Landis PR

JANUARY 30, 2024

Metrics such as web traffic, page views, bounce rates, time spent on the website, and SEO ranking, all rely on PR tactics. If you enjoyed this episode, please follow the PRGN Presents podcast in Apple Podcasts, Spotify, Google Podcasts, or any other podcast app. We publish new episodes every other Thursday.

Leadership 105

Leadership SEO Measurement Reputation 105

5W PR

APRIL 8, 2024

From intimidation to inclusion For many years, the financial services industry was wrapped in an intricate web of complexity. Positioning as champions of financial wellness Financial institutions can use PR to present themselves as allies in consumers’ financial health.

Consumer 78

Consumer Financial Ethics Banking 78

Beyond PR

AUGUST 31, 2016

The decision to attend Content Marketing World is an easy one; however, choosing from their selection of panels and presentations is a different story. Anyone who caught Kristina Halvorson’s keynote at last year’s Content Marketing World or read Content Strategy for the Web knows this session is the perfect way to kick off day 1.

Content Marketing 52

Content Marketing Conference Video Analytics 52

Stephen Waddington

MAY 30, 2020

Conferences and events don’t transfer easily to the web but the PRCA, Provoke Media and the Virtual PR Summit have thought hard about how to create successful virtual events. Events have either been cancelled, moved directly to the web, or rebuilt from the ground up. Photo by Kameleon007/iStock / Getty Images.

Web 87

Web Conference YouTube Community 87

Beyond PR

NOVEMBER 1, 2016

This is where the power of Responsive Web Design (RWD) comes in. Responsive Web Design, or RWD, is the technology behind a site’s coding that allows it to respond to whatever screen size you are viewing it on. It’s an effective and efficient way to present your message on as many devices as possible.

Web 40

Web Mobile SEO Technology 40

ReimaginePR

APRIL 2, 2020

Many of these do not understand their background, personal interests, although this is a result of the fact that you’re able to get an assortment of Filipinas on the web. You can always utilize the social networking internet web sites, if you want to find out more of a Filipina that is looking for union out of Philipina.

Web 136

Web Financial System Meeting 136

Communications Conversations

NOVEMBER 12, 2021

My suggestions: 1 – Presentation skills & Powerpoint. I mean, how important are presentation and Powerpoint skills? Learning how to present to a client or new client is arguably one of the most key skills you have as a consultant–and you’re left to figure it out on your own in the professional world.

Communications 155

Communications SEO Social Media Video 155

NewsWhip

AUGUST 18, 2021

Either way, it has the capacity to drive huge amounts of public and media attention across the web and social, so in this analysis we’re going to look at some of the trends we’ve seen in 2021 so far, beginning with web coverage. Artificial intelligence on the web.

Company 148

Company Web Ethics Analysis 148

Axia PR

NOVEMBER 14, 2021

Websites are a phenomenal way to present your brand to your target audience. These include their behavioral patterns, response to the web pages, and the varying trends over time. Monitor your website traffic and gain actionable insights with Google Analytics. It is a one-stop destination to share your company’s vision and mission.

Analytics 62

Analytics Google Web Trends 62

PRSay

DECEMBER 12, 2019

Lists “are to the web reader’s eye what Brad Pitt is to the paparazzi,” says Kara Pernice, Kathryn Whitenton and Jakob Nielsen, the authors of How People Read on the Web. Indeed, according to Pernice, Whitenton and Nielson, web visitors look at 70 percent of the bulleted lists they encounter. Readers can’t resist a list.

Web 159

Web Writing Analytics Training 159

5W PR

DECEMBER 14, 2020

So, when it comes to the web, push and particularly web push notifications are on familiar ground. Web push notifications are messages sent from a brand’s website or app to consumers who have opted in. It’s okay to present one or two splash pages and/or in-app messages before asking visitors to opt-in. For some, perhaps.

Web 88

Web Survey Consumer Mobile 88

5W PR

DECEMBER 24, 2020

Increase your Web Traffic. At the same time, leveraging content-rich pages as resources, when conducting outreach, presents opportunities for a brand’s webpages to rank as a key resource, driving-up search engine results pages (SERP) ranking and increasing traffic. Eventually, these approaches boost web ranking and traffic.

Digital PR 88

Digital PR Brand Branding Engineering 88

Communications Conversations

SEPTEMBER 9, 2020

And, it met an online need–a place to house our slide decks and share them across the social web. Here’s just a short list of the ways LinkedIn could have bolstered Slideshare via its platform over the years, and made it a more useful platform: Build out a “Presentations” tab in LinkedIn.

Reddit 88

Reddit LinkedIn Web Social Media 88

ReimaginePR

MARCH 30, 2020

YouTube does not cost anything but for the total cost of the internet you must get this, also in several of countries the web is easily accessible and cheap or free to use. YouTube, like every support, on the world wide web or offline, should enhance the life span of a user. How to Review for an Quiz.

How To 120

How To YouTube Video Web 120

Stern + Associates

FEBRUARY 4, 2022

Other goals might include building engagement, increasing web traffic or generating sales leads. During consideration, metrics including clicks, engagement and web traffic from social matter most. Your brand must be present on social media, but it can’t “just be.” Identify clear measures of success.

Social Media 62

Social Media Strategy Media Nonprofit 62

Sword and the Script

OCTOBER 1, 2020

The technical emphasis also extends to the creatives who work with (or in) marketers: “Creative professionals with expertise in user experience (UX) and user interface (UI) design and front-end web development will also be sought as companies further invest in these areas.” The report presents this data in quartiles (nearly).

Survey 99

Survey Trends Marketing Creativity 99

Communications Conversations

JUNE 25, 2019

Yesterday, I presented at what is becoming an annual event for Minnesota PRSA–it’s digital storytelling workshop. For starters, I tried to back every trend up with facts and stats from across the web. My topic: Social media trends. Second, I used a variety of examples–case studies of brands bringing the trend to life.

Social Media 107

Social Media Trends Case Study Media 107

Axia PR

FEBRUARY 13, 2024

But it also presents unique SEO opportunities for brands. Google Autocomplete is one of the best tools your company can use to drive traffic and perfect SEO strategy. Google's autocomplete feature has become an invaluable part of the search experience, providing predicted search queries as users type.

SEO 71

SEO Google How To Tools 71

Sword and the Script

MARCH 8, 2022

That was a key point I tried to impart in a recent presentation (embedded below) at the PR Consultants Group annual meeting (many thanks to Jason Brown ). You can see this in the web demonstrations, where the presenter has to click around to get move through the product. User interface. How do you feel about this?

Software 81

Software Corporate Publicity Technology 81

Sword and the Script

APRIL 2, 2024

Top stories in today’s summary of PR news: Cision shutters the HARO brand; Agility adds “Intelligent Insights”; PR tech company replaces employees with AI On the first Tuesday of every month, I sort through all the news I can find on PR technology or comms tech and present it in a summary post like this one.

Reddit 174

Reddit Software B2B Technology 174

Cision

SEPTEMBER 13, 2017

Look at your competitors and assess how they present themselves. Leveraging your owned media, publish blogs about the new look, update your web copy to reflect new messaging, and post messages on social media to communicate it. First, consider: who do you want to be as a brand? How do you want people to perceive you?

Corporate 270

Corporate Brand Branding Guidelines 270

Melissa Agnes

SEPTEMBER 4, 2020

What consequences could that present to you and your career? Reviewing and enhancing your web presence. Reviewing and enhancing your web presence. This includes: Identifying professional third-party sites that will enhance your web presence and get you found by those who matter to you. Monitoring your personal brand.

Brand 234

Brand Branding Reputation Crisis 234

Stuart Bruce

JULY 16, 2014

This presents an opportunity for corporate social media policies and guidelines to enable far more employees to blog about topics that they are interested in and that will be of interest to customers and other stakeholders. Content corporate communications public relations Research blogging Global Web Index GWI'

Blogging 144

Blogging Writing Guidelines Film 144

Flack's Revenge

AUGUST 9, 2016

They reported the experiences of social teams and editors at some of the largest broadcast, print daily and native web outlets. Only a small percentage of their stories get significant page views on the web. The team looked for winners according to a range of data such as web traffic growth, and social consumption and sharing.

Viral 120

Viral Data Web Trends 120

Business Wire

JUNE 28, 2017

2/ Forget the text only release – A NYT report says that 800 words articles don’t do great on the web. 4/ Think like a journalist - Present your message in a journalistic format. If you are exhibiting at a tradeshow, take pictures of your booth so that they are available for later use. Don’t forget to include multimedia and captions.

Mobile 152

Mobile SEO Web Training 152

Sword and the Script

AUGUST 1, 2022

The most common ways communicators are measuring results are web traffic (56%), impressions 51%, and the number of placements (50%). Presentation: 2021 Strategic Communications Survey. Presentation: The 2020 JOTW Communications Survey. Presentation: The 2019 JOTW Communications Survey. FIR Network). Arik Hanson).

Survey 129

Survey Communications Measurement Internal 129

Solo PR Pro

FEBRUARY 15, 2022

You’ve been asked by your client to vet an influencer who has presented a media kit and pricing sheet that you think is way out of line with your client’s budget. This is as much about making sure the influencer met those deliverables as it is analyzing the engagement, web traffic, etc that resulted from it. Sound familiar?

Small Business 99

Small Business Web Nonprofit Resources 99

PeakMetrics Insights

JANUARY 2, 2020

Getting notified when someone mentions your brand on the Web can be empowering. In this post, we present an outline of the procedures involved in integrating Google Alerts with Slack. Receiving Google Alerts in Slack makes this even more efficient.

Google 52

Google How To Web Brand 52

Flack's Revenge

JANUARY 19, 2017

Web Designer News. Also, my web searches uncovered this great Medium article on 20 UX Design Blogs and this Quora Q & A on the topic. Finally, I saw that the NY Tech Alliance is hosting a related event next Wednesday: User Experience Research – Past, Present and Future. Inside Intercom. Designer News.

Enterprise 120

Enterprise Resources Software Privacy 120

Flack's Revenge

JANUARY 19, 2017

Web Designer News. Also, my web searches uncovered this great Medium article on 20 UX Design Blogs and this Quora Q & A on the topic. Finally, I saw that the NY Tech Alliance is hosting a related event next Wednesday: User Experience Research – Past, Present and Future. Inside Intercom. Designer News.

Enterprise 120

Enterprise Resources Software Privacy 120

The Proactive Report

NOVEMBER 21, 2023

The online space has become a host for the digital homes of both legacy news outlets and new, “born on the web” news outlets. However, discerning the credibility of niche platforms is paramount, as the absence of established editorial standards can present challenges in verifying the accuracy and integrity of their reporting.

Newspapers 130

Newspapers Social Media Data Consumer 130

5W PR

FEBRUARY 22, 2023

You can find templates for creating press releases on the web. For example, if you offer SEO services, you may want to team up with a web design firm. Videos can be done in any number of ways, from you appearing in the video yourself, hiring actors or creating slideshow type presentations.

Strategy 88

Strategy Product Launch Brand Branding 88

Cision

JUNE 23, 2017

Sheehy commented that with a clear and obvious presentation of your GAPP numbers, your earnings data can be at the APs robo-fingers between 2 – 5 minutes. The more buried these numbers are, the slower the reporting.

Writing 137

Writing Guidelines Sports Data 137

NewsWhip

NOVEMBER 22, 2022

In this discussion, they cover these modern challenges, how best to use social and web data to identify threats and opportunities related to your brand, and what it means to be a modern-day analyst in the comms world. When it comes to social data, it’s hard to get higher-ups to sit down and pay attention to its importance.

Data 78

Data Analytics Measurement Technology 78

Buchanan PR

AUGUST 21, 2023

In the rapidly evolving world of web graphics and social media, Artificial Intelligence (AI) image generators have emerged as a promising alternative to traditional stock photography. We presented the complex scenario of a T-Rex donning dark sunglasses and a white lab coat, situated within a biology lab while holding a petri dish.

Tools 84

Tools Web Creativity Study 84

PR in High Definition

MARCH 31, 2022

The story of how the fake design agency Madbird ensnared unsuspecting job seekers into its web has gone viral, leaving readers shocked at the façade that was created. The evidence presented across all aspects of the company set-up was convincing. Don’t be blinded by the flash. Will the team deliver on promises?

Agency 62

Agency Case Study Technology Viral 62

PR in High Definition

AUGUST 17, 2017

Our monthly newsletter, Spark, goes out to about 2,000 friends, family and clients past and present, and whilst GDPR doesn’t materially change much of what is already in PECR or previous data protection regulations, it’s a good opportunity to have a spring clean of contact lists. .

Web 124

Web Groups Data Marketing 124