article thumbnail

Unlocking the strategic potential of internal communications

Wadds Inc.

As organisations manage a complex business landscape, the internal communications function can demonstrate its value as a strategic management function. My focus as a public relations practitioner and management researcher is on elevating the internal communications function's role in management. At Wadds Inc.

article thumbnail

Seven ideologies of public relations

Stephen Waddington

Public relations practice operates along a spectrum of theoretical ideologies from defensive to organisational conscience. There is no universal theory of public relations. Organisations is used throughout this blog post as a catch all phrase for charitable, corporate, public sector entities. Seven ideologies are set out below.

Publicity 112
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Market research has to earn its place at the table—here’s how to do it

Agility PR Solutions

Recently I received an email from the international market research organization, ESOMAR, hyping a webinar entitled, “Selling Research Results Internally: Thinking like a marketer instead of a researcher to drive insights into action.” because it reminded me of something I wrote back in 2007. And sure, […].

How To 85
article thumbnail

In Memoriam: Judith S. Bogart, APR, Fellow PRSA

PRSay

Throughout my career, I’ve felt the most fun and fulfilling part of being a public relations practitioner is acting as the link between a problem and a solution,” she told the Plank Center for Leadership in Public Relations in 2007. Not only does that help the organization, but it also proves the value of public relations.”.

Local 87
article thumbnail

Meet PRSA Board of Directors Nominee Jeff Wilson, APR

PRSay

I finally joined the Richmond board in 2007, when the president that year, Jill Vaughn, APR, asked me to chair the Diversity Committee. Some of the areas that I’m particularly interested in are diversity, equity and inclusion; international growth for the Society; and mentorship with PRSSA. He joined PRSA in 1994.

Meeting 157
article thumbnail

What Are the New Rules of Marketing and PR?

wiredPRworks

In 2007, David mentioned my fledgling blog wiredPRworks in his book, “ The New Rules of Marketing and PR.”. Released in 2007, The New Rules of Marketing and PR landed six months on the BusinessWeek bestseller list. Have you ever read a book that completely changed your life?

Marketing 118
article thumbnail

3 handy tips to manage PR for your next app release

Agility PR Solutions

Since the launch of the first iPhone in 2007, demand for apps has exploded. Businesses are also increasingly turning to proprietary apps for internal use. Apps are big business. Mobile app-based gaming now accounts for the majority of the multi-billion-dollar video game industry. But apps don’t sell themselves.

Mobile 85