Onclusive

AUGUST 10, 2021

While you can find this out directly from them via interviews and surveys, it is also very important to let the past behavior data inform your strategy (what they say they will do is different from what they have actually done in the past). What type of content are they interested in, and what worked in the past?

Strategy 418

Strategy Survey Automotive Data 418

Institute for Public Relations

JANUARY 29, 2024

The researchers conducted 13 in-person or online in-depth interviews March – May 2022 with communications and human resources … Continue reading How to Build Relationships with Employees in Times of Crisis →

Employee 98

Employee Crisis How To Resources 98

Flack's Revenge

APRIL 13, 2022

I enjoyed speaking with PR blogger Frank Strong (of Sword & the Script fame ) about the state of PR tech, for the PR, Done & Doner podcast (here’s a video of the interview ). Internal PR teams also rely on PR tech. Additional Resources from Sword & the Script. The PR job of has never been more challenging.

Software 156

Software Tools Technology Resources 156

ImPRessions - Crenshaw Communications

APRIL 11, 2024

Mr. Sackur interviewed Mr. Ali about his country’s vast oil reserves and their impact on both the country and the climate. The full exchange is well worth a look, but the two-minute portion that has gone viral is a must-watch example of how to turn the tables in an adversarial media interview.

Interviews 193

Interviews How To Media Viral 193

ImPRessions - Crenshaw Communications

MAY 25, 2023

The digital media landscape changes all the time and new resources come up often that can help us enhance skills or drive results. Because Substack newsletters often feature exclusive content, interviews, and analysis, PR people can identify influential Substack writers, get to know their work, and suggest story ideas or interviews.

Analysis 156

Analysis B2B Interviews Tools 156

Sword and the Script

JANUARY 29, 2019

In this case, “he” was the head of human resources (HR) – which was heavily focused on recruiting – and I took evasive action. I began to realize there are many good reasons for PR and HR to work together beyond internal communications. Give break out sessions on networking strategies, interview skills and career planning.

Resources 76

Resources Creativity Publicity Local 76

Critical Mention

MARCH 13, 2019

Anthony Iannarino is a highly respected international speaker, bestselling author, entrepreneur, and sales leader specializing in complex B2B sales. His greatest strength is in getting others to build consensus around what must change, and identify the resources within themselves that will drive positive results. SCHEDULE A DEMO.

Interviews 65

Interviews B2B Measurement Blogging 65

ImPRessions - Crenshaw Communications

OCTOBER 28, 2020

Yet corporate PR officers also fall victim to inflated or impractical expectations when their internal clients don’t understand what’s possible. Being an information resource is an excellent way to build up to getting solid coverage. Yet the CMO is disappointed because the interview didn’t immediately produce new business leads.

Publicity 334

Publicity How To Agency Product Launch 334

ImPRessions - Crenshaw Communications

MARCH 23, 2022

The list will not only be an educational resource for the agency team, but it can spark thoughts about “out of the norm” assets that have been overlooked in the past. The agency’s first step should be to create a consolidated list of deliverables to serve as a central reference point for clients to populate. Do a deep dive. Be curious.

Agency 310

Agency Meeting B2B Conference 310

5W PR

MARCH 18, 2023

It enables businesses to gain visibility and attract resources. By engaging with these influencers through interviews or speaking engagements, businesses can gain credibility and increase visibility. Internal communication Corporate brands should also focus on internal communication.

Company 88

Company Corporate Product Launch Internal 88

Solo PR Pro

AUGUST 1, 2023

However, the process can be overwhelming if you're unfamiliar with the necessary steps and resources involved. To ensure a smooth and successful hiring process, we gathered five essential tips for solo PR Pros looking to bring on their first employee, along with valuable resources to help you along the way.

Employee 87

Employee Small Business Resources Insurance 87

Remote PR Jobs

SEPTEMBER 25, 2023

To understand what else the PR industry is doing in response to the intensifying spotlight on diversity and inclusion, I interviewed 18 CEOs who lead firms in the top 100 Global PR agencies. Most agencies admitted they were focused on attracting diverse talent but had not been dedicating resources to establishing an inclusive culture.

Agency 100

Agency How To Survey Employee 100

Sword and the Script

MARCH 26, 2024

Thought leadership benefits B2B marketing in so many ways – awareness, consideration and even customer retention – but it can have adverse effects when it’s under-resourced and turns out to be light on substance The social media platform LinkedIn and the PR firm Edelman routinely team up to conduct surveys.

Leadership 127

Leadership B2B Study Survey 127

PRSay

FEBRUARY 16, 2024

We recently completed 21 focus groups and in-depth interviews with graduates of the Defense Information School’s Mass Communication Foundations (MCF) course. When conducting interviews, capturing raw footage in the field, lighting a shot or running a soundboard for Facebook Live, proper techniques remain important, the service members agreed.

Public Affairs 86

Public Affairs Communications Radio Television 86

ImPRessions - Crenshaw Communications

SEPTEMBER 15, 2022

Speaking at an event offers instant credibility and a chance to build a reputation as an expert resource. Because trade and business media typically cover the conferences and trade shows in their categories, a speaking slot can drive exposure to media and thus, interviews and features. PR opportunities.

Leadership 170

Leadership Industry Conference Trade Shows 170

Shift Communications

SEPTEMBER 23, 2016

For example, as an account coordinator, you have to be a really good researcher and you have to learn to use your resources to help find the answer. I’d say the biggest piece of advice I could offer for people starting out in PR is to perfect your writing skills and become a resourceful person. Being resourceful has several meanings.

Interviews 60

Interviews Resources Writing Course 60

Bianchi Biz Blog

OCTOBER 17, 2022

Every two weeks, Gravitas Detroit CEO and Founder Jan Griffiths welcomes executives, entrepreneurs and innovators in the field for long-form interviews. Plus, the Automotive Leaders Podcast is now on YouTube , where you can watch video of the interviews on demand. And we won’t be surprised if you catch the podcasting bug.

Automotive 87

Automotive Industry Leadership Interviews 87

ImPRessions - Crenshaw Communications

AUGUST 12, 2019

Of course, many agencies offer media coaching to help executives be more comfortable in media interviews and more compelling in how they tells their story, but it helps when it comes from the heart. Does the startup have internal support for the PR agency? Does the startup have internal support for the PR agency?

Agency 149

Agency Internal International Course 149

PRSay

AUGUST 30, 2022

Responding recently to internal rumors about “massive job cuts,” Jim Farley, the company’s CEO, confirmed in an internal video that job reductions were indeed coming. Tonal, a competitor to exercise-equipment company Peloton, used an internal memo to announce job losses at the company. He urged employees to stay focused.

Employee 86

Employee Real Estate Video Internal 86

Sword and the Script

JUNE 13, 2023

A survey of 3,000+ finds 75% of journalists say the top action any PR person can take is to understand a reporter’s target audience and what they find relevant; journalism statistics show reporters worry about accuracy, credibility and keeping pace amid more work and fewer resources Most PR professionals say media relations is getting harder.

Journalism 126

Journalism Media Relations Report Survey 126

ImPRessions - Crenshaw Communications

DECEMBER 18, 2017

Ideally, the organization’s statement of its mission is still relevant to the business environment as well as internal audiences. Determine the best resource mix to achieve success. Do a deep dive into internal resources. . The best PR resources may be internal and just require a little digging to suss out.

Exercises 136

Exercises Comparison Internal International 136

ImPRessions - Crenshaw Communications

MARCH 15, 2018

And, for those who haven’t yet hired an external firm, now may be a good time to interview firms and take the plunge to professionalize your PR. Now may be the time to upgrade your stock photo resource or even invest in your own hi-res photography. Lock in interns and other talent. Dream up new twists on seasonal pitches.

Analytics 130

Analytics Internal International Pitching 130

Contently - Strategy

OCTOBER 18, 2022

Lack of resources. There are a plethora of ways to do audience research—meaning you can easily eliminate all the guesswork by finding a method that aligns with your resources, budget, and timeline. Internal Resources. Customer Interviews. ” The good news? 5 types of customer research.

B2B 94

B2B Company Survey Enterprise 94

Prohibition

JULY 5, 2023

We’ll also be sharing insider tips and strategies from industry experts, making it your go-to resource for all things PR, marketing, and communications. Our first guest episode is with Stuart Bruce; an international PR professional and co-founder of Purposeful Relations, global advisory and consultancy firm.

Resources 62

Resources Interviews Industry Creativity 62

wiredPRworks

MARCH 23, 2022

Produced for both aspiring and recognized digital thought leaders, this show focuses on how social media contributes to creating and sustaining business, Barbara interviews friends in high places. The best place to connect with Jennifer when she isn’t creating content on the blockchain is through a tweet or DM on Twitter. epodcaster.

Web 119

Web Transportation Social Media Community 119

The Stalwart Blog

JUNE 24, 2014

In the past, I have been asked in an interview about something from an internship that I could not remember. Journaling will help in the future when you edit your portfolio/resume and most importantly, when you have to prepare for an interview. Use your Resources. Use a Journal. Make Goals.

Journalism 127

Journalism Marketing Internal International 127

ImPRessions - Crenshaw Communications

MAY 8, 2017

One thing that makes for an excellent PR partnership is the organization’s willingness to share raw information that can be translated into media interviews and stories. These can be internal studies, sales information, customer and competitive data, or simple workaday anecdotes. Take some chances. Does it matter?

Media 199

Media Interviews YouTube Hotels 199

PRSay

JULY 16, 2020

In an interview with PRsay, Campbell shares her insights on working with CEOs, leading virtual teams and overcoming barriers to management roles: What are the main distinctions between management and leadership? We manage our time, projects and resources, and often begin to manage people.

Leadership 159

Leadership Meeting Employee Internal 159

ImPRessions - Crenshaw Communications

JANUARY 12, 2018

Often company execs become very enthusiastic about adding PR to its marketing mix but then find they haven’t the resources or the staffing to maximize outcomes. A PR program operates best when the client has tasked an internal manager for the work, and all parties agree on what the agency needs to succeed. No laurel-resting here!

Publicity 256

Publicity Brand Branding Storytelling 256

PR for Anyone

FEBRUARY 21, 2024

Despite understanding that social media presents curated images, individuals still internalize these visuals, leading to feelings of inadequacy and comparison. The book has resonated with educators, families, and individuals struggling with mental health challenges and is a valuable resource to many.

Exercises 130

Exercises Social Media Television Comparison 130

The Hoffman Agency

OCTOBER 4, 2022

By Sarah Rodden, Intern. I think the saying, “time flies when you’re having fun,” truly encapsulates my time interning for The Hoffman Agency. Something that stood out to me in the interview process was how caring and eager of all of Hoffman’s employees were to help. My favorite part of this experience has been the people.

Internal 36

Internal International Policies Resources 36

Cision

SEPTEMBER 1, 2016

In this interview, Dayna discusses how to build better relationships with the media, best practices for social pitching and why you should take initiative when solving problems. I started in PR by interning at a boutique PR firm called Noreen Heron & Associates (now Heron PR) in Chicago the summer going into my junior year.

Pitching 159

Pitching Privacy Resources Travel 159

Presspage

JUNE 23, 2021

Internal communication flows It’s important to set up transparent information flows between team members. External communications Just like internal audiences, external ones – clients, partners, shareholders, and media – must receive the same core message, but tailored to their needs.

Communications 210

Communications Measurement Tools Enterprise 210

ImPRessions - Crenshaw Communications

JUNE 13, 2017

With little reason to believe otherwise, a PR team will sometimes book an interview with a journalist, only to see it go poorly. To avoid this scenario, the agency and internal comms team should consider a blanket policy of requiring media prep for every company spokesperson. The negative media story. .

Media Training 249

Media Training Policies Agency Interviews 249

Contently - Strategy

NOVEMBER 3, 2021

I also ensure I’m citing studies accurately and attributing quotes from interviews to the right people. If you’re working on a piece that involves original reporting, there are proactive steps you can take during interviews to make the fact-checking process easier later on. Fact-checking resources and tools.

Content Marketing 120

Content Marketing Marketing Viral Study 120

PRSay

DECEMBER 7, 2017

This latest project was completed in collaboration with the members of PRSA’s College of Fellows , who participated in in-depth interviews and survey research. Chapter 3 Don’t Overlook Your Office Neighbors: Why You Need to Focus on Building Internal Relationships. The study was supported through two grants from the Arthur W.

Ethics 102

Ethics Journalism Conference Study 102

Solo PR Pro

NOVEMBER 10, 2020

To guarantee timing of a bylined article placement or published article after an interview? So why expect your PR person to talk with a reporter and tell them to not print that statement you made to them in an interview? Communications professionals are valuable resources. So why ask your PR team to guarantee media results?

Communications 99

Communications Comparison Exercises Interviews 99