Sword and the Script

JUNE 18, 2019

What is for sure is that a solid PR team is versatile and can expertly cover down on a broad number of functions: internal comms, external comms, executive comms, media relations, analyst relations, corporate social responsibility, thought leadership and marcom, and as I’ve long proposed, content marketing, among many others.

Employee 150

Employee Print Writing Survey 150

Deirdre Breakenridge

AUGUST 26, 2014

While communications may be your forte, with strengths such as writing, creativity, organization and research, your passion might be for something else altogether. In that case, your journey might lead you towards a job in internal communications working for a corporation where you promote the company’s various products, services and experts.

Industry 316

Industry Fashion Travel Tourism 316

Sword and the Script

JANUARY 3, 2023

Internal communications: PR practitioners may also be responsible for communicating with employees and stakeholders within an organization. ChatGPT seems to miss emerging themes if there isn’t a wide body of writing already on a topic. Some may see irony in an AI system that writes reasonably well suggesting writing is a top skill.

Interviews 100

Interviews Publicity Technology Social Media 100

The Awards Blog

AUGUST 30, 2019

Spotlight article in magazines or digital media. Here’s how to write a submission that gets to the top of the judging pile. Writing a brief and succinct description is harder than you think. International Business Awards (Stevies). Plaque or trophies for the office. Content for a press and/or media kit.

Writing 52

Writing How To Local Examples 52

Bianchi Biz Blog

OCTOBER 9, 2023

In my current role, I plan, write and edit industry news stories and oversee a range of regular features and special projects, including weekly longform feature stories in our flagship newspaper and on TTNews.com. I also produce audio and video content for our online and multimedia channels. Maybe something that would surprise people?)

Transportation 101

Transportation Meeting Newspapers Media 101

Cision

AUGUST 25, 2015

First, you can read blog posts, magazine articles, and books or take webinars online to learn how to maximize your social media presence. But before you write off the possibility of budgeting in help, consider a few options, beyond the DIY and coaching scenarios I just presented. Another option is hiring an intern.

Social Media 120

Social Media Media Internal International 120

Communications Conversations

DECEMBER 8, 2022

Her start : Public relations intern with Fleishman Hillard. Her start : Talent resources intern at Fallon. Her start : Special events intern, Science Museum of Minnesota. I worked with her when she was at Mall of America–she went from public relations intern to senior manager of PR and social media in 6 years!

Marketing 60

Marketing Leadership Creativity Internal 60

Onclusive

JUNE 14, 2017

Magazine, and more. Since journalists regularly feature these “borrower stories” when they write about Kiva, that fact can inform Kiva’s future marketing campaigns, helping to draw in more lender sign-ups (marketing goal) so Kiva can fund more individuals looking to drive social impact (the brand’s ultimate mission).

Marketing 170

Marketing Measurement Trends B2B 170

Mindful Marketing

DECEMBER 20, 2023

Grant (not his real name) had been working for several months as an intern with a company that sold the products of various manufacturers in a particular business-to-business industry. However, his colleagues might not be receptive to such a blunt rebuke and indictment of their character, particularly not from an intern.

Ethics 94

Ethics Marketing Sports Education 94

Cision

DECEMBER 18, 2017

If you’re scratching your head because you only know of magazines and other publications using editorial calendars, you’re not alone. If past analytics tell you that blog posts about staying organized do really well in September, you can mark down some possible titles to write in that month.

How To 0

How To Content Marketing Conference Analytics 0

Bianchi Biz Blog

NOVEMBER 14, 2022

I manage the day-to-day operations of WardAuto.com, writing and editing articles for the publication that traces its roots to 1924 as a source of automotive industry news, data and insight. I work with a team of editors, analysts and contributors reporting on a wide range of vehicle news, test drives and dealer and industry news.

Automotive 83

Automotive Engineering System Media 83

Bianchi Biz Blog

MARCH 7, 2022

As managing editor of Heavy Duty Trucking magazine and TruckingInfo.com, she writes trucking news and features, manages e-newsletters and social media, coordinates magazine production, and helps to develop content for events and multimedia projects. Can you tell us what types of stories, trends or issues are on your radar now?

Meeting 83

Meeting Automotive Media Transportation 83

ImPRessions - Crenshaw Communications

APRIL 3, 2018

It’s the 1970s, and the mid-level rock band Stillwater is poised to make its Rolling Stone magazine debut. The iconic publication sends a 15 year-old reporter to travel with the band on tour in order to write an in-depth piece. Almost Famous (2000) — Media Relations.

Tools 170

Tools Government Crisis Public Affairs 170

Critical Mention

NOVEMBER 9, 2018

This PR firm also provides invaluable tips on how to build your PR career and behind-the-scenes insights on what it takes to run an international agency. Publishing as many as three posts a week, Ketchum shares its knowledge from the perspective of an international, award-winning agency. Holmes Report. holmesreport. Entrepreneur.

Blogging 61

Blogging Resources Internal International 61

ImPRessions - Crenshaw Communications

JANUARY 24, 2019

But in case a desirable spot opens at the right moment, it’s important to dazzle not only the bosses, but the full staff – since basically everybody’s your boss when you’re an intern. PR tips to go from intern to perm. Staff might be shy about giving work to inexperienced interns, or they may not be well organized.

Internal 160

Internal International How To Skype 160

Polaris

DECEMBER 2, 2014

Marketers around the world are embracing this concept, planning and writing content at an unprecedented pace. ” Magazine and newspaper publishers—online and off— are responsible for the bottom line. I used to combine my blog planning with my writing. and then I’d write it. Think like a publisher.

Blogging 186

Blogging eBook How To Writing 186

Bianchi Biz Blog

OCTOBER 18, 2021

My start was 26 years ago, when I went to the Car and Driver offices in Ann Arbor and soon after became a road warrior (intern) who started making small contributions to the magazine, and then the year after, when I was a lowly reporter at Autocar. Directly after that, with a stint at Automobile Magazine, led by David E.

Meeting 76

Meeting Report Automotive Media 76

Cision

MARCH 22, 2016

Then, I worked my way through the ranks at various weekly and daily newspapers until I joined a press agency specializing in real-life women’s stories for international magazines and newspapers. When you start to become blasé and complacent about your writing, that’s when you stop doing such a good job.

Newspapers 120

Newspapers Pitching Interviews Writing 120

Cision

APRIL 12, 2016

Adriana Stan, public relations director at W Magazine, says being empathetic to the contacts you are pitching is the key to winning them over. I’ve always been an avid consumer of journalism and loved writing. On a consumer level, it’s also about translating magazine content into a broadcast interview or other forms of media.

Fashion 120

Fashion Pitching Journalism Social Media 120

Maxim Behar

JULY 25, 2023

The writer Georgi Gospodinov won the biggest international literary prize, the Booker, for his novel “Time Shelter”. Maxim: Of course, that it is a great international success. Because with or without the Booker, he is a great artist, we respect him, and God forbid he writes more books that we will read, whether he wins a prize or not.

Government 52

Government Education Transportation Internal 52

Communications Conversations

NOVEMBER 2, 2017

I was managing our social media channels, while Jordan was writing the story you mentioned. It was, essentially, an internal newspaper for the University of St. It was great for internal announcements and employees loved it , but we were starting to lose traction with students. A new multimedia hub was born.

Case Study 113

Case Study Journalism Study Instagram 113

Communications Conversations

MAY 3, 2016

She is particularly interested in pursuing a career with an international nonprofit that works to alleviate poverty and improve educational opportunities around the globe. She’s a Clark Honors College student and is writing her senior thesis on the lack of women in sports information director roles in the NCAA.

Sports 0

Sports Leadership Internal International 0

The Stalwart Blog

AUGUST 11, 2014

One of our interns is a young man and we were discussing how he is somewhat of a unicorn in public relations. She pointed me to a recent New York Magazine article called " Why Do We Treat PR Like a Pink Ghetto ?" The handful of men I know in the industry are primarily in leadership roles.

Leadership 68

Leadership Internal International Groups 68

Journalistics

SEPTEMBER 13, 2021

These quid pro quo arrangements are never in writing, and typically are communicated over lunch with a publisher or sales rep who, with a smile or a wink, assures the client or agency that, “I have no influence over editorial…but I’ll see what I can do.” In both cases, succeeding in a pay-to-play world means managing internal expectations.

Advertising 52

Advertising Advertising Ethics Conference 52

Ethical Voices

APRIL 22, 2024

She worked for a statewide magazine. Internally, our policy is if you used AI at all in your process, you need to tell your next-level editor about it. Also, the advice that I give to a lot of my interns is to think about how you want to be remembered. I was pitching four reporters, three of which I knew pretty well.

Report 90

Report How To Ethics Nonprofit 90

Waxing UnLyrical

AUGUST 26, 2015

Your average internal communicator is lonesome. There’s a magazine and intranet to write for, multiple special projects, and internal social media. I know the rationale: Not a numbers person, got into this field to write, my boss doesn’t care about measurement, leadership understands our value, etc. She’s busy.

Employee 40

Employee Measurement Communications Internal 40

PR Fuel

DECEMBER 29, 2020

This will ensure that they end up writing press releases that truly represents you. If you wish to do the heavy-lifting yourself (or you have an intern who can do this for you), research the various media outlets yourself. Of course, you could do it on your own and write a press release yourself.

Radio 60

Radio Local Writing Newspapers 60

Contently - Strategy

MAY 9, 2024

Writing a white paper is the heavyweight bout of content creation. Here are some tips for writing a white paper, from choosing a topic to sharing your content with the world. Write an outline While you might be able to wing it with a blog post, long-form content like white papers require more planning.

Writing 119

Writing Case Study Study Brand 119

Critical Mention

APRIL 8, 2018

Write a brief post to accompany it and try to include an image, if you have one. This can be especially effective with trade magazines. Share it internally. Be sure to share it with the internal team, too. You’ll certainly want to post the release on your site. If you have an area for “News,” that’s where it should go.

Media 67

Media Pitching Internal International 67

Polaris

JULY 2, 2014

For example, according to Wikipedia , content is “…information and experiences that provides value for an end-user/audience in specific contexts…something that is to be expressed through some medium, as speech, writing or any of various arts. Yes, even then parents were concerned about how much TV their kids watched.

Wikipedia 100

Wikipedia Television Content Marketing Facebook 100

5W PR

MARCH 12, 2018

Lycored, an international wellness company at the forefront of ingredient and nutrition supplements, looked to 5W Public Relations to develop and implement a 360-degree campaign that created a conversations around ingestible skincare as an essential part of skin health in the U.S. to write over 6,000 love letter postcards.

Video 68

Video Mobile Consumer Advertising 68

Beyond PR

APRIL 4, 2016

This week’s highlights include a new managing editor at The New Yorker, an executive editor promotion at National Geographic Magazine, and reviews of four real estate blogs you should be reading. Her previous editorial experience includes The New York Review of Books and Granta Magazine, a literary magazine based in the UK.

Real Estate 40

Real Estate Media Insurance Insurance 40

Solo PR Pro

DECEMBER 22, 2020

In between writing press releases and managing content, it's difficult to find the time for professional development — still, the benefits are too good to overlook. They have a strong writing track [and] lots of sessions that #PR folks would find valuable.”. International Conference on Communications Management and Public Relations.

Conference 58

Conference Content Marketing Community Education 58

Mindful Marketing

JANUARY 10, 2017

At my first agency job, the majority of my day was spent faxing press releases to media outlets, and taping newspaper and magazine articles into giant “clip books” while calculating the number of estimated reader impressions achieved. I started my PR and marketing career almost 15 years ago. This was PR measurement.

Measurement 50

Measurement Comparison Analytics Agency 50

Beyond PR

MAY 16, 2016

She joins Rodale’s top magazines and online resources after working as the executive editor at Reader’s Digest where she was part of the team that transformed RD to digital versions. To reach the right journalists and influencers, you need to understand the nuts and bolts of press release writing.

Telecommunications 61

Telecommunications Media Financial Enterprise 61

PR Conversations

JULY 5, 2016

Archival research is the bedrock of historical writing. Both men were active in the International Public Relations Association (IPRA) in the 1960s and 1970s, a period when public relations was expanding as a communication practice in Europe and North America. Only occasionally does a nugget appear. and Macnamara, J.

Ethics 75

Ethics Software Meeting Policies 75

Beyond PR

DECEMBER 19, 2017

If you’re scratching your head because you only know of magazines and other publications using editorial calendars, you’re not alone. If past analytics tell you that blog posts about staying organized do really well in September, you can mark down some possible titles to write in that month. Pay Attention to Publish Dates.

How To 75

How To Content Marketing Conference Analytics 75