ImPRessions - Crenshaw Communications

MAY 3, 2017

We are big fans of webinars such as those offered by Cision and PR News on topics ranging from Craft a Crisis Plan for High-Speed News Cycles to Breaking Down the State of the Media in 2017. Recently we took part in a webinar sponsored by Meltwater on Using Data to Achieve Efficiency and Accuracy in PR and Communications.

Writing 149

Writing Education Pinterest Creativity 149

Solo PR Pro

APRIL 5, 2022

It can mean just doing more professional development programs, whether they be in-person events, webinars or specialized coursework through organizations PRSA, ICBA or AMA. Set your goals and objectives and determine how you'll measure your success. If you did it once when you got started you can do it again. Conduct your research.

How To 104

How To Fashion Banking Industry 104

NewsWhip

APRIL 28, 2021

How has the consumer changed the news cycle and impacted PR measurement? Watch webinar. Balancing global strategy & local market needs. Communications methods & measurement standards. The consumer-driven news cycle & PR measurement. Localizing the Spotify “Wrapped” campaign. ?

Consumer 78

Consumer Measurement Local Data 78

Stephen Waddington

MAY 19, 2020

Planning and measurement If you work in media relations, COVID-19 could be an extinction event. No one wants to attend a two day conference via webinar. Our local BBC news programme and even the national idents are based on clips from social media. That means human-led, conversational content and consideration of screen time.

Crisis 151

Crisis Government Energy Community 151

PRSay

DECEMBER 27, 2018

It involves: Writing an eight-page narrative with 20 different case-study-like examples, including measurable outcomes, from throughout your career. I invite you to attend the free “How to Apply” webinar on Jan. It is a special personal journey through the years you have worked and accomplished extraordinary things. 15 at 11 a.m.

Case Study 72

Case Study Writing Resources Energy 72

Karen Freberg

MARCH 15, 2020

We are practicing safe measures in social distancing, and making sure we are there for our students and colleagues. I want to make an impact on the field and help my community – both locally, and digitally. Dear Public Relations and Social Media Academic Community, It’s time to step up to the plate. No, I am not.

Crisis 77

Crisis Education Resources Community 77

PR 20/20

MARCH 26, 2020

Join us for this 30-minute webinar where we'll share five content marketing tips…!”. It won't convince people that your preplanned webinar will help them in this time of crisis. Your audience will see through it, and you'll risk damaging your brand. HubSpot’s approach earned our praise.

Crisis 92

Crisis Marketing Healthcare Resources 92

Waxing UnLyrical

OCTOBER 19, 2010

With Google Instant turned off, you come up with results for small local organizations including Washington Adventist Hospital Volunteer Services and Silver Spring Volunteers. While I have great respect for these two organizations, they are not local to my search. Of course, I am making some assumptions here.

Google 101

Google Nonprofit Engineering SEO 101

Doctor Spin

APRIL 17, 2023

He argues that founders should not underestimate the power of compound growth and should measure their startup’s progress through weekly growth rates. Host free webinars or workshops on a topic related to your industry. Partner with a local influencer to promote your business on social media.

Strategy 52

Strategy Customer Service Airlines Hotels 52

Waxing UnLyrical

SEPTEMBER 28, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Powwowing With Pepco on Social Media September 28th, 2010 Tweet I haven’t been the biggest fan of my local energy company, Pepco, recently. That, I understand. These fine folk did: Jan.

Social Media 61

Social Media Media Crisis Energy 61

Waxing UnLyrical

DECEMBER 13, 2010

It seems some of our local media can’t even do that. This is the one time of year we’re supposed to be a little more gracious, generous and forgiving… though, frankly, there’s absolutely no reason for any of that to disappear once the holidays are over. thanks for the … [.] These fine folk did: Jan.

Media 89

Media Facebook Twitter Film 89

Waxing UnLyrical

DECEMBER 16, 2010

. … “… That’s why most of my business comes through face-to-face networking either through business groups, chambers of commerce, or volunteering my services at local non profit organizations. “ ‘Engagement’ is overrated. Start measuring. The question is not ‘are we walking the walk?’

Social Media 89

Social Media Media Facebook Twitter 89

Onclusive

OCTOBER 3, 2017

Create a webinar, YouTube video, Facebook video blog post, SlideShare, eBook and a podcast, building an on-demand library all from one initiative. Shashi Bellamkonda, CMO, Surefire Local. Setting benchmarks and measurements to gauge success in your brand awareness efforts will help you report back to the C-Suite.

Brand 246

Brand Branding eBook Leadership 246

Waxing UnLyrical

FEBRUARY 8, 2011

I use lists the help me filter through content that I seem most interested in at the moment Im using twitter, be that chatting with locals, like professionals or simply reading content from people who make me laugh, think. Like anything else, lists - whether in Twitter or elsewhere - are just one measure of "who" one is.

How To 64

How To Twitter Facebook Writing 64

Waxing UnLyrical

DECEMBER 6, 2010

Time was, IABC ruled my life (especially this year, since I was president of the local chapter). Thats why most of my business comes through face-to-face networking either through business groups, chambers of commerce, or volunteering my services at local non profit organizations. Engagement" is overrated. but "why?".

Facebook 84

Facebook Twitter Social Media Blogging 84

Solo PR Pro

SEPTEMBER 5, 2023

Join industry associations (don’t forget about your preferred client industries), attend conferences, workshops, and local networking events. Showcase your expertise by offering workshops, webinars, or seminars. Measure your results. Educate your target audience. Just do it, don’t overthink it!

Leadership 78

Leadership LinkedIn Meeting Storytelling 78

ZudePR

JULY 20, 2016

I think that was because I was doing the same races year-on-year, and starting to measure myself against others in my locale; a self-limiting pastime. Whether it’s webinars, podcasts, speaking gigs, blogs, guest blogs, newsletters.you need to be contributing, and building your online presence. Or so the thought process goes.

Digital PR 60

Digital PR SEO Small Business Blogging 60

Sword and the Script

DECEMBER 10, 2019

We can measure the initial impacts of marketing and advertising efforts almost immediately, but that doesn’t mean we should. New LinkedIn research found that only 4% of digital marketers are measuring return on investment six months into a campaign or longer. Media struggle for income gives rise to desperate measures.”.

Marketing 100

Marketing Content Marketing Advertising Advertising 100

NewsWhip

APRIL 14, 2021

Watch webinar. P&I is built to look forwards and back, integrating a reputation risk group with analytics, and measurement and evaluation. One is that of course, we have our measurement and evaluation where we’re helping to track our progress. View our on-demand webinars. #15: Read transcript. Thanks, Kate.

Analytics 78

Analytics Data Crisis Reputation 78

Cision

AUGUST 26, 2015

Watch her on-demand webinar today! CEO of Likeable Local. Social Media Measurement 101 for Small Business [link] via @divahound | One to read! Watch Gary’s free on-demand webinar today! Ann Handley (@MarketingProfs) August 20, 2015. Want to learn Ann’s writing rules for PR? John Haydon – @johnhaydon.

Social Media 120

Social Media Twitter Media Nonprofit 120

Sword and the Script

FEBRUARY 21, 2017

1) You’ve had a long career in marketing, as an employer, as an employee, and a tour as the president of the local Raleigh-Durham American Marketing Association chapter (AMA Triangle). It’s required for successful and measurable outbound efforts, and it’s generated from inbound efforts. It’ll be worth our while. In a word, data.

Marketing 64

Marketing System Data Tools 64

Waxing UnLyrical

DECEMBER 9, 2010

Instead of taking 7 hours, it took 3 hours to shoot because we had remembered every locale and shot. Slightly de-spirited and very humbled we decided to re-shoot, except this time with a Flip HD camera, black-and-white copies of the words scotch-taped to the iPad, and no audio. And of course, it worked. These fine folk did: Jan.

Video 87

Video Facebook Twitter Viral 87

Beyond PR

MARCH 17, 2016

Depending on the size of your email list and needs, it’s also economical and – more importantly – measureable. If you have a topic you’d like to generate conversations around, want to drive traffic directly to your properties, or are looking to reconnect with customers, consider hosting a local conference or seminar.

Marketing 40

Marketing Small Business Web Nonprofit 40

Victorious PR

FEBRUARY 22, 2023

Now, PR is tough to measure, but here is what Jared Curry had to say: “She has genuinely helped my business tremendously and my personal brand. Now, just to be clear, this is not some hour long presentation webinar where I waste a bunch of your time, telling you my whole life story. (If You deserve to have your story told. Guess what?

Publicity 52

Publicity Video Pitching Google 52

Cision

SEPTEMBER 7, 2016

Here, you can find ebooks, infographics, webinars and templates to help you: Grow blog traffic. Local branches often offer webinars on marketing, and you can connect with a marketing expert who can mentor you through big marketing decisions. How to Measure Guest Posting ROI. Create a social media content calendar.

Resources 120

Resources Marketing Small Business eBook 120

PR Conversations

SEPTEMBER 18, 2014

Prior to the WPRF, Canadian study highlights were shared in an open webinar, thanks to the four Canadian study arm partners. According to GAP VIII results, Canada’s senior PR professionals are apt to have a local or regional scope of practice. PR professionals aren’t being vigilant about program measurement and evaluation.

Study 99

Study Measurement Survey Education 99

NewsWhip

MAY 27, 2021

Watch webinar. Media consumption habits and local news | Jump to text. Influence of local newspapers | Jump to text. We talk about aerosol nanometers of size for measuring aerosols. Local news has certainly become more relevant. May 21, 2021 | 11:30am EST / 4:30pm GMT. Read transcript. We talk about R rates.

Healthcare 78

Healthcare Storytelling Communications Local 78

Waxing UnLyrical

OCTOBER 25, 2010

Mark as read Approve comment Shonali, I love you even more for writing this post. :) When I lived in Orlando, one of my pro bono clients was the local domestic violence shelter. And, staying in the relationship can be a safety measure, especially when the abuser threatens your children if you leave. Unfortunately, its not that easy.

Twitter 99

Twitter Measurement Facebook Blogging 99

NewsWhip

FEBRUARY 26, 2021

Watch webinar. What about the broader community, the local community, that might think of us as a future employer or as a potential employer, as a driver of prosperity in the community? Or the virus and public health measures.”. And maybe it’s a local government organization. View our on-demand webinars.

Brand 78

Brand Branding Media Government 78

The Hoffman Agency

APRIL 6, 2020

The data can be repurposed for webinars, white papers, social media and other highly shareable avenues that show your company has unique insights both internally and externally. One of the biggest boons of data-driven storytelling is the simple fact that it can “support the funnel,” as Matthew puts it: [link]. Goals first, then numbers.

Storytelling 53

Storytelling Data Journalism Resources 53

Stephen Waddington

NOVEMBER 19, 2017

12 months is an arbitrary period to measure change in a sector that is rapidly innovating in some areas such as artificial intelligence and digital media; but woefully slow in others such as diversity and ethics. Measurement should no longer be an issue within public relations. Unfortunately the same isn’t true for local media.

Publicity 164

Publicity Ethics Data Community 164