “doors,” only to be acquired and started up again in a new form. Sharpen writing skills. Solid writing skills never go out of fashion when it comes to media and public relations.

Fashion 149

Fashion Writing Pitching Internal 149

Bianchi Biz Blog

NOVEMBER 14, 2022

I manage the day-to-day operations of WardAuto.com, writing and editing articles for the publication that traces its roots to 1924 as a source of automotive industry news, data and insight. I’ve been a Wards since 2015. Can you tell us what types of stories, trends or issues are on your radar now?

Automotive 82

Automotive Engineering System Media 82

Sword and the Script

FEBRUARY 2, 2022

Side note: I don’t think “Agility” existed as it does today until 2015. In checking the share price in writing this post, the company is trading at around $18 per share or about 30% above its closing price on the day of its public debut. Internal comms platform Firstup – formerly known as SocialChorus – named Nicole Alvino as CEO.

SEO 135

SEO Content Marketing Marketing Software 135

Bianchi Biz Blog

APRIL 3, 2023

I never thought I’d write about mayflies or interview an entomologist (an insect scientist) as an auto reporter! I began my journalism career in 2014 as an intern at Automotive News. AN hired me as the finance and insurance reporter in 2015, and I’ve been moving around the newsroom ever since. General Motors’ mayfly mayhem.

Automotive 78

Automotive Meeting Report Insurance 78

Solo PR Pro

OCTOBER 6, 2015

To study these questions and more, Solo PR Pro conducted a survey in August/September 2015 and partnered with Dr. Timothy Brezina to conduct advanced statistical analysis of the data (notes on methodology follow this report). The majority of respondents see income trending upward (year-to-year, 2013 to 2015).

Survey 40

Survey Report Local Data 40

Sword and the Script

OCTOBER 7, 2014

In other words, during the process of writing out the answers on his sneaker, he had internalized the answers and could recall them from memory. The bottom of a shoe may or may not be the best place to write down a content marketing strategy – but there appears to plenty of evidence to suggest it is worth writing down somewhere.

Content Marketing 127

Content Marketing Study Marketing Survey 127

Sword and the Script

DECEMBER 26, 2023

Re-writing the AI draft “We’ll spend more time rewriting ChatGPT’s draft press releases, and less time finding relevant topics, reporters… thanks to it as well.” Clear and present AI “A renewed focus on and commitment to internal communications. Write a 2-4 sentence prediction for marketing and PR in 2024.]

Writing 194

Writing Communications Marketing B2B 194

Critical Mention

JANUARY 3, 2019

While I started engaging on social media channels, I realized that blogging and writing about my experiences would be central to sharing my story. I would do so via a live satellite feed, providing insights, and sharing my experiences at international conferences from London to Shanghai. When I was asked to speak outside of the U.S.,

Interviews 105

Interviews Ethics Government Internal 105

Communications Conversations

DECEMBER 8, 2022

Her start : Public relations intern with Fleishman Hillard. Her start : Talent resources intern at Fallon. Her start : Special events intern, Science Museum of Minnesota. I worked with her when she was at Mall of America–she went from public relations intern to senior manager of PR and social media in 6 years!

Marketing 60

Marketing Leadership Creativity Internal 60

Bianchi Biz Blog

NOVEMBER 12, 2021

The writing had been on the wall for years, but it was still a shock to people in the industry because Oshawa is where the Canadian automotive industry was born. All great stories make clear why whatever you’re writing about matters to the audience. Before rejoining AN in the U.S.,

Automotive 52

Automotive Meeting Report Media 52

PR Conversations

NOVEMBER 5, 2014

A European internal communications veteran explains: In order to help organisations use communications to get results , practitioners should call on simple skills and experience —not a book of runes, silver bullets or magic fairy dust. How do internal communications specialists do this? By Liam FitzPatrick, FCIPR.

Employee 103

Employee Communications Internal International 103

Presspage

SEPTEMBER 5, 2017

Finding traditional news media harder and harder to reach in the modern age, OhioHealth saw an opportunity to showcase their internal communications stories alongside their media relations efforts to truly create a one stop shop brand journalism website. Mark Hopkins : With our old newsroom there was a total of 11,588 hits in 2015.

Healthcare 137

Healthcare Journalism Local System 137

Communications Conversations

MAY 3, 2016

She is particularly interested in pursuing a career with an international nonprofit that works to alleviate poverty and improve educational opportunities around the globe. She’s a Clark Honors College student and is writing her senior thesis on the lack of women in sports information director roles in the NCAA.

Sports 0

Sports Leadership Internal International 0

Burrelles Fresh Ideas

JUNE 6, 2023

But to the marketing and communications worlds, the reality is that it has been used in various forms for years, having started gaining momentum around 2015. AI algorithms are now generating personalized product recommendations, creating automated email campaigns , and even helping to research and write articles or social media posts.

Communications 40

Communications Marketing Technology Data 40

Stephen Waddington

MAY 2, 2018

I first met Iliyana Stareva in Dublin in October 2015. She’s a regular speaker at HubSpot events and has joined the international speaker circuit in the footsteps of the likes of Seth Godin, David Meerman-Scott and Brian Solis, to share her ideas. This book is about an innovative application of modern public relations.

Blogging 61

Blogging Agency Meeting Web 61

Mindful Marketing

DECEMBER 17, 2015

You are a founding member of PR Boutiques International. PR Boutiques International™ (PRBI), prboutiques.com , is an international network of select boutique, public relations firms. I love theater, good writing, tennis and skiing. What is next for you for the remainder of 2015? ​.

Communications 50

Communications Marketing Internal International 50

Deirdre Breakenridge

JANUARY 7, 2016

In November 2015, Marketwired, a news distribution and social communications company, created a survey, “Are You A #ContentMachine?” to find out exactly how PR and marketing professionals felt about their content efforts in 2015, and to also see how they plan to approach content marketing in 2016. Write an ebook?

Survey 90

Survey Marketing Content Marketing Measurement 90

Waxing UnLyrical

AUGUST 26, 2015

Your average internal communicator is lonesome. There’s a magazine and intranet to write for, multiple special projects, and internal social media. I know the rationale: Not a numbers person, got into this field to write, my boss doesn’t care about measurement, leadership understands our value, etc. She’s busy.

Employee 40

Employee Measurement Communications Internal 40

PR Conversations

JULY 20, 2015

It’s understood that the play’s the thing; however, it was the vibrant community found around each performance that proved an unexpected volunteer adventure at The Toronto Fringe festival 2015. Following are things observed or directly experienced during my volunteer stint at The Toronto Fringe 2015. Hello new #FringeTO Pals!

Community 40

Community Print Twitter Creativity 40

PR Conversations

JULY 5, 2016

Archival research is the bedrock of historical writing. Both men were active in the International Public Relations Association (IPRA) in the 1960s and 1970s, a period when public relations was expanding as a communication practice in Europe and North America. Only occasionally does a nugget appear. The value of archives.

Ethics 75

Ethics Software Meeting Policies 75

Cision

SEPTEMBER 10, 2015

For example, the ongoing globalization of the Internet and expansion to more rural audiences is already emerged for organizations with international operations, but barely emerging and not very important for a restaurant that does only local business. Right now, the biggest focus is on writing and presenting content for mobile consumption.

Trends 120

Trends Mobile Web System 120

Mark My Words

APRIL 23, 2015

There is sure to be an intern at CCHQ whose Camfandom idea didn’t get much of a hearing at the Monday morning hangout. When the history of Election 2015 is written the milifans and cameronettes will at most be footnotes. But what they say about how the personalities of our politicians are configured does merit some reflection.

Trends 60

Trends Internal International Groups 60

Barokas

MAY 30, 2017

With companies taking an increasingly digital approach to communications—both internally and externally—are our PR tactics adapting at a parallel pace? If you are going to go ahead and take the time required to write a press release, it’s important that it is distributed through a reputable channel, which is most frequently a wire service.

SEO 68

SEO Pitching Corporate Report 68

ReimaginePR

JUNE 10, 2015

The conditions that led to the spread of Ebola, and the subsequent international reaction (or inaction), are still very much in place. That’s why I decided to write about it, to see what a difference a year makes. Not only can an outbreak like this happen again, but it most certainly will.

Video 120

Video Government Healthcare Viral 120

Presspage

SEPTEMBER 26, 2017

Finding traditional news media harder and harder to reach in the modern age, OhioHealth saw an opportunity to showcase their internal communications stories alongside their media relations efforts to truly create a one stop shop brand journalism website. Did anything change when you adopted the newsroom? What are we doing?"

Healthcare 102

Healthcare Real Estate Social Media Energy 102

Cision

JULY 10, 2017

And we’re at an all-time high with those complaints: in the UK, complaints about businesses on social media went up 800% between January 2014 and May 2015. Be open to letting employees in different departments write content for your blog, as long as it keeps in line with your overall content objective. It’s only getting worse.

Content Marketing 126

Content Marketing Marketing Employee Pinterest 126

Practical Law Construction

DECEMBER 22, 2020

Aqua Leisure International Ltd v Benchmark Leisure Ltd – a case about a waterpark in Scarborough – raises two. Aqua Leisure International Ltd v Benchmark Leisure Ltd. Benchmark engaged Aqua in 2015 to design, supply and install water rides and attractions at The Sands, North Bay, Scarborough.

Construction 52

Construction Analysis Internal International 52

Sword and the Script

JANUARY 28, 2020

The presenter used Shake Shack (NYSE: SHAK), a popular fast-casual restaurant, that started out as a hotdog cart in Madison Square Park in 2001 and went IPO in 2015, as an object of the demo. Notified says some customers use this for internal communications too. 2) Listen: simple searches and monitoring. 8) History and backstory.

Software 116

Software Tools Publicity System 116

Sword and the Script

AUGUST 25, 2015

In July 2015, the CMO Council released a report based on a content survey conducted with syndication platform Netline. This section of the report underscores an easy way to derail content marketing from the outset – one “driven by internal stakeholder interests” as the report concludes, rather than the needs of the market.

Survey 60

Survey Content Marketing Report Corporate 60

PR 20/20

NOVEMBER 7, 2016

In April 2015 I launched an internal initiative at PR 20/20 named Project Copyscale designed to answer one seemingly straightforward question, can we automate content creation through artificial intelligence (AI)? More specifically, can we use machines to write blog posts?

Industry 74

Industry Marketing Technology Software 74

wiredPRworks

JUNE 8, 2016

The Million Dollar Round Table (MDRT), The Premier Association of Financial Professionals, is an international, independent association of more than 31,000 members, or less than 1 percent, of the world's life insurance and financial services professionals in more than 80 nations and territories. About MDRT via MDRT.org.

Insurance 40

Insurance Insurance Financial LinkedIn 40

Communications Conversations

SEPTEMBER 2, 2015

I mean, do the people writing these “tips” NOT think we know that? This is 2015. Internal contests/sweepstakes are the logical choice here. How many blog posts have you read with the “tip”: Activate your employees! They’re your biggest fans! How stupid do you think I am?

Employee 60

Employee Social Media Brand Branding 60

wiredPRworks

JUNE 17, 2016

A digital marketing pioneer, Barbara launched her first site in 1996, produced Chicago’s first sold out writing for the web conference in 2002, began blogging in 2006 at [link] , co-founded Social Media Club’s Chicago chapter in 2008 and was selected by Nokia as one of two social media experts to represent the U.S.

Strategy 40

Strategy LinkedIn Social Media Reputation 40

MaccaPR

MAY 23, 2016

Example: RTI International undertook a study that examined Twitter posts about e-cigarettes between 2008 and 2013 to gain insight into how companies were selling and promoting the product, as well as the locations where people use e-cigs the most. November 3, 2015. Engage Publishers as Opinion Leaders.

Conference 80

Conference Healthcare Marketing Crisis 80