Sword and the Script

JANUARY 3, 2023

We interviewed ChatGPT about public relations and while it does well with high-level questions, it becomes repetitive when those questions were more nuanced; the system says it is “unlikely” that it “or any other AI system will fully replace public relations (PR) professionals”. What are some examples of public relations?

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ImPRessions - Crenshaw Communications

APRIL 18, 2022

An early note is more likely to be noticed and potentially turn into a media interview or feature. Journalists will vary on their preferences here, but if you know the reporter fairly well, it may be useful to DM them on Twitter. Avoid reaching out after 4:00 p.m. as reporters are wrapping up for the day and may miss it. .

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Sword and the Script

AUGUST 1, 2017

B2B reporters today don’t do media interviews like they once did. There’s only so much time in the day which means fewer interviews are conducted. If you are fortunate enough to secure an interview, then you certainly want to make the most of it. Below are ten proven tips for successful media interviews.

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Interviews B2B Media Report 60

ImPRessions - Crenshaw Communications

JUNE 30, 2021

For contacts you don’t know, this is essential so your spokesperson can understand whether the interview will be easy or could present challenges. But for familiar media contacts, knowing their interests and thoughts on major topics can expedite media opportunities. Interact on social media. First, it’s a nice gesture.

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Media Pitching Report B2B 333

ImPRessions - Crenshaw Communications

APRIL 21, 2021

One of the most frustrating parts of working in PR or media relations is getting the “too busy” response. You have a solid pitch or a compelling announcement, but the feedback from media is that they have too much going on to cover this story. — How do you work with media in covering your story during a busy newscycle?

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Report How To Pitching Banking 361

Bianchi Biz Blog

APRIL 15, 2024

I’m a Managing Editor/ Producer at Fleet Equipment , and it’s my job to create articles for our site from visiting companies, press releases, events and interviews, as well as hosting some of our video series, and sending our daily newsletters. Interviews are great, but info and photos are vital. Any pet peeves with PR people?

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Meeting Media Journalism Interviews 102

PRSay

DECEMBER 27, 2022

Reevaluating Twitter. New revelations show that pre-Musk Twitter “shadow banned” conservatives by hiding their posts from other users and placed political and COVID dissenters on a “trends blacklist.” For smaller brands, Twitter’s noisy platform and algorithms that determine what users see often work against their best efforts.

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Trends Pitching Twitter Nonprofit 126

Sword and the Script

SEPTEMBER 18, 2018

It’s a challenge to get all the press releases out for each of these units while still being able to find time to secure interviews for our 25+ spokespeople. It was also a challenge finding a unique way for the external media to be comfortable talk with media sources (our editors). 31: Nicole Wojno of UserIQ. Contact us here.

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Media Relations Media Insurance Insurance 68

Prohibition

OCTOBER 12, 2019

If you’re a follower of our Twitter page, you will know we regularly tweet our expert advice on how to best prepare for and behave in media interviews. 1) BE ENTHUSIASTIC. It is easy to become frustrated when you feel you aren’t being heard, but controlling your emotions is vital whilst taking part in a media interview.

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The Hoyt Organization

APRIL 23, 2024

Build Relationships With Media Media relations are a critical aspect of public relations for nonprofits. Building and maintaining relationships with journalists, bloggers, and influencers can help you secure media coverage for your organization.

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Strategy Nonprofit Social Media Leadership 72

Critical Mention

JANUARY 3, 2019

In 2014, as I started to share my experiences on LinkedIn, Twitter, and my on Blog, I was recruited to speak at anti-bribery and compliance conferences. So, back in 2014, I set up social media channels across the board. The ones I found most valuable are LinkedIn, LinkedIn groups, and Twitter. Most of this happened in the U.S.

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Interviews Ethics Government Internal 105

ImPRessions - Crenshaw Communications

AUGUST 29, 2022

It’s helpful to follow reporters on Twitter, as they’ll likely post if they have to take time off. If there’s no response in a couple of days, shoot them a DM on Twitter if their bio says they’re okay with that, or send a message over Signal if their handle is listed. Many reporters in the security space publish theirs.)

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How To Media Report Pitching 321

Waxing UnLyrical

JULY 10, 2013

With changing technology and the advent of social media, the way we communicate with the media has also changed to some extent. While I believe most journalists these days are using Twitter, the PR industry, at least in India, is still catching up to that platform. Image: Rhinowrites via Google, CC 3.0.

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Pitching Twitter Social Media Agency 88

OnePitch

OCTOBER 20, 2022

While Jen’s media background spans a variety of clients and industries, including food, agriculture, consumer, and financial services, Jen is also passionate about sustainability and loves fostering relationships with sustainability and ESG journalists. Read below for the entire interview with Jen: . And he did beautifully.

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Media Sports Agriculture Pitching 96

ImPRessions - Crenshaw Communications

JULY 18, 2018

The practice of public relations is seen as a creative one, but it often depends on meticulous preparation. The PR briefing book is no exception; it’s a simple tool, yet a critical asset for a brand spokesperson to prepare for media interviews.

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Interviews Construction Report Journalism 136

5W PR

MARCH 26, 2024

Old-school media Traditional industry publications and journalists still hold sway in reaching a broader audience. Foster relationships with media outlets by offering them exclusive interviews, newsworthy press releases, and insightful industry commentary. Media relations Stay ahead of the game by connecting with the media.

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Communications Conversations

SEPTEMBER 10, 2020

But, as you’ll quickly see in this short interview, Dan is a whole lot more. And, he may be the first (and only) journalist to interview cats on TV! Let’s go back to the beginning–how did you get your start in the media world? I spend a good chunk of my time on media relations and pitching.

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Radio Journalism Interviews Energy 167

PRSay

NOVEMBER 12, 2020

For instance, one of his favorite ways of generating sources was to have a “deskside meeting” with people, talking casually over coffee rather than doing a formal interview. I think we’re much more open to (remote interviews) nowadays, of course,” O’Connor said. Connect with Lisa on Twitter: @LisaArledge.

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Journalism Report Interviews Meeting 211

ImPRessions - Crenshaw Communications

DECEMBER 4, 2018

With that in mind, here are five questions that anyone interested in tech PR — especially B2B tech PR — should be able to address in a job interview. Good questions for a tech PR interview. I like to ask candidates how they would support specific product launches from a media relations point of view for our B2B tech clients.

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B2B Apparel Product Launch Agency 159

Flack's Revenge

DECEMBER 20, 2018

Today I share Deborah Weinstein’s answers to questions about the challenges confronting social media marketing and digital communications. It is the latest in my series of interviews with industry experts (see this post , which sets the stage). Are the social media waters still safe for marketing? Why so many disciplines?

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Marketing Facebook Social Media Community 244

PRSay

MAY 8, 2020

Attitudes shift about virtual interviews. There was once a time when a journalist would scoff at the idea of an interview over Skype or Google Hangouts. Updates on the pandemic are coming fast, and that makes things difficult for both PR teams and the media. Connect with Lisa on Twitter: @LisaArledge.

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Skype Media Interviews Advertising 198

PRSay

JUNE 26, 2019

What would you do if your client pulled out a sheet of talking points during a live interview? ” During the interview, Hanks whipped out a stack of key messages that Disney had prepared for him — jokingly referring to them as “Gutenberg Bible stuff.” Connect with Lisa on Twitter: @LisaArledge. Keep it simple.

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Interviews Media Study Course 144

ImPRessions - Crenshaw Communications

APRIL 29, 2022

For a PR agency team, few things are more important than having media contacts at the ready. In fact, a media placement strategy with the perfect balance of quality and quantity is one of the unsung secret of great PR and media relations. Media contacts aren’t magic….they’re But media contacts aren’t magic.

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PRSay

APRIL 2, 2020

Now, more than ever, journalists are relying on every type of video chat technology to get interviews, including Skype, FaceTime, Google Meet, Zoom and more. If you’re offering an interview, then be prepared to use whichever platform the journalist prefers. Connect with Lisa on Twitter: @LisaArledge.

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Skype How To Crisis Pitching 206

Shift Communications

SEPTEMBER 1, 2015

Even if they don’t end up using client commentary or information from the original interview in a potential story, it helps continue the life of the relationship and familiarize the reporter with your client. It goes without saying but following them on Twitter helps too. Offer something new. Share your thoughts in the comments below!

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Interviews How To Journalism Report 60

PRSay

MAY 14, 2018

I say that because often you might also see something in her Twitter bio or an Instagram post that you could use to make more of a personal connection. That’s the ultimate goal of great media relations — just not so soon. Get more media pitching knowledge from Michael Smart here. So save that thought.

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Pitching Media Relations Journalism Instagram 121

ImPRessions - Crenshaw Communications

OCTOBER 5, 2021

Then, if a client is immediately needed for approvals, interviews, etc., Narrow the focus to your industry through media monitoring tools like Google Alerts, building a Twitter moments list and flagging trending news or relevant keyword searches. they’ll understand and deliver,” shares our own Chris Harihar. .

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Trends Pitching Agency B2B 293

Cision

JULY 25, 2017

When you sign up as a “source” on these media opportunity sites, you receive daily emails with a list of queries from journalists and bloggers searching for experts to interview or include in their stories. Follow him on Twitter @nbell94102.

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Strategy How To SEO Engineering 257

Stephen Waddington

OCTOBER 5, 2018

Public relations in an agency is unrecognisable from 25 years ago. It started, as these things often do, as a conversation on Twitter. I posted a list of activities that we used to undertake as part of our day job when I started out working in public relations in 1993. Activity was focused on earned and owned media.

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Agency Web Print Newspapers 135

Cision

SEPTEMBER 1, 2016

Dayna Calkins, senior publicist at Choice Media & Communications, stresses the importance of doing your research before sending your pitch. In this interview, Dayna discusses how to build better relationships with the media, best practices for social pitching and why you should take initiative when solving problems.

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Pitching Privacy Resources Travel 159

Norton's Notes

MARCH 21, 2017

This is an interview I did with the guys at Vuelio for their Blogger Spotlight section after I was kindly listed in their top ten PR bloggers for the third year running. I also take a closer look at my blog shares as a lot of what I write tends to be more for the LinkedIn and Twitter audiences rather than Facebook.

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Interviews Writing Blogging Social Media 35

Landis PR

APRIL 29, 2024

It is not advisable to have an employee of a communications firm present in the interview situation. The Most Popular Social Media Channels in Finland Youtube : 4.46 million users X/Twitter : 1.96 Finnish journalists want to speak directly to decision makers and are used to having this access. million users Facebook : 3.59

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Radio Pinterest Television Government 52

Cision

APRIL 18, 2017

While at the conference, I’m going to do several media interviews that link to that original blog post. Step 4: Amplify Your Content with Media Relations. Once you published several months’ worth of content on a topic on your owned site, you’re ready to begin your media relations efforts.

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Exercises Google Writing Blogging 198

MaccaPR

JULY 8, 2015

With the exit of former editor Steve Mollman, the MaccaPR blog was pleased to interview the new editor-in-chief of. I like connecting the dots, through interviews with experts who we ask, 'what do you make of this?'". How has social media impacted Minnesota Business magazine? "If Paul Pioneer Press , the weekly. Star Tribune ’s.

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Interviews Radio Journalism Newspapers 48

Sword and the Script

APRIL 12, 2022

In its funding announcement, the company says it can also “measure ROI from earned media including traffic, form submissions, purchases and other conversions.” In an interview on this blog in 2021 , Propel Co-Founder and CEO Zach Cutler said as a former PR agency owner, he couldn’t find software that met his agency’s growth needs.

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Software Pitching Measurement Enterprise 89

wiredPRworks

MAY 13, 2022

He currently is the Chief Communications Officer at the international law firm Vinson & Elkins where he leads a team that manages the firm’s public relations efforts, including brand services, media relations, internal communications, rankings, website, and social media. Barbara Rozgonyi on Twitter.

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Social Media Corporate Communications Media 52

Bianchi Biz Blog

MAY 2, 2022

I do a lot of interviews with pros in the EV industry. Finish this sentence: If I am not reporting, I am… keeping up with paperwork (barely), reading the news, sifting through the dreck on LinkedIn and Twitter in search of the rare nuggets of useful information. Offer us an interview with someone with technical expertise.

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Meeting Media Travel Interviews 81