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Maxim Behar: What will be the television of the future

Maxim Behar

Host: Television has a long history behind it. However, the unstoppable growth of the online video market is tipping the historical balance between TV channels and content creators, who are forced to adapt to changing cultural practices and new modes of distribution. Maxim : It depends on the concept of television.

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Video Content Trends for Media and PR Professionals

Cision

Video used to be optional in communication, but now it’s vital. Cisco forecasts that by 2019, video will make up 80 percent of all consumer Internet traffic, up from 64 percent in 2014. They also forecast that every second, more than 1 million videos will be transmitted across the Internet. .

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ICON 2023 Q&A: Delta’s Gina Laughlin on an ‘Employees First’ Approach to Internal Comms

PRSay

By understanding our audience and our employees, and meeting them where they are with information they need — not just what we want them to know — we hope [that empathy] frees a little room in their attention span to continue reading [what] we would like them to be aware of. We don’t feel like we’re quite there yet.

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In praise of the press release

Wadds Inc.

Lee wrote a statement about the event to ensure that journalists had accurate information. In that period we've seen the invention of the television, jet engine, space travel, the internet, and the computer. It was published verbatim by The New York Times. The press release is often reverse engineered into social forms of media.

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5 Tips For Launching A PR Program In APAC

ImPRessions - Crenshaw Communications

The Asia Pacific region contains many of the fastest-growing and lucrative business markets, especially for technology companies. Advancements like 5G, robotics, AI, and mobile technology infrastructure give it an edge. Beyond culture and language, technology trends are distinct in many APAC countries.

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8 PR Tools for B2B Thought Leadership

ImPRessions - Crenshaw Communications

Thought leadership is part of public relations best practices, and it’s particularly powerful in B2B and technology categories. You’re full of informed opinions, fresh ideas, and predictions about your industry. Consider editorial policies and trending topics, and be strategic when targeting technology media outlets.

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5 Tips to Effectively Engage Generation Zers

PRSay

They do not read newspapers and magazines or watch traditional television. My recommendation to all companies, brands, organizations and agencies who plan to engage Gen Z is to launch and formalize a Gen incubator to inform and inspire content and campaigns intended for this generation. Move over newspapers, magazines and television.