wiredPRworks

APRIL 20, 2022

Organizations have learned to win by developing what David calls a “Fanocracy” – (the subject of his Wall Street Journal bestseller) – tapping into the mindset that relationships with customers are more important than the products they sell to them. Tech-weary and bot-wary people are hungry for true human connection.

Marketing 118

Marketing Social Media Trends Instagram 118

Ethical Voices

MAY 18, 2023

The studies showed how social media and news media are spreading climate misinformation. Some of these just had one word mentions so the researchers narrowed down their analysis to a smaller number of “problematic” ads across 16 media outlets. One crucial message clearly resonated.

Ethics 80

Ethics Reddit Energy Advertising 80

PR Conversations

NOVEMBER 22, 2023

Then, please return to read this Reflexivity Memo inspired by Jim’s answers to the questions that I posed in 2008: Q9. Craft skills in 2008 – such as writing or editing – were an entry point for many, expected by employers, and readily supplied by educational institutions. I’m not convinced this has happened.

Education 52

Education Reputation Leadership Technology 52

Wadds Inc.

MAY 19, 2022

Damming Glassdoor posts from bad leavers are part of the cut and thrust of managing an employee brand in the social media age. However, new research set to be published in the journal Management Science suggests that Glassdoor posts are a good early warning sign of a sick culture and corporate bad behaviour.

Corporate 52

Corporate Employee System Journalism 52

Flack's Revenge

JANUARY 28, 2015

It should especially be of interest to people in creative and info-driven fields like marketing, journalism and PR. The station’s New Tech City podcaster Manoush Zomorodi began her January 12th show, The Case for Boredom, by pondering: “Since 2008, when I first got a smartphone – I have never had to be bored.

Creativity 120

Creativity System Journalism Technology 120

Cision

MAY 4, 2016

Rich Oppel, senior advisor for media strategy and management at Crosswind Media & Public Relations, says brands will successfully land media coverage when they can combine their needs with the needs of journalists and their readers. How do you think your background in journalism will help you in this new role?

Newspapers 120

Newspapers Journalism Pitching Report 120

wiredPRworks

JANUARY 13, 2022

Scott is the author of Why They Follow: How to Lead with Positive Influence , the co-author of Rainmaker Confidential , and has been quoted in The Wall Street Journal, Forbes, Bloomberg, The American Lawyer, Above the Law, The Huffington Post, Selling Power Magazine, Business Insider, and many more.

Strategy 52

Strategy Training Insurance Insurance 52

wiredPRworks

MAY 6, 2020

Get media training before you go live on radio or video. As a former broadcast journalist, Amy leverages her media insider insights to empower the people and organizations she works to gain top tier exposure in outlets ranging from The Today Show, to The Wall Street Journal, and USA Today. Barbara Rozgonyi , CEO CoryWest Media.

Pitching 52

Pitching Training Radio Media Training 52

PR Job Coach

MAY 28, 2014

Author bios: Tori Randolph Terhune is an award-winning author, speaker, coach and public relations and social media professional. She was recognized as the Outstanding PR Graduate by Fresno State in 2009 and as Rookie of the Year by PRSA Central California in 2008. You can reach Tori on Twitter @ToriRTerhune.

How To 215

How To Groups Engineering Conference 215

Ishmael's Corner

AUGUST 24, 2014

I established three primary objectives for Ishmael’s Corner back in 2008 that remain relevant today: Cultivate an industry resource for communication professionals. It might seem odd that I write as much on journalism as social media, but this comes from the belief that communicators should be students of journalism.

Leadership 164

Leadership Blogging Storytelling SEO 164

Journalistics

MAY 26, 2015

One of my favorite annual reports is the Pew Research Center’s State of the News Media 2015. Now in its 14th year, the report is one of the best indicators of the health of the news media industry. What other trends are revealed in this year’s installment of the State of News Media?

Newspapers 71

Newspapers Mobile Media Facebook 71

Flack's Revenge

MAY 16, 2016

It should especially be of interest to people in creative and info-driven fields like marketing, journalism and PR. The station’s New Tech City podcaster Manoush Zomorodi began her January 12th show, The Case for Boredom, by pondering: “Since 2008, when I first got a smartphone – I have never had to be bored.

Creativity 120

Creativity System Journalism Interviews 120

Cision

FEBRUARY 25, 2016

In this interview, Ted Meyer, senior vice president of global public relations and communications of Natixis Global Asset Management, shares his thoughts on the importance of communication during a crisis, how the financial crisis of 2008 is still affecting brands and what PR used to look like before the Internet and social took over.

Newspapers 120

Newspapers Financial Crisis System 120

Communications Conversations

OCTOBER 12, 2018

The University of Massachusetts Dartmouth Center for Marketing Research recently released its annual report showcasing how many Fortune 500 companies are using social media channels. That’s the highest that percentage (53%) has ever been since they started tracking these stats in 2008. 53% now have corporate blogs.”

Corporate 74

Corporate Blogging Social Media Facebook 74

Karen Freberg

AUGUST 19, 2018

and of course the first time launching my solo new social media textbook. In 2008, I had just finished my first year as a doctoral student. Fall 2008 was – to this day – my hardest semester as far as course work and graduate assistantship duties went. First time speaking as a Game Changer in the field of PR.

Conference 46

Conference Exercises Social Media Internal 46

Journalistics

MAY 26, 2015

One of my favorite annual reports is the Pew Research Center’s State of the News Media 2015. Now in its 14th year, the report is one of the best indicators of the health of the news media industry. The major theme from this year’s report is the rising challenge news organizations face managing mobile and social media audiences.

Mobile 52

Mobile Media Newspapers Local 52

Solo PR Pro

MAY 8, 2018

In 2008, we shared that Solo PR Pros can be involved in: Business consulting. Journalism. Media buying. Media relations. Social media consulting. Tell us about it in the comments or on social media using #solopr. Community relations. Corporate communications. Direct advertising. Event planning.

Public Affairs 40

Public Affairs Internal International Community 40

Karen Freberg

DECEMBER 30, 2019

Many programs would look at me and say – we do not get this “social media interest” or they couldn’t “place” me into a specific category. For years, I had people say I would never get a job teaching social media, that social media was a fad, and you can’t get tenure through teaching research.

Social Media 56

Social Media Conference Travel Internal 56

Maxim Behar

JANUARY 18, 2023

Even though this year, I'm now 28 years in business and 15-16 years in journalism before that, this year has been the hardest year to do business at all. How do you see it as someone who is in business and knows about social media? In general, after the 2008 crisis. All this came true in a bunch. Never, on any occasion.

Government 72

Government Education Course Ethics 72

Journalistics

MAY 26, 2015

One of my favorite annual reports is the Pew Research Center’s State of the News Media 2015. Now in its 14th year, the report is one of the best indicators of the health of the news media industry. What other trends are revealed in this year’s installment of the State of News Media?

Mobile 40

Mobile Media Newspapers Local 40

PRSay

MAY 3, 2016

Speaking of the iPhone, our old design hadn’t been altered since it was introduced in 2008; since then, the iPhone has seen ten iterations while our blog has largely stayed the same. Lawrence, APR is the director of public relations for the Public Relations Society of America.

Mobile 60

Mobile Technology Journalism Blogging 60

Sword and the Script

DECEMBER 30, 2017

The news cycle was faster, social media was hitting the early majority in the Geoffrey Moore sense, and blogs…blogs were everywhere. What we made, on a platform called Moveable Type in 2008, was a pretty good start, but there was also a lot of red-tape. 6) 4 Big Media Trends that have Upended PR and Marketing.

Blogging 73

Blogging B2B Content Marketing Trade Shows 73

Waxing UnLyrical

JUNE 1, 2016

I find this crazy, because I remember being in high school during the recession of 2008, and my classmates had parents who lost their jobs. We could probably also learn a few things from the Baby Boomers about the pre-social media era. And btw, more people need to at least follow Gerry on social media.

Groups 40

Groups Meeting Employee Social Media 40

Sword and the Script

OCTOBER 21, 2014

Barnes to forgive me the editorial liberty I’ve taken with this headline, but that’s my takeaway after finally reading the UMASS Dartmouth Study: The 2014 Fortune 500 and Social Media: LinkedIn Dominates As Use of Newer Tools Explodes. The study, an annual affair every year since 2008, was published this past August.

Social Media 117

Social Media Study Blogging Company 117

Stephen Waddington

AUGUST 27, 2018

It sought to explore how public relations could evolve from a tactical craft that broadly focused on publicity and media relations to become a management discipline. In a paper for the Journal of Public Relations Research[v] Michael Karlberg makes the case that the Excellence Theory is overly concerned with consumers as a primary audience.

Communications 60

Communications Analysis Web Handbook 60

Sword and the Script

FEBRUARY 24, 2015

Marketers are more optimistic about the economy, expect marketing budgets to increase and will spend more on digital, social media and marketing analytics. The survey was conducted in conjunction with the American Marketing Association and McKinsey & Co; Duke has run this survey twice a year since 2008. a year ago to 13.4%

Mobile 60

Mobile Study Marketing Survey 60

ZudePR

MAY 31, 2015

You work in public relations, SEO, content marketing or social media marketing. The last one was in the form of a nice contract to develop a social media e-learning course for in-company training: simply based on one single referral. New Media New Tools New Audiences. You own a business and want to increase sales.

Communications 81

Communications How To Blogging Content Marketing 81

Cision

MAY 7, 2015

The proliferation of owned media. The democratization of voice through social. Media’s evolving landscape. The PR and social media landscapes have changed so much in such a short period of time. Although social media really began to percolate around 2007-2008, it was more of a novelty in the early days.

Social Media 120

Social Media Video Agency Healthcare 120

Mark My Words

JUNE 22, 2018

In 2008-9 Prime Minister Gordon Brown bent over backwards to recruit Alan Sugar as his government’s ‘Business Czar’, with an eye to lining up the boisterous entrepreneur as Labour’s mayoral candidate. Communicating on social media should be no different. It is a common phenomenon for our public dinosaurs. Cultivating racists?

How To 60

How To Newspapers Government Web 60

PR Conversations

JULY 8, 2016

This considered four issues that I encountered in conducting historical research using the internet and social media. In particular this addresses ethical and practical challenges that arise when using the internet and social media within a research methodology. Issue #1: Being an insider.

Interviews 51

Interviews Ethics Education LinkedIn 51

PR Conversations

JULY 8, 2016

This considered four issues that I encountered in conducting historical research using the internet and social media. In particular this addresses ethical and practical challenges that arise when using the internet and social media within a research methodology. Issue 1: Being an insider.

Interviews 40

Interviews Ethics Education LinkedIn 40

PR Conversations

JULY 8, 2016

This considered four issues that I encountered in conducting historical research using the internet and social media. In particular this addresses ethical and practical challenges that arise when using the internet and social media within a research methodology. Issue 1: Being an insider.

Interviews 40

Interviews Ethics Education LinkedIn 40

Mark My Words

DECEMBER 29, 2015

This exception proves the rule that it is the media that are dependent on the stars, not vice versa. However, as the comeback of wolfish investment bankers at Barclays and elsewhere goes to show even a calamity on the scale of the 2008 crash eventually passes into the dusty vaults of memory. PR can’t polish a turd. A PR success?

Journalism 60

Journalism Wikipedia Film Interviews 60

Flatiron Communications

JANUARY 12, 2017

Yet, looking back at my 1000+ posts, I found myself repeatedly coming back to several themes: How media fragmentation has diluted the influence of quality news organizations, and with it, the loss of their historic role as checks to power and exposers of wrongdoing for the public good. When the story’s veracity is challenged, double down.

Journalism 28

Journalism Guidelines Government Training 28