Critical Mention

MAY 7, 2020

Many people across the globe have tuned in to TV channels, radio stations, social media platforms and the web for news and updates on the state of the world during this pandemic. News organizations are endlessly working to deliver COVID-19 updates from a global, national and local perspective.

Media 113

Media Radio Television Sports 113

Cision

SEPTEMBER 10, 2015

For example, the ongoing globalization of the Internet and expansion to more rural audiences is already emerged for organizations with international operations, but barely emerging and not very important for a restaurant that does only local business. Content optimization for the mobile and semantic web. Emerged Trends.

Trends 120

Trends Mobile Web System 120

Communications Conversations

APRIL 30, 2019

Further down on page one of that search, you’ll find this post of the top 100 beer blogs and web sites –a quick search through that list leads you to all sorts of potential influencers to dig into more. But, some of those people are also garden-variety influencers with a blog, Instagram or YouTube channel.

Tools 111

Tools Twitter Local Pitching 111

Cision

MARCH 1, 2016

SoMe = Facebook, Twitter, YouTube. He concludes that the trendy, less traveled social media channels aren’t as important to PR professionals as Facebook, Twitter, YouTube and blogs. In The New Rules of Marketing and PR , David Meerman Scott argues that social media and web publishing have forever changed the PR profession.

Crisis 120

Crisis Crisis Communications Journalism YouTube 120

PR Job Coach

MARCH 29, 2012

For example, if you have given a speech to the Rotary Club about the state of ecommerce in local communities, post your presentation on Slideshare, the video on YouTube and add the respective link in your Facebook feed. If there is coverage in your local newspaper, post the web link in your feed.

Facebook 160

Facebook How To Construction Insurance 160

NewsWhip

MAY 19, 2020

The man had bought the products from local retailers planning to sell them on the platform, but then found himself unable to do so. . These were Grumpy Cat, one of the earliest memeable pets on the modern web, and Larry Tesler, who invented cut, copy, and paste. Facebook, WhatsApp, and YouTube all featured in the top ten articles. .

Technology 97

Technology Analysis Privacy Facebook 97

MaccaPR

FEBRUARY 19, 2018

What about a local gym owner posting photos of members stretching upside down in their black spandex? In a perfect world, multi-location businesses would empower their regional affiliates to post social content that authentically reflects their local communities. CRISIS LESSON #7: CORPORATE SHOULD PROTECT ITS BRAND AT THE LOCAL LEVEL.

Instagram 98

Instagram Crisis Local Privacy 98

NewsWhip

JUNE 4, 2020

The man had bought the products from local retailers planning to sell them on the platform, but then found himself unable to do so. . These were Grumpy Cat, one of the earliest memeable pets on the modern web, and Larry Tesler, who invented cut, copy, and paste. Facebook, WhatsApp, and YouTube all featured in the top ten articles. .

Technology 78

Technology Analysis Privacy Facebook 78

Stephen Waddington

DECEMBER 30, 2019

Each corporate PRCA member will be expected to engage with a local school each year. Tackling fake news and disinformation: an ethical issue that strikes at the heart of practice The great hope of the web was that it would democratise the publication and sharing of information. What we do 5. But these laws are misunderstood.

Government 103

Government Education Print Ethics 103

Cision

OCTOBER 10, 2016

By Google Property (web search, image search, news search, Google Shopping, YouTube). TrendsMap – uses local data to create a US map with top trends superimposed with an accessible hourly archive of trending data from the past week. By category (arts and entertainment, sports, health, et cetera).

Trends 120

Trends How To Google Software 120

Prohibition

AUGUST 26, 2019

The film was viewed extensively and to date has been watched by more than 170,000 people on YouTube alone and it stood out as being the brand providing a magic moment for all. As part of Yorkshire Day, we surprised Leeds locals by handing out over 300 white roses, spreading smiles across the city. Yorkshire Day at The Light.

Case Study 48

Case Study Video Study Film 48

Communications Conversations

SEPTEMBER 18, 2015

Drive all social traffic back to our corporate blog and/or web site. Drive all social traffic back to our corporate blog and/or web site. He’s owner of Likeable Local, a long-time influencer and now, a LinkedIn “Influencer.” For years, what’s been beaten into our head? We own that content. Straight up.

Corporate 60

Corporate Blogging LinkedIn Web 60

Cision

MAY 23, 2016

People have web video, YouTube, original programming on platforms like Netflix and Hulu, social media, increasingly sophisticated games and apps that are just as apt to consume our time as television… rather, they are far more likely to consume our time as television.

Communications 206

Communications Television Transportation Study 206

PR 20/20

SEPTEMBER 17, 2019

The lineup for 2020 includes speakers from Facebook, Youtube, Instagram, LinkedIn, and a number of well-known social gurus. Get a preview of what to expect and check out Roetzer’s Traffic & Conversion Summit talk from 2018, “Marketing in the Machine Age: The Path to a More (Artificially) Intelligent Future,” on Youtube.

Conference 97

Conference Marketing Case Study Content Marketing 97

wiredPRworks

APRIL 3, 2017

How Local News Stations Cover Weather on Facebook. Facebook highlights how local outlets across the country covered extreme weather events including California’s floods, tornadoes in Texas and Louisiana and a New England blizzard. Stories Search Makes Snapchat a Real-Time YouTube. Updating the branded content tag. More on CNBC.

Social Media 49

Social Media Pinterest Media Instagram 49

Shift Communications

DECEMBER 11, 2015

The mobile web is not coming , it’s here. Instagram, Pinterest, YouTube – they all have or are rapidly advancing advertising components. Events are becoming more localized, and those focused on specific topics and passions are succeeding. Social shares and UVMs won’t cut it anymore. Mobile Crosses the Chasm.

Marketing 60

Marketing Mobile Pinterest Analysis 60

MaccaPR

JULY 30, 2014

Yet the "Bug Wisdom" campaign actually pays tribute to the genius of web-weaving, leaf-chomping insects. Did Orkin’s "Bug Wisdom" campaign drive homeowners by the thousands to call Orkin’s 800 number and book a visit from their local Orkin Guy or Gal?

Video 70

Video Groups Agency YouTube 70

Communications Conversations

MARCH 11, 2015

In case you haven’t heard, Meerkat is the new social video app that uses Twitter as its engine to share live video streams across the web. YouTube continues to be an “A platform” with marketers and advertisers. And, it’s much like Snapchat–once it’s gone, it’s gone for good.

Twitter 60

Twitter Marketing Tools Storytelling 60

Waxing UnLyrical

JUNE 6, 2016

Why: “The campaign, although risky, was launched without a hitch, promotion of the floating house was done on platforms such as YouTube, Instagram, and the website, and it increased awareness of London’s new hospitality laws to locals with a fun twist,” writes Sarah Banet-Weiser for the School of Communication at USC Annenberg, on one of (..)

Case Study 40

Case Study Study Communications Banking 40

Bad Pitch Blog

APRIL 24, 2007

If you’re too young to care about remember a sitcom from the late 1970s, hit YouTube to see some clips from WKRP in Cincinnati. It was on the radio on my way into work, an e-mail was sent my way reminding me to join the fun and this morning it’s on the front page of The Cincinnati Enquirer Web site. Google will tell us if it works.

Pitching 40

Pitching Comparison Radio YouTube 40

Cision

JUNE 2, 2017

The global digital economy has produced an avalanche of content and the battle for mind and market share is no longer local. It’s a big web world and growing at an exponential pace. Today, it is so much easier and it’s a lot more transparent with the advent of search engines and a social web. How active are they?

How To 198

How To Real Estate Web Case Study 198

ImPRessions - Crenshaw Communications

MARCH 16, 2021

Facebook’s advanced machine learning algorithms, user data, and web tracking and analytics enable greater conversion optimization for ads. . Targeting local and small businesses. Facebook Live videos can be republished on YouTube or LinkedIn, and edited for shorter clips to post on Twitter. Retargeting is easy.

B2B 344

B2B Facebook LinkedIn Small Business 344

Buzzstream

JANUARY 5, 2024

Luckily, several free tools on the web help with email address verification. Find an Email Address on YouTube Most active YouTube accounts will have an email address on their channel page in their About section, though the information could be much easier to find. Crunchbase has contact information for startups.

How To 83

How To LinkedIn Tools Google 83

Communications Conversations

OCTOBER 29, 2014

Those that poo-poo print newspapers claim they can get their news elsewhere on the web. One of the things I appreciate most about my local paper is that they hire and employe professional journalists. Learn about LOCAL news–you know, that place where you live? But, you really distrust your local newspaper?

Newspapers 152

Newspapers Print Local Instagram 152

Sword and the Script

DECEMBER 20, 2022

They enable consumer brand marketers to connect with influencers who have large followings on Instagram, TikTok, and YouTube, in a straightforward transactional manner. Data and metrics have emerged as the most powerful tools for creating better brand awareness, social media engagement and quality web traffic.

Marketing 189

Marketing Content Marketing Data Social Media 189

Beyond PR

JUNE 2, 2017

The global digital economy has produced an avalanche of content and the battle for mind and market share is no longer local. It’s a big web world and growing at an exponential pace. Today, it is so much easier and it’s a lot more transparent with the advent of search engines and a social web. YouTube: How many views do they get?

Real Estate 57

Real Estate How To Web Case Study 57

Buzzstream

DECEMBER 13, 2023

Pricing: Free for 25 monthly searches, $34/mo starter tier Alternatives: ContactOut combines LinkedIn and a web crawler to find email addresses. Ahrefs’ Content Explorer combines some of the features from Site Explorer and Keyword Explorer to find content from the web and identify ideas with search volume (or both).

Digital PR 62

Digital PR Tools Google Pitching 62

Buzzstream

DECEMBER 13, 2023

Pricing: Free for 25 monthly searches, $34/mo starter tier Alternatives: ContactOut combines LinkedIn and a web crawler to find email addresses. Ahrefs’ Content Explorer combines some of the features from Site Explorer and Keyword Explorer to find content from the web and identify ideas with search volume (or both).

Digital PR 62

Digital PR Tools Google Pitching 62

ISEBOX

FEBRUARY 24, 2015

Pushing press releases on PR Newswire, PR Web and Business Wire is the broadest method for trying to get coverage for your press release. News releases distributed on the wire may have some targeting, such as reaching local, national, or international audiences. The Single Area: Submitting Your Story to the Newswire.

How To 70

How To Travel LinkedIn Social Media 70

MaccaPR

DECEMBER 19, 2016

Landing Page - Maximize the web visibility of your content with a dedicated landing page. Resources Library - Amp up your web devotion to content marketing. If you've produced a handful of content already, create a dedicated web space for your thought leadership pieces.

Marketing 48

Marketing Content Marketing Pinterest LinkedIn 48

Sword and the Script

APRIL 7, 2015

Anyone that has a vested interest in finding images for blog posts or web content under a Creative Commons license knows – searching for relevant images can easily be a full-time job. Wired continued: Lewis wrote that a YouTube spokesperson sent him an animated GIF in response to a request for comment. He assumed it was a joke.

Creativity 60

Creativity Publicity YouTube Insurance 60

Waxing UnLyrical

DECEMBER 9, 2010

Instead of taking 7 hours, it took 3 hours to shoot because we had remembered every locale and shot. I recently went to a workshop on YouTube and I had asked the members of the organization I worked for if they had any questions about YouTube. "Keep It Simple" On The Web! And of course, it worked.

Video 87

Video Facebook Twitter Viral 87

PR Fuel

MARCH 17, 2020

SEO, or search engine optimization, came into existence as a collection of strategies to make web content look like what the search engines wanted to find. Notifying journalists that you have a newsworthy story about your business isn’t quite as easy as calling up the local newspaper and talking to Clark Kent.

Publicity 70

Publicity Small Business Advertising Advertising 70

Stephen Waddington

MAY 9, 2020

The crisis has led to a massive shift to digital communications as organisations pile into email, social and web. It’s sharing a series of train driver cab rides on YouTube and its social media managers are reading for kids from books including Thomas the Tank Engine. It’s led to a saturation and brands struggling to cut through.

Brand 157

Brand Branding Travel Crisis 157

NewsWhip

FEBRUARY 5, 2020

Let’s begin by looking at the web coverage for the event as a whole. . In terms of the publishers that saw success around Super Bowl LIV content generally, Fox News and its local affiliates came out comfortably on top, with 4 million engagements. For web coverage, there was a fairly wide spread of articles and companies referenced.

Web 78

Web YouTube Facebook Television 78

PR Fuel

OCTOBER 16, 2018

I looked high and low on the company’s web site and could only locate the company’s main office number. These are some simple tips that can help companies not only utilize the web effectively, but also help garner some easy publicity. I’ve been to web sites that are wildly out-of-date and there is no excuse for that.

Web 40

Web Pitching Local Report 40

Stephen Waddington

FEBRUARY 12, 2019

These include shareholders, media, staff, suppliers, customers, and the local community. In a fragmented media environment influencer aren’t just journalists anymore, they can be anyone with a network or community of their own; so an individual with a blog, or on Facebook, Pinterest, Twitter or YouTube.

Publicity 79

Publicity Community Pinterest Reputation 79