PR for Anyone

MARCH 30, 2022

When someone sees you on TV or in an article or hears you on the radio or on a podcast, you have instant credibility… instant authority. But let’s say you see an ad in your local Gazette, and it says, “Joe’s Pizza, Best Pizza Outside of New York City and, you know, it’s an ad, you know what the pizza ad looks like.

Advertising 130

Advertising Advertising Publicity YouTube 130

PR for Anyone

AUGUST 25, 2022

So for the next thirty days, in terms of your local media, newspaper, radio, television, you have a great opportunity to pitch back-to-school stories. .: Also, check out our next Get PR Famous upcoming live events at www.GetPRFamous.com and www.SpeakfromYourPowerLive.com. Transcript. It is the end of August.

Pitching 130

Pitching Media Insurance Insurance 130

Ethical Voices

JANUARY 30, 2023

I saw a column from Scott in a local newspaper and reached out to invite him to be a guest. My background is in radio and television journalism. I spent about the first 15 years of my career doing radio, television and also some print journalism over the years. It’s a good tool. We love it.

Ethics 89

Ethics Journalism Radio Television 89

MaccaPR

FEBRUARY 19, 2018

The gym owner insisted these acts were “light hearted and fun” and defended his posts on radio as “we were having fun.we What about a local gym owner posting photos of members stretching upside down in their black spandex? Sure, you can trust your local managers to use Facebook, Instagram and Twitter responsibly.

Instagram 98

Instagram Crisis Local Privacy 98

Stephen Waddington

MAY 19, 2020

That means adapting using tools such as social distancing, track and trace apps, and personal protective equipment. Google has published a tool to help understand search trends during the crisis. Radio, television and streaming are also holding up or growing. Sneeze guards top the list. Offices are an expensive overhead.

Crisis 151

Crisis Government Energy Community 151

wiredPRworks

JUNE 10, 2020

One 2020 upgrade: attendees can post audio and video comments using the Yappa Commenting Tool, which could be a cool add-on to other virtual events and conference meetings. IGN Installs the Yappa Commenting Tool Ahead of its Digital “Summer of Gaming” Event. But, 2020 is different. Video Game Industry Statistics. About Ziff Davis.

Video 52

Video Local Tools Conference 52

Cision

JULY 11, 2017

Whatever your brand’s media footprint, a robust system that includes both monitoring and targeting tools is a must for capturing media pickup and converting it into actionable strategy. Most monitoring tools have a set limit on how far back content can be captured retroactively due to availability or copyright restrictions.

How To 265

How To Media Software Agriculture 265

Communications Conversations

JANUARY 20, 2022

Think about radio talk shows. Locally, I’m a loyal listener of the Power Trip Morning Show. Finally, most brands that would entertain social or online audio probably also have a blog or some sort of online digital publishing tool. But there’s something intimate about audio. I listen every day.

Brand 113

Brand Branding LinkedIn Twitter 113

Cision

SEPTEMBER 22, 2015

These days, people are less likely to read the print newspaper, listen to the radio or tune in to the evening news broadcast to get their daily dose of news coverage. For example, Twitter helped citizens participate in local and worldwide conversations during the Arab Spring. billion monthly active users (1.2 Images: Roger H.

Journalism 120

Journalism Social Media Media Study 120

5W PR

SEPTEMBER 26, 2017

Hand mixers could be used in an event where local chefs demonstrate desserts. Or they could be given to local soup kitchens and homeless shelters to build the neighborhoods. All of these are great tools but don’t feel you need to use them all. Either approach could garner great press.

Publicity 83

Publicity Local Television Radio 83

Critical Mention

JULY 22, 2020

We didn’t want to build a new product for the sake of saying we built it – we wanted to provide PR and communications professionals a different kind of tool than is currently available in the marketplace. Acquire accurate data from millions of local and national outlets, reporters, editors, producers, influencers, bloggers and more.

Media 111

Media Data Local Tools 111

Cision

MAY 16, 2017

These numbers may not be everything marketers are hoping for, but consider this: It took the telephone 45 years to penetrate half the homes in America; radio, less than 20; color TV, 15; computers, 10; cellphones, eight; and the internet, a mere six years. The speed of change is accelerating, and consumers are committed to the ride.

Hotels 198

Hotels Mobile Travel Automotive 198

Beyond PR

MAY 2, 2017

Imagine how powerful this tool is for a Realtor who can now show several images of a listing or a restaurant owner who can share images of ten different entrees. How can you use this tool to benefit your business? Start locally. Local media loves to cover stories about local businesses. New” is the key word here.

Social Media 78

Social Media Media Local Pitching 78

Ethical Voices

DECEMBER 5, 2022

First, I was in radio journalism doing the DJ thing with album rock at night and high school during the day. Radio was my first love. It goes from whether you’re talking about universal versus absolute ethics, and you may have a guiding principle, but how do you adapt it for the localities? Absolutely.

Ethics 78

Ethics Publicity Radio Local 78

PeakMetrics Insights

MARCH 14, 2019

From the smallest local races to the fight for the presidency, those media monitoring companies are hard at work. They may ply their trade behind the scenes, but you see their work every time you turn on your television or tune into your favorite radio station. The Evolution of Media Monitoring.

Media 56

Media Television Newspapers Radio 56

Barokas

DECEMBER 4, 2018

Work with local broadcast producers, radio personalities and podcasters to understand the types of holiday stories they are looking for, and how your contributions might fit in. And tools like Survey Monkey make getting that data as easy as peppermint pie.

Survey 60

Survey Enterprise Radio Print 60

Waxing UnLyrical

JULY 18, 2019

We select influencers through media monitoring tools, such as Talkwalker and Cision, resources such as Influencer Marketing Hub , Scrunch and InfluencerandCo. manual social media searching, local news, niche publications, community events, etc., We also request one round of approval before the content is posted publicly.

Nonprofit 84

Nonprofit Fashion Retail Enterprise 84

Mora Communications

OCTOBER 9, 2017

And, although they definitely are, let’s take a look at what other tools can help build a flourishing practice. Building and growing your practice is vital and psychotherapists are taught that referrals are key to growing a thriving practice. Advertising can be effective but it can also be costly and unpredictable.

Radio 40

Radio Newspapers Advertising Advertising 40

Rock the Status Quo

NOVEMBER 11, 2015

And by “play,” I mean experiment with new platforms, tools, and approaches. But it was a lot of fun, and we did attract the attention of the local ABC radio station. Never assume you know it all, because JUST as you get comfortable, something else will come along to completely disrupt your status quo! Hey, we get that.

Crisis 100

Crisis System Education Community 100

PeakMetrics Insights

MARCH 14, 2019

From the smallest local races to the fight for the presidency, those media monitoring companies are hard at work. They may ply their trade behind the scenes, but you see their work every time you turn on your television or tune into your favorite radio station. The Evolution of Media Monitoring.

Media 40

Media Television Newspapers Radio 40

Public Relations Sydney

NOVEMBER 16, 2014

Read their articles, view their broadcasts or listen to their radio programs to get a sense of what they report on. Social media is an excellent tool to use when starting to build a relationship with media outlets and journalists.

Local 90

Local Social Media eBook Meeting 90

Polaris

NOVEMBER 17, 2015

Local TV, radio, newspapers, and trade magazines all conducted interviews and ran stories in response to our ideas. #2 Hallmark Canada relied on earned media as its primary communications tool to build awareness at Valentine’s Day. Space technologies: Plants in space: how exploration is driving innovation here on earth.

Agency 100

Agency Newspapers Interviews Radio 100

Prohibition

JULY 14, 2017

It’s the bread and butter of the sector and it’s an essential tool to ensure brands are putting out the right message and engaging their audience; whether they’re corporates, consumers or stakeholders. If so, how are they engaging with brands across the web, is it via online communities, local groups, podcasts? Well yes and no.

Content Marketing 48

Content Marketing Marketing B2C SEO 48

Sword and the Script

JUNE 18, 2019

11) “I get my clients, who are experts in their fields, into newspapers, magazines, online publications and on TV and radio.”. I also tell audiences all the great political wins my organization has across the US at the federal, state and local levels.”. 136) “Tell stories to radio and TV reporters so they understand what we do.”.

Employee 148

Employee Print Writing Survey 148

Sword and the Script

FEBRUARY 20, 2018

As it turns out, he got his start selling radio and television advertising and only later went to work in the CPG industry after earning an MBA. Most of the articles are about the latest technology or tool and Scott Brinker makes some great points about this in his book Hacking Marketing. Today he’s on his own.

Technology 61

Technology Marketing Retail Interviews 61

Sword and the Script

AUGUST 20, 2019

In high school, she landed an internship with a local radio station and started a club for kids trying to pursue a career in broadcasting. One PR tool you can’t live without is…(TMB) Zoomph. She says her career aspiration, at the time, was to be a video jockey for MTV.

Employee 88

Employee Internal International Training 88

Communications Conversations

DECEMBER 11, 2020

We also have easy access to a shared server, Google drives and other document-sharing tools. . Use the tools you have for collaboration to ask questions, share ideas. Even with local interviews, you had to allow time travel time – so interviewing always took chunks of time out of your day. A little bit of both.

Interviews 185

Interviews Meeting Video Energy 185

Communications Conversations

JULY 14, 2016

What you DO find is a bunch of tech companies/startups ( Slack , Basecamp ), a very small number of Fortune 500 companies ( General Mills , locally), and a few others that have globbed onto a trend I see accelerating in the months and years ahead. Prudential has public radio host and actress, Faith Salie hosting its 40/40 Vision podcast.

Internal 60

Internal International Resources Banking 60

Waxing UnLyrical

JULY 2, 2018

KPIs included local media interviews, toolkit downloads, and increased engagement at local chapter levels #measurepr. My degree is in mass comm and I went to school for a career in radio. A5: It was when I worked remotely for a publishing company. measurePR #PRStudChat #measurepr. A3: Hard to say. What did for sure?

Measurement 40

Measurement Nonprofit Education Social Media 40

Cision

JULY 20, 2015

The Betamax was a better quality product than VHS, the Zune had better features than the iPod, Ani DiFranco is a qualitatively better songwriter than nearly everyone on the radio today. One of its greatest tools are “triggers.” Something else was going on. They host birthdays, open play and other events.

Energy 120

Energy Viral Storytelling Community 120

MaccaPR

JANUARY 15, 2019

In a perfect marketing world, every C-store and supermarket in America would have a Fiji girl end-cap, floor decal or point-of-purchase stand-up to help consumers make the connection between the Fiji Girl Golden Globes meme and the Fiji bottles for sale in their local grocery store.

Marketing 78

Marketing Viral Consumer Brand 78

PR Fuel

JANUARY 17, 2022

One of the most powerful tools you can have in your marketing arsenal is a well-crafted press release (PR). Where your target audience is local, find a PR distribution service that targets distribution by location to local TV, radio, and print media houses. Send Your Press Releases at the Right Time.

Radio 105

Radio Local Writing Newspapers 105

MaccaPR

JANUARY 15, 2019

In a perfect marketing world, every C-store and supermarket in America would have a Fiji girl end-cap, floor decal or point-of-purchase stand-up to help consumers make the connection between the Fiji Girl Golden Globes meme and the Fiji bottles for sale in their local grocery store.

Marketing 48

Marketing Viral Consumer Brand 48

PR Conversations

OCTOBER 27, 2023

Is recent social media engagement related to new research and/or a growing personal interest, or is it mainly a tool for reputation management regarding possible (mis)interpretation(s) of your theoretical body of work? .” We’re delighted you also waded into our blog’s territory to opine. Where will this concept end up?

Reputation 52

Reputation Social Media Internal International 52

The Stalwart Blog

APRIL 26, 2020

If you’ve been watching any of the local media, you know that PR crises can take place. Somebody else has set the parameters of the discussion, and it just costs more in terms of time and resources to get that narrative tool. I listen to a few radio stations throughout the day, and they always do this. They go to the news.

Crisis 78

Crisis Local Facebook Social Media 78

Katie Paine's Measurement Blog

MAY 25, 2023

Later, when we got around to talking about tools, they mentioned that they had just signed an $80K contract with a well-known media measurement company. If you need local press, however, your choices are more limited. It will give you a good sense of how useful a tool is, and gets you some free data.

Measurement 52

Measurement Communications Survey System 52

Cision

JUNE 2, 2017

The global digital economy has produced an avalanche of content and the battle for mind and market share is no longer local. A laptop, the web, and a search engine and you have the starter tools to begin this spying caper. Expect to see more of these technologies and trends emerge in digital marketing automation tools and beyond.

How To 198

How To Real Estate Web Case Study 198