Ethical Voices

MARCH 9, 2023

This week there are more than a few public relations ethics issues and some of them are real doozies. From AI tools for media relations to plans to restrict freedom of speech and continued resume bias, the topics are worth a read. Well today, Propel introduced Amiga, an AI tool to draft press releases and customize pitches.

Ethics 77

Ethics Pitching Public Affairs Government 77

Wadds Inc.

FEBRUARY 8, 2023

The role of public relations in managing a crisis situation is recognised with respondents acknowledging its contribution to the COVID-19 pandemic. The majority of UK directors associate public relations with media relations and promotional activity. This view is typical.

Report 106

Report Publicity Public Affairs Crisis 106

PRSay

JUNE 7, 2023

The intersection of journalism and AI is the most important media issue of our time. Digital media brands pioneered the “continuous news” model, and AI will surely support round-the clock reporting efforts. So, the current state of affairs is that we’re all continuing to learn and adapt AI to our professions.

Journalism 155

Journalism Public Affairs Ethics Technology 155

Doctor Spin

FEBRUARY 22, 2024

PR professionals craft compelling narratives and critical messages that resonate with stakeholders , influencers , and publics , and they disseminate these through various channels, including traditional media, social media , and direct communications. Source: Journal of Communication 1 Botan, C., & Taylor, M.

Publicity 52

Publicity Public Affairs Journalism Corporate 52

Landis PR

APRIL 29, 2024

According to the people of Finland, communications is the world’s most powerful tool for change. In this week’s blog, our Public Relations Global Network partner, Taru Tujunen from Ellun Kanat , writes about the business environment in Finland. For us, communications is the world’s most powerful tool for change.

Radio 64

Radio Pinterest Television Government 64

Critical Mention

NOVEMBER 7, 2019

Englander Knabe & Allen (EKA) is a strategic communications firm in Southern California that specializes in assisting organizations with reputation issues, media strategy and implementation. EKA is a leader in providing public and private sector experience and assistance when making critical decisions. ” Until next time!

Communications 81

Communications Crisis Communications Media Crisis 81

Bianchi Biz Blog

SEPTEMBER 7, 2021

I recently took over the role as editor of Fleet Maintenance , a B2B magazine and website focused on providing commercial vehicle fleets and shops with the latest information on tools and maintenance trends. You might also be interested in: Meet the Media: Sean O’Kane, Senior Reporter at The Verge. Meet the Media: Alexa St.

Meeting 91

Meeting Transportation Media Journalism 91

Cision

JUNE 23, 2016

A lot has changed in that time, especially in how companies, associations and organizations approach public affairs and government affairs. Our history is grounded in public affairs – helping to influence some of the most challenging public policy debates in the country. and in local communities.

Public Affairs 227

Public Affairs Local Education Policies 227

Ethical Voices

OCTOBER 30, 2023

He’s a public affairs specialist at the US Department of the Treasury and a docent at the National Museum of the US Air Force. I enlisted in the United States Air Force in 1985 as open general, which meant I didn’t have a job, and the job that I fell into was public affairs.

Public Affairs 82

Public Affairs Ethics Social Media Government 82

Cision

APRIL 26, 2016

New tools and technology are always accessible, but if you don’t have a plan for how you will use them, you won’t benefit from them. The tools and technology will come after. It made sense that I should be in the nation’s capital to study public affairs and obtain more real-world experience, so I moved to D.C.

Telecommunications 120

Telecommunications Public Affairs Newspapers Transportation 120

Doctor Spin

FEBRUARY 14, 2024

Tools and Tactics Public Relations: PR uses tools such as press releases , events, community involvement, web- and social media publishing, and interactions with the news media to earn public attention and goodwill. Marketing is a great tool, but public relations is sometimes the only way.

Publicity 52

Publicity Marketing eBook Public Affairs 52

Cision

JUNE 29, 2017

His background includes expertise in criminal justice reform, sustainability, human rights and public interest law. He has also led “media for media” communications for investigative journalism non-profits. To me, PR and earned media are critical to succeeding online. The field is really exploding right now.

Public Affairs 0

Public Affairs Nonprofit Pitching Video 0

PRSay

AUGUST 13, 2020

During the 19 th century, abolitionists, suffragettes, temperance unions and labor groups acted as strategic communicators, using dramatic events, the news media and strategic alliances to influence opinion and bring about reforms. Margaret Ritsch, Ed.D., APR, Fellow PRSA, will be joining the faculty at the Edward R.

System 187

System Public Affairs Employee Nonprofit 187

Cision

FEBRUARY 16, 2016

We got a lot of media coverage, and the program turned out to be a big success. If I can hear the message clearly even with the volume turned up, I know it has a chance to break through the media clutter. What is your favorite social media tool and why? Lately, I’ve been focusing on visual tools like Pablo and Canva.

Nonprofit 120

Nonprofit Public Affairs Reputation Newspapers 120

PRSay

MAY 16, 2018

“The PRSA MBA Business School Program gives students the tools to understand and evaluate strategic communications and its impact on corporate reputation, along with the strategies to build trust and credibility with stakeholders.”. She is a public affairs and media consultant based in Washington, D.C.

Communications 117

Communications Public Affairs Crisis Communications Reputation 117

Sword and the Script

OCTOBER 25, 2022

“Now need to produce videos and podcasts in-house – something that used to be a once-in-a-while activity and was outsourced – in addition to providing content for every social media platform and continuing all other ‘old school’ communication duties.”. Digital is no longer an afterthought, social media has gained prominence.”.

Communications 123

Communications Crisis Internal International 123

Cision

SEPTEMBER 14, 2016

Communicators today must measure the results of their efforts in an integrated manner, incorporating paid, earned, shared and owned media. ET, get a sneak-peek into how the tool works. Your activities should be spread out across paid, earned, shared and owned media. The following five steps walk through AMEC’s process.

Communications 0

Communications Banking Measurement Public Affairs 0

PRSay

MAY 23, 2022

FGS developed a communications plan to ensure that the prosecution’s key messages were resonating with both media and the public while adhering to strict professional and prosecutorial standards and ethics. What were some of the steps you took to ensure accurate media coverage during the trial?

Ethics 143

Ethics Public Affairs Television Social Media 143

Communications Conversations

JUNE 14, 2018

First, on a day-to-day basis, newswire services no longer have the same place in a PR practitioner’s tool kit that they once did. In this way, it is a valuable tool I will continue to utilize. News wires are just one small component in a increasingly complex and diverse digital media environment.

Communications 83

Communications Public Affairs B2C B2B 83

Stephen Waddington

AUGUST 11, 2019

The Parliamentary Digital, Culture, Media and Sport (DCMS) Committee led by Damian Collins scrutinised the referendum campaign. He criticises its failure to use data and modern tools and its antiquated processes and structures that burden public finances. Few in the media have called it out.

Communications 96

Communications Ethics Public Affairs Government 96

Sword and the Script

JANUARY 3, 2023

What is public relations? Public relations is the practice of building and maintaining relationships between an organization and its stakeholders. This can include the media, customers, employees, and the general public. PR can also involve managing events, speaking at conferences, and developing social media campaigns.

Interviews 101

Interviews Publicity Technology Social Media 101

Cision

JUNE 13, 2016

ET Cision’s Mark Reilly and public affairs campaign strategist Mike Panetta of Beekeeper Group will discuss how to not only reach your audience, but motivate them to take action. In our webinar, Mike and I will talk about specific ways to identify influencers using both passive and active monitoring tools.

Communications 120

Communications Social Media Meeting Public Affairs 120

PRSay

NOVEMBER 2, 2017

The PRSA MBA/Business School Program gives students the tools to understand and evaluate strategic communications and its impact on corporate reputation, along with the strategies to build trust and credibility with stakeholders,” said Kathleen Donohue Rennie, Ph.D., She is a public affairs and media consultant based in Washington, D.C.

Communications 120

Communications Case Study Training Reputation 120

Landis PR

JANUARY 30, 2024

Other ways to measure brand recognition is through share of voice in media or on social media. Most well-run marketing and public relations functions start evaluating from the beginning, quantifying aspects like article sentiment and contributor voices.

Leadership 105

Leadership SEO Measurement Reputation 105

Beyond PR

SEPTEMBER 20, 2016

More than ever, if you aren’t pitching for social and online media, you will miss legions of holiday shoppers. That’s why pitching products into holiday gift guides and participating in holiday-related media tours is so important. You must be smart, though, about which tactics you employ in your media outreach.

Media 40

Media Retail Public Affairs Pitching 40

Landis PR

JULY 10, 2023

Photo courtesy of Pixabay Note: This is a reposted blog by our Public Relations Global Network Partner, David Wills – Media Profile Inc. There are many tools available to help research whether something is true or not. For the original blog, please visit here. Let’s call it what it is – fake news.

Journalism 52

Journalism Training Consumer Tools 52

Stephen Waddington

OCTOBER 20, 2017

Potential – exploring the future of the profession such as automation, artificial intelligence, and tools. Perspectives from the media industry would also be welcomed. Work in progress. Lessons from the CIPR archives. I’ve looked back through the archives as part of the project with the help of the CIPR’s Phil Morgan.

Public Affairs 68

Public Affairs Pitching Community Guidelines 68

Waxing UnLyrical

APRIL 11, 2019

SA and Healthy Birth Day collaborated to create Count the Kicks brochures and posters for medical professionals to share with patients—as well as billboards, social media content and videos to spread the word to expectant women. SA developed a website for the campaign and focused on social media and media relations to build awareness.

Agency 80

Agency Nonprofit Real Estate Public Affairs 80

Stephen Waddington

MAY 16, 2019

Her time creating editorial content for consumer and national media led to a job at Newcastle Airport. Her role ranges from drafting reactive statements to working on campaigns for press and social media. Radu described how he’d needed to get to grips with a wide range of tools and social media.

Marketing 60

Marketing Newspapers Public Affairs Airlines 60

Landis PR

JULY 17, 2023

It is time for Threads to deliver what it could do better than any other social media platform, namely, provide instant access to new, relevant and valuable information without much clutter. Twitter long ago proved the efficacy of these tools. Nearly five billion people use various social media platforms.

Instagram 52

Instagram Twitter Social Media Community 52

Landis PR

JANUARY 22, 2024

Effective communication measurement should be all about using tools that make sense and feel relevant. Yet there’s no question that communication is a pivotal factor for the success of any organisation and a cornerstone of operations in times of crisis. Communication and marketing are not just support functions.

Measurement 59

Measurement Communications Crisis Communications Crisis 59

Beyond PR

NOVEMBER 30, 2016

Listening at an enterprise scale requires specialized tools that can collect, sort and tag mentions from millions of authors in real-time. This builds off of five years as an award-winning public relations professional and journalist working out of Canada.

Content Marketing 40

Content Marketing Marketing Public Affairs Automotive 40

Reputation Us

OCTOBER 12, 2015

My best public affairs advice: Employees should be addressed first and foremost, not last. Communicate with them before the media, and before social media. In an age of social media, this is more important than ever. WHERE are the best channels of communication? HOW is the communication received?

Employee 60

Employee Communications Public Affairs Internal 60

Cision

APRIL 4, 2016

Of course anyone writing content or posting on social media hopes for the largest possible distribution, but the articles that purport to tell you how to make content go viral are oftentimes less useful than they intend to be. Journal Of Public Affairs (14723891) , 13 (2), 160-171. doi:10.1509/jmr.10.0353. doi:10.1002/pa.1471.

Viral 120

Viral Journalism Advertising Advertising 120

Landis PR

SEPTEMBER 18, 2023

The Evolution of Event Sustainability Just as measurement tools are advancing, sustainability at events has evolved from the days of putting out recycling bins and hoping for the best. They work together beautifully to keep everyone accountable.

Government 69

Government Measurement Groups Corporate 69

Sword and the Script

AUGUST 1, 2023

Through our private cloud tenant, we ensure that all non-public information used during the drafting process is kept secure.” ( Source ) Muck Rack. In some respects, this is a step closer to the company’s public goal of making a Siri-like experience for public relations – which it publicized about 18 months ago.

Software 124

Software Pitching Ethics Privacy 124

Solo PR Pro

OCTOBER 18, 2022

A big misconception about public relations is that the only thing PR pros do is media relations. Here's how the Public Relations Society of America defines public relations : “Public relations is a strategic communication process that builds mutually beneficial relationships between organizations and their publics.”.

Media Relations 97

Media Relations Media Social Media Internal 97