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Pioneer Esther Renteria (1939-2007)

Institute for Public Relations

IPR is featuring research and some of the many Hispanic pioneers who have had an impact on the field of public relations in celebration of Hispanic Heritage Month. Esther Renteria was born on May 1, 1939, in Los Angeles.

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Thelma Garcia Buccholdt (1934-2007)

Institute for Public Relations

IPR is featuring some of the many AAPI pioneers who impacted the field of public relations in celebration of AAPI Heritage Month Thelma Garcia Buchholdt was born in the northern Philippines in 1934. In 1965 … Continue reading Thelma Garcia Buccholdt (1934-2007) → After graduating high school, Buchholdt moved to the U.S.

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Seven ideologies of public relations

Stephen Waddington

Public relations practice operates along a spectrum of theoretical ideologies from defensive to organisational conscience. There is no universal theory of public relations. Organisations is used throughout this blog post as a catch all phrase for charitable, corporate, public sector entities. Seven ideologies are set out below.

Publicity 112
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Pledge your personal support to tackle ethnic diversity in public relations

Stephen Waddington

The Taylor Bennett Foundation has launched a £50,000 campaign to expand its programme to encourage black, Asian and ethnic minority candidates to consider a career in public relations. The UK public relations industry is white, middle class and concentrated in London. 70% are working in public relations and communications roles.

Publicity 122
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The Case for Enterprise Risk Management Communication

Institute for Public Relations

Organizational leaders and their boards realized the need for risk communication, a public relations specialty, to support this work (Reckelhoff-Dangel & Peterson, 2007). Over the past 50 years enterprise risk management (ERM) has become increasingly important for leaders (McShane, 2018).

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Target for BME diversity in public relations underestimates issue

Stephen Waddington

The public relations profession should represent the public that it seeks to engage. Analysis published by #FuturePRoof suggests that the UK public relations profession needs to work harder to tackle diversity. 83,000 people work in public relations in the UK according to the PRCA 2016 Census. “The

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Part 2: The Risk and Value of Corporate Reputation

Reputation Us

The Tangible Value of Reputation Management Your company’s reputation is not merely a reflection of your public image, but a tangible asset with measurable impact on the most essential aspects of your operations. what the public perceives your company is able to offer in the form of products and services).