PeakMetrics Insights

MARCH 14, 2019

From the smallest local races to the fight for the presidency, those media monitoring companies are hard at work. They may ply their trade behind the scenes, but you see their work every time you turn on your television or tune into your favorite radio station. The Evolution of Media Monitoring.

Media 40

Media Television Newspapers Radio 40

Sword and the Script

JUNE 18, 2019

11) “I get my clients, who are experts in their fields, into newspapers, magazines, online publications and on TV and radio.”. 56) “I help people learn about my company, its products and services through newspapers, magazines, and online including social media.”. 4) “I advocate on behalf of people with chronic conditions.”.

Employee 150

Employee Print Writing Survey 150

Polaris

NOVEMBER 17, 2015

Local TV, radio, newspapers, and trade magazines all conducted interviews and ran stories in response to our ideas. #2 Hallmark Canada relied on earned media as its primary communications tool to build awareness at Valentine’s Day. Space technologies: Plants in space: how exploration is driving innovation here on earth.

Agency 100

Agency Newspapers Interviews Radio 100

Mora Communications

OCTOBER 9, 2017

And, although they definitely are, let’s take a look at what other tools can help build a flourishing practice. Building and growing your practice is vital and psychotherapists are taught that referrals are key to growing a thriving practice. Advertising can be effective but it can also be costly and unpredictable.

Radio 40

Radio Newspapers Advertising Advertising 40

PR Fuel

JANUARY 17, 2022

One of the most powerful tools you can have in your marketing arsenal is a well-crafted press release (PR). Where your target audience is local, find a PR distribution service that targets distribution by location to local TV, radio, and print media houses. Send Your Press Releases at the Right Time.

Radio 99

Radio Local Writing Newspapers 99

Communications Conversations

AUGUST 31, 2018

Newspapers are cutting staff. Using my storytelling skills that I’ve built up over my 18 year career in radio & TV but in a new way. Yet I don’t think the PR-Journalist relationship is over–especially at the local level. Media conglomerates are eating up local news outlets. A lot of things.

Media 112

Media Journalism Report Video 112

PR Fuel

MARCH 17, 2020

Television and radio’s quick ads made it fall from favor for a few decades. You can also invest in some tools to help create and schedule your content. Most business owners are reasonably familiar with both of these tools. It may be a literal space like a billboard or a section of a newspaper or magazine page.

Publicity 63

Publicity Small Business Advertising Advertising 63

MaccaPR

SEPTEMBER 3, 2014

Chief marketing officers are in love with the idea of breaking a GUINNESS WORLD RECORDS® event record and having their brands bask in the seemingly viral eruption of TV, radio, print and online buzz that comes from that honor. The 3,010-pound scoop of strawberry ice cream generated 769 TV, radio and other media mentions for $1.7

Viral 88

Viral Marketing Guidelines Local 88

NewsWhip

MAY 27, 2021

Media consumption habits and local news | Jump to text. Influence of local newspapers | Jump to text. We meld our relationships with journalists, the art of what we do with the science, our Real Chemistry analytics, and tools like yours to allow us to tell the right stories at the right time on the right channel.

Healthcare 78

Healthcare Storytelling Communications Local 78

Stephen Waddington

DECEMBER 12, 2019

The local media and broadcast media has done a good job in holding political campaigns to account against the wave of disinformation online. Facebook’s digital doorstep Facebook has become one of the most influential political source thanks to targeting and local groups. Being first is more important in newsrooms than being factual.

Publicity 93

Publicity Media Facebook Newspapers 93

Masters in Communications

FEBRUARY 12, 2022

It is not something often said about mass communication, but it is so integral to our lives - and always has been - that it is easy to take the dissemination of information and its associated methods and tools for granted. This includes op-eds and talk radio Instruction : This comes in two forms.

Ethics 52

Ethics Communications Print Television 52